Blonde Hair

Schwarzkopf Professional BlondMe 6% 20 vol Cream Developer is the developer designed to work with BlondMe powders and dyes. Its texture is thicker than a regular developer, so the mixture stays on the strand and does not run. Without it, BlondMe powder will not work.

What it does for you

• Activates BlondMe powders and dyes, as it is specially designed for them.
• The creamy texture gives you control during application: the mixture stays where you put it, including on foil-wrapped strands.
• The Anti-Metal Bond Protection technology forms a protective layer around the hair bonds and reduces breakage.
• Traps and neutralizes metal ions in the hair, which would otherwise cause muddy shades when bleaching.
• The 6% concentration is the standard choice for bleaching the lengths and for shades with coverage.

How to use it at home

1. Choose the concentration according to the service: 6% 20 vol for bleaching the lengths, 2% 7 vol when working close to the scalp or toning.
2. Mix it with BlondMe powder in a ratio of 1:1.5 to 1:2.5 until you get a smooth, lump-free cream.
3. Use the mixture immediately. A mixture left on the table loses its potency.
4. Apply to dry, unwashed hair, wearing gloves.
5. Do not pour the remaining developer back into the bottle and do not mix it with other brands.

For what hair type

For any hair type, as long as you are working with BlondMe products. If you dye with Igora Royal, you need Igora developer, not this one; the two ranges have different mixing ratios.

What else you need

• BlondMe Premium 9+ Bleaching Powder
• Mixing bowl and dyeing brush
• Nitrile gloves
• Dyeing cape
• BlondMe Bond Repair Shampoo

ProBeauty Tip. Get the 1000 ml bottle only if you bleach frequently. After opening, the developer loses potency over time, and once a year you will throw away half of it; for a single bleaching, the 60 ml version is sufficient.

Schwarzkopf Professional Trainer Tip. Choose the amount of developer according to how often you bleach, and after opening keep the bottle tightly closed, protected from light and heat, so that the formula remains stable.

Rediscover your hair's natural beauty with Nook Magic Arganoil Secret Moisturizing Shampoo, the professional paraben and sulfate-free formula designed to provide deep hydration, gentle cleansing, and intense shine. Ideal for all hair types, including dry, dull, or damaged hair, this shampoo penetrates the hair strand, strengthening it and protecting it against external factors.

💡 Infused with argan oil & nourishing ingredients – Deeply moisturizes without weighing hair down.

💡 Sulfate & paraben-free formula – Protects the hair fiber, maintaining the scalp's natural balance.

🔥 Key benefits:

✅ Intense hydration & protection against dryness – Perfect for dehydrated or chemically treated hair.

✅ Gentle cleansing, without irritation – Ideal for daily use, without harming the scalp.

✅ Paraben & sulfate-free – Protects colored hair and maintains scalp health.

✅ Shine and suppleness – Hair becomes silkier, softer, and easier to style.

✅ Delicate vanilla and orchid scent – Transforms your hair care routine into a pleasant experience.

🔹 How to use:

1️⃣ Application: Apply an appropriate amount of Nook Magic Arganoil Secret to wet hair.

2️⃣ Massage: Gently massage the scalp until a dense lather forms.

3️⃣ Processing time: Leave on for 1-2 minutes for optimal effect.

4️⃣ Rinse: Rinse thoroughly with lukewarm water and repeat if necessary.

5️⃣ Finish: Apply conditioner or a moisturizing mask for extra care.

📌 Recommended for:

✔️ All hair types, including dry, dull, or fragile hair.

✔️ Color-treated or chemically treated hair – Maintains vibrant color and protects the hair strand.

✔️ People looking for a gentle, sulfate & paraben-free formula, but with an intense moisturizing effect.

Schwarzkopf Professional Igora Royal Oxidant with Oil 9% 30 vol is the oxidant you choose when you want to go lighter, not just change the reflection. The brand manual recommends it for lightening by 2–3 levels and for the Absolutes shades on hair with a lot of white. The ratio with the dye remains 1:1.

What it does for you

• Lightens the color by 2–3 levels in a single coloring, without separate bleaching.
• It is the concentration recommended by the brand for Igora Royal Absolutes, the line for mature hair.
• It takes the 10- series up to 3 levels and the 12- series up to 4 levels of lightening.
• It activates the shades in the -00 series, those with intense pigment.
• The oil in the formula keeps the mixture creamy and easy to apply.

How to use it at home

1. Mix 1:1 with Igora Royal dye until you get a lump-free cream.
2. Apply to dry, unwashed hair. On the first coloring, work on the lengths first, the roots at the end.
3. Leave for 30–45 minutes, without a cap and without a dryer.
4. If you use it with Vario Blond bleaching powder, the ratio becomes 1:2 and you work only off-scalp.
5. Rinse well and wash with a shampoo for colored hair.

For what type of hair

For natural hair that you want to lighten by two or three levels. It is not for hair already dyed dark: dye does not lighten dye, regardless of the concentration, and there you need stripping or bleaching. On fine and sensitized hair, choose 6% instead.

What else you need

• Igora Royal dye, 60 ml
• Igora Royal Absolutes, which requires 9%
• Mixing bowl
• Coloring brush
• Nitrile gloves, size M
• Bonacure Color Freeze shampoo, after coloring

ProBeauty tip. When lightening with 9%, work on the lengths first and leave the roots for last, for the final 15 minutes. The heat of the scalp accelerates the reaction, and if you start from the roots, you will be left with a visibly lighter area around the hairline.

Schwarzkopf Professional trainer tip. Choose 9% based on your natural base, how much you want to lighten, and what tone appears when the hair lightens. When lightening natural hair, apply enough product and spread it evenly, so that the hair lightens evenly from the roots to the lengths.

BLONDME Premium Lightener 9+ from Schwarzkopf Professional is a state-of-the-art professional lightening powder, specially created for impeccable, clean and uniform blonde results. Its advanced formula allows for up to 9 levels of lift, while maintaining the integrity of the hair fiber.

Enriched with anti-yellow agents, the powder effectively neutralizes unwanted warm undertones, delivering cool, luminous and well-balanced blonde shades. Thanks to the integrated Bonding Technology, the hair is protected during the lightening process, being more resistant and healthier after the service.

The new formula is enhanced with Swell-Control technology which provides precise control during lightening.

Swell-Control Technology is the advanced technology integrated into the new BLONDME lighteners and Schwarzkopf Professional developers, created to provide maximum control and high precision during the lightening process.

This innovative technology prevents changes in the lightener's texture and maintains stable consistency throughout the processing time. Thus, the product stays exactly where it is applied, without shifting or losing control, even in complex techniques.

Benefits of Swell-Control Technology:

• No swelling or slipping during the process
• Stable texture for safe and precise application
• Optimal product control on the strand
• Uniform and well-defined results
• Ideal for precision techniques and advanced applications

Professional performance without compromise

Thanks to Swell-Control Technology, stylists can work with more confidence and efficiency, achieving clean and predictable results. The technology ensures superior control of the lightener, contributing to an improved professional experience and impeccable blonde results.

Key benefits:

• Powerful lift of up to 9 levels
• Effective neutralization of yellow and warm tones
• Advanced protection of the hair fiber structure
• Uniform results and optimal color control
• Suitable for all professional lightening techniques
• Fine texture for precise and easy application

How to use:

Mix with BLONDME Premium Developers, in a flexible ratio of 1:1.5 – 1:2.5, depending on the chosen technique and desired level of lift.

Recommended processing time: 20–45 minutes, with constant monitoring.

Product specifications:

• Product type: Professional lightening powder
• Range: BLONDME
• Quantity: 450 g
• Brand: Schwarzkopf Professional
• Usage: Professional use only

BLONDME Premium Lightener 9+ is the ideal choice for stylists who want maximum lightening performance, clean blondes, and visibly better protected hair.

Achieve a perfect, shiny, and even blonde with Schwarzkopf Professional BlondMe Bleach & Tone 60ml, the professional toning additive that lightens and colors in a single step. Specially designed for highlight and balayage techniques, this product offers customized cool or warm shades while maintaining hair integrity.

💡 The advanced BlondMe formula protects and strengthens the hair fiber, reducing the risk of damage.

💡 Compatible with Bond Enforcing Premium Lightener 9+ bleaching powder, for high-precision results and impeccable shine.

🔥 Key Benefits:

✅ Lightening & toning in one step – Saves time and ensures an even result.

✅ Ideal for highlight and balayage techniques – Advanced toning pigments for flawless reflections.

✅ Protects hair against damage – Specially designed not to compromise hair health.

✅ Does not irritate the scalp – Apply exclusively to hair, without direct contact with the scalp.

✅ Works on bases from 3 to 7 tones – Perfect for creating cool or warm blondes.

✅ Intense shine & professional effect – Luminous reflections, without unwanted tones.

🔹 How to use:

1️⃣ Preparation: In a non-metallic bowl, mix 10-15 ml BlondMe Bleach & Tone additive with 35 g of Bond Enforcing Premium Lightener 9+ bleaching powder and 55-65 g BlondMe premium developer.

2️⃣ Application: Distribute evenly on dry hair, avoiding contact with the scalp.

3️⃣ Processing time: 20-45 minutes, under visual control.

4️⃣ Rinsing & care: Rinse thoroughly and apply conditioner for hydration and protection.

5️⃣ Finishing: Dry and style as desired for a perfect and luminous blonde.

📌 Recommended for:

✔️ Professionals & hairstylists – Ideal for advanced lightening and toning techniques.

✔️ Creating a cool or warm blonde, even and without unwanted tones.

✔️ Natural hair (base 3-7 tones), without prior lightening.

Schwarzkopf Professional BlondMe Premium Developer 6% 20 vol is the cream developer from the current BlondMe generation, which activates the powders in the range. Its texture is thicker than a regular developer, so the mixture stays on the strand and does not run. Without it, BlondMe powder will not work.

What it does for you

• Activates BlondMe Premium Lightener 9+ powder, which lifts up to 9 levels; how much it lifts depends on the starting base, the condition of the hair, and the technique.
• The creamy texture gives you control during application: the mixture stays where you put it.
• It is the right concentration for bleaching the lengths and working close to the scalp.
• It can also be mixed with Clay Lightener powder, at a slightly different ratio.
• The brand has removed paraffin oil from the formula and added plant-based Glyceryl Stearate.

How to use it at home

1. Choose the ratio according to the powder: 1:1.5 to 1:2.5 with Premium Lightener 9+, 1:1.5 to 1:2 with Clay Lightener.
2. Mix until you get a smooth, lump-free cream, and use the mixture immediately.
3. Apply to dry, unwashed hair, wearing gloves.
4. Leave to bleach for 20–45 minutes, checking a strand every 10 minutes. Do not use a heat source.
5. Rinse thoroughly, wash, and apply a toner while the hair is still freshly bleached.

For what type of hair

For any hair type, as long as you are working with BlondMe products. If you color with Igora Royal, you need Igora developer, not this one.

What else you need

• BlondMe Premium 9+ Lightener Powder
• BlondMe Balayage Clay Powder
• Mixing bowl
• Nitrile gloves, size M
• Aluminum foil for strands
• BlondMe Bond Repair Shampoo, after bleaching

ProBeauty Tip. Choose the ratio according to the technique, within the recommended range for the powder. At 1:1.5, the mixture is thick and stays on the strand, good for foil; at 1:2.5, it is more fluid and spreads easily. For balayage, the dedicated product is Clay Lightener powder, and the ratio matters not only for how well the mixture works, but also for its consistency.

Schwarzkopf Professional Trainer Tip. Choose the developer and ratio according to the BlondMe service, application technique, your starting base, and the condition of the hair. Do not directly link the developer percentage to the number of levels you lift. Always follow the recommended ratio for the powder you are using.

L'Oréal Professionnel Metal Detox Cream Shampoo is the cleansing shampoo in the Série Expert Metal Detox range. Cleanses hair after any coloring, balayage, or bleaching. The rich cream transforms into a concentrated foam that gently cleanses the hair fiber and removes accumulated metal particles, such as copper.

What it does for you

• Eliminates the buildup of metals and other pollution particles from the hair.
• Uniform, long-lasting, and intensely shiny color after coloring.
• Gentle cleansing, sulfate-free.
• Hair that looks healthier and regains its shine.
• Citrus fragrance with musk notes, easily recognizable.

How to use it at home

1. If you use the Metal Detox pre-shampoo, do not rinse it: apply the shampoo directly over it.
2. Distribute the shampoo on wet hair and emulsify until you obtain a creamy texture.
3. Rinse thoroughly.
4. Continue with the Metal Detox mask.

For what type of hair

For colored, bleached, balayage, or over-sensitized hair. It is also useful for hair weakened by repeated coloring or exposed to metals in the water. The 500 ml refill refills the bottle. It does not neutralize the yellow tones of blonde hair.

Active ingredients

• Glycoamine: the patented technology of the Metal Detox range, a molecule small enough to penetrate the hair fiber and neutralize metals.

What else you need

• Metal Detox Mask
• Metal Detox Pre-Shampoo Treatment 250 ml
• Metal Detox Leave-In Cream 100 ml
• Metal Detox Concentrated Oil 50 ml
• Metal Detox Shampoo, Mask, and Cream Set

ProBeauty Tip. Emulsify the shampoo well with a little water before spreading it. The cream texture transforms into foam and reaches all the hair more easily. If the hair is very porous, apply the Metal Detox pre-shampoo first.

Transform hair toning into a luxurious care experience with Yellow Pure Toners, the ammonia-free demi-permanent gel that combines the power of pure pigmentation with an advanced cosmetic effect. Ideal for blonde, bleached, or highlighted hair, this toner offers a professional result, intensifies shine, and maintains color between salon visits – all with a delicate yet effective formula.

🌈 What makes this toner so special?

✔️ Ammonia-free and no harsh ingredients – a gentle choice for the scalp and hair
✔️ Ultra-pigmented toning – neutralizes unwanted undertones and enhances existing shades
✔️ Mirror shine +137% – healthy-looking, silky, and luminous hair
✔️ Intense hydration + UV protection – thanks to the Aloetrix complex and natural oils
✔️ Compatible with curly, blonde, or bleached hair – no drying, no stiffness
✔️ Cosmetic results patented in Italy and the USA – professional standard care and color

🌿 Active ingredients that protect and pamper your hair:

• Quinoa – a protein-rich superfood that improves color absorption and extends its longevity
• Camellia Oil – works with castor oil and green tea to keep hair hydrated, smooth, and shiny
• Aloetrix – a combination of aloe vera, wheat proteins, and UV filter, for antioxidant protection and elasticity
• Free from: Ammonia, MEA, alcohol, resorcinol, silicones – 100% clean formula for healthy hair

🧪 Recommended use:

Mix Yellow Pure Toners with Yellow Professional 5 Vol. (1.5%) oxidant in a 1:2 ratio. Apply to damp or dry hair, depending on the technique used, and leave to act according to the recommendations in the digital brochure for optimal results.

💎 Perfect for:

• Toning blonde or bleached hair
• Revitalizing color between highlights
• Maintaining a cool, pearlescent, or silver blonde
• Curly or sensitive hair requiring gentle toning

💖 Yellow Pure Toners is not just a toner – it's an infusion of pure color, intense hydration, and refined care, designed to restore your hair's natural beauty and absolute shine.

📦 Add it to your cart and give your hair an extra boost of tone, luxury, and protection – exactly what it deserves!

Indola Pigment Semi-Permanent Crea-Bold 100ml

The new Indola PCC (Permanent Caring Color) permanent hair dye is a reliable professional coloring range that guarantees high-quality services, created by professionals for beauty salons and personal use. It has a special formula to deeply nourish the hair, giving it extra shine. PCC is the right choice if you want an intense/vibrant color and 70-100% gray hair coverage. The new PCC assortment contains 89 mixable shades to create any desired shade... without limits. New lines, depending on hair tone and coverage needs for each client.

The portfolio structure is easier to understand and more intuitive, especially for new clients!

NATURAL 100% gray hair coverage 14 shades

ESSENTIAL 70% gray hair coverage 29 shades

FASHION 70% gray hair coverage 27 shades

INTENSE COVERAGE 100% gray hair coverage with maximum color resistance in hair 19 shades

For exceptional coloring results, Indola PCC dye is used together with Indola Cream Developer 2%, 6%, 9% or 12% oxidizer.

The new Color Transformer helps you transform PCC permanent dye into demi-permanent dye by replacing Cream Developer Oxidant with this revolutionary product. The result is healthier, shinier hair, gray hair coverage up to 70% and lasting up to 25 washes!

- INDOLA CREA-MIX: 5 mix tones and 1 neutral shade to boost or reduce pigment intensity

- NEW INDOLA CREA-BOLD: 8 direct colorants for radiant and brilliant results, inviting us into the world of yellow, red, blue and green colors!

Benefits:

-Advanced technology for significant reduction of hair damage -Gray hair coverage between 70 and 100%

-Lasting intensity

-Extraordinary shine

-Suitable for both natural hair and pre-lightened hair

-Ability to transform permanent PCC dye into Demi-permanent dye

Method of use:

Use protective gloves!

Mix Indola PCC with the same amount of Cream Developer Oxidant suitable for the chosen shade.

E.g. 30g 10.0 + 30g 9% Cream Oxidant

Processing time: 40-50 minutes without additional heat source

Check during this time!

For a demi-permanent dye, mix Indola PCC Dye with the same amount of Color Transformer (no additional oxidant needed)

E.g. 30g 10.0 + 30g Color Transformer

Processing time: 40-50 minutes without additional heat source

Check during this time!

Puring Blonderesolve Silver Shampoo Anti-Yellowing Shampoo is the purple shampoo from the Blonderesolve line for blonde, bleached, or grey hair. The purple pigment tones down unwanted yellow tones on greys, very light blondes, and highlights. It is enriched with grapeseed oil and silk proteins.

What it does for you

• Less yellow on light blonde, bleached, and highlighted hair.
• Cleaner greys and whites, without yellow tones.
• Nourished hair, even though the shampoo works on the tone.
• Brightness for light shades, with clearer tones.

How to use it at home

1. Wet your hair thoroughly.
2. Apply the shampoo and massage the scalp and lengths.
3. Rinse carefully until the water runs clear.
4. Follow with a conditioner or mask on the lengths and ends.

For what hair type

For grey or white hair, very light blonde, bleached, and highlighted hair. It is not for dark hair: the purple pigment has nothing to neutralize there. For warm, golden blondes that you want to keep that way, use it sparingly.

Active ingredients

• Purple pigment: tones down unwanted yellow tones on light shades.
• Grapeseed oil: nourishes bleached hair and gives it brightness.
• Silk proteins: help the hair remain silky and shiny.

What else you need

• Keepcolor Mask for dyed and bleached hair
• Keepcolor Conditioner for dyed and bleached hair
• Richness Intensive Mask for dry hair
• Keepcolor Two-Phase Conditioner

ProBeauty Tip. If it is your first time using a purple shampoo, try it first on a strand at the nape of your neck and rinse it out quickly. See how the pigment takes to your hair and only then use it on your whole head. The fragrance is grape.

Schwarzkopf Professional Igora Royal Vario Blond Cool Lift Lightener Additive

Transform your bleaching process with Schwarzkopf Professional Igora Royal Vario Blond Cool Lift Lightener Additive, designed to add cool undertones to bleached hair. This 60ml additive is ideal for achieving dream cool blonde shades when used in conjunction with Igora Royal bleaching powder and precious oil developer (3%, 6%, or 9%).

Key Features:

• Cool Undertones: Adds cool undertones to bleached hair for a sophisticated and modern look.
• Compatibility: To be used with Igora Royal bleaching powder and developer.
• Versatility: Suitable for use with 3%, 6%, or 9% developer.

How to Use:

1. Preparation: Mix the bleaching powder with Igora Royal developer (3%, 6%, or 9%) according to instructions, then add Igora Vario Blond Cool Lift Lightener Additive to achieve cool undertones.
2. Application: Apply the mixture to dry, unwashed hair. Distribute evenly.
3. Processing Time: Follow the instructions for the processing time of the bleaching powder used.
4. Finishing: Rinse hair thoroughly, shampoo, and apply suitable conditioner for bleached hair.

This additive is essential for anyone looking to achieve cool and vibrant shades, perfectly complementing the professional bleaching process.

Sensus InBlonde Ultra Platinum 9 Deco

Achieve the perfect blonde with Sensus InBlonde Ultra Platinum 9 Deco, a gray bleaching powder with neutralizing action and high lightening power. This product is ideal for bleaching services on difficult and cosmetically colored hair, allowing hair to be lifted by up to 9 levels. It is an essential tool for professionals who want to achieve pure and brilliant blonde shades.

Key Features:

• Intensive Bleaching: Allows hair to be lifted by up to 9 levels.
• Neutralizing Action: Ideal for neutralizing unwanted tones in difficult and cosmetically colored hair.
• Versatile Application: Suitable for various bleaching techniques.

Active Ingredients:

• Vegetable Carbon: Also known as activated charcoal, it is obtained from birch and willow wood, having strong absorbent activity. It purifies and regenerates hair, being an excellent natural purifier.
• Apricot Oil: Moisturizing and emollient, this oil is renowned for its soothing, anti-inflammatory, and antiseptic qualities. It contains vitamins A and E, helping to reduce hair frizz and protecting it from damage.
• Babassu Oil: With anti-aging and emollient properties, this oil is ideal for dry and weakened hair, providing a nourishing and protective action.

How to Use:

1. Mixing:
   • In a non-metallic bowl, combine 30g of Ultra Platinum 9 Deco powder with 60g of Sensus Lux Activator, in a 1:2 ratio.
   • Choose the desired volume of oxidant: 10/20/30/40 vol and mix until you obtain a creamy and homogeneous consistency.
2. Application:
   • Apply the mixture to dry, unwashed hair.
   • Distribute evenly to ensure complete and precise coverage.
3. Processing Time:
   • Leave the product to act for 10 to 50 minutes, depending on the desired level of lift.
   • Periodically check the hair to achieve the desired result.
4. Finishing:
   • Rinse hair thoroughly to remove the product.
   • Wash hair with shampoo and apply a suitable conditioner to ensure necessary hydration and protection.

This product is indispensable for any professional who wants to offer high-quality bleaching services and achieve spectacular results on difficult and cosmetically colored hair.

💛Pamper your blonde hair with the ultimate restorative and strengthening treatment: BLONDME Bondfinity Deep Repair Mask from Schwarzkopf Professional, specially designed for bleached, weakened, or sensitized hair. This professional mask rebuilds the internal structure of the hair without weighing it down, providing proactive and long-lasting repair, with visible results after just one use – hair becomes 20 times more resilient.

Formulated with advanced BONDFINITY technology, the mask reconstructs covalent bonds – the strongest bonds in the hair structure – and seals natural keratin, offering protection against breakage and future damage. Ideal for fragile, porous blonde hair, this mask transforms hair texture into one that is smooth, elastic, and visibly healthy.

🌟 Key Benefits:
• Deeply repairs and strengthens blonde or bleached hair
• Prevents keratin loss and strengthens internal hair bonds
• Restores hair's elasticity and structural resilience
• Hair becomes 20x stronger after just one use*
• Doesn't weigh down – lightweight texture, suitable even for fine hair
• Protects against breakage and future damage

🔬 Innovative BONDFINITY™ Technology
Based on the reconstruction of covalent bonds, Bondfinity technology completely regenerates the internal structure of blonde hair – even after intense bleaching processes – and fixes its own keratin, providing long-term protection.

🧴 How to use:
Apply evenly to damp, towel-dried hair. Leave on for 5–10 minutes, then rinse thoroughly.

✨ BLONDME Deep Repair Mask – The strongest repair for the most delicate blonde.
For healthy, strong, and shiny blonde hair – from the inside out.
#BLONDME #Bondfinity #DeepRepair #BlondeCareAuthority

Restore your hair's color intensity and give it extra shine and hydration with Wella Color Fresh Create, the professional mask for color refreshing. Whether you want to neutralize yellow tones, revive coppery highlights, or create caramel shades, this mask delivers visible results quickly, without damaging the hair strand.

Its delicate formula, free from animal-derived ingredients, contains avocado oil, which intensely hydrates and smooths the cuticle, leaving hair silky and easy to comb. Perfect for at-home use, this mask brightens color, keeping hair healthy and full of life.

🔹 Revives and intensifies hair color
🔹 Neutralizes unwanted tones
🔹 Provides shine and smooths the cuticle
🔹 Facilitates combing and nourishes the hair strand
🔹 Vegan formula, with avocado oil

How to use:
1️⃣ Wash hair with shampoo and towel-dry.
2️⃣ Apply the mask evenly to strands, using protective gloves.
3️⃣ Leave on for 10 minutes, then rinse thoroughly.
4️⃣ No conditioner is needed after use.

Discover vibrant color and intensive care with Wella Color Fresh Create – the ideal solution for healthy and shiny hair!

Direct dye is a nourishing hair coloring treatment. Revitalizing color masks that can be mixed together, suitable for providing vibrant reflections or for maintaining permanent colors.

ARC - Active Revitalizing Complex

Properties: With natural, certified and innovative ingredients that strengthen the internal structure of the hair. Promotes ionic bonds with the hair's keratin structure; penetrates deep into the fiber bringing it back to the level of natural hair. A blend of biomimetic plant amino acids that mimic the activities of the hair's keratin structure.

Benefits: Strengthens and rejuvenates hair. It has a restorative, multifunctional action, optimized to interact at a molecular level in the hair. Restores hair fibers.

Application:

Apply to freshly washed hair. Depending on the shade chosen, the recommended application level is:

01 Platinum apply to levels 10-11

10 White apply to levels 9-11

02 Sand apply to levels 9-11

03 Gold apply to levels 8-11

34 Caramel apply to levels 6-11

32 Brownie apply to levels 5-11

43 Chocolate apply to levels 4-6

23 Espresso apply to levels 3-5

40 Copper apply to levels 6-8

75 Strawberry apply to levels 4-6

1 Black apply to levels 1-4

00 Clear apply to all levels

Clear can be mixed with any shade to dilute the color intensity. Used alone, Clear gives shine to the hair.

Instructions:

Wash hair and towel dry to remove excess water. Wear gloves to protect your hands from the color. Apply the product all over the hair length and ends, then comb to ensure it is evenly distributed. Do not apply to the scalp. Leave on for 3 - 15 minutes, depending on the desired intensity of shine. Rinse thoroughly.

Silky Bleaching Decolorant

Rediscover the beauty of your hair with Silky Bleaching Decolorant, a professional powder product perfect for all advanced bleaching techniques. Its innovative formula and homogenized blend of components create a granular powder that doesn't scatter, ensuring precise and efficient application. In combination with Silky oxidizing emulsion (1:2), this decolorant forms a homogeneous cream that does not harden or run, delivering remarkable results in bleaching, removing chemical dyes, and creating colored highlights. With this product, you can achieve up to 6 levels of lift, keeping your hair healthy and radiant.

Key Features:

• Granular powder: Ensures even and precise application without scattering.
• Homogeneous mixture: In combination with Silky oxidizing emulsion, it forms a cream that does not harden or run.
• Ideal for all professional bleaching techniques: Bleaching, removing chemical dyes, and creating colored highlights.
• Up to 6 levels of lift: Provides excellent gradation from the base tone.

How to Use:

1. Wear protective gloves.
2. Mix 30g of Silky Bleaching Decolorant with 60g of Silky oxidizing emulsion, in a 1:2 ratio.
3. Apply the mixture to dry hair, avoiding the scalp.
4. Leave on for 30-45 minutes, depending on the desired level of bleaching.
5. Rinse hair thoroughly and wash with a gentle shampoo.
6. Continue with the application of specific dye or treatment.

🔬 Repair hair at a molecular level and restore its natural elasticity! 🔬

The L’Oréal Professionnel Absolut Repair Molecular shampoo is the professional solution for damaged hair, formulated with peptide bonds and 5 amino acids to restore the hair fiber's structure from within. Its advanced, sulfate-free formula gently cleanses, provides intense hydration, and helps detangle hair without weighing it down.

🌟 Key benefits:
✔ Effectively cleanses scalp and hair, removing impurities without drying out the hair fiber
✔ Nourishes and deeply repairs hair, restoring its vitality and strength
✔ Easily detangles hair, preventing breakage and fragility
✔ Improves hair's elasticity and natural movement
✔ Sulfate-free formula, suitable for sensitized, bleached, or chemically treated hair
✔ Luxurious cream-foam texture, for a premium experience with every use

How to use:

1️⃣ Apply a suitable amount to wet hair.
2️⃣ Gently massage the scalp and emulsify until a rich lather is formed.
3️⃣ Rinse thoroughly and repeat the process if necessary.
4️⃣ For optimal results, continue the routine with the Absolut Repair Molecular Rinse-off Serum and the Leave-in Cream from the same range.

💆‍♀️ Give your hair the salon care it needs to become stronger, silkier, and healthier! 💆‍♀️

Discover Schwarzkopf Professional BlondMe Premium Lightener 9+, an advanced formula designed to provide effective lightening up to 9 levels. This lightening powder is ideal for those who want to achieve light shades with enhanced hair protection.

Benefits:

• Maximum Lightening: Offers up to 9 levels of lift, perfect for creating vibrant and brilliant blonde looks.
• Efficient Neutralization: The anti-yellow agents in the formula act directly on the pheomelanin in the hair, ensuring a clean and even tone.
• Mixing Flexibility: The variable mixing ratio, from 1:1.5 to 1:2.5, allows for adjusting the consistency according to hair type and texture, ensuring optimal results.
• Easy to Use: Designed to be applied to dry, unwashed hair, facilitating the lightening process.

How to Use:

1. Mixing: Mix the desired amount of lightening powder with BlondMe Premium Developer (2%/7 vol; 6%/20 vol or 9%/30 vol) until you achieve a creamy and smooth texture.
2. Application: Apply immediately after preparation to dry hair, ensuring even distribution of the product. Avoid overlapping application on already lightened hair.
3. Processing Time: Monitor the processing time between 20-45 minutes, depending on the desired result.
4. Rinsing: Rinse hair thoroughly, then shampoo and apply conditioner from the BlondMe Bonding range to maintain hair health.

Recommendation: Use Premium Lightener 9+ to achieve professional results, while ensuring the necessary protection and care for your hair!

TONEPLEX PEARL BLONDE MASK 200 ml: Instantly intensifies color and rebuilds hair bonds. The Pearl Blonde mask with violet pigments and PROPLEX technology refreshes blonde and natural white hair, protecting it from yellowing and repairing it.

USE: Wear gloves. Massage into damp hair and leave on for up to 10 minutes. Rinse.

Care for your blonde or bleached hair with Illumyna Blonde Shampoo, a shampoo specially created to neutralize yellow tones and enhance your hair's natural shine. Infused with active goji water, blueberries, and silk and soy proteins, this shampoo provides deep hydration, antioxidant protection, and delicate care, leaving blonde hair radiant, luminous, and healthy.

Key benefits:

• Neutralizes yellow tones: The innovative formula contains special pigments that eliminate yellow nuances, leaving blonde hair with a cool, natural glow.
• Intense shine: Silk and soy proteins intensely nourish the hair shaft, giving it an exceptional luster and a silky feel.
• Antioxidant protection: Active goji water and blueberries protect hair from external aggressions, keeping it healthy and revitalized.

Top ingredients for blonde hair care:

• Blueberries: Rich in vitamins A, B, and C, blueberries are an essential ingredient in maintaining vibrant and radiant blonde hair. They contain anthocyanin pigments that have "anti-yellowing" properties, neutralizing unpleasant yellow tones.
• Active goji water: Provides deep hydration and intense nourishment, protecting hair against external factors. Goji is renowned for its antioxidant properties, leaving hair soft and shiny.
• Silk proteins: Extracted from silk cocoons, silk proteins help strengthen the hair shaft and reduce split ends, hydrate it, and create a smooth surface that enhances shine.
• Soy proteins: These proteins protect hair from damage caused by bleaching, forming a protective film that smooths cuticles and improves luster. They also help prevent hair aging, keeping it young and revitalized.

How to use:

1. Wear disposable gloves to apply the shampoo to wet hair.
2. Distribute the product evenly and massage gently. Leave it on for 1 to 5 minutes.
3. Emulsify, rinse well, and repeat if necessary.

PRO Tip: Use Illumyna Blonde Shampoo together with the mask or conditioner from the same range for a complete treatment that will leave blonde hair luminous and easy to style.

Advanced care for blonde hair

Illumyna Blonde Shampoo not only cares for blonde hair but also protects it from the effects of bleaching, keeping it luminous and revitalized. Choose this shampoo for a luxurious blonde hair care experience that combines efficiency with delicacy and gives your hair a natural, long-lasting shine.

💜Transform your blonde hair with Indola Blonde Expert Pastel Cream Toner – a professional toner specifically created to provide pastel reflections and vibrant shine. Ideal for light or bleached blonde shades, this toner adds a playful and modern touch, perfect for those who love colors full of personality. Its creamy formula ensures precise and controlled application, while maintaining the health of the hair thanks to Hair-Bond technology.

✨ Why choose Indola Blonde Expert Pastel Cream Toner:
✔️ Neutralizes yellow, gold, and copper tones for a perfectly balanced blonde
✔️ Offers subtle pastel results, with depth and shine
✔️ Does not lighten natural hair color, preserving the hair structure intact
✔️ Vegan, gentle formula, ideal for sensitive or damaged hair
✔️ Can be mixed with Highlift (H.) shades for unlimited color variations
✔️ Hair-Bond technology for stronger and healthier hair

🛠️ How to use:
1️⃣ Apply the toner to bleached or pre-lightened, towel-dried hair for best results.
2️⃣ Mix the toner with Indola Developer oxidant in a 1:1 ratio.
3️⃣ Distribute evenly on hair, using gloves for optimal control.
4️⃣ Leave on for 1 to 30 minutes, without heat, until the desired result is achieved.
5️⃣ Rinse thoroughly, without shampoo, then apply a nourishing conditioner, such as Indola Color Conditioner, to set the color.

💡 PRO Recommendation: For complete post-coloring care, use Indola Blonde Expert InstaStrong Leave-In Cream, which helps repair the hair from the inside out, for healthy and shiny hair.

💜 Final Result: Deep and radiant pastel reflections, with a cool lavender hue, for a sophisticated and modern look. Perfect for those who want something different from classic blonde!

Kallos Bleaching Powder has a universal formula, suitable for all lightening techniques. Use it for full bleaching or highlights. The dust-free formula mixes easily with the developer.

What it does for you

• Intensely lightens the color, for blonde or highlights.
• Dust-free when measuring and mixing.
• Protects the hair during bleaching, according to the brand.
• Suitable for any technique: full bleaching, highlights, foil.

How to use it at home

1. Put on gloves and a cape.
2. Mix the powder with Kallos developer in a non-metallic bowl, according to the instructions on the packaging.
3. Apply to dry, unwashed hair, starting with the darkest areas.
4. Check the lightening after a few minutes and do not exceed the time stated in the instructions.
5. Rinse thoroughly and wash with a gentle shampoo. Finish with a mask.

For what type of hair

For hair that you want to lighten significantly or add highlights to. It is not suitable for very damaged, broken, or recently bleached hair: in such cases, it is better to do a few treatments first. On dark-dyed hair, the lightening may turn out uneven, so do a strand test. Do not use it on eyelashes or eyebrows.

Active ingredients

• Persulfates: these are agents that, together with the developer, lighten the hair color.
• Dust-free formula: the powder does not rise into the air when measuring.

What else you need

• Kallos 6% Cream Developer
• Kallos 9% Cream Developer
• Nitrile gloves, size M
• Hair dye brush
• 350 ml mixing bowl
• Kallos Silver Reflex Shampoo for blonde hair

ProBeauty Tip. For a clean blonde, finish with a purple pigment shampoo. This makes it easier to neutralize the yellow that remains after bleaching.

Sensus InBlonde Zero Yellow Bleaching Powder

Rediscover the beauty of perfect blonde with Sensus InBlonde Zero Yellow, a purple bleaching powder with anti-yellow action, specially created for bleaching services on treated or sensitized hair. Ideal for the most advanced bleaching techniques, this powder lightens hair by up to 7 levels, respecting its integrity and health.

Key features:

• Anti-yellow action: Neutralizes unwanted yellow tones, providing a pure and radiant blonde.
• Intensive bleaching: Allows hair to be lightened by up to 7 levels.
• Suitable for treated or sensitized hair: Gentle formula that protects and cares for the hair.

Active ingredients:

• Kaolin: A natural mineral rich in silicon, with purifying, opacifying, and softening properties. Absorbs excess sebum and impurities, contributing to hair remineralization and detoxification.
• Apricot oil: Hydrating and emollient, known for its calming, anti-inflammatory, and antiseptic qualities. Contains vitamins A and E, helping to reduce hair frizz and protecting it against damage.
• Argan oil: Rich in antioxidants such as vitamin E, fatty acids, and flavonoids, it helps prevent hair aging and fights against free radicals.

How to use:

1. Mixing:
   • In a non-metallic bowl, combine 30g of Deco Zero Yellow powder with 60g Sensus Lux Activator, in a 1:2 ratio.
   • Choose the desired volume of oxidant: 10/20/30/40 vol and mix until you obtain a creamy and homogeneous consistency.
2. Application:
   • Apply the mixture to dry, unwashed hair.
   • Distribute evenly to ensure complete and precise coverage.
3. Processing time:
   • Leave the product to act for 10 to 50 minutes, depending on the desired lightening level.
   • Periodically check the hair to achieve the desired result.
4. Finishing:
   • Rinse hair thoroughly to remove the product.
   • Wash hair with shampoo and apply a suitable conditioner to ensure necessary hydration and protection.

This product is essential for professionals who want to achieve high-quality bleaching results while respecting the integrity and health of treated or sensitized hair.

Schwarzkopf Professional Igora Royal Vario Blond Super Plus

Transform your blonde hair with Schwarzkopf Professional Igora Royal Vario Blond Super Plus, a high-quality bleaching powder specially designed for lightening and creating highlights. This innovative product allows hair to be lightened by up to 8 levels, while also eliminating unwanted yellow tones. Thanks to the integrated Fiber Bond technology, the powder protects and strengthens the hair cuticles, reducing the risk of damage.

Key features:

• Intensive lightening: Allows hair to be lightened by up to 8 levels.
• Optimal neutralization: Frees hair from unwanted yellow tones.
• Dust-free application: Does not create dust during application.
• Hair strengthening: Strengthens the bonds within the hair strand, reducing the risk of damage.
• Fiber Bond Technology: Minimizes damage to hair cuticles and strengthens weakened bonds.

Active ingredients:

• Fiber Bond Technology: Protects hair cuticles during lightening and strengthens the internal structure of the hair strand.

How to use:

1. Mixing:
   • In a non-metallic bowl, combine Schwarzkopf Professional Vario Blond powder with 3%, 6% or 9% activating emulsion, in a 1:2 ratio.
   • Mix well until you obtain a creamy and homogeneous consistency.
2. Application:
   • Apply evenly to dry, unwashed hair.
   • Distribute the product evenly for uniform lightening.
3. Processing time:
   • Leave the product to act for 20 to 45 minutes, depending on the hair structure and the desired level of lightening.
   • Check the hair at regular intervals to ensure the desired result.
4. Finishing:
   • Rinse hair thoroughly with warm water.
   • Wash hair with shampoo and style as usual.

This product is essential for any beauty salon or for anyone who wants to achieve a brilliant and healthy blonde, with professional results.

Schwarzkopf Professional BlondMe Glow Toner 60 ml is the step that transforms yellow bleached blonde into clean blonde. It is a toner with an acidic formula that refines the shade without lifting on already bleached hair. The brand says it works in 10 minutes and offers 15 shades that can be mixed together, plus a Clear version.

What it does for you

• Corrects the blonde shade without lifting or stressing the hair.
• Adds shine immediately: AcidicGlow technology lets light penetrate into the inner layers, not just reflect off the surface.
• Smooths the cuticle, making the hair look more even and healthier.
• The 15 shades can be mixed together, and the Clear version dilutes the pigment without changing the level, so you can adjust the tone exactly.
• Can be used both on the scalp and in non-scalp techniques.

How to use it at home

1. Mix 1:1 with BlondMe Premium Developer 2% 7 vol if applying with a brush, or with Premium Gel Developer 2% 7 vol if pouring from the bottle.
2. Apply to towel-dried hair, not dry hair.
3. Work quickly and evenly, section by section, so the tone takes evenly all over.
4. Leave for 10 minutes, up to 20 minutes for a more intense result.
5. Rinse until the water runs clear and wash with a shampoo for blonde hair.

For what type of hair

For pre-bleached hair with a base level between 7 and 10. It won't do anything on dark natural hair or dark dyed hair: there is no light base to tone. The base must be light enough for the chosen shade. On very porous hair, check every 3 minutes, as the pigment absorbs faster.

What else you need

• BlondMe gel oxidant 2% 7 vol, for the bottle
• BlondMe premium oxidant 2% 7 vol, 60 ml
• Mixing bowl
• Hair dye brush
• BlondMe Bond Repair purple shampoo, for maintenance
• BlondMe Bondfinity Deep Repair mask

ProBeauty tip. Mix a cool shade with the Clear one if your hair is very porous. You dilute the pigment without losing shine, and the ends, which absorb the most, won't end up visibly grayer than the lengths.

Schwarzkopf Professional trainer tip. On very porous ends, the pigment takes more intensely; add Clear to dilute it, so the ends don't end up cooler or darker than the rest.

Caring for blonde or bleached hair becomes a luxurious experience with Illumyna Blonde Conditioner, an innovative conditioner that neutralizes yellow tones and enhances the shine of blonde hair. Infused with active goji water, blueberries, and silk and soy proteins, this conditioner leaves hair silky, hydrated, and luminous, helping it stay vibrant and healthy.

Key benefits:

• Neutralizes yellow tones: The special formula helps eliminate yellow tones from blonde or bleached hair, leaving it with a cool and radiant shade.
• Intense hydration: Silk and soy proteins nourish the hair, reducing split ends and leaving the hair silky and easy to style.
• Shine and softness: This conditioner creates a smooth and even surface on the hair shaft, maximizing the natural shine of blonde hair.

Top ingredients for blonde hair care:

• Blueberries: Rich in vitamins A, B, and C, blueberries contain anthocyanin pigments which have "anti-yellowing" properties, neutralizing yellow shades and leaving hair brighter.
• Active goji water: Provides deep hydration and antioxidant protection, leaving hair soft, radiant, and protected against external aggressions.
• Silk proteins: Extracted from silk cocoons, these proteins help strengthen the hair shaft, reduce split ends, and keep hair hydrated and silky.
• Soy proteins: These proteins form a protective film that smooths cuticles and enhances shine, protecting hair from the effects of bleaching and preventing its aging.

How to use:

1. After using Illumyna Blonde Shampoo, apply the conditioner to damp hair, using disposable gloves.
2. Distribute the product evenly through the lengths and ends, leaving it to act for 3-5 minutes.
3. Rinse thoroughly with warm water.

PRO Tip: For optimal results, use Illumyna Blonde Conditioner together with the shampoo from the same range, for a complete treatment that will neutralize yellow tones and leave blonde hair vibrant and luminous.

Luxury care for blonde hair

Illumyna Blonde Conditioner not only protects blonde hair from the effects of bleaching but also deeply nourishes it, leaving it radiant and easy to style. Choose this conditioner to maintain your blonde or bleached hair with a natural shine and a long-lasting soft feel.

INDOLA Silver Shampoo with vegan keratin alternative and violet pigments gently cleanses and repairs hair, neutralizing unwanted tones. It is ideal for white, blonde, or highlighted hair, providing brightness and hydration.

Key Features

• Brightness for white, blonde, or highlighted hair: Helps to brighten white, blonde, and mixed hair, neutralizing unwanted brassy or warm tones.
• Repairs hair structure: Repairs hair structure while gently cleansing.
• Dense lather: Provides a luxurious lather when massaged into hair.
• No color residue: Leaves no color residue on hands or scalp.
• Hydration: Leaves hair hydrated.

Key Ingredients

• Vegan Keratin Alternative: Offers protection and strengthening to hair, keeping it healthy and vibrant.
• Violet Pigments: Neutralize unwanted warm tones and enhance the brightness of white, blonde, or highlighted hair.

How to Use

1. Application: Apply the cleansing shampoo to wet hair and massage.
2. Rinsing: Rinse thoroughly, then repeat this step and proceed with the next step.
3. Frequency: Suitable for daily use.

Formulated with a vegan alternative to keratin and violet pigments, INDOLA Silver Shampoo creates a luxurious lather that cleanses and neutralizes unwanted warm colors in the hair. It reduces brassy tones on white, blonde, or highlighted hair and helps repair hair structure. It provides healthy hair with improved shine. Vegan formula.

Indola Tinted Dye is a professional toner, created by professionals for beauty salons as well as for personal use. Indola has a formula specially created to nourish hair, giving it extra shine and natural beauty.

It is the right choice if you want an intense color and up to 80% coverage of white hair. The products in this collection offer a wide range of colors. It has a high lifting power, up to 4 tones. It offers intense and vibrant colors for an expressive look. It ensures a uniform color from root to tip.

Benefits

Integrated Hair-Bond technology for significant reduction of hair damage

Lifts and tones natural bases in a single application

Up to 4 levels of lift

Up to 80% white hair coverage

Suitable for natural base 6 and lighter, with over 30% white hair

How to use: Apply to dry, unwashed hair

Mix: Mix Ultra Blonde 100.+ Blend 1:1 with Cream Developer 9% (30Vol.) or 12% (40Vol.)

E.g. 30g 100.8+ + 30g 12% Cream Developer

Processing time: 40-50 minutes without additional heat source

Check during this time!

Bang Direct is a direct, semi-permanent, ammonia-free hair coloring cream. Its exclusive formula, enriched with ARC (Active Revitalizing Complex), provides vibrant and long-lasting shades without the risk of color alteration.

ARC - Active Revitalizing Complex

Properties: With natural, certified, and innovative ingredients that strengthen the internal structure of the hair. It promotes ionic bonds with the hair's keratin structure; penetrates deeply into the fiber, bringing it back to its natural hair level. A blend of biomimetic vegetable amino acids that mimic the activities of the hair's keratin structure.

Benefits: Strengthens and rejuvenates hair. It has a restorative, multifunctional action, optimized to interact at a molecular level in the hair. Restores hair fibers.

Application:

Apply to pre-lightened hair for clear results. Depending on the shade chosen, the recommended application level is:

.11 apply to levels 10-11

.33 apply to levels 9-10

.44 apply to levels 8-11

.55 apply to levels 7-11

.60 apply to levels 9-11

.66 apply to levels 10-11

.77 apply to levels 10-11

.71 apply to levels 10-11

.81 apply to levels 9-11

.83 apply to levels 9-11

.88 apply to levels 9-11

Instructions:

Wash hair and towel dry. Wear disposable gloves, apply the product along the entire length of the hair, then comb to ensure even distribution. Do not apply to the scalp. Leave on for 15-30 minutes, depending on the desired color intensity. Rinse thoroughly.

💜 Achieve that perfect shade of cool blonde, pearly gray, or silver with the ETB Caresse No-Yellow toning mask! Designed to effectively neutralize unwanted yellow tones, this professional mask is the ideal solution for bleached, colored, or cool-toned hair. Its vegan formula, with a balanced pH of 3.3–3.7, is developed in Italy and provides intensive care, hydration, and protection against damage.

🌿 Top active ingredients:

💧 Hyaluronic acid – Intensely hydrates each hair strand and maintains optimal scalp balance, for a healthy, shiny, and revitalized look.
💪 PLEX Complex – Strengthens the internal structure of the hair, reducing fragility and protecting it against damage caused by chemical treatments or excessive heat.
🛡️ Ceramides – Restore the hair's natural protective barrier, providing elasticity, smoothness, and preventing moisture loss.
🚫💛 Violet pigments – Effectively neutralize yellow tones, providing a cool, sophisticated, and uniform shade to your blonde or gray.

✨ What benefits does this mask offer?

✔ Instant neutralization of yellow tones
✔ Softer, smoother, and more manageable hair
✔ Protection against dryness and thermal stress factors
✔ Intensification and maintenance of cool shades
✔ Vegan & cruelty-free – respects hair, skin, and the planet

🧤 How to use:
Apply the mask to damp hair after using ETB Caresse No-Yellow shampoo. Distribute evenly through lengths and ends, using gloves to avoid skin discoloration. Leave on for 3-5 minutes (depending on desired intensity), then rinse thoroughly.

💡 PRO tip: To maintain cool tones, use the mask once a week and alternate it with hydrating treatments for a perfect balance between color and hair health.

🌈 Transform every wash into a beauty ritual with ETB Caresse No-Yellow Toning Mask – and let your hair speak through color, luminosity, and style! 💖

Used together with Schwarzkopf Professional Igora Royal hair dye. Oil developer that provides extra care and long-lasting results.

Mix in a 1:2 ratio, apply to hair, and leave for 5-20 minutes.

💛Restore strength, elasticity, and shine to your blonde hair with BLONDME Bondfinity Repair Oil – a professional elixir that provides proactive and permanent repair, even after a single use. Formulated with state-of-the-art BONDFINITY technology, this oil rebuilds the internal structure of the hair, retains natural keratin, and makes it up to 20 times more resistant.

Its lightweight texture smooths porous hair, providing a radiant shine, 24-hour frizz control, and heat protection up to 230°C. Ideal for daily use or as an overnight treatment, the oil works effectively without weighing down hair or leaving residue.

✨ Key benefits:
• Reconstructs internal bonds of blonde hair
• Prevents keratin loss and strengthens hair structure
• Hair becomes up to 20x stronger after just one application*
• Provides intense hydration, smoothing, and shine
• Complete frizz control for 24 hours
• Heat protection up to 230°C – ideal for blow-drying, flat ironing, or curling
• Can be applied day or night for intense overnight regeneration
• Suitable for dry, porous, bleached, or unruly hair

🔬 BONDFINITY™ Technology:
Recreates the strongest bonds in the hair shaft – covalent bonds, which fix the hair's own keratin into its internal structure. This makes hair more elastic, more resistant, and visibly healthier.

🧴 How to use:
Apply a small amount to damp (towel-dried) or dry hair, focusing on lengths and ends. Do not rinse.

💫 BLONDME Bondfinity Repair Oil – Liquid luxury for impeccable, strong, and protected blonde hair.
#BLONDME #Bondfinity #RepairOil #BlondeRepairOil #HeatProtection #FrizzControl

Indola Cream Developer Oxidant cream 9% 30 vol 1000 ml is Indola's oxidant for lifting color. With PCC dye, it lifts by 2–3 levels. You can also use it with Blonde Expert Highlifts, PCC Smart Lift, and Lightener bleaching powder.

What it does for you

• Lifts 2–3 levels with PCC shades.
• Lifts 3–4 levels with Blonde Expert Highlifts shades.
• Up to 3 levels with PCC Smart Lift, lifting and toning in one step.
• One extra level with Crea-Mix 0.00, mixed with a PCC shade.
• Smooth, detangled hair thanks to the conditioning ingredients in the cream.

How to use it at home

1. Put on gloves and prepare the mixing bowl and brush.
2. With PCC, mix 1:1: the 60 ml tube with 60 ml of oxidant. Apply to dry, unwashed hair and leave for 40 minutes on the first coloring.
3. With PCC Smart Lift, also 1:1, leave for 45 minutes.
4. With Crea-Mix 0.00, mix PCC, 0.00, and oxidant in a 1:1:2 ratio, for example 20 g, 20 g, and 40 g.
5. With Lightener or Ultra Cool Booster on levels 5.0–3.0, use the ratio from the product instructions and do not apply to the scalp.

For what hair type

For natural hair that you want to lift by a few levels or bring towards blonde. It is not for refreshing dyed lengths, where you need 2%. For 4–5 levels with Highlifts, Indola recommends 12%.

What else you need

• Indola PCC permanent hair dye
• PCC Smart Lift lifting hair dye
• Blonde Expert Highlift hair dye
• Blonde Expert Lightener 9+ bleaching powder
• Crea-Mix 0.00 mixer for one extra level
• Indola mixing bowl

ProBeauty tip. On the first coloring with 9%, follow Indola's order: first the lengths and ends, and the roots only after 10 minutes. This way, the roots will not turn out lighter than the rest of the hair.

🌟Indulge your blonde hair with premium, smart care! BLONDME Bond Repair Brightening Shampoo from Schwarzkopf Professional is more than just a shampoo – it’s a complete treatment that cleanses, brightens, and reconstructs blonde hair, repairing damage equivalent to two bleaching treatments right from the first use.

Formulated with revolutionary BOND REPAIR TECHNOLOGY, this shampoo creates a network of ionic and hydrogen bonds in the hair, strengthening it from within and reducing breakage by up to 80%. Additionally, almond oil and white tea extract provide an antioxidant effect and instant softness, restoring blonde hair's natural shine and suppleness.

💛 Key benefits:
• Gently cleanses, without drying or damaging the hair
• Removes residue, pollutants, and dullness
• Visibly brightens blonde hair, providing a healthy shine
• Fortifies the internal structure of the hair
• Reduces breakage by up to 80%
• Protects against external aggressors – lotus leaf effect
• Lightweight texture, ideal for daily use

🔬 Advanced technology:
• Bond Repair Technology – strengthens hair by creating internal bonds
• Almond oil – nourishes and repairs porous hair
• White tea extract – powerful antioxidant that provides protection and vitality

🧴 How to use:
Apply to wet hair, massage gently for 1 minute, and rinse thoroughly. Can be used daily.

✨ BLONDME – The ultimate expert in blonde hair care.
Cleanse. Repair. Brighten. For vibrant and healthy blonde hair every day!
#BondRepair #BLONDME #BlondeCareAuthority

Redefine your hair care routine with ETB Caresse No-Yellow Toning Shampoo – the professional toning shampoo designed to effectively eliminate unwanted yellow tones and restore a cool, ash-blonde and sophisticated look to blonde, bleached, or gray hair! 💜

Formulated in the heart of Italy and inspired by the expertise of beauty professionals, this shampoo contains an innovative combination of hyaluronic acid, peptides, and ceramides, which nourish and repair the hair strand from the inside out.

🌟 Key benefits:

• Neutralizes yellow tones and refreshes cool shades of blonde, gray, or silver
• Deeply hydrates thanks to hyaluronic acid, for soft and supple hair
• Strengthens the hair strand with the help of peptides – goodbye split ends!
• Protects and rebuilds the hair's natural barrier thanks to ceramides
• Vegan, cruelty-free, and pH-balanced (5.0-5.2) formula

Ideal for bleached, platinum blonde, white, or gray hair, this shampoo transforms a dull appearance into a luminous, cool, and vital look. Used regularly, you will achieve a dream blonde – clear, elegant, and healthy! 🌬️✨

🧤 How to use:

Apply to wet hair, massage gently, and leave on for 1-5 minutes (depending on the desired tone intensity). Rinse thoroughly. For WOW results, use with Caresse No-Yellow Toning Mask.

💎 Discover the secret to salon-quality blonde hair, right at home!
🌿 Be part of a sustainable movement: clean formulas, fabulous results.
💖 Transform your hair. Transform your mood.

💡 PRO Tip: For a complete result and long-lasting cool tones, use the ETB Caresse No-Yellow Toning Mask immediately after shampooing. This intensifies the anti-yellow effect, provides extra hydration, and helps cool pigments adhere better to the hair shaft. Plus, it leaves your hair incredibly soft and easy to style. ✨

BLONDME Premium Developer 9% (30 Vol) from Schwarzkopf Professional is specially created to provide maximum performance in professional bleaching services and intense blonde lightening. Formulated to work in perfect synergy with the BLONDME range, this developer ensures even results, optimal control, and a clear, bright blonde.

Its advanced formula is enriched with plant-derived Glyceryl Stearate, an ingredient that helps protect the hair fiber during the chemical process, maintaining hair strength. The texture facilitates precise, stable application, without slipping or swelling of foils, making it ideal for advanced blonde techniques.

Weight: 1000 ml

Key benefits:

• Professional Developer 9% (30 Vol) – for intense and effective lightening
• Specially formulated for BLONDME Schwarzkopf Professional products
• Ensures high performance and even results
• Contributes to maintaining hair integrity during bleaching
• Precise application, without leaks or foil slippage
• Suitable for various professional lightening and coloring techniques

Recommended for:

• Professional bleaching and advanced lightening
• Intense blonde techniques (highlights, balayage, full bleaching)
• Exclusively for professional salon use

Choose BLONDME Premium Developer 9% 30 Vol Schwarzkopf Professional for impactful results, full control, and a strong, clear, and even blonde.

Schwarzkopf Professional BlondMe Premium Developer 2% 7 vol 1000 ml is the gentlest cream developer in the BlondMe range. Use it for toning with Glow Toner and for bleaching when you want maximum control and a little lift. The one-liter bottle is for those who tone often.

What it does for you

• Activates Glow Toner in equal parts for brush application.
• Gives you time to control the process, making it ideal for fine touch-ups.
• Works with the Bleach & Tone additive too.
• The creamy texture creates a thick mixture that stays on the brush.

How to use it at home

1. For Glow Toner: mix 1:1 and apply to bleached, washed, and towel-dried hair.
2. Leave the toner on for 10 minutes, up to 20 minutes for a more intense result, then rinse until the water runs clear, without shampoo.
3. For bleaching: mix with Premium Lightener 9+ in a ratio of 1:1.5 to 1:2.5 and apply to dry, unwashed hair.
4. Check a strand every 5 minutes and leave on for no more than 45 minutes, without heat.
5. Rinse thoroughly and finish with BlondMe Bond Repair sealing conditioner.

For what hair type

For already bleached hair that you want to tone and for light bleaching on any base. It is not suitable if you want to go from brunette to light blonde: in that case, you need 6% or 9%. It is not used with Clay powder.

What else you need

• BlondMe Glow Toner 60 ml
• BlondMe Premium Lightener 9+ 450 g powder
• BlondMe Bleach & Tone additive
• Mixing bowl
• Hair dye brush
• BlondMe sealing conditioner, after toning

ProBeauty tip. Don't choose 2% just because it is the gentlest. The developer is chosen based on the BlondMe product you are working with and the result you want to achieve; for toning with Glow Toner, 2% is the right choice, and the one-liter bottle helps if you tone often.

Schwarzkopf Professional trainer tip. With Glow Toner, respect the 1:1 ratio and apply to already bleached, towel-dried hair, monitoring the result in the mirror between 10 and 20 minutes. Always choose the developer based on the BlondMe product and the result you want to achieve, not just how gentle you want it to be.

Indola Cream Developer Oxidant cream 2% 7 vol 1000 ml is the mildest oxidant in the Indola range. Use it when you don't want to lift the color, but just refresh or tone it. It is the right partner for dyed lengths and bleached blonde.

What it does for you

• Refreshes faded lengths and ends easily, with the PCC shade at the roots.
• Tones bleached blonde with Blonde Expert Pastel toners.
• Vivid color with Crea-Mix used alone.
• Tones bleached blonde with Pastel Gel Toner as well, which is used only with 2%.
• Smooth and easy-to-detangle hair, thanks to the conditioning ingredients in the cream.

How to use it at home

1. Put on gloves and prepare the mixing bowl and brush.
2. With PCC, mix 1:1 with the chosen shade and apply to faded lengths on dry, unwashed hair.
3. With Pastel Cream Toner, use 2% only on bleached hair; take the ratio and time from the toner instructions.
4. With Crea-Mix used alone, mix 1:1.
5. With Blonde Expert Lightener powder or Ultra Cool Booster, do not apply to the scalp. With Ultra Cool Booster, Indola uses 2% on levels 7.0 and 6.0.

For what type of hair

For dyed hair that only needs a refresh and for bleached hair that you want to tone. It does not cover white hairs or lift the color: for that you need 6% or 9%.

What else you need

• Indola PCC Permanent Hair Dye
• Blonde Expert Pastel Cream Toner
• Indola Crea-Mix Mixer
• Blonde Expert Ultra Cool Booster
• Indola Hair Dye Brush

ProBeauty Tip. If you dye your roots with 6%, do not apply the same mixture to all your hair. For lengths, prepare the shade separately with 2%: the color is refreshed, and the ends are not sensitized with every touch-up.

Schwarzkopf Professional BlondMe 7-Level Bleaching Powder is the Bond Enforcing generation of the BlondMe range, the one before the reformulation. It lifts up to 7 levels, contains anti-yellowing agents in the formula and built-in bond protection, so it does not require a separate bonding additive.

What it does for you

• Lifts the color by up to 7 levels, enough for most transitions to blonde; the result depends on the base, previous dyes, developer and time.
• Anti-yellowing agents neutralize warm pigments during lifting, so the background comes out cleaner.
• Bond Enforcing Technology forms a protective layer around the hair bonds during the process.
• You do not need a separate bonding additive, the protection is already in the powder.
• Works with all bleaching techniques, from roots to highlights.

How to use it at home

1. Check the mixing ratio on your packaging and follow it exactly.
2. Mix the powder with BlondMe Premium Developer until you get a smooth cream, without lumps.
3. Apply to dry, unwashed hair, in thin highlights, without overlapping on already bleached areas.
4. Leave to work as long as stated on the packaging and check a highlight frequently. Away from heat sources.
5. Rinse thoroughly, wash and tone while the hair is freshly bleached.

For what type of hair

For any hair base when you need moderate lifting, not maximum. If you want to reach very light blonde in one session, the Premium 9+ powder goes further. On breaking hair, repair it first.

What else you need

• BlondMe Premium 9+ Powder, the current generation
• BlondMe Premium Developer 6% 20 vol Oxidant
• Digital scale, for dosing
• Nitrile gloves, size M
• BlondMe Bond Repair Mask, after bleaching

ProBeauty Tip. Read the ratio on the packaging, not on the internet. BlondMe powders have had different ratios from one generation to another, and if you mix a 7-level powder using the 9-level recipe, you will end up with a mixture that is too fluid, which runs off the highlight.

Schwarzkopf Professional trainer tip. Follow the ratio of the BlondMe generation you have: the one for Premium 9+ does not apply to this powder, and on it depend the consistency of the mixture and how much it lifts.

This shampoo effectively cleanses hair, providing hydration and neutralizing unwanted yellow tones. Suitable for blonde, grey, or highlighted hair.
Features:
• for natural blonde, bleached, grey, and white hair
• for effective neutralization of unwanted yellow reflexes
• with extra violet micropigments
• hydrates and strengthens the hair fiber
• gives hair shine, elasticity, and smoothness

How to use: Apply to pre-dampened hair, massage gently until a dense and creamy lather forms, leave on for 1-2 minutes, then rinse thoroughly. Follow with an appropriate hair treatment.

💛Restore the vitality of blonde hair with BLONDME Bond Repair Nourishing Mask from Schwarzkopf Professional – the luxurious treatment that provides deep hydration without weighing hair down, while repairing damage caused by bleaching or chemical treatments. With the help of the revolutionary BOND REPAIR technology, this mask regenerates the internal bonds of the hair strand, making it 15 times more resistant from the first use.

Formulated with almond oil and white tea extract, rich in antioxidants, the mask deeply nourishes, smooths the surface of porous hair, and protects the blonde cuticle from external factors that can cause dryness or loss of shine.

🌿 Key benefits:
• Intensely nourishes and hydrates blonde and porous hair
• Does not weigh hair down – ideal even for fine hair
• Reconstructs the internal hair structure and prevents breakage
• Hair becomes 15 times stronger after just one use*
• Smooth, supple, visibly healthier and shinier
• Protects against environmental factors and oxidative stress

🔬 BOND REPAIR™ Technology:
Combines ionic and hydrogen bonds to create a solid internal network in the hair strand, supporting its natural elasticity and resistance. In addition, lightweight polymers mimic the lotus leaf effect, providing active protection against pollution and dryness.

🧴 How to use:
Apply evenly to damp, towel-dried hair. Leave on for 5–10 minutes, then rinse thoroughly. Use weekly for visible and lasting results.

✨ BLONDME Nourishing Mask – The power of a professional mask for perfect, soft, and visibly regenerated blonde hair.
#BLONDME #BondRepair #BlondeHairCare #NourishingBlondeMask

Kromatic Cream – the professional coloring cream with direct pigments and acidic pH, perfect for revitalizing existing shades or achieving vibrant and modern looks, without compromising hair health!

With a formula based on 95% natural origin ingredients and 90% biodegradable, this coloring mask contains no silicone, SLES/SLS, paraffins, MEA/DEA, or alcohol – making it ideal for fragile, colored, or sensitized hair.

Infused with coconut oil, Aloe Vera gel, and Sodium Gluconate, Kromatic Cream offers:
• Deep nourishment
• Intense shine
• Reconditioning and anti-frizz effect
• Natural protection during coloring

13 intermixable shades for an infinite spectrum of creative possibilities:
Chocolate – evens out brown and adds depth
Caramel – warm caramel-copper reflections on blonde to light brown hair
Silver Moon – neutralizes yellow and accentuates cool blonde
Golden Sun – warm shine for blonde hair
Dusty Lilac – pastel lavender for natural or bleached blonde
French Rose – elegant pastel pink for blonde
Velvet Plum – intense plum for light or dark hair
Ruby Red – vibrant and luminous red, wow on blonde

 Pumpkin – intense, fiery and bold copper
Pink Fuxia – brilliant fuchsia for eccentric blondes
 Cobalt Blue – electric blue with an orange tone neutralizing effect
 Teal Green – intense green that corrects red
 White Gloss – neutral mask for shine, restructuring, or pigment dilution

 Recommended for:
• Refreshing color between two colorings
• Achieving creative, modern, and personalized effects
• Neutralizing unwanted tones
• Regenerating and nourishing chemically treated hair

 Nook Kromatic Cream offers intense color, nourishing treatment, and total freedom in mixing shades for spectacular results, without risks to hair health.

150 ml – perfect for multiple applications, economical and professional.

💜Say goodbye to unwanted yellow tones and restore your blonde's salon freshness with BLONDME Bond Repair Purple Shampoo from Schwarzkopf Professional – the ultimate expert in blonde hair care! This professional shampoo combines innovative BOND REPAIR technology with active purple pigments to neutralize warm tones, prevent brassiness, and repair the internal structure of the hair fiber.

Enriched with almond oil and cornflower extract, the shampoo provides gentle cleansing, maintains cool blonde shades, and restores lost shine and suppleness to the hair. The result? Hair that is up to 5 times stronger after a single use, with a cool, clear, and elegant tone.

🌟 Key Benefits:
• Neutralizes yellow tones and warm blonde effects
• Refreshes blonde shades and restores color clarity
• Repairs damage equivalent to two lightening processes after a single use
• Strengthens the hair fiber with BOND REPAIR TECHNOLOGY
• Provides hydration, shine, and suppleness without altering color
• Ideal for weekly use on blonde, bleached, gray, or white hair

💡 Premium Ingredients:
• Almond oil – nourishes and prevents dryness in blonde hair
• Cornflower extract – enhances the neutralizing effect and refreshes the shade
• Purple pigments – act effectively without coloring or darkening the shade

🧴 How to use:
Apply evenly to damp, towel-dried hair. Gently massage and leave on for 2 minutes, then rinse thoroughly. Use 1-2 times a week or whenever your blonde needs a cool refresh.

✨ BLONDME Purple Shampoo – Cool color, clear shine, visible strength.
For impeccable, healthy, and vibrant blonde hair, day after day.
#BlondeCareAuthority #BLONDME #BondRepair #NoMoreBrassy

• creamy consistency
• viscous
• easy to mix
• adheres perfectly to the hair strand
• allows precise and even color application

Schwarzkopf Professional Chroma ID Mask 9.5-1 Pearl Silver 300 ml transforms yellowed bleached blonde into a pearlescent silver. It is a vegan semi-permanent color mask with bonding technology that you apply without an oxidant. The code indicates level 9.5, very light, with ash reflections.

What it does for you

• Fades the yellow in bleached or highlighted hair.
• Gives a pearlescent, cool, bright blonde, not dark grey.
• Works quickly: 10 minutes, on washed hair.
• Lasts 10–15 washes, ideal between two salon visits.
• Conditions while coloring, leaving the hair soft and shiny.

How to use it at home

1. Wash your hair with shampoo and towel-dry it well.
2. Put on gloves and protect your clothes and surrounding surfaces.
3. Apply the mask evenly to all the hair or just the areas that lean yellow.
4. Leave for 10 minutes. For a subtle toning, 5 minutes; for an intense silver, up to 20.
5. Rinse until the water runs clear.

For what hair type

Schwarzkopf recommends it for pre-bleached blonde, highlighted, or very light natural hair. The ideal and most intense result appears only on bases lighter than level 9. On level 9, the effect is subtle, and on darker hair, the mask has no base on which to be seen.

Active ingredients

• Fibrebond: strengthens the bonds in the hair strand, useful for hair weakened by bleaching.
• Low Salt Technology: the pigment penetrates better and covers more evenly.
• Panthenol: seals the cuticle, for hair with a healthy and shiny appearance.

What else you need

• Chroma ID 9-12 Platinum Grey, for a bolder grey
• Chroma ID Clear, for a finer silver
• Goodbye Yellow neutralizing shampoo, for maintenance
• Nitrile gloves, size M
• Mixing bowl
• BlondMe Bond Repair nourishing conditioner

ProBeauty tip. Keep the mask for maintenance too: when the yellow returns slightly, a 5-minute application refreshes your tone without darkening it. Between applications, wash with Goodbye Yellow to delay the return of yellow.

Schwarzkopf Professional Igora Royal Vario Blond Plus Light+

Achieve the perfect lightening with Schwarzkopf Professional Igora Royal Vario Blond Plus Light+, a high-quality bleaching powder equipped with integrated Fibre Bond technology. This product is ideal for both full head lightening and highlights, delivering exceptional results with up to 7 levels of lift and perfect neutralization thanks to cool-toned pigments.

Key Features:

• Fibre Bond Technology: Protects and strengthens the hair structure during the lightening process.
• Up to 7 Levels of Lift: Allows for intense and even lightening of the hair.
• Cool-toned Pigments: Provides excellent neutralizing results, eliminating unwanted tones.
• Versatility: Suitable for full head lightening or just a few highlights.

How to Use:

1. Mixing:
   • In a non-metallic bowl, combine 35g (one scoop) of IGORA Vario Blond Plus bleaching powder with 70ml (1:2) of IGORA developer 3%, 6%, or a maximum of 9%, depending on the desired level of lift.
   • Mix until a creamy and homogeneous consistency is obtained.
2. Application:
   • Apply immediately after mixing, distributing a sufficient amount of product evenly for better uniformity.
   • Apply to dry, unwashed hair, starting from the nape of the neck.
3. Processing Time:
   • Processing time varies between 20 and 40 minutes, depending on hair structure, the activator used, and the desired result.
   • Check the hair every 5 minutes.
   • Do not use heat sources to accelerate the process.
   • After the processing time, rinse the hair thoroughly with lukewarm water, then use shampoo and conditioner suitable for your hair type.

This product is essential for any beauty salon or for anyone wishing to achieve a perfect blonde with professional results.

INBLONDE TONER is an oxidative demi-permanent coloring cream. The formula enriched with ARC (Active Revitalizing Complex) and free of PPD, Resorcinol, or Ammonia, is suitable for cosmetically bleached blonde hair. It progressively and evenly tones, neutralizing unwanted reflections or creating fantasy shades.

ARC - Active Revitalizing Complex

Properties: With natural, certified, and innovative ingredients that strengthen the hair's internal structure. Promotes ionic bonds with the hair's keratin structure; deeply penetrates the fiber, bringing it back to the level of natural hair. A blend of biomimetic plant amino acids that mimic the activities of the hair's keratin structure.

Benefits: Strengthens and rejuvenates hair. Has a restorative, multifunctional action, optimized to interact at a molecular level in the hair. Restores hair fibers.

Works in minutes, created for blonde specialists.

11 intermixable demi-permanent fashion colors, for creating reflections and fantasy shades

1 Clear for diluting color intensity

Ideal for application on lightened hair at levels 9 to 11. Below level 9, the effect will be progressively less visible.

Durability 6-8 washes (depends on the chosen shade, hair type and its sensitivity, care habits)

Easy to remove using Cristal Color Remover.

Usage: mix with Lux Activator 5 Vol. (1.5%)

Mixing ratio: 1:2

1 part InBlonde Toner cream + 2 parts Lux Activator 5 Vol. (1.5%)

Processing time: between 5 and 20 minutes

The coloring effect of InBlonde Toners can be modulated by controlling the processing time.

Color intensity can be diluted by mixing the chosen shade with InBlonde Clear.

InBlonde Toner is the excellent technical solution for neutralizing bleached hair.

Perfect for enriching bleached or highlighted hair, creating fabulous fantasy shades

Note: Not suitable for masking or covering white hair or natural blonde hair