Milk Shake

Milk Shake Curl Passion Leave-In Spray for Curly Hair 300ml

Curl Passion Leave-In Conditioner Spray provides hydration for curly or wavy hair. It leaves hair soft, moisturized, manageable, defines curls and provides intense shine. Contains organic pracaxi and babassu oils; milk proteins; fruit extracts; Integrity 41 (hydro-glycolic sunflower seed extract; rich in antioxidant polyphenols) and quinoa proteins.

Features:

-leave-in conditioner spray

-suitable for curly or wavy hair

-deeply moisturizes

-easily detangles curly hair

-leaves it easy to manage

-provides necessary hair flexibility

-gives intense shine

-does not weigh hair down

How to use: Apply after shampooing and conditioning to damp hair. Spray evenly from a distance of 15-20 cm onto lengths and ends, then dry hair as usual. Do not rinse.

Milk Shake Curl Passion Shampoo for Curly Hair

Milk Shake Curl Passion Shampoo has been specially designed for the care of curly or wavy hair. It deeply hydrates and gently cleanses, leaving hair soft and manageable, defining curls. This shampoo is paraben-free, helps with hair flexibility, and provides the strength curly hair needs. It contains organic pracaxi and babassu oils; milk proteins; fruit extracts; Integrity 41 (hydroglycolic sunflower seed extract; rich in antioxidant polyphenols) and quinoa proteins.

Features:

-paraben-free

-suitable for curly or wavy hair

-deeply hydrates

-easily detangles curly hair

-leaves it easy to manage

-ensures necessary hair flexibility

How to use: Apply to pre-moistened hair, gently massage until a dense and creamy lather forms. Leave to act for 1 minute then rinse with plenty of water. Repeat this step then apply conditioner or mask suitable for your hair.

Milk Shake Argan Oil Shampoo

Argan Oil shampoo gently removes all impurities from the scalp and hair, providing the necessary hydration. The unique sulfate-free formula of the shampoo, based on argan oil, rice, and wheat protein, offers deep hydration, added shine, and a feeling of full and delicate hair. It maintains the color of dyed hair and has an anti-frizz effect.

Features:

-cleans gently and effectively

-active ingredients

-leaves hair silky and easy to manage

-provides intense shine

-anti-frizz effect

-sulfate-free

How to use: Apply to pre-wetted hair, massage gently until a dense and creamy lather forms. Leave on for 1 minute, then rinse thoroughly with plenty of water. Repeat this step, then apply the appropriate conditioner or mask for your hair.

Milk Shake Insta.Light Insta.Lotion Liquid Mask 250 ml is the liquid mask with hyaluronic acid from the insta.light range. In a few seconds it detangles and hydrates the hair, gives it instant shine and eliminates frizz. The texture is light as water, smooths the porosity of the hair strand and seals the cuticle.

What it does for you

• Instant shine, with a glass hair effect.
• Detangles in a few seconds, without weighing down.
• Frizz eliminated and cuticle sealed.
• Balanced hydration, thanks to hyaluronic acid.
• Rinses quickly and shortens drying time, ideal when you are in a hurry.

How to use it at home

1. Wash the hair, preferably with Insta.Light Shampoo.
2. Apply the mask to wet hair, concentrating on the lengths and ends.
3. Twist the strands around your fingers, so the product penetrates better.
4. Leave to work for a few seconds, then rinse.

For what type of hair

For all hair types, especially dyed, chemically treated, dry, dull or frizzy hair. It also works on fine hair, because it does not weigh it down. If your hair is very damaged, alternate with a nourishing mask that stays on the hair longer.

Active ingredients

• Hyaluronic acid: helps the hair retain the right level of hydration.
• Milk proteins: nourish and strengthen the hair strand.
• Lemon and blueberry extracts: bring vitality and brightness.

What else you need

• Insta.Light Shampoo 300 ml
• Glistening Light Milk anti-frizz hair milk for fine hair
• Incredible Milk 150 ml leave-in treatment
• Lifestyling Let It Shine shine spray

ProBeauty tip. Use Insta.Lotion instead of conditioner on days when you are in a hurry. Twisting the strands around your fingers is not optional: this way the product coats the entire hair strand and the shiny effect is more visible after drying.

Milk Shake Color Conditioner For Color-Treated Hair 300ml

Color Conditioner has been specially created for the needs of color-treated, chemically treated hair. It maintains the intensity of the colored hair, deeply moisturizing and providing intense shine. It contains milk-derived proteins, which have a moisturizing and restructuring action on the cortex and cuticles, making the hair easy to manage and comb. It does not weigh down the hair and is ideal for daily use.

Features:

-maintains the colored shade of the hair

-contains milk proteins

-leaves hair silky and easy to manage

-provides intense shine

-ideal for daily use

How to use: After shampooing, apply a sufficient amount to damp hair on lengths and ends, leave on for 3-5 minutes, then rinse thoroughly with water and dry, style hair as usual.

Milk Shake Lifestyling Let It Shine 200ml

Milk Shake Lifestyling Let It Shine is a spray that provides intense shine to hair without weighing it down. It has a very light texture that leaves hair soft, light, and very shiny. It contains active ingredients: UV filter, Integrity 41 (hydroglycolic active extract of sunflower seeds, rich in antioxidant polyphenols), active milk and quinoa proteins, organic fruit extracts.

How to use: Spray on dry hair from a distance of 15-20 cm.

Milk Shake Icy Blond Toning Spray leave-in 100 ml is the leave-in spray of the Icy Blond range. It has a black pigment that counteracts the brassy, yellow, and orange tones in light, platinum, or bleached blonde hair. It gives a grey reflection and helps with a quick correction between two salon visits.

What it does for you

• Immediate correction of warm tones, for a cool blonde with grey reflection.
• Detangled hair that is easier to style, without rinsing.
• Strengthened and hydrated hair, with a healthy and shiny appearance.
• Quick touch-up on dry hair, on days between washes.
• Lightweight formula, with milk proteins and rice and grape seed oils.

How to use it at home

1. Shake the bottle well.
2. Spray evenly on washed and towel-dried hair, from approximately 10–15 cm away.
3. Comb to distribute the product, then dry the hair.
4. For daily touch-ups, spray on dry hair, from approximately 30 cm away.

For what type of hair

For light, platinum, bleached, or dyed blonde hair and grey hair. It is not for golden blonde hair that you want to keep warm. It does not replace the Icy Blond shampoo and conditioner when yellow is strong, but rather complements them.

Active ingredients

• Black pigment: counteracts yellow and orange tones, for a grey reflection.
• Milk proteins: condition the hair fiber and leave it soft and easy to comb.
• Grape seed oil and rice oil: nourish the fiber and leave the hair silky.

What else you need

• Icy Blond Shampoo with black pigment
• Icy Blond Conditioner with black pigment
• Silver Shine Whipped Cream leave-in foam
• Thermo Protector heat protection spray

ProBeauty tip. Spray first on the front strands and around the face, where the yellow is most visible. Comb immediately, so the pigment does not remain concentrated in one place.

Milk Shake Volume Solution Styling Spray 175 ml is the styling spray from the Volume Solution range for normal or fine hair that easily loses its volume. It amplifies the effect of blow-drying and gives hair body, structure, and elasticity. The hairstyle lasts longer without feeling sticky.

What it does for you

• Root volume when blow-drying with a brush.
• Long-lasting hairstyle, as the formula remembers the shape created with the brush.
• No visible residue or sticky feeling.
• Easy-to-comb hair, soft and easy to style.
• Long-lasting shine and a healthy appearance.

How to use it at home

1. Wash your hair, ideally with Volume Solution shampoo and conditioner, and towel-dry it.
2. Spray onto the roots and lengths.
3. Blow-dry with a round brush, lifting the strands at the roots.
4. Continue with your desired styling.

For which hair type

For normal, fine, or slightly dry hair that quickly loses its volume. It is also suitable for chemically untreated hair. It is not a hairspray: for an all-day hairstyle, finish with a hairspray.

Active ingredients

• Milk proteins: condition and strengthen fine hair.
• Integrity 41®: sunflower extract rich in antioxidant polyphenols, which helps keep color vibrant for longer.
• Sugarcane derivatives: strengthen the hair and give it body without weighing it down.
• Apple and goji extracts: complete the formula for soft, easy-to-style hair.

What else you need

• Volume Solution Shampoo
• Volume Solution Conditioner
• Lifestyling Thermo Protector Heat Protection Spray
• Lifestyling Powder Pop Volume Powder
• Lifestyling Eco Strong Hairspray

ProBeauty Tip. First, blow-dry the roots with your head bent forward, then move on to the brush. Spraying the roots helps maintain the lift, and the volume lasts longer in the end.

Milk Shake Curl Passion Conditioner For Curly Hair 300ml

Milk Shake Curl Passion Conditioner has been specially formulated for the care of curly or wavy hair. It deeply moisturizes and gently detangles, leaving hair soft and manageable, defining curls. This paraben-free conditioner helps with hair flexibility and provides the strength curly hair needs. It contains organic pracaxi and babassu oils; milk proteins; fruit extracts; Integrity 41 (hydroglycolic sunflower seed extract; rich in antioxidant polyphenols) and quinoa proteins.

Features:

-paraben-free

-suitable for curly or wavy hair

-deeply moisturizes

-easily detangles curly hair

-leaves it easy to manage

-ensures necessary hair flexibility

How to use: After shampooing, apply a sufficient amount to damp hair on lengths and ends, leave on for 3-5 minutes, then rinse thoroughly with water and dry, style hair as usual.

Milk Shake Argan Intensive Treatment 500ml

Milk Shake Argan Intensive Treatment is a restructuring mask with nourishing active ingredients based on organic argan oil and wheat protein. It has an anti-frizz effect, seals the cuticle, and protects color. Hair becomes shiny and easy to manage. Suitable for all hair types.

Characteristics:

-restructuring

-active ingredients

-leaves hair silky and easy to control

-provides intense shine

- anti-frizz effect

How to use: After shampooing, apply a sufficient amount to damp hair, focusing on lengths and ends, leave on for 5-10 minutes, then rinse thoroughly with water and dry, style hair as usual.

Milk Shake Glistening Argan Oil Hair Oil 50 ml is the treatment oil from the Argan range, for all hair types. The formula with organic argan oil conditions and nourishes the hair instantly. The hair becomes silky, full of life and very shiny, without being weighed down.

What it does for you

• Instant shine and a silky appearance.
• Intense nourishment without a greasy feeling and without residue.
• Reduced frizz, with a film that protects the hair from humidity.
• Soft hair, with more body and easy to style.
• Helps prevent split ends.

How to use it at home

1. Put a few drops in the palms of your hands.
2. Rub your palms together gently, so the oil warms up and spreads.
3. Distribute it on the lengths and ends, before or after styling.
4. Do not rinse.

For what type of hair

For all hair types, especially curly, thick, dry or prone to frizz. Very few drops are needed on fine hair, only on the ends. It is not a scalp treatment; the oil is applied only to the lengths.

Active ingredients

• Organic argan oil: called "liquid gold", it is a natural antioxidant that smooths the hair and gives it shine.
• Volatile conditioning silicones: make the hair beautiful immediately, without leaving it heavy.

What else you need

• Argan Shampoo
• Argan Deep Treatment Mask 200 ml
• Argan Deep Treatment Mask 500 ml
• Insta.Lotion Liquid Mask 250 ml

The ProBeauty tip. Use the oil after styling, on dry hair: a drop rubbed between the palms and passed over the lengths tames flyaways. It is useful especially in winter, when the hat and dry air make the hair static.

Milk Shake Moisture Plus Conditioner 250 ml is the moisturizing conditioner from the Moisture Plus range, designed for dry hair. It makes hair soft and easy to style while maintaining the hair strand's moisture balance. It contains organic papaya extract, Integrity 41, and hyaluronic acid, which also helps protect color.

What it does for you

• Soft and easy-to-style hair after every wash.
• Balanced hydration for dry hair strands.
• Helps protect color in colored hair, with UV filters in the formula.
• Easy detangling, with fewer knots.
• Paraben-free.

How to use it at home

1. Wash your hair with a moisturizing shampoo.
2. Towel-dry it and apply the conditioner evenly to the lengths.
3. Leave it on for a few minutes.
4. Rinse thoroughly.

For what hair type

For dry, dehydrated, or colored hair that tangles and loses its softness. On very fine hair, apply a small amount only to the lengths. If your hair is very damaged, occasionally complete your routine with a nourishing mask.

Active ingredients

• Hyaluronic acid: helps hair retain moisture and protects color.
• Integrity 41: sunflower extract rich in antioxidant polyphenols.
• Organic papaya extract and milk and quinoa proteins: condition and nourish the hair strand.

What else you need

• Make My Day Shampoo 300 ml
• Argan Deep Treatment Mask 200 ml
• Insta.Lotion Liquid Mask 250 ml
• Incredible Milk Leave-In Treatment 150 ml

ProBeauty Tip. Squeeze out excess water from your hair before applying conditioner; otherwise, the water dilutes it and you will need more product. Finish by rinsing with lukewarm to cool water: the cuticle closes and colored hair looks shinier.

🌟 Instantly add volume, texture, and style to your hair with Milk Shake Powder Pop, the professional powder ideal for a fresh, airy, and perfectly defined look! Its lightweight and silky formula provides flexible hold, without weighing hair down, leaving behind a natural appearance with a slightly shiny finish.

💨 What makes it special?
✔️ Instant volume from the root
✔️ Long-lasting hold without stiffness
✔️ Silky texture, easy to apply and restyle
✔️ Fresh look, no white residue or heavy feel
✔️ Ideal for all hair types, especially fine, volume-less hair

🎯 Simple and effective way to use:

1. Apply a small amount directly to the roots of dry hair

2. Gently massage with fingertips for even distribution

3. Style and define your hairstyle as desired
   💡 Pro Tip: Can be reapplied anytime throughout the day for a quick refresh!

👉 With Milk Shake Powder Pop, you get control, volume, and style – without compromise. Your salon-level look, in just a few seconds!

Milk Shake Energizing Blend Anti-Hair Loss Conditioner

Energizing Blend Conditioner is a special conditioner designed for thin hair prone to hair loss. It contains active ingredients that stimulate hair growth. It strengthens and fortifies hair from the root, providing vitality and strength. It moisturizes thin and fragile hair from the first use. It effectively cleanses hair through its active and natural ingredients such as organic rosemary; sage and a special Fioravanti formula (a special ingredient obtained from 10 plants). It strengthens and stimulates scalp microcirculation to create an optimal environment for hair growth. The blend of plants strengthens the hair strand, giving it softness, and panthenol provides more density.

Features:

-suitable for thin hair prone to hair loss

-deeply moisturizes

-contains active ingredients

-stimulates hair growth

-provides shine

How to use: After shampooing, apply a sufficient amount to damp hair, from mid-lengths to ends, leave on for 3-5 minutes, then rinse thoroughly with water and dry, style hair as usual.

Milk Shake Lifestyling Blow Dry Primer Mousse 200 ml is a non-aerosol mousse that prepares hair for blow-drying with a brush. It adds body and texture for a natural look, and medium hold. The hairstyle lasts longer, and the brush works more easily.

What it does for you

• Body and texture, with a natural look.
• Medium hold, which supports the hairstyle from within.
• Easier drying with a hairdryer and brush.
• The hairstyle lasts longer.
• Prepares the hair so that finishing products applied afterwards work better.

How to use it at home

1. Wash your hair and towel-dry it thoroughly.
2. Shake the bottle well and dispense the amount you need into your palm.
3. Distribute the mousse from the roots to the lengths.
4. Dry the hair with a hairdryer and brush, section by section.
5. Finish with a shine spray or hairspray after styling.

For what hair type

For any hair type, especially flat hair that does not hold its shape after drying. It is designed for brush styling, not for curls left to air-dry naturally. For volume on already dry hair, use a powder.

Active ingredients

• Milk and quinoa proteins: nourish and strengthen the hair strand.
• Chestnut extract: completes the hair strand care.
• Blueberry, lemon and apple extracts and sun filters: have an antioxidant effect.

What else you need

• Thermo Protector Spray, heat protection
• Smoothing Cream, smoothing
• Powder Pop Powder, extra volume
• Eco Strong Hairspray, for finishing

ProBeauty Tip. First, dry the roots with your head bent forward until they are almost dry. Only then take the round brush for the lengths: the volume at the roots lasts much better.

Milk Shake Volume Solution Conditioner 300 ml is the lightweight conditioner from the Volume Solution range, for normal or fine hair that easily loses its shape. It detangles instantly and nourishes deeply, without leaving heavy residue. After drying, hair has body, thickness and natural movement.

What it does for you

• Instant detangling, without weighing down fine hair.
• Airy body and movement after drying.
• Soft and manageable hair, even if it is very fine.
• Intense color for longer, thanks to the protective action of Integrity 41®.
• Suitable for daily use, together with Volume Solution shampoo.

How to use it at home

1. Wash your hair with Volume Solution shampoo and towel-dry it.
2. Distribute the conditioner evenly through the lengths and ends.
3. Leave it on for a few minutes.
4. Rinse thoroughly and continue with Volume Solution Styling spray.

For what hair type

For all hair types, especially fine, flat and unstructured hair. If you have thick and very dry hair, you need a richer, more nourishing conditioner.

Active ingredients

• Milk proteins: condition and strengthen fine hair.
• Integrity 41®: sunflower extract rich in antioxidant polyphenols, which helps color stay intense for longer.
• Sugarcane derivatives: strengthen the hair and give it body, without weighing it down.
• Papaya and strawberry extracts: complete the formula for soft and easy-to-style hair.

What else you need

• Volume Solution shampoo
• Volume Solution Styling spray
• Lifestyling Powder Pop volume powder

ProBeauty tip. For fine hair, a walnut-sized amount is enough for hair up to shoulder length. Detangle with your fingers while the conditioner is in your hair and rinse with warm to cool water, so the roots stay light.

Milk Shake Argan Intensive Treatment 200ml

Milk Shake Argan Intensive Treatment is a restructuring mask with nourishing active ingredients based on organic argan oil and wheat protein. It has an anti-frizz effect, seals the cuticle and protects color. Hair becomes shiny and easy to style. Suitable for all hair types.

Features:

-restructuring

-active ingredients

-leaves hair silky and easy to control

-provides intense shine

- anti-frizz effect

How to use: Apply after shampooing to damp hair, an adequate amount to lengths and ends, leave on for 5-10 minutes, then rinse thoroughly with water and dry, style hair as usual.

Milk Shake Energizing Blend Shampoo for Fine Hair 300ml

Energizing Blend Shampoo is a shampoo specially designed for fine hair prone to falling out. It contains active ingredients that stimulate hair growth. It fortifies and strengthens the hair from the roots, giving it vitality and strength. It moisturizes fine and fragile hair from the first use. It cleanses the hair effectively through its active and natural ingredients such as: organic rosemary; sage and a special Fioravanti formula (a special ingredient obtained from 10 plants). It fortifies and stimulates scalp microcirculation to create an optimal environment for hair growth. The plant blend strengthens the hair strand giving it softness, while panthenol provides more density.

Features:

-suitable for fine hair prone to falling out

-deeply moisturizes

-contains active ingredients

-stimulates hair growth

-adds shine

Directions for use: Apply to damp hair in the shower, massage gently until a dense and creamy foam forms. Leave to work for 1 minute then rinse thoroughly with water. Repeat this step then apply the conditioner or mask suitable for the hair.

Milk Shake Colour Care Deep Conditioning Mask 200 ml is the intensive care treatment for color-treated hair from the Colour Care range. It deeply nourishes, hydrates, and helps the color stay beautiful for longer. It leaves hair soft and easy to detangle without weighing it down.

What it does for you

• More stable and long-lasting color, because the formula seals the pigments into the hair fiber.
• Deeply nourished hair, with milk proteins.
• Consistency and structure for color-treated hair, with a lightweight result.
• Rebalanced pH, thanks to the reacidifying formula.
• Soft, shiny, and easy-to-detangle hair.

How to use it at home

1. Wash your hair and towel-dry it thoroughly.
2. Apply the mask to the lengths and ends.
3. Leave it on for a few minutes.
4. Comb through, then rinse thoroughly.

For what type of hair

For any color-treated or chemically treated hair, especially when dry, dull, or tangled. Being a lightweight formula, it also works on fine hair, in small quantities. It does not neutralize the yellow tones of blonde hair.

Active ingredients

• Integrity 41®: sunflower extract rich in antioxidant polyphenols, the Milk Shake ingredient that helps the color stay stable.
• Milk proteins and quinoa proteins: nourish the fiber and help maintain the color over time.
• Coconut oil: among the active ingredients named by the brand, for soft and shiny hair.

What else you need

• Colour Maintainer Shampoo for color-treated hair
• Colour Maintainer Conditioner 300 ml
• Colour Maintainer Flower Fragrance Shampoo
• Conditioning Whipped Cream Leave-in Foam

ProBeauty Tip. Use the mask instead of conditioner for washes after coloring. Comb it through the lengths with a wide-tooth comb so it distributes evenly through every strand.

Milk Shake Curl Passion Curl Shaper Fluid 200 ml is a styling milk-gel from the Curl Passion range for curls and waves. It coats each strand, holds the desired movement and locks out humidity. It instantly eliminates frizz and leaves hair soft and shiny.

What it does for you

• Separated and defined curls or perfected soft waves.
• Locks out humidity, so curls don't swell.
• Instantly eliminates frizz, with a soft finish.
• Protects the colour of dyed hair.
• Strong hold, which maintains the natural shape of the curl.

How to use it at home

1. Wash your hair and towel-dry it.
2. Apply the fluid evenly to the lengths, section by section.
3. Form curls with your fingers or scrunch them in your palms.
4. Dry and style as you like.

For what hair type

For curly and wavy hair, dry, frizzy or difficult to manage, including dyed hair. If you have very fine hair and only want loose waves, it may be too much; Enhancing Fluid is lighter.

Active ingredients

• Prickly pear and babassu oils: a complex of oils from the Amazon rainforest that nourishes and strengthens the hair strand.
• Integrity 41®: helps maintain colour stability.
• Milk proteins: Milk Shake's signature, for soft, nourished hair with a healthy look.
• Blueberry, apple and lemon extracts: complete the formula for soft and shiny curls.

What else you need

• Curl Passion Leave-In Spray
• Curl Passion Shampoo for curly hair
• Curl Passion Conditioner 300 ml
• Curl Perfectionist Curl Cream
• Lifestyling Thermo Protector Heat Protection Spray

ProBeauty Tip. For separated curls, twist small strands around your finger after applying the fluid. For soft waves, simply scrunch the hair in your palms. The same product gives two different results, depending on how you work it.

Milk Shake Curl Passion Enhancing Fluid Gel-Cream for Curls 200 ml is the ultra-light styling product in the Curl Passion range. It activates curls and waves, gives them shape and definition, and does not weigh down the hair. The finish is soft, flexible, and shiny.

What it does for you

• Defined curls and waves, with natural movement.
• Weightless on the hair, thanks to the ultra-light formula.
• Reduced frizz and a soft, flexible finish.
• Visible shine after drying.
• Medium hold, which holds the shape without making the hair stiff.

How to use it at home

1. Wash your hair and gently towel-dry it.
2. Place a small amount in the palms of your hands and distribute it through the lengths with your hands.
3. Clump the curls in your palms, from bottom to top.
4. Dry with a diffuser, with a brush, or let the hair air-dry.

For what hair type

For wavy and curly hair that needs support and vitality, but is easily weighed down. If you have thick and very rebellious curls, a richer cream, like Curl Perfectionist, will hold them better.

Active ingredients

• Prickly pear and babassu oils: a complex of oils from the Amazon rainforest that nourishes and strengthens the hair strand.
• Milk proteins: Milk Shake's signature, for soft, nourished hair with a healthy appearance.
• Blueberry, apple, and lemon extracts: complete the formula for soft and shiny curls.

What else you need

• Curl Passion Leave-In Spray
• Curl Passion Shampoo for Curly Hair
• Curl Passion Conditioner 300 ml
• Curl Passion Defining Gel
• Curl Passion Primer Spray for Curls

ProBeauty Tip. Apply the fluid while the hair is still very wet, not damp. On wet hair, it distributes evenly and the curls form without frizz; on almost dry hair, it remains in strands and breaks the curl.

Milk Shake Curl Passion Defining Gel 200 ml is the styling gel from the Curl Passion range for defined and compact curls. It provides flexible hold, keeps frizz under control and resists humidity. It defines without leaving hair sticky or stiff.

What it does for you

• Defined and compact curls, with natural movement.
• Resists humidity, so curls don't puff out.
• Eliminates frizz, smoothing and sealing the cuticles.
• Flexible hold, without a sticky or rigid effect.
• Glossy finish, for radiant curls.

How to use it at home

1. Wash your hair and gently towel-dry it.
2. Distribute the gel through the lengths with your hands, section by section.
3. Clump the curls in your palms to shape them.
4. Dry with a hairdryer and diffuser, without touching the curls.

For what hair type

For curly and wavy hair, dry and prone to frizz, especially if you live in a humid place. If you only want loose waves, with a free-flowing feel, Enhancing Fluid is a lighter option.

Active ingredients

• Prickly pear and babassu oils: a complex of oils from the Amazon rainforest that nourishes and strengthens the hair strand.
• Milk proteins: Milk Shake's signature, for soft, nourished hair with a healthy appearance.
• Blueberry, apple and lemon extracts: complete the formula for soft and radiant curls.

What else you need

• Curl Passion Leave-In Spray
• Curl Passion Shampoo for curly hair
• Curl Passion Conditioner 300 ml
• Light Curl Passion Enhancing Fluid gel-cream
• Lifestyling Thermo Protector heat protection spray

ProBeauty tip. If after drying the curls have a slightly firm cast, scrunch them in your palms a few times. The cast softens, but the curls retain their definition and humidity resistance.

Milk Shake Colour Maintainer Flower Fragrance Conditioner 300 ml is the vegan conditioner for color-treated hair from the Colour range, with a floral fragrance. It protects and detangles, maintains the hair fiber's moisture balance, and helps the color stay vibrant. Paraben-free.

What it does for you

• Color that doesn't fade as quickly, thanks to the Integrity 41® ingredient.
• pH rebalanced after coloring, thanks to the reacidifying formula.
• Detangled, soft, and silky hair after every wash.
• Damaged fiber is cared for: soy proteins help repair it.
• Vegan formula, with floral notes.

How to use it at home

1. Wash your hair and towel-dry it.
2. Apply the conditioner, massaging it into the lengths and ends.
3. Comb through and leave it on for 2 to 5 minutes.
4. Rinse thoroughly.

For what hair type

For any color-treated or chemically treated hair, especially if you prefer vegan products and a floral fragrance instead of vanilla. It does not correct yellow tones; for blonde hair, add Silver Shine or Icy Blonde to your routine.

Active ingredients

• Soy proteins: help repair damaged, dry, or dull fiber.
• Moringa oleifera extract: emollient and moisturizing for hair and scalp.
• Integrity 41®: sunflower extract rich in antioxidant polyphenols, the Milk Shake ingredient that helps the color stay stable.

What else you need

• Colour Maintainer Flower Fragrance Shampoo
• Whipped Cream Flower Fragrance Leave-in Foam
• Deep Conditioning Mask for color-treated hair
• Colour Maintainer Sulfate-Free Shampoo

ProBeauty Tip. Use it together with the Flower Fragrance shampoo, so the fragrance is the same throughout your routine. On days when you're in a hurry, finish with the Whipped Cream Flower Fragrance foam instead of conditioner.

Milk Shake No Frizz Allowed Glistening Rich Serum 100 ml is the disciplining and illuminating serum from our No Frizz Allowed range, for thick hair. It eliminates frizz and instantly softens coarse hair without weighing it down. Macadamia and passion fruit oils deeply nourish and hydrate.

What it does for you

• Eliminates frizz in thick and unruly hair.
• Instant shine with a silky, lightweight finish.
• Instantly softens coarse hair, leaving it soft and fluid.
• Deep nourishment for dry and dull hair.
• Easier-to-control hairstyle, even in humid conditions.

How to use it at home

1. Before styling: distribute the serum evenly through washed and towel-dried hair.
2. Comb through to spread it evenly from roots to ends. Do not rinse and proceed with styling.
3. As a finishing touch: place a small amount of serum in the palms of your hands and distribute it through the lengths and ends of dry hair.

For what hair type

For medium or thick, dry, dull, and frizzy hair that is difficult to manage. If you have fine hair, the serum may be too rich: choose Glistening Light Milk from the same range.

Active ingredients

• Macadamia oil: deeply nourishes the hair shaft and leaves it silky.
• Passion fruit oil: complements the nourishment and helps make hair easier to manage.

What else you need

• Argan Shampoo
• Integrity & Strength Intensive Treatment Mask 200 ml
• Lifestyling Smoothing Cream
• Lifestyling Thermo Protector Spray

ProBeauty Tip. For thick hair, apply the serum to damp hair and one more drop to the ends after drying. If you get caught in the rain or fog, a light misting over the top layer with your palms will keep unruly strands in place.

Milk Shake Make My Day Shampoo 300 ml is the milk shampoo from the Make My Day range, for all hair types. It has a creamy texture and cleanses gently, without removing the hair shaft's protective layer. Hair remains soft, shiny and easy to comb through, with a scent of milk, sugar and vanilla.

What it does for you

• Gentle cleansing for daily washing.
• Maintains the scalp's natural balance.
• Soft and shiny hair after every wash.
• Easy combing, without tangles.
• Antioxidant protection, with goji, strawberry and blackberry extracts.

How to use it at home

1. Distribute the shampoo evenly through wet hair.
2. Massage until it lathers.
3. Rinse thoroughly.
4. Follow with a conditioner or a moisturizing leave-in.

For what hair type

For all hair types, especially normal, slightly dry or dull hair that is washed frequently. It is not a shampoo for scalp problems, such as dandruff or hair loss. For keratin-straightened hair or if you want a sulfate-free formula, choose Argan Shampoo or K-Respect Smoothing Shampoo.

Active ingredients

• Milk proteins: condition and strengthen the hair shaft.
• Goji extract: contributes to the formula's antioxidant action.
• Strawberry and blackberry extracts: protect and add vitality to the hair.

What else you need

• Moisture & More Conditioner
• Incredible Milk 150 ml leave-in treatment
• Leave In Conditioner
• Insta.Lotion 250 ml liquid mask

ProBeauty tip. If you wash your hair daily, a single wash is usually enough. Use lukewarm water and rinse more than you think is necessary: shampoo residue weighs hair down and makes it dull.

Milk Shake Volume Solution Shampoo 300 ml is the volume shampoo from the Volume Solution range for normal or fine hair that lies flat and loses its vitality. It cleanses gently, without SLES, and adds body at the roots without weighing hair down. After drying, hair looks visibly fuller.

What it does for you

• Body and volume at the roots, without weighing hair down.
• Gentle cleansing, removing sebum and impurities that weigh hair down.
• Hair that looks fuller after drying.
• Intense color for longer on color-treated hair, thanks to Integrity 41®.
• Soft, manageable hair, suitable for daily use.

How to use it at home

1. Wet hair thoroughly.
2. Distribute the shampoo evenly through wet hair and massage.
3. Rinse. Repeat if necessary.
4. Follow with Volume Solution conditioner.

For what hair type

For all hair types, especially fine, flat hair lacking lift. If you have very thick, dry hair that needs nourishment, a moisturizing shampoo will suit you better.

Active ingredients

• Milk proteins: condition and strengthen fine hair.
• Integrity 41®: sunflower extract rich in antioxidant polyphenols, helping color stay intense for longer.
• Sugarcane derivatives: strengthen the hair fiber and add body without weighing it down.
• Papaya and strawberry extracts: part of the formula that leaves hair soft and manageable.

What else you need

• Volume Solution conditioner
• Volume Solution Styling spray
• Lifestyling Powder Pop volume powder
• Lifestyling Thermo Protector heat protection spray

ProBeauty tip. On fine hair, rinse the shampoo longer than you think is necessary. Any product residue left at the roots will weigh hair down as it dries, no matter how good the shampoo is.

Milk Shake Lifestyling Smoothing Cream 150 ml is a light-hold cream for hair that puffs up and frizzes. It smooths the hair shaft, protects it when blow-drying, and helps the brush glide through the hair. Hair stays smooth for longer, soft and shiny.

What it does for you

• Smooth hair for longer, with frizz kept under control.
• Easier drying: the brush glides through the hair without snagging.
• Protection when blow-drying.
• Soft and shiny hair, without feeling weighed down.
• Light, natural hold that maintains the style.

How to use it at home

1. Wash your hair and towel-dry it thoroughly.
2. Take an amount of cream suitable for your hair length.
3. Massage the cream into the lengths and ends.
4. Blow-dry the hair with a brush, section by section.
5. If you also want to use a flat iron, apply a heat protectant spray beforehand.

For what hair type

For all hair types, especially unruly hair that frizzes in humidity. It is for smooth hairstyles created with a brush. If you want defined curls or lots of volume at the roots, choose another product from the range.

Active ingredients

• Horse chestnut extract: protects the hair shaft from heat during drying.
• Quinoa and sunflower seed extract: nourish the hair shaft and help prevent colour fading.
• Lemon, apple and blueberry extracts: provide antioxidant benefits.

What else you need

• Thermo Protector Spray, before flat-ironing
• Let It Shine Spray, for a final shine
• Blow Dry Primer Mousse, for support while drying
• Eco Strong Hairspray, for the final look

ProBeauty Tip. Warm the cream between your palms and run your hands over the hair from top to bottom, as if you were smoothing out a piece of fabric. This way, it reaches the short hairs on top, which cause the most frizz.

Milk Shake Lifestyling Eco Strong Hairspray Fixative 250 ml is a non-aerosol hairspray that provides strong, firm hold. It keeps your hairstyle in place all day and gives it structure with a natural finish. The spray system makes it ideal for precision styling.

What it does for you

• Strong, firm hold for hairstyles that need to last all day.
• Precision: fix a single strand, detail, or bun.
• Does not wet the hair and leaves no residue.
• Natural finish with structure, but without a stiff appearance.
• Easily brushed out.

How to use it at home

1. Finish styling on completely dry hair.
2. Hold the bottle 20–30 cm away from the hair.
3. Spray evenly until you achieve the desired hold.
4. For details, spray a single strand and style it with your fingers.

For what hair type

For all hair types and lengths, from short cuts to buns and braids. If you want hair that moves freely without feeling fixed, this is too strong for you. In that case, just use a shine spray.

Active ingredients

• Quinoa: the brand uses it to care for the hair strands.
• Sunflower seed extract: provides antioxidant benefits.

What else you may need

• Fixing Paste, texture and definition
• Powder Pop, root volume
• Thermo Protector Spray, before flat-ironing
• Let It Shine Spray, shine

ProBeauty Tip. For stubborn baby hairs at the temples, spray the hairspray onto a clean toothbrush and brush over them. This tames them without stiffening the rest of the hairstyle.

Milk Shake No Frizz Allowed Glistening Light Milk 150 ml is the disciplining and illuminating milk from our No Frizz Allowed range, for fine hair. It has an ultra-light texture that controls humidity and prevents unwanted volume. It does not grease or weigh down the hair, which remains full, soft and easy to style.

What it does for you

• Controlled frizz even on fine hair, with hair that remains full.
• Controls humidity and unwanted volume.
• Smooths the hair shaft for soft and shiny hair.
• Does not weigh down or grease.
• Easy to style, even in humid weather.

How to use it at home

1. Wash your hair and towel-dry it.
2. Put a little milk in the palms of your hands.
3. Distribute it through the lengths.
4. Do not rinse and style as desired.

For what hair type

For fine and straight, dull or frizzy hair that puffs up in humidity. For thick and very dry hair it may be too light: in that case Glistening Rich Serum works better.

Active ingredients

• Milk proteins: strengthen and nourish the fine hair shaft.
• Kakadu plum extract: one of the richest natural sources of vitamin C and antioxidant polyphenols.

What else you need

• Make My Day Shampoo 300 ml
• Insta.Light Shampoo 300 ml
• Insta.Lotion Liquid Mask 250 ml
• Lifestyling Thermo Protector Heat Protection Spray

ProBeauty Tip. On fine hair, start with a pea-sized amount. Apply it first to the ends and only then move up to the lengths with what is left in your palms. This way the roots remain airy, and frizz disappears from where it appears most often.

When you want real control, but with a natural finish 😍 Milk Shake Lifestyling Fixing Paste 90 ml is the styling paste with strong yet flexible hold, perfect for creating texture, structure, and definition without weighing down the hair. It has a dense formula, easy to work between the palms, ideal for short and medium hairstyles, messy looks, spikes, separating strands, and accentuating details ✨

Additionally, it protects and cares for your hair during styling thanks to the mix of active ingredients: UV filter, antioxidant complex Integrity 41, milk & quinoa proteins, vitamin E derivative, and organic extracts of apple, lemon, and blueberry 🍋🫐

💛 Why you'll love it

🔥 Strong hold for well-defined and long-lasting hairstyles
🌀 Texture & structure – visible separation and shaping effect
🪶 Doesn't weigh down or leave hair stiff, sticky, or "clogged"
✨ Natural finish – authentic, clean, controlled look
🛡️ Protection & care – antioxidants + UV filter for more protected hair

🌿 Active ingredients (in short)

🛡️ UV filter – helps protect hair exposed to the sun
🌻 Integrity 41 (sunflower extract with antioxidant polyphenols) – supports color protection and combats oxidation
🥛 Milk proteins + 🌾 quinoa proteins – help fortify and give a fuller appearance to the hair strand
✨ Vitamin E derivative – antioxidant, additional protection
🍏🍋🫐 Organic apple, lemon, blueberry extracts – cosmetic contribution for vitality and shine

🎯 Recommended for

⭐ Short/medium hairstyles, textured haircuts, messy look, definition on ends
⭐ Hair that needs strong hold without a “hardened” look
⭐ Daily styling in the salon or at home, for a quick and controlled look

💇 How to use (salon results)

1️⃣ Take a small amount (pea-sized) and warm the product between your palms.
2️⃣ Apply to dry hair for maximum texture or to slightly damp hair for lighter shaping.
3️⃣ Style, separate strands, and define details.
💡 Pro tip: for extra volume, apply at the roots on dry hair and gently lift with your fingers.