Discounts - Hair

Discover the new Schwarzkopf Professional Osis Soft Dust Volumizing Powder, the secret to natural volume and flexible texture in your hairstyle. This innovative powder provides perfect volume and flexible hold, without weighing down the hair or leaving a heavy feeling. With a natural matte finish, you'll achieve the desired result: ample volume and the look of an impeccable hairstyle.

The benefits of Soft Dust powder are essential for a perfect hairstyle:

Perfect Volume: Creates a natural and ample volume for your hairstyle, without compromising the hair's texture or natural appearance.
Flexible Hold: Provides a flexible hold that allows for endless restyling of your hair, to achieve the desired look.
Does Not Weigh Down Hair: Its lightweight formula does not weigh down or burden the hair, allowing it to breathe and feel light.
Natural Matte Effect: The matte finish gives the hairstyle a natural and authentic look, without excessive shine or artificial gloss.
Easily Removed by Washing: Easily removed by washing, without leaving unpleasant residue or a heavy feeling in the hair.
Simple and Effective Way to Use:

Application: Spray directly at the roots on dry hair.
Styling: Style your hair as desired, to achieve the desired volume and shape.
Enjoy perfect volume and an impeccable hairstyle, using Schwarzkopf Professional Osis Soft Dust Volumizing Powder.
Transform your hairstyle with volume and flexible texture, using Soft Dust!

Restore the beauty and health of your hair with Wella SP Luxe Oil, the professional intensive care oil, perfect for weak, damaged, or dry hair. With an innovative formula based on Lightweight Transform technology, this oil protects natural keratin, strengthens the hair fiber, and provides extra shine without weighing down the hair.

✔ Nourishes and restores the hair fiber
✔ Protects against damage
✔ Seals in moisture and maintains hydration
✔ Leaves hair silky, shiny, and easy to comb
✔ Ideal for all hair types

How to use:
🔸 On damp hair – Apply a few drops of oil to the lengths and ends for hydration and protection.
🔸 On dry hair – Gently massage for a silky and anti-frizz finishing effect.
🔸 Do not rinse.

Discover the luxury of professional care with Wella SP Luxe Oil and enjoy healthy, smooth, and shiny hair every day!

BLONDME Premium Lightener 9+ from Schwarzkopf Professional is a state-of-the-art professional lightening powder, specially created for impeccable, clean and uniform blonde results. Its advanced formula allows for up to 9 levels of lift, while maintaining the integrity of the hair fiber.

Enriched with anti-yellow agents, the powder effectively neutralizes unwanted warm undertones, delivering cool, luminous and well-balanced blonde shades. Thanks to the integrated Bonding Technology, the hair is protected during the lightening process, being more resistant and healthier after the service.

The new formula is enhanced with Swell-Control technology which provides precise control during lightening.

Swell-Control Technology is the advanced technology integrated into the new BLONDME lighteners and Schwarzkopf Professional developers, created to provide maximum control and high precision during the lightening process.

This innovative technology prevents changes in the lightener's texture and maintains stable consistency throughout the processing time. Thus, the product stays exactly where it is applied, without shifting or losing control, even in complex techniques.

Benefits of Swell-Control Technology:

• No swelling or slipping during the process
• Stable texture for safe and precise application
• Optimal product control on the strand
• Uniform and well-defined results
• Ideal for precision techniques and advanced applications

Professional performance without compromise

Thanks to Swell-Control Technology, stylists can work with more confidence and efficiency, achieving clean and predictable results. The technology ensures superior control of the lightener, contributing to an improved professional experience and impeccable blonde results.

Key benefits:

• Powerful lift of up to 9 levels
• Effective neutralization of yellow and warm tones
• Advanced protection of the hair fiber structure
• Uniform results and optimal color control
• Suitable for all professional lightening techniques
• Fine texture for precise and easy application

How to use:

Mix with BLONDME Premium Developers, in a flexible ratio of 1:1.5 – 1:2.5, depending on the chosen technique and desired level of lift.

Recommended processing time: 20–45 minutes, with constant monitoring.

Product specifications:

• Product type: Professional lightening powder
• Range: BLONDME
• Quantity: 450 g
• Brand: Schwarzkopf Professional
• Usage: Professional use only

BLONDME Premium Lightener 9+ is the ideal choice for stylists who want maximum lightening performance, clean blondes, and visibly better protected hair.

ETB Hair Professional 6% 20 vol Oxidizing Cream is the cream developer you mix with Colorverse hair dyes or Bright Blonde bleaching powders. It contains hydrogen peroxide and is enriched with Inca oil, tea tree oil, and mountain arnica extract. It is marked for professional use.

What it does for you

• Lifts color by 1–2 levels with Colorverse dye, with a 35-minute processing time.
• Mixes easily: the smooth, rich cream texture blends quickly with dye or powder.
• Applies evenly throughout the hair shaft.
• Velvety hair: conditioning cationic agents care for the hair while it works.
• Works with the entire ETB Hair range: Colorverse dyes, toners, and Bright Blonde powders.

How to use it at home

1. Put on protective gloves and avoid contact with your eyes. If the developer gets into your eyes, rinse immediately.
2. With Colorverse dye, mix in a 1:1.5 ratio: one part dye, one and a half parts developer.
3. With Bright Blonde powders, mix 1:2, meaning one part powder to two parts developer, in a non-metallic bowl.
4. Use only mixed, following the instructions of the product you are combining it with.
5. Close the bottle tightly and store it upright, away from light and heat, out of reach of children.

For what type of work

For dyeing with a lift of 1–2 levels from your base and for moderate bleaching. With Bright Blonde Blue, it gives 5–6 levels of lift, and with Violet Plex 10, 6–7 levels in 30 minutes. For the same shade, use 3%; for more than two levels, use 9%.

Active ingredients

• Conditioning cationic agents: leave the hair velvety while working.
• Inca oil and tea tree oil: enrich the creamy formula.
• Mountain arnica extract: completes the care formula.

What else you need

• ETB Hair Colorverse Permanent Hair Dye
• ETB Hair Colorverse Ammonia-Free Hair Dye
• ETB Bright Blonde Violet Plex 10 Bleaching Powder
• ETB Hair Mixing Bowl
• ETB Hair Dye Brush
• ETB Hair Nitrile Gloves, Size M

ProBeauty Tip. The 150 ml bottle is enough for a root touch-up and does not stay open for months. The liter is worth it if you dye often or also use bleach. Either way, write the date you opened it on the bottle.

With argan oil, date oil, and fig oil. Ideal for dehydrated, very porous, and unruly hair, with or without curls. It has a disciplining effect, controlling hair volume and frizz. It deeply nourishes, regenerates, and strengthens the hair fiber, making it easier to manage, shinier, and silkier. Very suitable for chemically treated hair.

Directions for use: Shampoo and towel-dry hair, then apply evenly to the lengths and ends of the hair. Comb through and leave on for 3-5 minutes, then rinse thoroughly.

The new brush cleaner from Olivia Garden makes an important contribution to salon hygiene and environmental protection: it is made from recycled plastic. The large-toothed rake removes hair and debris, while the fine-toothed rake precisely collects individual remaining hairs.

• for hygienic hair removal
• made from recycled plastic
• 2 rakes for thorough hair removal
• eco-friendly alternative made from ocean-recycled plastic

Nook Magic Argan Oil Wonderful is an intensely nourishing mask, specially created for damaged and unhealthy hair. With organic argan oil and chia extract, this mask is rich in botanical active ingredients with recognized regenerating and repairing properties for weakened, damaged, dry, and porous hair, regardless of its texture.

Key features:

1. Intensive reconstruction: The mask's restructuring formula offers intensive reconstruction for damaged and weakened hair.
2. Deep hydration: With organic argan oil and chia extract, the mask deeply nourishes and hydrates the hair fiber.
3. Regeneration and repair: The botanical active ingredients have recognized regenerating and repairing properties, contributing to the improvement of hair condition.
4. Suitable for all hair types: Regardless of hair texture, from fine to coarse, this mask is formulated to meet the diverse needs of all hair types.
5. Visible results: Hair becomes visibly healthier, denser, and restructured after use.

How to use:

1. Generous application: Apply a generous amount of mask to clean, damp hair.
2. Even distribution: Make sure to massage the mask well along the entire length of the hair, focusing on more affected areas.
3. Processing time: Leave the mask on for a recommended period depending on your needs (usually 5-10 minutes or as directed).
4. Rinse thoroughly: Rinse hair with lukewarm water until the mask is completely removed.

Nook Magic Argan Oil Wonderful Restructuring Hair Mask contributes to the deep revitalization and repair of hair, giving it a healthy and vibrant state.

Kallos Oxi 6% Cream Developer is a scented stabilized hydrogen peroxide emulsion. Use it with hair dyes, toners, and bleaching powders. The 6% concentration is the one recommended by the brand for a shade close to your color.

What it does for you

• Activates the dye or bleach so that it develops correctly.
• Creamy texture, easy to mix and apply with a brush.
• More pleasant smell while working, thanks to the scented formula.
• Stable concentration, for a predictable result from one application to the next.

How to use it at home

1. Put on protective gloves.
2. Choose the concentration and quantity from the dye or bleach instructions.
3. For Kallos Colors dye, mix 60 ml of dye with 60 ml of developer in a non-metallic bowl.
4. Apply the mixture immediately and follow the dye's processing time.
5. Rinse the hair thoroughly with plenty of water, then wash it with a gentle shampoo.

For what hair type

Developer is not a hair care product, but the technical part of dyeing. Choose the concentration based on the desired result, not the hair type. If the scalp is irritated or sensitive, postpone dyeing.

Active ingredients

• Stabilized hydrogen peroxide: activates the dye pigments and lifts the natural color.
• Creamy emulsion: mixes homogeneously with the dye or bleach.

What else you need

• Kallos Colors Permanent Cream Dye 60 ml
• Kallos Bleaching Powder
• Nitrile gloves, size M
• Hair Dye Brush
• Mixing Bowl 350 ml

ProBeauty Tip. Close the bottle tightly after each use and keep it in a dark place. An open developer loses its strength and the dye comes out weaker.

Achieve a perfect, shiny, and even blonde with Schwarzkopf Professional BlondMe Bleach & Tone 60ml, the professional toning additive that lightens and colors in a single step. Specially designed for highlight and balayage techniques, this product offers customized cool or warm shades while maintaining hair integrity.

💡 The advanced BlondMe formula protects and strengthens the hair fiber, reducing the risk of damage.

💡 Compatible with Bond Enforcing Premium Lightener 9+ bleaching powder, for high-precision results and impeccable shine.

🔥 Key Benefits:

✅ Lightening & toning in one step – Saves time and ensures an even result.

✅ Ideal for highlight and balayage techniques – Advanced toning pigments for flawless reflections.

✅ Protects hair against damage – Specially designed not to compromise hair health.

✅ Does not irritate the scalp – Apply exclusively to hair, without direct contact with the scalp.

✅ Works on bases from 3 to 7 tones – Perfect for creating cool or warm blondes.

✅ Intense shine & professional effect – Luminous reflections, without unwanted tones.

🔹 How to use:

1️⃣ Preparation: In a non-metallic bowl, mix 10-15 ml BlondMe Bleach & Tone additive with 35 g of Bond Enforcing Premium Lightener 9+ bleaching powder and 55-65 g BlondMe premium developer.

2️⃣ Application: Distribute evenly on dry hair, avoiding contact with the scalp.

3️⃣ Processing time: 20-45 minutes, under visual control.

4️⃣ Rinsing & care: Rinse thoroughly and apply conditioner for hydration and protection.

5️⃣ Finishing: Dry and style as desired for a perfect and luminous blonde.

📌 Recommended for:

✔️ Professionals & hairstylists – Ideal for advanced lightening and toning techniques.

✔️ Creating a cool or warm blonde, even and without unwanted tones.

✔️ Natural hair (base 3-7 tones), without prior lightening.

Kérastase Genesis Serum Anti-Chute Fortifiant is an intensive treatment developed to reduce hair loss and stimulate hair growth. Its advanced and concentrated formula penetrates deep into the hair fiber, acting on the main causes of hair loss, to achieve visible and lasting results. Kérastase Genesis Serum Anti-Chute Fortifiant contains key ingredients such as caffeine, niacinamide, and vitamin B6, which help reduce hair loss and stimulate hair growth. Its light and non-greasy texture allows for comfortable application without weighing down the hair. With Kérastase Genesis Serum Anti-Chute Fortifiant, your hair will be fortified, more resistant to hair loss, and will have improved texture and shine. Experience the effectiveness of Kérastase products and enjoy healthy, vital hair.

Schwarzkopf Professional Igora Vibrance Activator gel 6 vol, with a concentration of 1.9%, is the activator that transforms Igora Vibrance dye into a pourable gel from the bottle. The brand's manual says it has a gelling agent that gives it a consistency suitable for pouring from the bottle, at the sink. The ratio is 1:1 for all shades.

What it does for you

• It gives you a gel consistency mixture, easy to pour directly onto the hair.
• It makes coloring fast: 5–20 minutes and you're done.
• It does not significantly open the hair, so the shade remains tone-on-tone or darker.
• It covers up to 30% of white hairs, as much as is realistic at this concentration.
• Simple 1:1 ratio, the same for all shades in the range.

How to use it at home

1. Mix 1:1 with Igora Vibrance dye: 60 ml of activator to one 60 ml tube.
2. Shake in the bottle until you get a uniform gel, without lumps.
3. Apply to the hair, directly from the bottle, evenly over the entire length.
4. Leave 10–20 minutes for coloring on the whole head and 5–20 minutes for gloss or toning, checking visually.
5. Rinse until the water runs clear and wash with a shampoo for colored hair.

For what type of hair

For colored hair whose reflection you want to refresh and for toning blonde. If you have over 30% white hairs, the manual directs you to the 4% activator with the Natural Extra shades, and over 70% to Igora Royal permanent dye.

What else you need

• Igora Vibrance dye, 60 ml
• Igora Vibrance 4% 13 vol cream activator
• Spray bottle for wetting the hair
• Nitrile gloves, size M
• Bonacure Color Freeze shampoo, after coloring

ProBeauty tip. Wet the hair and towel-dry it before applying the gel. On wet hair, the mixture dilutes and the color comes out pale; on completely dry hair, the gel does not slide and leaves traces where it did not reach.

Schwarzkopf Professional trainer tip. The gel is ideal when you want fast coloring and uniform spreading on lengths and ends. On bleached or porous hair, watch in the mirror how the color catches and adjust the time according to how light the hair is, what tone it currently has, and how much it absorbs, so it does not come out too cool.

Silky Oxidizing Cream 30vol 9% 1000ml

Due to the balanced proportion of its components, this emulsion is indispensable in the innovative range of ammonia-free hair dyes. Contains hydrogen peroxide. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them. Keep out of reach of children. Use suitable gloves.

ETB Hair Shine Spray with UV Protection 250 ml is the final step in styling: a fine spray that gives hair a mirror-like shine and protects it from UV rays. It is part of the ETB Hair Professional range. It does not weigh hair down and leaves no greasy residue.

What it does for you

• Instant shine, with a mirror effect, on any hairstyle.
• Shield against UV rays: forms an invisible film on the hair shaft, which helps prevent color fading and hair from drying out in the sun.
• Light, moving hair: the fine formula does not weigh it down or make it sticky.
• A well-groomed, healthier-looking appearance, without an oily feel.
• Subtle fragrance, like a final note to the hairstyle.

How to use it at home

1. Style your hair as usual and finish with hairspray, if you use it.
2. Shake the bottle and hold it 25–30 cm away from the hair.
3. Spray lightly on the lengths and ends, not the roots.
4. Leave it to settle for a few seconds. Do not brush after applying.

For what hair type

For all hair types, according to the brand. It is most visible on dyed, dark, or dull hair. Use small amounts from a distance on fine hair so as not to weigh it down. It does not hold the hairstyle: for hold, use an ETB Hair hairspray.

Specifications

What else you need

• ETB Hair Flexible Hold Hairspray 500 ml
• ETB Hair Extra Strong Hold Hairspray 750 ml
• Volume Dust 8 g
• 43 mm Ceramic Round Brush

ProBeauty Tip. Spray it onto a flat brush and pass it once over the finished hairstyle: the shine settles evenly, without shiny patches.

Schwarzkopf Professional Silhouette Flexible Hold Hairspray is the hairspray you use when you want your hair to stay yours, not turn into a helmet. The brand places it in the Flexible Hold category and says it provides long-lasting invisible hold and flexible volume without weighing the hair down.

What it does for you

• Flexible hold: your hairstyle stays in place, but you can run your fingers through it and restyle it.
• The hold is invisible and long-lasting, without a lacquered look.
• Provides flexible volume, especially if you spray it at the roots before drying.
• It doesn't weigh the hair down, so it works on fine hair too.
• It dries quickly and brushes out easily at the end of the day.

How to use it at home

1. Spray directly onto towel-dried hair, then brush it dry.
2. For more volume, spray at the roots first and only then dry.
3. On already dry hair, use short bursts and leave a few seconds between layers.
4. In the evening, brush your hair; if you applied many layers, wash it with a regular shampoo.

For what hair type

For all hair types and everyday hairstyles where you want movement. If you need a hairstyle that lasts through a wedding or a whole day outdoors, this level won't be enough; go for a Super Hold hairspray.

What else you need

• Silhouette Super Hold Hairspray, when you want firm hold
• Silhouette Flexible Hold Mousse
• Osis+ Volume Up Spray, for root volume
• Detangling brush

ProBeauty Tip. Use it on damp hair, not at the end. Sprayed before drying, it works its way into the hairstyle's structure and lasts much longer than the same product applied over already styled hair.

Kallos Blues Strong Fixativ 750 ml is the Bluès Lac Hair Spray Professional lacquer, made in Italy by Parisienne Italia. It is an extra-strong hold hairspray for hairstyles that need to stay in place all day. The large 750 ml bottle will last you a long time.

What it does for you

• Your hairstyle lasts all day: the extra-strong hold supports the morning style until evening.
• Dries quickly after spraying, so you can leave the house immediately.
• Doesn't weigh down the hair: the strands remain airy, not stuck to the scalp.
• Defines the strands and shapes the lengths, for a clear hairstyle outline.

How to use it at home

1. Style your hair and let it dry completely.
2. Shake the bottle and hold it away from the hair, not touching it.
3. Spray in thin, even layers over the entire hairstyle.
4. For a curl or a rebellious strand, add another short layer just there.
5. In the evening, brush your hair well or wash it to remove the residue.

For what type of hair

For hairstyles that need to last a long time: updos, curls made with a curling iron, hair that falls flat quickly. If you want a natural, mobile look that you can redo with your fingers, such a strong hold may be too much.

What else you need

• Blues Mousse, hold for volume
• KJMN Spray with heat protection
• Kallos Prestige Extra Strong Mousse
• KJMN Volume Shampoo

ProBeauty Tip. For curls, spray the hairspray only after they have completely cooled. Curls trapped under hairspray open up faster.

Indola Cream Developer Oxidant Cream 6% 20 vol 1000 ml is the oxidant you use most often with Indola PCC hair dye. It covers white hair, maintains or darkens the shade, and lifts by one level. It works with all permanent dyes and Indola bleach.

What it does for you

• Covers white hair when used with PCC shades.
• Tone-on-tone, darker, or one level lighter with the same oxidant.
• Color that lasts and shines, with fresh highlights.
• Smooth, detangled hair after dyeing, thanks to the conditioning ingredients in the cream.
• Blends white hair with PCC Smart Lift for a soft, light blonde.

How to use it at home

1. Put on gloves and prepare the mixing bowl and brush.
2. With PCC, mix 1:1: one 60 ml tube with 60 ml of oxidant. Apply to dry, unwashed hair and follow the processing time: 40 minutes for the first application.
3. With PCC Smart Lift, also mix 1:1 and leave on for 30 minutes.
4. With Blonde Expert Lightener powder, follow the mixing ratio in the bleach instructions and do not apply to the scalp.
5. Close the bottle tightly after use and keep it away from heat and light.

For what hair type

For regular dyeing: white hair, the same shade, darker, or one level lighter. With Pastel shades, Indola uses it on natural, uncolored hair. For 2–3 levels of lifting, you need 9%. For refreshing the lengths, use 2%.

What else you need

• Indola PCC permanent hair dye
• PCC Smart Lift lifting hair dye
• Blonde Expert Lightener 9+ bleaching powder
• Indola mixing bowl
• Indola hair dye brush

ProBeauty tip. Weigh the oxidant; do not pour it by eye. At a 1:1 ratio, one 60 ml tube of PCC requires exactly 60 ml of oxidant, and the 1000 ml bottle will last for many applications.

Schwarzkopf Professional BlondMe Premium Developer 6% 20 vol is the cream developer from the current BlondMe generation, which activates the powders in the range. Its texture is thicker than a regular developer, so the mixture stays on the strand and does not run. Without it, BlondMe powder will not work.

What it does for you

• Activates BlondMe Premium Lightener 9+ powder, which lifts up to 9 levels; how much it lifts depends on the starting base, the condition of the hair, and the technique.
• The creamy texture gives you control during application: the mixture stays where you put it.
• It is the right concentration for bleaching the lengths and working close to the scalp.
• It can also be mixed with Clay Lightener powder, at a slightly different ratio.
• The brand has removed paraffin oil from the formula and added plant-based Glyceryl Stearate.

How to use it at home

1. Choose the ratio according to the powder: 1:1.5 to 1:2.5 with Premium Lightener 9+, 1:1.5 to 1:2 with Clay Lightener.
2. Mix until you get a smooth, lump-free cream, and use the mixture immediately.
3. Apply to dry, unwashed hair, wearing gloves.
4. Leave to bleach for 20–45 minutes, checking a strand every 10 minutes. Do not use a heat source.
5. Rinse thoroughly, wash, and apply a toner while the hair is still freshly bleached.

For what type of hair

For any hair type, as long as you are working with BlondMe products. If you color with Igora Royal, you need Igora developer, not this one.

What else you need

• BlondMe Premium 9+ Lightener Powder
• BlondMe Balayage Clay Powder
• Mixing bowl
• Nitrile gloves, size M
• Aluminum foil for strands
• BlondMe Bond Repair Shampoo, after bleaching

ProBeauty Tip. Choose the ratio according to the technique, within the recommended range for the powder. At 1:1.5, the mixture is thick and stays on the strand, good for foil; at 1:2.5, it is more fluid and spreads easily. For balayage, the dedicated product is Clay Lightener powder, and the ratio matters not only for how well the mixture works, but also for its consistency.

Schwarzkopf Professional Trainer Tip. Choose the developer and ratio according to the BlondMe service, application technique, your starting base, and the condition of the hair. Do not directly link the developer percentage to the number of levels you lift. Always follow the recommended ratio for the powder you are using.

Silky Oxidizing Cream 10vol 3% 1000ml

Due to the balanced proportion of its components, this emulsion is indispensable in the innovative range of ammonia-free colorants. Contains hydrogen peroxide, avoid contact with eyes. Rinse eyes immediately if product comes into contact with them. Keep out of reach of children. Use appropriate gloves.

Transform your hair with Sensus Giulietta Permanent Ammonia Lifting Hair Dye 100ml, a professional oxidative coloring treatment, designed to provide perfect coverage, intense shine, and up to 4+ levels of lift.

💡 Its exclusive formula, enriched with luminescine, vegetable keratin, and argan oil, protects the hair fiber, keeping hair healthy, hydrated, and full of vitality. The reflections are rich, natural, and long-lasting, and the color is effectively sealed into the hair strand, preventing premature fading.

🔥 Key benefits:

✅ Permanent cosmetic coloring – Professional results, vibrant and long-lasting reflections.

✅ Up to 4+ levels of lift – Perfect for ultra-bright blondes.

✅ 100% gray hair coverage – High-performance pigments for a uniform color.

✅ Hydration & restructuring – Formula with vegetable keratin & argan oil for strong and healthy hair.

✅ Luminescence technology – Transforms UV rays into reflective light for shinier hair.

✅ PPD-free formula – Gentle on hair and scalp, suitable for frequent use.

🔹 How to use:

1️⃣ Preparation: Do not wash hair before application. Use protective gloves.

2️⃣ Mixing:

• Standard coloring: 1:1.5 Giulietta Dye + Lux Activator (10, 20, 30, 40 Vol).

• For super-blonde: 1:2 Giulietta Super-blonde Dye + Lux Activator 40 Vol.

3️⃣ Application:

• On natural hair, apply first to lengths and ends, then to the roots.

• For root touch-ups, apply first to new growth, then to lengths if necessary.

4️⃣ Processing time:

• 30’-55’ depending on the desired level of lift and the oxidant used.

5️⃣ Finishing: Rinse thoroughly and use shampoo and conditioner for color protection.

📌 Recommended for:

✔️ Professional colorists & beauty salons – Ideal for premium coloring services.

✔️ Individuals who desire a vibrant, uniform, and long-lasting color.

✔️ Bright blondes & intense reflections – Specially formulated for extreme lift.

The Jaguar Pre Style Ergo 5.5 inch cutting scissors are the basic cutting scissors in the Pre Style series, the series with which Jaguar introduces beginners to the profession. It has a classic handle, slightly convex blades and a blade with fine micro-serration, which keeps the hair in place. The 5.5 inch size is the medium one.

What it does for you

• Clean lines for basic cutting: Jaguar makes it for exact lengths and the shape from which any haircut starts.
• The hair does not slip out of the scissors: one blade has fine micro-serration, which catches the hair and keeps it in place while cutting.
• Precise cutting: the blades are slightly convex, with a 60° cutting angle.
• Familiar feel in the hand: the classic handle has symmetrical finger rings, and the little finger rests on a detachable support.
• Stays sharp for a long time: SOLINOX54 stainless steel, with a hardness of 54 HRC.
• You adjust it yourself: the VARIO screw is tightened or loosened with a coin.

How to use it at home

1. If your fingers play in the rings, put on the adjustment rings that come in the box.
2. Check the movement: hold the handle with your thumb and let the blade fall. It should slide smoothly, without falling on its own and without getting stuck.
3. Wash and comb the hair, divide it into sections and secure them with clips.
4. Hold the strand between your fingers and cut with steady movements, without pulling the hair.
5. At the end, wipe the blades with a soft and dry cloth, then adjust the screw. When the movement seems dry, put a drop of oil on the screw and open it a few times.

For what type of hair and haircuts

For basic cutting, on short or long hair: ends, straight lengths, bob, Breton. It is made for the right hand. It does not thin the hair: for texture use the Ergo 28 styling scissors.

Specifications

What else you need

• Jaguar Pre Style Ergo 28 styling scissors, its pair
• Jaguar straight cutting comb
• Pen-type oil for scissors
• Scissors case, with 3 compartments
• Clips for sectioning the hair

ProBeauty tip. Do not tighten the screw on the first day. Jaguar adjusts each pair of scissors at the factory, and a well-adjusted one closes evenly, without the rings touching. Tighten it a little, to the right, only if you feel the hair slipping.

Olivia Garden Expert Ceramic+Ion Thermal SpeedXL Brush 45

The Olivia Garden Expert Ceramic+Ion Thermal SpeedXL 45mm hair brush makes the stylist's job easier, reducing drying time by 25%. The ceramic brush helps to evenly distribute heat through its Tourmaline-Ion technology, reduces hair frizz and adds shine to the hair. The cuticles are sealed, and the hair does not dehydrate but becomes healthier and shinier. It has anti-static bristles with Ion, equipped with an ergonomic handle with a retractable sectioning pick. It is a very lightweight brush for ergonomic and relaxing styling.

Barrel length: 12cm.

Brush diameter: 45mm.

The ETB Hair Blue Detangling Brush is a gentle brush for the whole family, including children's fine hair. The cone-shaped plastic bristles separate tangled strands without pulling. Use it on wet hair after a shower or on dry hair in the morning.

What it does for you

• Brushing becomes less unpleasant, as the brush detangles without pulling.
• Tangled strands separate easily, thanks to the cone-shaped bristles.
• It is gentle on fine strands, designed not to break them while detangling.
• It works on wet and dry hair, so you only need one brush.
• Hair remains smooth and shiny after brushing.

How to use it at home

1. Spray a leave-in conditioner on wet or dry hair if it is very tangled.
2. Take a section and brush it from the ends using short strokes.
3. When the ends are free, gradually move up toward the roots.
4. Move to the next section and finish with a few long strokes through all the hair.

For what hair type

For all hair types: straight, wavy, curly, fine or thick, for children and adults. The product sheet also recommends it for extensions and wigs. For blow-drying, choose a round brush.

Specifications

What else you need

• Caresse Mist Moist Fusion leave-in conditioner spray
• Caresse Whip&Nourish no-rinse foam conditioner
• ETB Hair detangling comb
• ETB Hair hair clips
• ETB Hair Cloudpop Blue detangling brush

ProBeauty tip. For children, hold the section tightly in your fist above the knot and brush only underneath. The pulling stops in your fist, not at the scalp.

Londa Professional Fiber Infusion Keratin Shampoo is the first step in the Fiber Infusion range, Londa's range that rebuilds hair fibers. It gently cleanses and prepares the hair for the reconstruction treatments from the same range. Londa recommends it for all hair types.

What it does for you

• Clean hair, gently washed, without being damaged.
• Hair that looks repaired immediately, right from rinsing.
• Hair prepared for intensive reconstruction, when used together with Fiber Infusion treatments.
• Keratin in the formula, the same protein that the entire range is based on.
• Two sizes with the same formula: 250 ml for the shower or 1000 ml, if you use it often.

How to use it at home

1. Wet your hair thoroughly, from roots to ends.
2. Massage the shampoo into wet hair and scalp until it lathers.
3. Rinse very thoroughly.
4. Continue with the Fiber Infusion Reconstructive Treatment, on the lengths and ends.

For what hair type

For all hair types, especially for weakened hair that needs reconstruction. The formula contains sulfates, so it is not the right choice if you absolutely want a sulfate-free shampoo. If your main concern is color protection, choose the Color Radiance range.

Active ingredients

• Keratin: the Fiber Infusion range is built around it. Keratin is the protein that hair is made of, and here it helps to repair its fibers.

What else you need

• Fiber Infusion Reconstructive Treatment 200 ml
• Fiber Infusion Reconstructive Treatment 750 ml
• Protect It Spray with heat protection

ProBeauty tip. When hair is loaded with styling products, wash it twice: the first lather cleanses, the second prepares the hair. Then squeeze out the water well with a towel before treatment, so you don't dilute it.

Discover the secret to disciplined and shiny hair with Nook Magic Argan Oil Discipline Shampoo. Featuring an innovative formula with Argan Oil and Wild Fig Oil, this shampoo is the perfect solution for unruly, fragile, and dehydrated hair, whether it's curly or straight.

The application is simple and effective:
Apply to wet hair, massage gently to activate the rich formula with beneficial ingredients, then rinse. This hair care routine not only hydrates but also strengthens the hair fiber, providing elasticity and vitality.

Nook Magic Argan Oil Discipline Shampoo is the ideal choice for women who desire easy-to-style, soft, and shiny hair. Discover the secret to luxurious hair care with this shampoo specially created to transform unruly hair into a treasure of disciplined and healthy beauty.

Achieve a pure and luminous blonde with ETB Hair Bright Blonde – Grey Bleaching Powder 9 Tones, formulated with advanced Plex technology for even lightening and maximum hair protection. Its non-volatile formula minimizes swelling, providing total control during the bleaching process. Ideal for balayage, full bleaching, roots, or highlights, this professional powder ensures precise results without damaging the hair.

💡 Innovative Plex Technology – Protects the hair fiber structure for an even and healthy result.

💡 Grey neutralizing pigments – Eliminate unwanted undertones, achieving a cool and luminous blonde, even on naturally dark hair.

🔥 Key Benefits:

✅ Up to 9 tones of lift – High performance for impeccable blondes.

✅ Protection and strengthening – Plex technology protects the hair fiber during the bleaching process.

✅ Non-volatile formula – Creamy, dust-free texture for easy and precise application.

✅ Suitable for all bleaching techniques – Balayage, highlights, roots, or full bleaching.

✅ Hair remains soft, shiny, and healthy – Prevents damage and excessive dryness.

🔹 How to use:

1️⃣ Mixing: In a non-metallic bowl, combine 1 part ETB Hair Bright Blonde Bleaching Powder with 2 parts cream developer (10 vol. (3%), 20 vol. (6%) or 30 vol. (9%)).

2️⃣ Preparation: Choose the developer according to the desired level of lift and hair structure. Mix with a brush until you obtain a fine, homogeneous cream.

3️⃣ Application: Apply immediately to dry hair, 1-2 cm from the scalp, starting from the nape. Even distribution and sufficient quantity guarantee the best results.

📌 Recommended for:

✔️ Professionals & hairstylists – Ideal for advanced bleaching techniques.

✔️ Achieving a cool & even blonde – Perfect for platinum and silver tones.

✔️ Maintaining hair integrity – Reduces the risk of damage, keeping hair healthy.

4️⃣ Processing time & Lift levels:

• 5-6 tones in 45 minutes (room temperature)

• 8 tones in approximately 50 minutes (room temperature)

• 9 tones in approximately 90 minutes (room temperature)

• Can be used with heat (37-39°C) for acceleration.

5️⃣ Finishing: Check hair periodically. After achieving the desired result, rinse thoroughly with lukewarm water and use a delicate shampoo for bleached hair.

Schwarzkopf Professional Igora Royal Oxidant with Oil 3% 10 vol 1000 ml is the gentlest oxidant in the Igora Royal range, the one you choose when you don't want to lift the hair. The brand recommends it for color depositing and depositing pigment without lifting, for pastel shades and for Igora Royal Silver Whites. The ratio remains 1:1.

What it does for you

• Deposits color without significant lifting, so the shade turns out exactly as you chose.
• It is suitable for color depositing and pigment depositing services, where the range's protocol allows.
• It is the oxidant recommended by the brand for Igora Royal pastel shades.
• Refreshes the pigment on pre-bleached hair without stressing it further.
• The oil in the formula helps the mixture spread evenly on the hair strand.

How to use it at home

1. Mix 1:1 with Igora Royal dye in a mixing bowl until you obtain a smooth cream.
2. Apply immediately, to dry and unwashed hair, with gloves.
3. Leave for 30–45 minutes for Igora Royal. For pastel shades, the brand recommends 5–30 minutes.
4. If you are working with Igora Royal Silver Whites, the time is up to 20 minutes.
5. Rinse thoroughly and wash with a shampoo for colored hair.

For what type of hair

For colored hair that only needs color refreshing and for color depositing services. For white hair, the oxidant is chosen according to the Igora range and shade used. If you want to lift, this concentration is useless to you: go for 6% or 9%.

What else you need

• Igora Royal dye, 60 ml
• Igora Royal Silver Whites, which requires 3%
• Mixing bowl
• Dye brush
• Nitrile gloves, size M
• Bonacure Color Freeze conditioner, after dyeing

ProBeauty tip. If you want to darken the color after bleaching, don't skip pre-pigmentation. Bleached hair is porous and absorbs unevenly, and even with 3% oxidant, the ends come out darker and cooler than the roots.

Schwarzkopf Professional trainer tip. If you are dyeing over bleached or very damaged hair, first check what tone it currently has and what color it is missing to reach the desired shade. Pre-pigmentation may be necessary, meaning putting back the missing pigments. Watch the porous lengths, so they don't come out darker or cooler than the rest.

Discover the new Schwarzkopf Professional Osis Sparkler Shine Spray 300ml, a spray that provides intense shine and delicate care for your hair. This hairspray not only offers a vibrant shine but also tames and smooths rebellious hair, giving it a light and perfect finish. With an extremely lightweight formula, it doesn't weigh down the hair and allows for a very light hold, while maintaining its natural movement.

The benefits of Sparkler shine spray are essential for a shiny and well-groomed hairstyle:

Intense Shine: Gives hair an intense and vibrant shine, highlighting the beauty of each strand.
Light Hold: Allows for a light hold that maintains the hair's natural movement, without weighing it down or making it stiff.
Smoothing: Contains silicone, which smoothes and tames unruly hair, giving it a finished and well-groomed look.
Does Not Weigh Down Hair: Its lightweight formula does not weigh down or burden the hair, allowing it to breathe and feel light.

Simple and Effective Way to Use:
Application: Spray on dry and already styled hair.
Finish: Enjoy the intense shine and perfect finish of your hairstyle.
Transform your hairstyle with shine and care, using Schwarzkopf Professional Osis Sparkler Shine Spray 300ml.

Silky Crystal Serum 100ml

A conditioning, revitalizing serum that provides hair with shine and softness without weighing it down. How to use: Dispense 2-3 drops onto damp hair, style as desired, and dry.

ETB Hair 5 cm 200 g gold hair clips are wavy metal clips, made in Italy, with a golden shade designed for blonde hair. The 200 g box contains approximately 190–200 pieces. Use them for elegant updos, pinned curls, or everyday hairstyles.

What they do for you

• They blend into blonde hair, where a black clip would stand out.
• They hold curls and updos securely, because the wavy shape grips the strands between the waves.
• They are gentle on the scalp, with dotted tips that do not hurt the skin.
• They do not lose their shape after many uses: they are flexible and durable.
• One box for a long time, also good for special hairstyles that require many clips.

How to use them at home

1. Prepare the hairstyle and shape it with your hands.
2. Slide the clips with the wavy side toward the scalp, so they grip the strands underneath.
3. For pinned curls, place the clip inside the curl so it is not visible.
4. Finally, remove the clips gently without pulling on the hair.

For what hair type

They work on any hair type, says ETB, but the golden color is made for blonde hair, ash blonde, or hair with light highlights. They are visible on brown or black hair, so in those cases, choose the brown or black clips.

Specifications

What else you need

• ETB Hair flexible hold hairspray
• ETB Hair hair shine
• Carbon finishing comb
• Hair sectioning clips
• ETB Hair extra-strong hold hairspray

ProBeauty tip. For bridal hairstyles on blonde hair, secure the clips inside the curls. The golden color, placed there, is not visible at all, even in photos with flash.

Wella Professionals Fusion Intense Repair Hair Mask is step 3 in the Fusion routine, made for damaged hair that breaks easily. It has a creamy texture, with silk amino acids, and leaves the hair smooth and stronger. It is available in 150 ml and 500 ml.

What it does for you

• Stronger hair against breakage, more manageable when brushing and during everyday styling.
• Smoother and shinier hair immediately after rinsing.
• Deep care, because the ingredients reach the hair cortex.
• Protection against metals in the water, which would otherwise deposit on the hair with every wash.
• Gentle on the skin and formulated without microplastics.

How to use it at home

1. Wash your hair with Fusion shampoo and towel-dry it thoroughly.
2. Apply the mask to clean, damp hair, focusing on the lengths and ends.
3. Leave it on for 5 minutes.
4. Rinse thoroughly, then style as usual.

For what hair type

For damaged hair that breaks when brushing: frequently dyed, bleached, or worn down by blow-drying and flat irons. If your hair is healthy and just a little dry, Fusion conditioner is enough for every wash. The mask is not a scalp product.

Active ingredients

• Silksteel Technology: a blend of silk amino acids and micronized lipids that penetrate the hair cortex and complete it from within.
• Silk amino acids: make the hair stronger against breakage and leave it smooth. The line is inspired by spider silk, one of the strongest natural fibers.
• Metal Purifier: helps protect the hair from metals in tap water.

What else you need

• Fusion shampoo for damaged hair
• Fusion conditioner
• Fusion Amino Refiller treatment
• Wide-tooth comb

ProBeauty tip. Before applying the mask, towel-dry your hair without rubbing. On too-wet hair, the mask becomes diluted and slides off the ends, exactly where you need it.

The ETB Hair Dye Brush with Comb is a tool that allows you to apply dye and section your hair without having to put down the brush. It features brush bristles on one side, a comb on the other, and a pointed tail at the end of the handle. ETB recommends it for all coloring techniques, especially for full-head dyeing or bleaching.

What it does for you

• Apply dye evenly from roots to ends with the brush side.
• Distribute the product through the lengths with the comb to ensure no areas are left uncovered.
• Create clean sections with the tail without needing another comb.
• Work faster because you no longer need to switch tools between steps.

How to use it at home

1. Put on gloves and prepare the dye or bleach in the bowl according to the instructions.
2. Use the brush tail to divide your hair into four sections and secure them with clips.
3. Take thin strands, apply the product with the brush, and comb it through the lengths with the comb side.
4. Finally, wash the brush with warm water and let it dry.

What it is best for

For full-head dyeing, root touch-ups, or full-head bleaching, at home or in the salon. For fine highlights with foil, a set of highlighting combs will help you select the strands more precisely.

What else you need

• ETB Hair Dye Bowl
• ETB Hair Colorverse Hair Dye
• ETB Hair 6% Cream Developer
• ETB Hair Nitrile Gloves
• Disposable Dyeing Cape
• Sectioning Clips

ProBeauty Tip. First, apply to the roots with the brush, then pull the dye through the lengths with the comb only in the final few minutes. This prevents the ends from absorbing as much as the roots and results in a more even color.

The Olivia Garden Xtreme Thinning Scissors European Version 6.35 inch is the thinning scissors from the Xtreme line, designed by the brand for beginner hairdressers and students. You use it after cutting to thin out the hair and add texture. It does not replace the cutting scissors.

What it does for you

• Thins out controlledly: Olivia Garden says that its thinning scissors thin out between 20% and 30% of the hair with each pass.
• Extra texture without cutting the shape: the thinning scissors has 35 hand-crafted teeth, with micro-serration.
• The hand remains relaxed: the offset handle has a curve for the thumb and keeps the hand in its natural, open position, so you tire less easily.
• Fits well in the hand, no matter how small or large your fingers are: the rings have removable inserts.
• The cut remains clean: the tension is finely adjusted with the laminated spring and graduated wheel.
• No worry about nickel allergy: all Olivia Garden scissors are made of a nickel-free steel alloy, described by the brand as hypoallergenic.

How to use it at home

1. First, cut the shape with the cutting scissors. The thinning scissors comes after, only for texture and volume.
2. Adjust the ring inserts on the fingers and check the tension with the graduated wheel.
3. Take a thin, combed strand and close the scissors just once, in the middle of the length or towards the ends, not at the root.
4. Comb and check the result before the next pass. It is easier to take out more than to put it back.
5. Wipe the teeth of the remaining hairs and put a drop of oil on the screw.

For what type of work

For thin or thick hair that stands too voluminous, for ends that are too straight, and for soft transitions between lengths. On very fine or sparse hair you do not have much to take out, so use it rarely and carefully.

Specifications

What else you need

• Olivia Garden Xtreme 5 inch cutting scissors, its pair
• Olivia Garden pen-type scissors oil
• Olivia Garden scissors case
• Olivia Garden Carbon + Ion cutting comb
• Hair sectioning clips

ProBeauty's tip. Thin out on dry and combed hair if you are just starting. See immediately how much you have taken out and do not let wet hair fool you, which always looks thinner than it is.

Nook Difference Energizing Stimulating Shampoo is the shampoo from the Energizing range, made for fragile and weakened hair, prone to falling out. It cleanses the scalp, strengthens the hair strand and helps regulate sebum. It is the first step if you also use an Energizing lotion.

What it does for you

• Stronger hair strand: the active ingredients work on the entire structure of the hair and strengthen it.
• Scalp that gets greasy less easily: the formula helps regulate sebum production.
• Volume and vitality for weakened hair, plus hydration, so the hair strand does not remain rough.
• A feeling of freshness that lasts long after washing, thanks to the balsamic and spicy fragrance.
• Gentle formula: free from SLES and SLS, dermatologically tested and tested for nickel, chrome and cobalt, without silicones and without paraffins.

How to use it at home

1. Wet the hair and scalp thoroughly.
2. Apply a small amount of shampoo directly to the scalp and lather with water.
3. Gently massage the scalp with the pads of your fingers for a few minutes. The brand recommends massage to help microcirculation.
4. Rinse carefully. If your hair is very dirty or has styling products, repeat.
5. If you use an Energizing lotion, apply it afterwards, to the clean scalp.

For what type of hair

For fragile, thinning and weakened hair, prone to falling out, especially when the scalp gets greasy quickly. The brand also recommends it as a daily-use shampoo in summer. It is not designed for dandruff or for an irritated scalp: for those ranges, there is Purifying and Leniderm. If the hair falls out suddenly, in large quantities or in patches, or if the scalp problem does not go away, go to a dermatologist first: a cosmetic product is not a substitute for a consultation.

Active ingredients

• Hexapeptide-11: the peptide that the brand lists among the key ingredients of the Energizing range.
• Green tea and fruit extracts: the plant extracts in the complex that the brand describes as stimulating and fortifying.
• Honey, coconut and brown sugar: the ingredients in the same formula, which accompany the hydration effect described by the brand.

What else you need

• Energizing Maintenance Lotion for the scalp
• Energizing Super-Active Intense Lotion
• Energizing Maintenance Lotion in vials
• Energizing Sensitive Lotion without alcohol, for sensitive scalp
• Light Nook Beauty Family Comfort Conditioner

ProBeauty's tip. Energizing lotions are applied to a clean scalp. Use them on the days you wash with this shampoo, so you do not spread the lotion over sebum and styling product residue.

L'Oréal Professionnel Metal Detox Hair Mask is the protective mask from the Série Expert Metal Detox range. Wash after wash, metal particles in the water, such as copper, build up in the hair. They can lead to breakage and unpredictable results when dyeing, balayage, and bleaching. The mask protects the fiber against the deposition of new metals.

What it does for you

• Stronger hair, with a strengthened fiber that is much more resistant to breakage.
• Less porous fiber, protected against the deposition of new metal particles.
• True-to-tone, long-lasting color, with intense highlights.
• Intense shine and silkier hair, nourished deep down.
• Vegan and sulfate-free formula.

How to use it at home

1. Wash your hair with Metal Detox shampoo, after a pre-shampoo treatment, if you use one.
2. Apply 15–20 ml of mask to wet hair.
3. Distribute evenly through the lengths and ends.
4. Twist the hair and leave on for 2–5 minutes. For more intense hydration, leave on for up to 15 minutes.
5. Rinse, then finish with the concentrated oil or Metal Detox leave-in cream.

For what hair type

For dyed, bleached, balayage, or over-sensitized hair, especially if the water in your area is hard. The metal content in the hair depends on the porosity of the fiber and the quality of the water. The mask does not neutralize yellow tones and does not replace trimming already broken ends.

Active ingredients

• Glycoamine: the patented technology of the Metal Detox range, a molecule small enough to penetrate the fiber and neutralize metals.

What else you need

• Metal Detox Cream Shampoo
• Metal Detox Pre-Shampoo Treatment 250 ml
• Metal Detox Concentrated Oil 50 ml
• Metal Detox Leave-In Cream 100 ml

ProBeauty Tip. If your hair is very porous after bleaching, don't rush: leave the mask on for up to 15 minutes for more intense hydration. On regular days, 2–5 minutes are enough.

ETB Hair Volume Dust Powder for volume 8 g lifts the roots in place without weighing down the hair. It has a matte effect and light hold, so the hair looks full but natural. It is made for fine hair that lies flat against the head.

What it does for you

• Instant root volume without aggressive tapping.
• Matte, natural look, and less shine on oily roots.
• Texture and definition if you apply it to the lengths as well.
• Light hair, without a weighed-down or stiff feeling.
• No visible residue when applied in small amounts.

How to use it at home

1. Start with dry, styled hair.
2. Make a part and sprinkle a little powder directly at the roots.
3. Gently massage with your fingertips to activate the volume.
4. Repeat on a few parts, in thin layers.
5. For a matte effect and more hold, apply a little powder to the lengths as well, then style.

For what type of hair

For fine, thin, and flat hair, and for casual or textured hairstyles. It also works well on days when the roots look slightly oily. It is not for very thick or very curly hair, which already has volume, and it cannot hold an elaborate hairstyle on its own.

What else you need

• ETB Hair extra-strong hold hairspray
• ETB Hair flexible hold hairspray
• ETB Hair hair mousse
• Carbon finishing comb

ProBeauty tip. For maximum volume, after applying the powder, gently pat the roots with your fingertips, do not rub them. Rub only if you want a messier look.

Sensus MC2 Permanent Ammonia-Free Hair Color 100 ml is Sensus's permanent oxidative hair color without ammonia, PPD, parabens, silicones, or added resorcinol. It provides 100% gray coverage and lifts up to 3 levels. Mix 1:1.5 with Lux Activator or Cream Activator.

What it does for you

• 100% gray coverage across the entire shade range.
• Uniform, long-lasting color with balanced tones and bases.
• Gentle on hair and scalp, without ammonia, PPD, parabens, or silicones.
• Soft, shiny, and hydrated hair after coloring, thanks to the ARC complex, quinoa, and acai berries.
• Lifts up to 3 levels, while the Super High Lift series lifts natural hair by 4–5 levels.
• Fresh, delicate fragrance during coloring.

How to use it at home

1. Perform an allergy test according to the instructions on the box and wear gloves.
2. Weigh 40 g of color and 60 g of Lux Activator or Cream Activator (1:1.5 ratio). Choose 3%, 6%, 9%, or 12% depending on how much you want to lift.
3. Apply the mixture with the brush and deposit it on the hair without rubbing.
4. For touch-ups, apply only to the roots. The processing time is between 30 and 55 minutes after applying the activator; with 6%, leave it on for 35 minutes.
5. For the first application on natural hair, start with the lengths and ends, 2 cm from the roots. After 20 minutes, without rinsing, prepare a fresh mixture, apply it to all the hair, and leave it for another 35 minutes.
6. Emulsify, rinse thoroughly, then use an Illumyna Tech acidifying shampoo and mask.

For what hair type

For all hair types, including those with a lot of gray hair, and for anyone who wants a permanent ammonia-free color. For more than 3 levels of lift, you need the Super High Lift series with 12% activator at a 1:2 ratio, which, however, does not cover gray hair. Do not color if the scalp is sensitive, irritated, or injured.

Active ingredients

• ARC (Active Revitalizing Complex): plant-based amino acids that mimic the hair's keratin and strengthen it during coloring.
• Quinoa: natural proteins that protect the hair and help the color last longer.
• Acai berries: rich in phytosterols, fatty acids, and vitamin C, they hydrate and soften the hair.

What else you need

• Lux Activator 6%, for gray hair
• Lux Activator 9%, for more lift
• Nectar, hair color care additive
• Illumyna Tech Locking Acidifying Shampoo
• Coloring brush
• Scale for accurate dosing

ProBeauty tip. Cool shades, such as the new .01 and .27, come out more true to tone with an activator one level higher than usual. For example, from a natural 6 to a cool 8, Sensus recommends 12% instead of 9%.

Londa Professional Londacolor 6% 20 vol Cream Developer is the Extra Rich Crème emulsion that you mix with Londacolor permanent hair dye. With it, you cover grey hair, dye tone-on-tone, darken the color, or lighten it by one shade. It is available in 1000 ml or 60 ml bottles, just enough for one tube of dye.

What it does for you

• Covers grey hair together with Londacolor shades.
• Tone-on-tone, darker, or one shade lighter, with the same bottle.
• Creamy and homogeneous mixture, which delivers the color microspheres evenly to each strand.
• Color fixed in the strand, together with the dye, so it lasts longer.
• Shiny and velvety hair, thanks to the waxes and lipids in the emulsion.

How to use it at home

1. Put on gloves and prepare the mixing bowl and brush.
2. Mix 1:1: the 60 ml tube of Londacolor with 60 ml of 6% developer.
3. For grey hair: between 30% and 50%, add one-third of the natural shade of the same level to the mixture; over 50%, half.
4. For touch-ups, apply to the roots and leave for 30–40 minutes without heat. When darkening the color, apply from roots to ends, with the same time.
5. Rinse well, wash with a Color Radiance shampoo, and close the bottle tightly after each use.

For what type of hair

For permanent dyeing with Londacolor, on any type of hair, especially with grey hair. It is not for the special blondes in the 12/ series, where you need 9% or 12%. It is also not suitable for ammonia-free demi-permanent dye, which has its own developers, of 1.9% and 4%.

Active ingredients

• Extra Rich Crème emulsion: the waxes and lipids leave the hair shiny and velvety.
• Vitaflection System: together with the dye, the emulsion delivers the color microspheres evenly to each strand.

What else you need

• Londacolor permanent hair dye 60 ml
• Londacolor 8/81 light ash pearl blonde
• Hair dye brush
• Mixing bowl
• Nitrile gloves

ProBeauty tip. The 60 ml bottle is exactly what you need for one tube of Londacolor at a 1:1 ratio. If you do your touch-ups yourself once a month, it is easier than measuring from the liter bottle.