STMNT Statement Grooming Goods · Styling Staygold's Collection

💥 Ready to redefine messy style on your own terms? With STMNT Grooming Goods Fiber Pomade, created by the iconic Sofie Staygold, you have complete freedom to sculpt, separate, and reconfigure every strand exactly how you want it. This styling paste is the ideal choice for textured, relaxed hairstyles, with a rebellious yet controlled look, offering strong hold and a semi-matte finish – without weighing hair down and without compromise!

💫 The elastic formula, rich in flexible fibers, transforms hair into a true customizable work of art. Ideal for thick or unruly hair, Fiber Pomade offers re-workable texture, maximum control, and a natural, matte look.

🌿 The Staygold scent instantly captivates you: an energizing combination of fresh citrus, invigorating mint, aquatic and woody notes – a fresh, unisex fragrance that feels like a boost of confidence with every application.

Key benefits:
• 🛠️ Re-workable texture, visible separation, and total flexibility
• 🔒 Strong hold, perfect for messy or defined styles
• 💎 Semi-matte finish – natural, modern, and sophisticated
• 💧 Easy to apply and washes out effortlessly
• 🌊 Re-activatable with water – ideal for quick touch-ups

How to use:
Apply a small amount to completely dry hair, style with fingers or a comb into the desired shape. To reactivate during the day, add a little water and redefine your style with ease.

🔥 STMNT Fiber Pomade – Choose the secret weapon of urban stylists. Create. Reshape. Gain admiration with every step.

STMNT Statement Grooming Goods Definition Spray 200 ml is the staple spray of the Staygold collection. Apply to damp hair for strong, defined texture and a semi-matte finish. Hair gains grip and volume and looks fuller, without feeling sticky.

What it does for you

• Strong texture and definition for casual hairstyles.
• Grip and volume: hair feels fuller.
• Semi-matte finish with a natural look.
• Non-sticky hold.
• Does not dry out hair, according to the brand.
• Vegan formula with sugar, salt, and glycerin, featuring the Staygold collection fragrance.

How to use it at home

1. Wash your hair and towel-dry it.
2. Spray evenly over damp hair from roots to ends.
3. Distribute the product through the hair with your fingers or a brush.
4. Blow-dry or allow your hair to air-dry for defined texture.

For which hair type

It is suitable for short and medium-length hair that lies flat and needs volume and texture. For very thick and coarse hair, you will notice more grip. If you want a shiny, combed look, choose a classic pomade.

Active ingredients

• Sugar: the brand includes it in the formula for grip and texture.
• Salt: gives a textured, slightly tousled look.
• Glycerin: helps prevent hair from feeling dry.

What else you need

• Fiber Pomade, for finishing
• Spray Powder, for root volume
• Wax Powder, powder wax
• STMNT Shampoo

ProBeauty Tip. For maximum volume, blow-dry your hair with your head tilted forward, then set the style with a little Fiber Pomade. The spray provides the foundation, while the pomade gives the final definition.

STMNT Statement Grooming Goods Wax Powder 15 g e is a lightweight powder from the Staygold collection that transforms into wax when worked through with your hands. It gives you texture, volume, and a style you can reshape. It spreads evenly down to the roots and leaves a non-sticky, semi-matte finish.

What it does for you

• Root volume, as the powder easily reaches the scalp.
• Workable hold, with medium control.
• Textured style, for modern hairstyles.
• Non-sticky, semi-matte finish.
• Easy to wash out.
• Vegan formula, with the Staygold collection fragrance.

How to use it at home

1. Start with dry hair.
2. Sprinkle a little powder through the hair, like a volume powder, focusing on the roots.
3. Work it through with your fingers: the friction transforms it into wax.
4. Style it as you would with regular wax.
5. If you prefer, rub it between your palms first and then apply it.

For what hair type

It is best suited for short, fine hair that lies flat and needs weightless volume. For very thick, heavy hair, the medium hold may be too weak; in that case, choose Fiber Pomade.

What else you may need

• Spray Powder, from the same collection
• Fiber Pomade, strong hold
• Definition Spray, texture base
• STMNT Shampoo

ProBeauty tip. Part the hair into small sections and sprinkle the powder directly onto the roots, not the surface. Then massage it in with your fingertips. The volume will look much better than if you only apply it on top.

STMNT Statement Grooming Goods Spray Powder Volume Powder 4 g is the secret weapon of the Staygold collection for rough texture. The ultra-light formula gives instant volume at the roots, grip, and an extremely matte finish. Spray it on dry hair and style with your hands.

What it does for you

• Instant volume at the roots and hair that looks much fuller.
• Texture and grip: hair is easily styled with the fingers.
• Extremely matte finish.
• Ultra-light formula, which does not weigh down the hair.
• Staygold collection fragrance: citrus, aquatic and woody notes.

How to use it at home

1. Shake the bottle well.
2. Spray on dry roots and, if desired, on the lengths.
3. Work the powder with your fingertips.
4. Style the texture with your hands.

For what hair type

It is best suited for hair that falls flat and needs volume, but without extra weight. On short hair, it is almost enough on its own. On long or thick hair, combine it with a pomade for control. If you like shiny and sleek hair, this is not the right product: its finish is completely matte.

What else you need

• Wax Powder, from the same collection
• Fiber Pomade, for definition
• Definition Spray, texture base
• STMNT Shampoo

ProBeauty tip. Spray in thin layers, lifting the strands with your fingers, so the powder reaches the roots, not just the surface. Two or three light passes do more than one heavy one.