Hair indulgence

💫 Transform the bleaching process into a luxurious experience with L'Oréal Professionnel Majirel High Lift Ash+ professional hair dye. Ideal for achieving cool, pure, and sophisticated blonde shades, this permanent coloring cream offers remarkable performance and uniform results from roots to ends. The new revolutionary formula includes Odor Trapping Technology, which significantly reduces the ammonia smell, making the coloring experience much more pleasant for both the stylist and the client.

🧪 Thanks to the newly integrated care complex, Majirel High Lift offers 3 times more hydration and protection, making hair more supple, shinier, and healthier after each use. The smooth and creamy texture allows for easy dosing and mixing, for a precise and effortless application.

🌈 The result? Cool, sophisticated blondes, free of yellow tones, with impeccable shine and chromatic uniformity that rivals the most demanding professional salon requirements.

🌟 Key benefits:
• Optimal coloring performance – perfect shade uniformity
• Anti-odor technology – with 2x less ammonia smell*
• New care complex – 3x more hydration
• Smooth texture – easier dosing and application
• Visible results: light, cool, and professional blonde

🧴 Preparation and application method:
• Mix 60 ml of Majirel High Lift coloring cream with 120 ml of L'Oréal Professionnel oxidant 9% (for lightening up to 3 tones) or 12% (for lightening up to 4.5 tones)
• Apply to dry, unwashed hair with a brush, starting from the roots
• Total processing time: 50 minutes
• Finally, emulsify, rinse thoroughly, and use Metal Detox shampoo to fix the color

⚠️ Important note:
Majirel High Lift is not recommended for covering gray hair. It can only be used if the percentage of white hair is under 30%.

💁♀️ For an impeccable cool blonde, without compromise, L'Oréal Professionnel Majirel High Lift Ash+ is the ideal choice for professionals seeking performance, care, and comfort in a single coloring product.

🔖 #MajirelHighLift #PerfectBlonde #ProfessionalHairDye #LOrealProfessionnel #ProfessionalColoring #HairTransformation #SalonQuality

Unleash your creativity and achieve refined results with Yellow Tone-On-Tone Creator Tech+ from Alfaparf – an intelligent additive that transforms Yellow Color permanent dye into a delicate and effective tone-on-tone coloring! Ideal for professional services, this product regulates the alkalinity of the coloring cream, offering a perfect solution for toning and refreshing color, without lightening the natural shade. 💡

🌟 Why choose Yellow Tone-On-Tone Creator?
✔️ Transforms any Yellow Color dye into a semi-permanent tone-on-tone dye
✔️ Ideal for refreshing shades or discreetly covering gray hairs
✔️ Provides even results, natural shine, and respects the integrity of the hair fiber
✔️ Easy to use and perfect for customizing salon services

🧪 Professional use:
1️⃣ Mix Yellow Color dye with Yellow Peroxide 1.5% in a 1:2 ratio
2️⃣ Shake the Creator Tone-On-Tone bottle well until the crystals are completely dissolved
3️⃣ Add 1 ml of Creator for every 10 ml of Yellow Color dye
Example: 30 ml dye + 60 ml oxidant + 3 ml Tone-On-Tone Creator
4️⃣ Apply to dry or towel-dried hair, leave on for 10–20 minutes
5️⃣ Rinse thoroughly and shampoo

💛 Recommended for:
• Correcting or refreshing color
• Creating luminous, natural tones
• Clients who desire a low-commitment coloring

🔬 With Yellow Creator Tech+, you get full control over color and a professional result every time – delicate, radiant, and personalized!

💛 Restore shine and strength to your blonde hair with Indola Blonde Expert InstaStrong Leave-In Cream – the complete leave-in treatment that instantly repairs, protects, and smooths hair without weighing it down!

🔬 The advanced formula with Bond Technology works from within, strengthening the hair structure and preventing breakage caused by blow-drying, flat ironing, or chemical factors. It offers thermal protection up to 230°C, making it the ideal ally for bleached, color-treated, or fragile hair.

✨ Key Benefits:
• Strengthens hair from within with innovative Bond technology
• Protects hair from heat up to 230°C – ideal before styling
• Prevents breakage and reduces hair damage
• Provides natural shine and a smooth, easy-to-style texture
• Doesn't weigh hair down – perfect for daily use

🌼 Recommended for:
• Natural or bleached blonde hair
• Sensitive, fragile, or chemically treated hair
• People who frequently use heat styling tools (flat iron, curling iron, blow dryer)

📌 How to use:

1. Apply a small amount to damp, towel-dried hair.

2. Distribute evenly through lengths and ends.

3. Comb through for complete application.

4. Do not rinse!

5. Blow-dry or style hair as desired.

🌟 Result: Stronger, more elastic, and shinier hair – immediately after application. It combs easier, is more resistant to breakage, and protected from high temperatures. Ideal for a healthy and luminous look every day!

🎯 Choose Indola Blonde Expert InstaStrong Leave-In Cream if you want healthier, more resilient blonde hair that's perfectly prepared for styling!

✂️ Perfection with every cut – Discover the power of absolute control with Olivia Garden Silkcut 5.75 Matt Black Edition, the professional scissor designed for demanding hairstylists who want impeccable results, ultimate comfort, and top precision with every use.

🔪 Made from a special nickel-free steel alloy, hypoallergenic and ultra-resistant, these scissors offer a smooth and clean cut, effortlessly, ideal for advanced or classic cutting techniques.

🌟 Key features that make a difference:
• Ultra-sharp convex blade, hand-finished – for precise and smooth cuts, without tugging
• Ergonomic offset design – with a special thumb curve, reducing wrist tension
• Optimally positioned finger rest – offers stability and ease of handling
• Integrated silent ring – silent cutting for a relaxing work environment
• Adjustable finger rings – adaptable to every hand shape
• Spring and tension wheel adjustment – personalized precision for every stylist
• Elegant Matt Black color – a professional, sophisticated, and modern look

🖤 Its offset design offers a natural and relaxed hand position, minimizing fatigue and significantly improving comfort during long work sessions. Whether you're cutting straight, blending, or using advanced texturizing techniques, Silkcut is your reliable ally for spectacular results.

📐 Size: 5.75 inch – ideal for versatile cuts, on short, medium, or long hair
💼 Recommended for: barbers, professional hairstylists, top salons, and perfection enthusiasts in haircuts

🎯 Choose Olivia Garden Silkcut Matt Black Edition if you want a truly professional scissor – a perfect balance between precision, ergonomics, and absolute elegance. It will accompany you in every haircut with the same finesse and confidence!

Nook Professional Medium Black Hair Dye Brush – Precision and Efficiency in Hair Coloring

The Nook Professional Medium Black Hair Dye Brush is an essential tool for hair salons, offering precision and comfort in applying hair dye. Designed to facilitate even product distribution, this brush is suitable for all coloring techniques. With an ergonomic design and quality materials, the brush is ideal for professionals who want impeccable results.

Why use the Nook Professional Medium Black Hair Dye Brush

This brush offers control and accuracy in dye application, saving time and ensuring even hair coverage. It is suitable for both hair salons and personal use, guaranteeing a professional result every time.

Key benefits

• Even dye distribution for an impeccable result
• Ergonomic design for comfort and ease of use
• Suitable for all coloring techniques, including balayage and full color
• Resistant and durable materials for long-term use
• Medium size ensures precision and flexibility in application

How to use

• Prepare the dye according to the manufacturer's instructions
• Dip the brush in the dye and apply evenly to the hair, section by section
• Use the brush to create precise techniques, such as balayage or highlighting
• Clean the brush immediately after use to maintain optimal durability and performance
• Store the brush in a dry and clean place for future use

With the Nook Professional Medium Black Hair Dye Brush, achieve professional results and ensure that every application is perfect, regardless of the chosen technique!

L'Oréal Professionnel Vitamino Color Spectrum Hair Mask 250 ml is the rinse-out mask from the Série Expert Vitamino Color Spectrum range. Rich and creamy, it is specially designed for thick, color-treated hair. The formula with ferulic acid and citric acid helps keep color pigments inside the hair fiber. The mask won the Victoires de la Beauté 2025-2026 award in the Top Innovation category.

What it does for you

• Intensely hydrates the hair fiber and leaves hair stronger and smoother.
• Instant mirror shine, plus long-lasting hydration and softness.
• Keeps color intense and neutralizes unwanted tones.
• Creamy texture that spreads evenly throughout the hair.

How to use it at home

1. After using Vitamino Color Spectrum shampoo, divide wet hair into 2 sections.
2. Apply the mask to the lengths and ends and distribute evenly.
3. Massage and detangle the hair with your fingers.
4. Leave on for 3–5 minutes, then rinse thoroughly.
5. Finish with Vitamino Color Spectrum Glass Shine serum.

For what hair type

For color-treated hair, especially thick hair that needs hydration and smoothing. If you have fine hair, Vitamino Color Spectrum conditioner is the lighter option and won't weigh it down. The mask does not neutralize blonde brassiness: for that, there is Purple shampoo.

Active ingredients

• Ferulic acid: the key ingredient in the Vitamino Color Spectrum range, which helps keep color intense from day one.
• Citric acid: works together with ferulic acid and helps lock color molecules inside the hair fiber.

What else you need

• Vitamino Color Spectrum sulfate-free shampoo
• Vitamino Color Spectrum Glass Shine serum
• Vitamino Color Spectrum conditioner 200 ml
• Vitamino Color Spectrum shampoo, mask and serum set

ProBeauty tip. If your hair is more demanding, add the mask once a week to your routine for extra smoothness. For other washes, the Spectrum conditioner is enough.

Kallos Vegan Soul Nourishing is a mask for dry and tired hair, with plant proteins, algae extract and avocado, macadamia and argan oils. The vitamin-rich formula deeply hydrates and nourishes dry and weakened strands. It helps hair retain its elasticity and natural shine.

What it does for you

• Deeply hydrates dry hair.
• Nourishes weakened strands.
• Strengthens the hair strand with plant proteins.
• Retains elasticity and shine.
• 100% vegan and cruelty-free, as stated on the label.

How to use it at home

1. Wash your hair with shampoo.
2. Towel-dry your hair.
3. Apply the mask to the lengths and ends.
4. Leave it on for 5 minutes.
5. Rinse thoroughly with water.

For what hair type

For dry, tired and weakened hair, for example after summer, dyeing, or frequent use of hot air. It is also suitable if you want a vegan routine. On fine hair, use a small amount of product or choose the Volumizing version. The 1000 ml jar lasts for many applications.

Active ingredients

• Plant proteins from wheat: strengthen the hair strand.
• Algae extracts: hydrate dry hair.
• Avocado, macadamia and argan oils: nourish the lengths.
• Vitamins (B3, B5, B6, E): care for the hair strand.

What else you need

• Kallos Vegan Soul Shampoo
• Kallos Vegan Soul Volumizing Mask for fine hair
• Kallos KJMN Serum for dry ends

ProBeauty tip. On very dry hair, apply the mask to well-squeezed hair, not dripping wet. Excess water dilutes it and less product reaches the hair strand.

Schwarzkopf Professional Chroma ID Red Mask 300 ml is the bright red from the Color Play series in the Chroma ID range. A semi-permanent, pigment-rich coloring mask that you apply without an oxidant to bleached blonde hair. On its own, it gives a strong red; with Clear and Pink, peach and coral shades.

What it does for you

• Gives a bright red on very light blonde hair, whether on the whole head or in highlights.
• Turns pastel when you dilute it with Clear.
• Lasts up to 15 washes, so it is good for a seasonal change.
• Does not lighten the hair and does not stress it: it contains no oxidant.
• Leaves shine and soft hair, thanks to the conditioning formula.

How to use it at home

1. Wash your hair with shampoo and towel-dry it.
2. Put on gloves, use a cape, and protect the skin along the hairline.
3. Apply the mask pure or mixed, according to the recipe, with a brush.
4. Leave for 10 minutes. For a subtle red, 5 minutes; for an intense one, up to 20.
5. Rinse until the water runs clear.

For what hair type

For bleached hair or very light natural blonde. The Schwarzkopf chart gives an intense and ideal result on bases lighter than level 9, and a subtle one on level 9. If you have dark red dyed hair and just want to refresh it, choose 6-88 Ruby Red.

Active ingredients

• Fibrebond: strengthens the bonds in the hair fiber for smooth hair.
• Low Salt Technology: increases the available pigment for a vivid red.
• Panthenol: conditions and seals the cuticle.

What else you need

• Chroma ID Clear, for pastel shades
• Chroma ID Pink, for Soft Peach
• Chroma ID 9.5-4 Beige Sand, for Warm Chestnut
• Nitrile gloves, size M
• Mixing bowl
• Coloring brush

ProBeauty tip. On bleached blonde hair, a drop of Red changes the tone significantly. Schwarzkopf uses only 1 part Red to 20 parts 9.5-4 Beige Sand for the 8-68 Warm Chestnut recipe. Add the red gradually and mix well before applying.

Olivia Garden Expert Ceramic+Ion Thermal Brush 35 Pink

The Olivia Garden Expert Ceramic+Ion Thermal Pink 35mm hair brush makes the stylist's job easier by reducing drying time by 25%. The ceramic brush helps distribute heat evenly through Tourmaline-Ion technology, reduces hair static, and adds extra shine to the hair. The cuticles are sealed, and the hair does not dehydrate but becomes healthier and shinier. It has anti-static, ion-infused bristles and features an ergonomic handle with a retractable sectioning pick. It is a very lightweight brush for ergonomic and relaxing styling.

Kérastase Symbiose Bain Pureté Anti-Dandruff Shampoo 250 ml is the purifying anti-dandruff shampoo for oily and sensitive scalps. The gentle, rich lathering formula helps eliminate dandruff and flakes. At the same time, it prevents sebum buildup on the scalp.

What it does for you

• Helps eliminate visible dandruff and flakes without drying out the hair.
• Cleanses scalp pores of dead skin cells and sebum.
• A calmer scalp with balanced sebum.
• Revitalized, supple, and hydrated hair without feeling weighed down.
• Sulfate-free and silicone-free formula. Tolerability validated under dermatological control.

How to use it at home

1. Take a small amount of shampoo in the palm of your hand.
2. Apply to wet hair and massage into the scalp.
3. Add a little water, emulsify, and rinse thoroughly.
4. Follow with Fondant Apaisant Essentiel.

For which scalp type

For oily and sensitive scalps prone to dandruff. If your scalp is rather dry and feels tight after washing, choose Bain Crème. If dandruff does not improve or the scalp is red and painful, consult a dermatologist.

Active ingredients

• Salicylic acid: helps dissolve flakes.
• Piroctone olamine: reduces the multiplication of yeasts involved in the formation of dandruff.

What else you need

• Micro-Peeling Exfoliant, before shampooing
• Fondant Apaisant Essentiel Conditioner
• Bain Crème Shampoo, for dry scalp

ProBeauty Tip. On an oily scalp, apply shampoo only to the roots and let the lather cleanse the lengths as you rinse. Use Micro-Peeling beforehand, twice a week, when you feel flakes accumulating.

Discover the new Schwarzkopf Professional Osis Curl Jam Hair Gel 300ml, the ideal partner for defining and caring for natural curls. This hair gel offers a light hold, specially created for wavy, curly, or afro hair. With a light texture that doesn't weigh hair down, it provides shine and keeps curls light and very hydrated, for a natural and vibrant look.

The benefits of Curl Jam gel are essential for defined and hydrated curls:

Light Hold: Provides a light hold that allows curls to move freely and look natural.
Suitable for Wavy, Curly, or Afro Hair: Specially formulated for the needs of these hair types, offering optimal hydration and definition.
Shine: Gives hair a healthy and vibrant shine, highlighting the beauty of each curl.
Natural Effect: Defines curls naturally, without weighing them down or stiffening them.
Doesn't Weigh Hair Down: Its light formula doesn't weigh down or burden the hair, allowing it to breathe and feel light.
Simple and Effective Way to Use:

Application: Apply to damp hair with your fingers, distributing evenly throughout the length.
Styling: Style curls as desired, then dry with a diffuser for a defined and natural look.
Finishing: To give the natural shape to the curls, squeeze the dry hair between your palms and apply a small amount of product with gentle movements.
Enjoy defined and hydrated curls using Schwarzkopf Professional Osis Curl Jam Hair Gel 300ml.

Schwarzkopf Professional Bonacure Color Freeze Shampoo 250 ml is the Clean Performance generation shampoo from the Color Freeze line. It gently cleanses color-treated and highlighted hair and brings it to the optimal pH of 4.5, so the shade does not fade quickly. It is suitable for both color-treated hair and at-home washing.

What it does for you

• Gently cleanses color-treated hair without drying it out.
• Color that fades more slowly, thanks to pH 4.5 technology.
• Protection for the hair fiber, inside and on the surface.
• No SLS/SLES sulfates, no silicones, and no artificial colorants.
• Vegan formula, without ingredients of animal origin.

How to use it at home

1. Apply approximately 7 g of shampoo to wet hair.
2. Gently massage the scalp and let the foam run through the lengths.
3. After 1–2 minutes, rinse very thoroughly.
4. Follow with a Color Freeze conditioner or mask.

For what type of hair

For color-treated and highlighted hair that quickly loses its color shine. If you want to neutralize yellow tones in blonde or white hair, choose the Silver shampoo. The 250 ml bottle is great to try or to take on trips.

Active ingredients

• pH 4.5 Balancer Technology: brings the hair fiber to the optimal pH of 4.5, tightens the internal structure, and keeps color pigments locked inside the fiber.
• Vegan keratin: fills damaged areas inside the hair fiber and restores its strength and elasticity.
• Cell Equalizer Technology: seals the surface of the hair fiber, so that water and the dryer no longer wash out the color.

What else you need

• Color Freeze pH 4.5 Conditioner
• Color Freeze Mask for Color-Treated Hair
• Color Freeze Leave-In Conditioner Spray

ProBeauty Tip. If you have long hair, wash twice with small amounts instead of once with a lot of product. The first wash removes residue, the second cleanses the scalp and lathers more easily.

Discover the secret to impressively voluminous hair with Schwarzkopf Professional BC Bonacure Clean Performance Volume Boost Shampoo. Created especially for fine hair, this shampoo transforms every wash into a revitalizing experience, effectively eliminating scalp sebum and residues that can weigh hair down.

Features

Bonacure Volume Boost Professional Shampoo comes with a series of essential features for optimal fine hair care:

• Gentle Cleansing: Its lightweight formula gently cleanses fine hair, providing volume from the very first wash.
• Improved Hair Structure: Thanks to creatine, the shampoo improves the internal hair structure, giving it a more voluminous look in the long term.
• Anti-Frizz Protection: Hair remains protected from frizz effects, staying manageable and easy to style.

Ingredients

Formulated with high-quality ingredients, the volume shampoo guarantees complete care for fine hair:

• Vegan Keratin: Revitalizes the internal hair structure, providing elasticity and strengthening.
• Cell Equalizer Technology: Gives hair a revitalized surface, shine, and a healthy look, improving elasticity.
• Creatine: Nourishes the hair and provides the necessary energy to support lasting volume.
• Care Polymers: Protect hair from static electricity.

Schwarzkopf Professional BC Bonacure Clean Performance Volume Boost Shampoo is a 100% vegan product, free from sulfates, silicones, mineral oils, microplastics, and artificial colorants, packaged in 97% recycled plastic containers.

How to Apply

Use the professional shampoo for fine hair as follows for best results:

1. Apply shampoo to wet hair.
2. Lather well, leave on for 1 or 2 minutes to allow the ingredients to penetrate and strengthen the hair fiber.
3. Rinse thoroughly. Repeat the shampooing step for a deep scalp cleanse.
4. Continue your hair care routine by applying Volume Boost conditioner.

Regular use of Schwarzkopf Professional BC Bonacure Volume Boost Shampoo ensures voluminous, healthy-looking hair protected from external aggressions, making it the perfect choice for those who want to maximize their volume without compromising hair health.

Schwarzkopf Professional Hair Clips, 10 pcs. is a set of clips that holds your hair aside while you work on a section. Use them for dyeing, cutting, or styling. Wash them after use and reuse them.

What they do for you

• Work on one section at a time, with the rest of your hair held aside.
• No more mixing dyed and undyed strands.
• Keep your hands free for the brush and bowl.
• Enough for the whole head: the set contains 10 pieces.

How to use them at home

1. Comb your hair and divide it into four: one part from your forehead to the nape of your neck and another from one ear to the other.
2. Gently twist each section and secure it with a clip.
3. Unclip one section at a time and work on it from bottom to top.
4. Secure the finished strands back in place, away from the unworked hair.
5. Finally, remove the hair from the clips, wash them with warm water and detergent, and dry them.

For what type of work

For dyeing roots, sectioning bleach, cutting, or brushing out styles. They are especially useful for long, thick hair, where sections can easily get mixed up. The brand does not publish the size of the clips; on very thick hair, you may be able to secure less hair with each clip.

What else you need

• Sectioning clips, 10 pcs.
• Dyeing brush with comb
• Schwarzkopf Professional cutting cape
• Continuous-spray water bottle
• Schwarzkopf Professional dye bowl

ProBeauty tip. Secure the top sections before you start at the nape of your neck. Dye the hardest-to-see area while you are still rested and have plenty of patience.

Milk Shake Silver Shine Conditioner 250ml

Silver Conditioner is a specially formulated conditioner with purple pigment to neutralize unwanted yellow tones. It is suitable for blonde, grey, white, or silver hair. It deeply moisturizes the hair and provides intense shine. It contains milk proteins; organic fruit extracts; violet pigment and Integrity 41; Milk Shake's proprietary ingredient that maintains good hair hydration; protecting color. It does not contain parabens.

Features:

-suitable for blonde, grey, or white hair

-deeply moisturizes

-contains active ingredients

- neutralizes unwanted yellow tones

-provides shine

-regenerates

How to use: After shampooing, apply a sufficient amount to damp hair, on lengths and ends, leave on for 3-5 minutes, then rinse thoroughly with water and dry, style hair as usual.

Puring Hydrargan Hydrating Shampoo and Conditioner with Argan Oil 10ml+10ml

Shampoo: Hydrating shampoo enriched with argan oil and flaxseed oil for normal or dry hair.

It hydrates and adds shine without weighing down the hair structure. Its delicate and balanced cleansing action makes it ideal for daily use. It gives vitality to the hair and makes it silky with regular use. It regenerates and protects against free radicals, providing hydration to dehydrated and dry scalp.

Features:

-deeply hydrates hair and scalp

-suitable for normal and dry hair

-adds shine

-ideal for daily use

-gives vitality

-hair becomes silky

-regenerates

How to use: Apply to pre-moistened hair and gently massage until a dense and creamy lather forms, leave on for 1-2 minutes, then rinse thoroughly with plenty of water. Repeat this step if necessary, then apply a suitable conditioner/treatment for your hair.

Conditioner: Hydrating conditioner enriched with argan oil and flaxseed oil for normal or dry hair.

It hydrates and adds shine without weighing down the hair structure. Its delicate and balanced action makes it ideal for daily use. It gives vitality to the hair and makes it silky with regular use. It regenerates and protects against free radicals, providing hydration to dehydrated and dry hair.

Features:

-deeply hydrates hair

-suitable for normal and dry hair

-adds shine

-ideal for daily use

-gives vitality

-hair becomes silky

-regenerates

How to use: Apply a sufficient amount to wet hair, after shampooing, focusing on lengths and ends. Leave on for a few minutes, then rinse thoroughly with plenty of water and dry your hair as usual.

The Olivia Garden Essential Blowout Classic 55 mm is a lightweight heat brush with a ventilated, anti-static aluminum barrel. It is the brand's affordable range, designed for beginners but also used in salons. It dries quickly and adds volume without flyaways.

What it does for you

• Dries hair faster: the lightweight, ventilated aluminum barrel heats up with the air and speeds up drying.
• Less frizz: the anti-static coating keeps hair smooth and prevents static electricity.
• Volume at the roots and through the lengths, without flyaways.
• Does not overheat: the ventilated barrel protects both the hair and the barrel from excessive heat.
• Lightweight in the hand, so you won't get tired during a long blowout.

How to use it at home

1. Wash your hair, towel-dry it thoroughly, and spray on a heat protectant.
2. Air-dry it without a brush until it is no longer dripping.
3. Divide the hair into sections with clips, about the length of the barrel.
4. Place the brush under the section at the roots and gently pull it through to the ends while rotating it.
5. Hold the nozzle 1–2 cm away from the brush and blow along the barrel.
6. Finally, pull the hair through the bristles with the Olivia Garden Brush Cleaner.

For what hair type

For long hair. Olivia Garden says that 55 mm adds volume and shape without weighing the hair down. For very long or thick hair, choose 65 or 85 mm; for a bob, 35 or 45 mm.

Specifications

What else you need

• GA.MA Classic Hair Dryer
• Wella EIMI Thermal Image Heat Protectant Spray
• ETB Hair Sectioning Clips
• Olivia Garden Mini Brush Cleaner for Brushes
• Set of 5 Essential Blowout Classic Brushes with Case

ProBeauty Tip. On long hair, only brush the bottom half after air-drying the roots. You'll finish faster and the lengths will stay smooth.

L'Oréal Professionnel Metal Detox Concentrated Oil 50 ml is the protective oil in the Série Expert Metal Detox range. Enriched with glycoamine, it protects hair from the build-up of metal particles in water. The rich texture absorbs instantly into the hair fiber without weighing it down.

What it does for you

• Protects the hair fiber from the build-up of metal particles.
• Stronger, nourished hair, instantly smoother and silkier.
• Intense, more radiant color, without a greasy finish.
• Frizz control and protection from heat styling tools.
• Hair that looks fuller, with a lightweight texture.

How to use it at home

1. Apply daily to dry or towel-dried hair.
2. Warm 1–2 pumps of oil in the palms of your hands.
3. Distribute through the lengths and ends, from mid-lengths down.
4. Do not rinse. Blow-dry or allow the hair to air-dry.

For which hair type

For color-treated, bleached, or balayage hair, and for any hair that frizzes or has lost its shine. For fine hair, one pump is enough. The oil should not be applied to the scalp and does not replace a mask when hair is very dry.

Active ingredients

• Glycoamine: the patented technology of the Metal Detox range, a molecule small enough to penetrate the hair fiber and neutralize metals.

What else you need

• Metal Detox Cream Shampoo
• Metal Detox Mask
• Metal Detox Leave-In Cream 100 ml
• Metal Detox Pre-Shampoo Treatment 250 ml

ProBeauty Tip. Warm the oil well between your palms before applying. It spreads more evenly and does not leave shiny patches only on the surface of the hair.

Alfaparf Milano Semi di Lino Sublime Cristalli Spray is the illuminating finishing spray from the Sublime range, for all hair types. It gives hair shine and helps protect it from humidity. Use it at the end, over a finished hairstyle.

What it does for you

• Instant shine, sprayed evenly over the entire hairstyle.
• Helps protect against humidity, so hair does not lose its shiny appearance.
• Envelops hair in light and movement.
• Gentle on hair and color.
• Citrus, floral and musky fragrance.

How to use it at home

1. Style your hair as desired and let it dry completely.
2. Hold the bottle away from the hair.
3. Spray evenly over dry hair, on the lengths and surface.
4. Do not rinse.

For what hair type

For all hair types, when you want visible shine without changing the shape of the hairstyle. It is especially useful on humid days, when hair quickly loses its shine. It does not nourish deeply and does not replace a serum or mask: for dry ends, use Cristalli Liquidi or a mask from the appropriate range.

Active ingredients

• Flaxseed oil: gives hair instant shine.
• Vitamin E: has antioxidant properties.

What else you need

• Cristalli Liquidi shine serum
• Semi di Lino detoxifying shampoo
• Semi di Lino Diamond shine shampoo
• Semi di Lino Diamond leave-in fluid

ProBeauty tip. Spray the spray into the air above your head and let the mist fall onto your hair. Achieve an even shine without product patches.

Puring Tutto Violet Bleaching Powder

Discover the new Puring Tutto Violet Bleaching Powder, an advanced product that transforms the hair bleaching process. With its innovative formula and special "Plex" system, this powder protects hair during bleaching, leaving it radiant and healthy. It allows for up to 9 levels of lift, while reducing the risk of unwanted yellowing.

Key Features:

• Violet color: Neutralizes unwanted tones.
• Top-level performance: Up to 9 levels of lift.
• Special "Plex" formula: Protects hair during the process.
• Minimizes unwanted yellowing: Delivers clear and pure results.

How to use:

1. Wear protective gloves.
2. Mix with TUTTOCOLORS developer 10 vol (3%), 20 vol (6%), 30 vol (9%) or 40 vol (12%) in a 1:2 ratio (30g bleaching powder + 60g developer, depending on the technique and hair type).
3. The maximum processing time is 35 minutes, depending on the hair type and desired lift.
4. After processing, wash hair with shampoo and continue with the application of specific dye or treatment.

Puring Everyday Herbal Fresh Revitalizing Conditioner with Menthol is the Everyday range conditioner for all hair types. It contains menthol, which has a cooling effect, and extracts of horsetail, nettle, rosemary and sage, which have toning and moisturising properties. It leaves hair looking healthy and well-behaved.

What it does for you

• Easier detangling through the lengths and ends.
• Soft, manageable hair without weighing it down.
• Healthy, well-behaved hair after every wash.
• A feeling of freshness thanks to menthol.
• Suitable for frequent use with Everyday shampoo.

How to use it at home

1. Wash your hair with Everyday shampoo and towel it dry.
2. Apply the conditioner to the lengths and ends.
3. Comb through to distribute evenly.
4. Leave on for 3–5 minutes.
5. Rinse thoroughly.

For which hair type

For all hair types, including delicate hair that is washed frequently. If your hair is very dry or damaged, a revitalising conditioner alone is not enough: you need a nourishing mask. On an oily scalp, apply only to the lengths.

Active ingredients

• Menthol: provides a feeling of freshness on the scalp and tones the hair.
• Botanical extracts: horsetail, nettle, rosemary and sage, with toning and moisturising properties.

What else you need

• Everyday Cooling Shampoo with Menthol
• Pureclean Purifying Shampoo for Oily Scalps
• Energyforce Energising Shampoo for Fine Hair

ProBeauty Tip. This conditioner is a good choice for the whole family because it works on all hair types. The linden and mint fragrance is fresh and light.

Kérastase Chroma Absolu Sérum Chroma Thermique Heat-Protecting Serum 150 ml is the leave-in heat serum from the Chroma Absolu range. It is universal, for any sensitized or damaged hair, and helps preserve color. The white and fluid texture coats the hair and protects it from heat, humidity, UV, and oxidative stress.

What it does for you

• Heat protection up to 230°C before blow-drying, flat ironing, or curling.
• Instantly hydrated and velvety hair, with reduced porosity.
• Less frizz, with protection against humidity in the air.
• Anti-static, for smooth hair.
• Antioxidants that help protect color from oxidative stress and UV rays.

How to use it at home

1. On washed and towel-dried hair, apply 2–4 pumps, depending on the length and thickness of the hair.
2. Spread the serum towards the ends, then comb through to distribute evenly.
3. Blow-dry or let the hair air-dry, then style.
4. On dry hair, apply a little serum to tame frizz and add shine.

For what type of hair

For colored hair, but also for any sensitized hair that you frequently dry or style with heat. For very fine hair, use only 2 pumps. For bleached blonde hair, the right range is Blond Absolu.

Active ingredients

• Amino acid: penetrates the hair fiber and increases its strength and resistance.
• Centella asiatica: a plant long used in skincare, known for its fiber-caring and repairing properties.
• Lactic acid: completes the formula that helps preserve color.

What else you need

• Kérastase Bain Chroma Respect Shampoo
• Kérastase Fondant Cica Chroma Conditioner
• Kérastase Soin Acide Chroma Gloss Treatment
• Kérastase L'Huile Chroma Éclat Oil

ProBeauty Tip. On colored hair, heat and the sun remove color faster than water. Apply the serum every time before blow-drying, even if you do not use a flat iron, and set the blow dryer to a medium heat setting.

Nook Magic Arganoil Blonde Story Illuminating Serum 100 ml (Illuminating Serum) is a leave-in serum for blonde, bleached, or highlighted hair. It gives intense shine and a silky feel, eliminates frizz, and prevents split ends. The brand also recommends it for white or grey hair.

What it does for you

• Intense shine and hair that feels silky to the touch.
• No frizz or split ends: the brand says it prevents them from forming.
• Protection against free radicals and mechanical and environmental stress.
• Hydrates blonde hair and helps tone down yellow tones.
• Non-greasy; vegan formula, sulfate-free, paraffin-free, and MEA-free.

How to use it at home

1. Place a few drops in the palm of your hand.
2. Gently rub your palms together.
3. Run your hands through dry or wet hair, starting with the ends.
4. Do not rinse; style as usual.

For what type of hair

For natural or bleached blonde, highlights, and white or grey hair. For very fine hair, start with a single drop, only on the ends.

Active ingredients

• Argan oil: from organic farming, with illuminating properties.
• Coconut oil: from organic farming, nourishes and seals the hair strand without making it greasy.

What else you need

• Blonde Story Illuminating Shampoo
• Blonde Story Illuminating Conditioner
• Blonde Story Bi-phase Leave-in Conditioner
• No Yellow Purple Shampoo

ProBeauty Tip. Apply one drop to wet hair before drying and another to the ends at the end, on dry hair. The brand recommends it for both situations, so the shine lasts without weighing the hair down.

Shine spray for gloss, applied after styling, gives extra shine to any hair type without weighing it down.

The resins in the formula are delicately deposited on the hair shaft when the product is sprayed, enhancing the luminous effect while keeping the hair super light.

How to use: Apply the product after styling from a distance of 25-30 cm, and spray until you reach the desired level of shine. Always use as a finishing product.

Hydrogen peroxide oxidizing emulsion, with a creamy consistency, designed for use with Kallos KJMN permanent hair dye and bleaches, ensuring a homogeneous mixture that adheres perfectly to the hair, without dripping.
Application: in a non-metallic bowl, mix Kallos KJMN permanent hair dye with the oxidant in a 1:1.5 or 1:2 ratio, depending on the desired result.

Professional mask with a delicate formula enriched with argan oil, designed for the optimal care of color-treated hair. It revitalizes hair, detangles it, and gives it shine, intensely nourishing it thanks to its active ingredients, protecting and maintaining color intensity for a long time.
Application: apply to wet hair, distributing evenly through lengths and ends, leave on for a few minutes, rinse thoroughly with plenty of water.

✨ Keep hair smooth and supple for up to 3 months! Alfaparf Milano Lisse Design Keratin Therapy Shampoo is specially formulated to gently cleanse hair and scalp, while maintaining the professional straightening effect. Its advanced formula, enriched with Kera-Collagen Complex and babassu oil, leaves hair silky, disciplined, and shiny, without weighing it down.

💡 Key ingredients for smooth and healthy hair:
✅ Kera-Collagen Complex – Innovative technology based on biomimetic keratin, which helps maintain the structure of straightened hair.
✅ Babassu Oil – Provides deep hydration and protects the hair fiber against dryness.

🌟 Key Benefits:

✔️ Gently cleanses and protects hair structure
✔️ Maintains professional straightening effect for 3 months
✔️ Provides hydration and anti-frizz protection
✔️ Improves combability and smooths the hair cuticle
✔️ Leaves hair soft, shiny, and easy to manage

🛠 How to use:

1️⃣ Apply an appropriate amount of shampoo to wet hair.
2️⃣ Gently massage scalp and hair until a rich lather forms.
3️⃣ Rinse thoroughly with warm water.
4️⃣ Repeat application, if necessary.

💎 For optimal results, complete your routine with the mask and treatments from the Alfaparf Milano Lisse Design Keratin Therapy range.

🔹 Ideal for keratin-treated hair, providing long-lasting smoothness and an impeccable look!

Thanks to its special formula, Matrix Socolor Beauty permanent hair dye guarantees vibrant and intense colors that last a long time.

Through the innovative Cera-OilTM technology, hair is deeply protected and cared for from one coloring to the next. It acts delicately and has a pleasant, floral-fruity scent. Thanks to its creamy texture, it is very easy to apply and penetrates easily into the hair shaft.

It ensures up to 100% coverage of gray hairs. Innovative ingredients and technologies that guarantee the effectiveness of Socolor coloring cream: Jojoba oil that nourishes, smooths the hair shaft and gives it shine.

How to use:

The recommended ratio for the dye-developer mixture is 1:1 (1 part Socolor dye and 1 part Matrix developer). For more details, see below. For Socolor HIGH LIFT shades, it is recommended to mix the dye with 9% or 12% developer in a 1:1 ratio (i.e., 90 ml dye: 90 ml developer). For Socolor ULTRA-BLONDE shades, it is recommended to mix the dye with 9% or 12% developer in a 1:2 ratio. EXTRA-COVERAGE and DREAM.AGE shades are ideal if the percentage of white hair is greater than 50%. It is recommended to mix the dye with a 6% developer, in a 1:1 ratio. The Dream Age formula has a low ammonia content and it is not recommended to mix them with other shades. SoRed shades can be used in two ways: they can be combined with another shade, to obtain a more intense result, or they can be applied as such, to obtain colored streaks (no prior bleaching is required). Processing time: 30-45 minutes. Processing time for High-Lift and Ultra-Blonde: 50 minutes.

Nook Artisan Puff Foam 250ml is an ideal foam for voluminous hairstyles, enriched with wheat germ proteins (Voluminis Complex) and flaxseed extract. Designed to provide support, flexibility, and hold to the hairstyle, this foam makes hair shine without weighing it down.

Key Features:

Volumizing Foam: Specially designed to add volume to the hair, giving it a full and airy shape.
Voluminis Complex: Enriched with wheat germ proteins to provide optimal support for the desired hairstyle.
Flaxseed Extract: Helps maintain the hairstyle, giving it flexibility and hold.
Shine Without Weighing Down: Makes hair shiny without weighing it down or making it greasy, providing a natural look.
Versatile Use: Can be applied to freshly washed and damp hair or to dry hair for styling control.

How to Use:

1. On Freshly Washed and Damp Hair: Apply 3-4 pumps of foam to freshly washed and damp hair.
2. Comb and Style: Comb the hair for an even distribution of the product and style it as desired.
3. For Styling Control: To control and set the hairstyle, apply the foam to dry hair.

Nook Difference Hair Care Energizing Super Active Intense Tonic 100ml is an intense tonic that counteracts hair loss. Formulated to revitalize hair and restore the hair fiber's structure from root to tip, this tonic inhibits excessive sebum formation while maintaining balance and protecting the scalp.

Key Features:

Counteracts Hair Loss: Developed to counteract hair loss and support healthy hair regrowth.
Revitalizes and Restores: Revitalizes hair and restores the hair fiber's structure along its entire length.
Inhibits Excess Sebum Formation: Helps control sebum levels, preventing excessive oil formation on the scalp.
Scalp Balance and Protection: Maintains a healthy balance on the scalp and provides protection against damaging factors.

How to Use:

1. Spray on Scalp: Spray the tonic onto the scalp.
2. Circular Massage: Massage the tonic in a circular motion to improve blood circulation and product absorption.
3. No Rinse: No rinsing required.

The Sibel Lory Silicone Weaving Cap is a cap you use to pull out strands with a crochet hook for bleaching or coloring only those strands. The crochet hook is included. Sinelco describes it as a silicone cap with a rim that prevents leaks.

What it does for you

• Fine strands all over the head, without foil and without wrapping each strand.
• The roots stay clean: the bleach stays only on the pulled-out strands.
• No leaks on the forehead and neck, thanks to the rim around the edge.
• It fits snugly on the head, because the silicone is soft and elastic.
• You can use it again: it rinses out and dries quickly.

How to use it at home

1. Comb the dry hair thoroughly from the back, making sure there are no knots.
2. Put the cap on your head and align the rim with your hairline.
3. With the crochet hook, pull small strands through the holes. The more strands you take, the lighter the result will be.
4. Put on gloves and apply the bleach only to the pulled-out strands.
5. Follow the time indicated on the bleach, rinse the strands with the cap still on your head, then remove it and wash all your hair.

For what hair type and technique

For short and medium hair, where fine strands look best. On very long hair, the strands tangle when pulled through the cap, and foil is more convenient. It is not suitable for balayage or for thick strands.

What else you need

• ETB Hair Bright Blonde Bleaching Powder
• ETB Hair 6% Oxidizing Cream
• ETB Hair Coloring Brush
• ETB Hair Nitrile Gloves
• Disposable Coloring Capes

ProBeauty Tip. For a natural result, pull out strands more sparsely at the crown and more densely toward the front. And if it's your first time, start with fewer: you can always add more next time.

The ETB Hair silicone tinting brush has a silicone head instead of bristles. You use it to apply dye or bleach to the hair, and after tinting, you wash it quickly because the product does not get trapped between the strands. It is an alternative to a classic brush, ideal for anyone who wants an easy-to-clean tool.

What it does for you

• Easy to clean: dye does not get trapped between bristles because it has none.
• Spreads product over a surface, useful for applying to wider sections.
• Does not lose bristles in the dye, as can happen with a worn brush.
• Can be used for both dye and bleach, with the same technique as a classic brush.

How to use it at home

1. Mix the product in a bowl according to the dye or bleach instructions.
2. Take a small amount on the silicone head.
3. Spread the mixture over the section, pressing gently so it penetrates between the strands.
4. After tinting, rinse the brush under warm water and wipe it with a paper towel.

What it is best for

For tinting and bleaching, at home or in the salon, especially if you prefer working on wide sections. For fine root touch-ups along the part, a classic bristle brush gives you more control. If this is your first brush, start with a classic one and get this as your second tool.

What else you need

• ETB Hair Colorverse Hair Dye
• ETB Hair Bright Blonde Blue Plex 8 Bleaching Powder
• White 350 ml Dye Bowl
• Black Nitrile Gloves M, 100 pcs
• ETB Hair Tinting Brush

ProBeauty Tip. Silicone is more slippery than bristles. Take less product on the brush than you are used to and add more as needed to prevent dye from running down your forehead.

The Jaguar White Line Silver Ice 6.5-inch cutting scissors have a longer blade than the 5.5 and 6-inch sizes. They are a good choice when cutting longer lengths: straight ends, long bobs, and lines in medium and long hair. The rest is the same classic White Line scissors, with micro-serration on one blade.

What they do for you

• Long lines in a single cut: the 6.5-inch blade catches a wider lock.
• Straight line, without the hair slipping: one blade has fine micro-serration, which holds the hair on the cutting edge and does not let it slip.
• Clean cut: the flat cutting angle keeps the blades sharp.
• Familiar, balanced cutting feel: the classic handle has the rings placed symmetrically, one above the other.
• The scissors sit securely in the hand: the little finger rests on the detachable hook.
• Stay sharp for longer: SOLINOX58 stainless steel has a hardness of 58 HRC and is nickel-free, according to Jaguar.

How to use them at home

1. Comb wet or dry hair and divide it into horizontal sections, secured with clips.
2. Take down one thin section, comb it straight, and hold it taut between your fingers.
3. Cut with the full length of the blade, opening and closing the scissors completely.
4. Use the first section as a guide for the next ones and check the line after each.
5. After cutting, wipe the blades of hair and moisture, tighten the screw, and keep them closed in the case. Jaguar says that a drop of oil on the screw is enough when the movement seems dry.

For what type of hair and haircuts

For medium and long hair, for bobs, and for any haircuts with straight lines. They work on any hair type. For bangs, short nape, and contouring around the ears, the long blade is harder to maneuver: choose the 5.5-inch size for that.

Specifications

What else you need

• Jaguar Silver Ice 46 styling scissors, the same length
• Jaguar universal comb
• Pen-style scissors oil
• Scissors case
• Black cutting cape

ProBeauty tip. With a long blade, hold the lock parallel to the line you want and cut under your fingers, not over them. This way you can see exactly where the blade passes.

L'Oréal Professionnel Homme Poker Paste Hair Paste 75 ml is a styling paste from the Homme line, with maximum hold and a matte finish. The formula can be restyled, so you can redo your hairstyle throughout the day. Today L'Oréal sells the same product code under the name Tecni.Art Fix Paste.

What it does for you

• Maximum hold, which lasts all day.
• Matte finish, without shine, for a natural and textured look.
• Restyling throughout the day: reactivate it with your fingers.
• Short and structured hairstyles, defined section by section.

How to use it at home

1. Start with dry hair: that is what L'Oréal recommends.
2. Take a small amount of paste and warm it up by rubbing it between your palms.
3. Apply it to all the hair or just to the sections you want to define.
4. Shape the ends with your fingers for texture.
5. Throughout the day, restyle with your fingers if the shape has fallen.

For what type of hair

For any type of hair, best suited for short haircuts and structured hairstyles. On long hair use very little, only for texture on the ends. It is not suitable if you want shiny hair.

Active ingredients

• Very resistant resins: they give very strong hold and maintain texture.

What else you need

• Super Dust Powder, volume and grip
• Fix Max Gel, shiny hold
• Infinium Pure Extra Strong Hairspray
• Absolut Repair Molecular Shampoo

The ProBeauty tip. On short hair, first put a little Super Dust powder at the root. Then fix only the ends with Poker Paste, for a textured look.

ETB Hair 5 cm black hairpins, 24 pieces, are classic bobby pin style, attached to a card containing 24 pieces. They are designed for both salon and home use. The card fits easily in a bag, travel kit, or bathroom drawer.

What they do for you

• Your hairstyle keeps its shape for days, whether it's a bun or a side-pinned braid.
• They blend discreetly in black or dark brown hair.
• They are always at hand, because the small format fits in any bag.
• They don't get lost in the drawer: they stay organized on the card until you use them.

How to use them at home

1. Take a hairpin from the card and gently open it with your finger.
2. Slide it through the braid until it catches the hair underneath.
3. For a bun, use several hairpins, placed in different areas.
4. At the end, put the unused hairpins back on the card.

For what type of hair

ETB says that the hairpins are suitable for any hair type. The black color is the most discreet on black or dark brown hair. If you often make buns or hairstyles with many hairpins, the 200 g box is more practical.

Specifications

What else you need

• ETB Hair hairspray with flexible hold
• Carbon finishing comb
• Hair sectioning clips

ProBeauty tip. Keep one card in your bag and one in the car. Having a hairpin at hand can save a hairstyle that starts to come undone in the middle of the day.

Kallos KJMN Fortifying is an anti-dandruff shampoo for normal hair and hair prone to greasiness. It helps eliminate visible dandruff and, thanks to its natural ingredients, strengthens hair along its entire length. The hair becomes more resistant and shinier.

What it does for you

• Helps eliminate visible dandruff with regular use.
• Strengthens the hair along its entire length.
• Shinier hair on the surface.
• Cares for the scalp with provitamin B5.

How to use it at home

1. Wet the hair and scalp thoroughly.
2. Massage the shampoo into the scalp gently with your fingertips.
3. Leave the foam on the scalp for a few moments.
4. Rinse thoroughly.
5. Use regularly for long-lasting results.

For what hair type

For normal hair and hair prone to greasiness, with a scalp prone to dandruff. It is not designed for dry, sensitive, or irritated scalps. If dandruff is abundant, appears suddenly, or your scalp itches intensely, seek advice from a dermatologist. The 500 ml bottle is good for seeing how your scalp reacts, while the 1000 ml bottle is more economical.

Active ingredients

• Piroctone olamine: the anti-dandruff ingredient in the formula.
• Mint extract: part of the natural ingredients in the formula.
• Provitamin B5: cares for the scalp.

What else you need

• Kallos KJMN Deep Cleansing Shampoo for oily hair
• Kallos KJMN Nourishing Conditioner, only on the lengths
• Kallos KJMN Volumizing Shampoo

ProBeauty tip. Wash brushes and combs once a week when using anti-dandruff shampoo. Otherwise, the scalp comes into contact with old deposits again.

Londa Professional Men Solidify It Hair Gel 100 ml is the extreme-hold gel from the Londa Men range. It instantly provides maximum hold and shine for sculpted hairstyles and well-defined strands. It does not leave hair sticky and washes out easily.

What it does for you

• Maximum hold, instantly, for hairstyles that keep their shape.
• Shine: hair looks glossy and well-groomed.
• Styling freedom: sculpt, structure, or add texture to your hair.
• No sticky feeling on the hair.
• Easily removed by brushing and washing.

How to use it at home

1. Start with slightly damp or dry hair.
2. Take a small amount of gel in the palms of your hands.
3. Apply it to all your hair or just certain strands, depending on the desired hairstyle.
4. Style with your fingers or a comb.
5. Leave the hair to dry naturally without touching it again.

For what hair type

For any hair type, especially short hair when you want a precise hairstyle: slicked-back hair, a comb-over, or defined ends. It is not suitable if you want a natural, matte look or a hairstyle you want to change throughout the day. In that case, choose a paste.

Active ingredients

• 3D-Sculpt Micropolymers: Londa styling technology. The micropolymers coat the hair strands and give them volume, shape, or definition without leaving the hair weighed down and sticky.

What else you might need

• Change Over Paste, flexible hold
• Shift It Paste, matte finish
• Lock It Hairspray, extreme hold

ProBeauty Tip. For a glossy, "wet" effect, apply the gel to damp hair and let it dry on its own. For a more natural look, apply it to almost dry hair.

Nook Difference Hair Care Repair Filler Mask Restructuring Bodifying Mask is a restructuring treatment mask, ideal for fine and stressed hair. This mask improves hair structure and moisturizes the scalp, resulting in silky and smooth hair. With regular use, hair is protected and restored.

Key Features:

Restructuring Treatment Mask: Developed to provide deep hair restructuring.
For Fine and Stressed Hair: Ideal for the care of fine and stressed hair.
Improves Hair Structure: Works to improve hair structure.
Moisturizes Scalp: Provides hydration to the scalp, contributing to overall hair health.
Silky and Smooth: Delivers a silky and smooth hair result.
Protection and Restoration: With regular use, it protects and restores hair.

How to Use:

1. Apply to Damp Hair: Apply to damp hair after shampooing.
2. From Roots to Ends: Apply from roots to ends.
3. Wait: Leave the mask on for a few minutes.
4. Rinse Thoroughly: Rinse well.

Schwarzkopf Professional Blondme Bond Purple Hair Mask is the latest and most advanced hair care range for blonde hair, and an essential step in your hair care routine. This mask provides deep regeneration, and the result is reflected in the shine and vitality of your hair.

Features:

• Facilitates detangling, reducing the risk of damage
• Provides a smooth and velvety texture
• Neutralizes unwanted yellow tones
• Strengthens the hair fiber for a healthy look

How to use:
Apply to damp hair after shampooing. Leave on according to the instructions on the packaging, then rinse.

BLONDME Deep Repair Mask – The strongest and most delicate solution for repairing blonde hair.
For healthy, strong, and shiny blonde hair, repaired from the inside out.

Pamper your blonde hair with the ultimate regenerating and strengthening treatment: BLONDME Bondfinity Deep Repair Mask from Schwarzkopf Professional, specially designed for bleached, fragile, or sensitized hair. This professional mask penetrates the hair fiber structure without weighing it down, providing lasting and visible repair even after the first use – hair becomes 20 times more resistant.

Formulated with advanced BONDFINITY technology, the mask reconstructs covalent bonds – the strongest bonds in the hair fiber structure – and seals natural keratin, protecting hair against breakage and future damage. Ideal for fragile and porous blonde hair, it transforms the hair's texture into a smooth, elastic, and visibly healthy one.

Key benefits:
• Deeply repairs and strengthens blonde or bleached hair
• Prevents keratin loss and strengthens internal hair bonds
• Restores elasticity and structural resistance
• Hair becomes 20 times stronger after a single use*
• Does not weigh down – its lightweight texture is also perfect for fine hair
• Protects against breakage and future damage

Innovative BONDFINITY™ Technology
Bondfinity technology regenerates the internal structure of blonde hair, even after intense bleaching processes, and fixes natural keratin, providing long-term protection.

How to use:
Apply evenly to damp, towel-dried hair. Leave on for 5-10 minutes, then rinse thoroughly.

💧 Deep hydration, instant smoothing, and anti-frizz protection – all in one professional mask!
This ultra-concentrated mask is part of the premium ILLUMYNA PRO CARE range, scientifically formulated to revitalize and rebuild hair damaged by chemical processes, heat, or mechanical stress.

✨ Key benefits:

• Intensive hydration from root to tip
• Easy detangling and anti-frizz control
• Prevents split ends
• Leaves hair silky, smooth, and radiant
• Recommended for all hair types, including chemically treated or sensitive hair

🌿 Clean Beauty Formula:
✔ 97% natural origin ingredients
✔ SLES, SLS, paraben, silicone-free
✔ 100% vegan

💡 Advanced Dualfiber Act™ + Hydra Infusion Technology: rebuilds the hair fiber from within and provides long-lasting protection.

🛠️ How to use:

1. Apply the mask to damp hair, on lengths and ends, avoiding the scalp area (3-4 cm from the roots)

2. Leave on for 5 minutes

3. Rinse thoroughly and style hair as desired

📌 Recommendation: Use as the final step in a professional reconstructive treatment for visible results from the very first application!

💥Achieve a flawless and well-defined look with STMNT Shine Paste – the ideal styling paste for those who desire strong control, ample texture, and a natural shine. Created to deliver professional results, this paste applies easily to both dry and wet hair, making it perfect for structured and defined hairstyles, without a greasy effect. Its premium formula, inspired by Julius Cvesar, combines creamy notes of coconut, sandalwood, and subtle hints of orris, for a unique sensory experience.

✨ Key Benefits:
✔️ Perfect definition and long-lasting texture
✔️ Strong hold for resilient hairstyles
✔️ Natural shine finish, without a greasy look
✔️ Easy to apply and wash out – leaves no residue
✔️ Suitable for all hair types
✔️ Premium fragrance signed by Julius Cvesar – creamy and sophisticated

🛠️ How to Use:
1️⃣ Apply a small amount of paste to your palms.
2️⃣ Distribute evenly through dry or damp hair.
3️⃣ Mold and style as desired, for a perfectly defined look.
4️⃣ For a more matte effect, mix with STMNT Matte Paste.

💡 Recommendation: Ideal for classic, structured hairstyles or for a modern, textured look. Can be combined with other STMNT products for a personalized effect.

🔥 Achieve a flawless and stylish look with STMNT Shine Paste – control, shine, and attitude, all in one product! 💥

💛 Restore the strength of your blonde hair with Indola Blonde Expert InstaStrong Treatment, a professional mask with intensive repairing action, specially formulated for bleached, highlighted or chemically treated hair. This advanced formula strengthens the hair fiber from within, visibly reduces breakage, and improves elasticity, without compromising the chosen shade.

🔬 Thanks to Hair-Bond technology, the treatment rebuilds the internal bonds of the hair strand, repairing damage caused by bleaching processes and providing a visibly healthier, smoother, and shinier appearance.

🌱 Vegan and silicone-free formula – for hair that not only looks good but is also treated with respect.

✨ Key benefits:
• Restores the hair fiber structure from within
• Significantly reduces breakage and brittleness
• Strengthens blonde hair and increases its elasticity
• Maintains color intensity without fading
• Leaves hair visibly smoother, shinier, and softer

🧴 How to use:

1. Apply a generous amount to damp, towel-dried hair after shampooing.

2. Distribute evenly through lengths and ends.

3. Leave on for 5-10 minutes for a deep effect.

4. Rinse thoroughly.

5. For even better results, combine with Indola Blonde Expert InstaStrong neutralizing shampoo.

🌟 Immediate results: Hair becomes stronger, more supple, healthier – with a radiant blonde, free from unwanted yellow tones. Ideal for maintaining shiny and protected blonde hair between salon visits.

🎯 Smart organization, premium protection, professional style – With the Olivia Garden Black Standard Pouch, you keep your cutting tools safe, elegant, and efficient. Specially designed for hairstylists, this pouch is the essential item you need in the salon or on the go!

🖤 Compact and sophisticated design – Made in a professional matte black shade, with a discreet yet refined look, the pouch fits perfectly into any work kit. Ideal for the modern stylist who values organization, quality, and aesthetics.

🔒 Uncompromising protection:
• Soft interior material to prevent scratches or damage to blades
• 3 dedicated compartments – perfectly sized for scissors, razors, or delicate tools
• Secure closure with a durable zipper, for worry-free transport

💼 Perfect for travel – Whether you're on your way to the salon, a workshop, or a VIP client, the Black Standard Pouch keeps your tools safe and ready to use, without the risk of slipping or accidental damage.

📐 Approximate dimensions (closed): 12 cm (width) x 22 cm (length) – compact, yet spacious enough for essential tools

✨ Key features:
• Professional pouch for storing scissors
• Elegant matte design, suitable for any hairstylist's style
• Capacity: 3 tools
• Practical zipper closure
• Lightweight, practical, durable – the ideal companion for any stylist on the go

🔧 Recommended for: professionals who want impeccable organization, efficient protection, and a visually impactful accessory in their work kit.

📦 Olivia Garden Black Standard Pouch – for when every detail matters. Secure your favorite cutting tools in a reliable pouch, signed by a legendary brand in hairstyling!

💖 Indulge your long hair with an elixir of intense shine and perfect smoothness!

Kérastase Glaze Drops is a luxurious, ultra-lightweight oil, specially created for long, dull, and frizz-prone hair. Infused with sustainably sourced wild rose oil, this oil provides hydration, suppleness, and a spectacular radiant effect, without weighing down the hair. Thanks to its ultra-precise pipette applicator, dosage is controlled and easy, leaving hair silky, disciplined, and with a mirror-like shine.

Fine notes of citrus and a floral bouquet transform each use into a haute-couture experience, where hair care becomes an unforgettable sensory pleasure.

🌟 Key benefits
• Intense shine for up to 4 days*
• Anti-frizz effect and visible smoothing*
• Lightweight texture, no greasy residue
• Vegan formula, no animal-derived ingredients
• Free from parabens, artificial colors, and mineral oils
• With responsibly sourced French wild rose
• Sustainably manufactured product, 100% renewable energy, Waterloop system
• Recyclable cardboard packaging

💆 The complete Gloss Absolu shine ritual
Cleanse with Bain Hydra-Glaze, nourish with Insta Glaze conditioner, and finish with Glaze Drops for sublime, smooth, and mirror-like shiny hair.

🧴 How to use
Apply a few drops into your palms and distribute evenly through lengths and ends, on towel-dried or completely dry hair. Do not rinse. Avoid contact with eyes. In case of contact, rinse immediately with plenty of water.

💬 Live your life in gloss – Rediscover the beauty of your hair with a professional, soft, and radiant finish, every day!

The Olivia Garden Nano Thermic Ceramic + Ion hairbrush has everything you need for a smooth and healthy hairstyle. Get ultra-shiny and radiant hair every time with this tourmaline brush that prevents hair dehydration and fights static electricity. Styling is very gentle, and the ceramic coating distributes heat evenly as you work. You'll have the right round brush for any job, as this ionic ceramic hairbrush comes in all different sizes. Create your looks with confidence thanks to the easy-grip design. This isn't just another thermal brush, but the Expert Blowout Shine hairbrush that makes your work easier, adding that extra touch to any look you create.
Features:
-Even heat
-Maintains heat throughout use
-Antistatic and anti-frizz action.
-Ergonomic.
-Suitable for all hair types.
-Strategically placed holes for better airflow.
-Ceramic and ionic technology.
-Heat resistant up to 230 degrees.
-Lightweight brush.
-Accelerates the drying process by up to 25%.
-Long-lasting results.

Milk Shake Color Specifics Shampoo for colored hair in its 1000ml version is a high-quality hair care product, specially designed to preserve and revitalize the color of dyed hair. This professional shampoo is an essential part of a colored hair care routine, as it helps maintain color intensity and protect the health of the hair strand.

How to use:

1. Wetting: Thoroughly wet your hair with warm water. Make sure the hair is completely wet to allow the shampoo to distribute evenly.

2. Application: Pour a generous amount of shampoo into your palms and apply to wet hair. Gently massage to form a lather and effectively clean each strand.

3. Rinsing: Rinse hair with warm water until the shampoo is completely removed. Repeat if necessary.

4. Styling: After rinsing your hair, you can proceed to style with your usual styling products. Your hair will remain vibrant and protected.

Main ingredients:

Milk Shake Color Specifics Shampoo contains a formula rich in beneficial ingredients for colored hair, such as:

Plant extracts: This shampoo may include plant extracts such as aloe vera, chamomile, or grape seed extract, which have antioxidant properties and soothe the scalp, helping to maintain color.

Milk proteins: Contains milk proteins, known for their strengthening and moisturizing properties for the hair strand.

UV filters: Some variants may contain UV filters that protect hair against solar radiation and fading caused by sun exposure.

Olivia Garden Expert Brush Nano Thermic Ceramic+Ion 15

The Olivia Garden Nano Thermic Ceramic+Ion 15mm hairbrush features a ceramic-coated barrel that heats up very quickly and retains heat for a long time, to create spectacular and at the same time long-lasting hairstyles. Ionic and tourmaline technology hydrates the cuticle, provides more shine to the hair and eliminates frizz. NanoThermic technology provides antibacterial protection, hair is healthier and easier to style. The professional Olivia Garden Nano Thermic Ceramic + Ion hairbrush has a new turbo barrel - extra large vents for increased airflow, reduces drying time, faster styling. Heat-resistant bristles, their special wavy shape makes them even more heat-resistant. Unique bristle design - the tips of the bristles are rounded and polished to be gentle on hair and scalp. The tail is detachable for hair sectioning, ergonomic handle for better comfort.