Hair care

Milk Shake Integrity & Strength Protein Treatment Ampoules 8 x 10 ml is the concentrated protein and amino acid treatment from the Integrity & Strength range. The ampoules are for very fragile, dry, and chemically treated hair, after dyeing, bleaching, or perming. They restore the hair strand's softness and natural shine.

What it does for you

• Repairs chemically damaged hair with a concentrate that penetrates the strand.
• Immediately restores body to limp and depleted strands.
• Fewer breakages and split ends, with the strand's elasticity restored.
• Softer and shinier hair after every application.
• The exact dose: one ampoule per treatment, with no waste.

How to use it at home

1. Wash your hair and towel-dry it.
2. Open the ampoule using the dispenser opener in the box, holding it with a tissue.
3. Apply the entire contents of the ampoule to clean, damp hair and massage gently.
4. Leave on for 5–10 minutes, then rinse.

For what hair type

For very damaged, dry, and chemically treated hair that breaks and looks dull. It is an intensive treatment, not an everyday one. If your hair is only dry, without chemical damage, the Intensive Treatment mask is enough for regular care.

Active ingredients

• Proteins and amino acids: bring essential nutrients to the strand, so it can regain its vitality.
• Amaranth seed extract: restores elasticity and helps prevent breakage and split ends.
• Organic murumuru butter: softens the strand and coats the cuticle.

What else you need

• Integrity Nourishing Shampoo 300 ml
• Integrity & Strength Intensive Treatment Mask 200 ml
• Integrity & Strength Split Ends Savior Spray
• Integrity Leave In 250 ml Leave-In Spray

ProBeauty Tip. Schedule the ampoule for the same day of the week, for example Sunday. On bleached hair, start with two applications per week, then switch to one when you feel the strand is more elastic. Continue with the Intensive Treatment mask for regular washes.

Kérastase Nutritive Nutri-Supplement Scalp Serum 90 ml is the leave-in serum from the Nutritive range for dry scalps. It contains niacinamide and brings vitamins to a scalp that feels dry and uncomfortable. It has a milky, fluid texture that absorbs quickly and leaves no greasy feeling.

What it does for you

• Immediately hydrates the dry scalp.
• Feeds the scalp with essential vitamins, like a supplement.
• Helps restore the protective barrier of the dry scalp.
• Deeply nourishes the dry scalp and hair.
• Fluid, non-greasy formula, with fast absorption.

How to use it at home

1. Divide the hair into sections, so you can see the scalp well.
2. Apply 2–4 pumps to the dry or wet scalp, depending on the thickness of the hair.
3. Massage gently, so you distribute the serum evenly.
4. Do not rinse. Dry and style as usual; use it as often as needed.

For what type of scalp

For the dry scalp, which feels tight or uncomfortable, usually together with dry hair. It is not a product for dandruff or hair loss. If you have severe itching, redness, or increased hair loss, see a dermatologist.

Active ingredients

• Vitamin and fatty acid blend: intensifies the nourishment and strengthening of the scalp.
• Plant-based glycerin: captures and retains water, for a hydrated scalp.
• Anti-dryness polymers: form a film on the surface of the scalp and help it not to dehydrate.

What else you need

• Kérastase Nutritive Bain Satin Shampoo
• Kérastase Nutritive Lait Vital Conditioner 200 ml
• Kérastase Nutritive Masquintense Mask 200 ml
• Kérastase Nutritive Serum for split ends

ProBeauty tip. Apply the serum directly to the part, then move the part a little further back and repeat. Massage with the pads of your fingers, not your nails, so as not to irritate an already dry scalp.

💧 Say goodbye to dry, dull, and unruly hair! Discover the Matrix Food For Soft range, the complete professional solution specially created to transform dry and brittle hair into soft, shiny, and silky-smooth locks.

🌿 The revolutionary formula infused with Avocado Oil and Hyaluronic Acid acts deep down, hydrating each strand from root to tip. Hyaluronic acid acts like a molecular sponge that retains water in the hair structure, while avocado oil nourishes and smooths the cuticle, preventing dehydration and frizz.

✨ Key benefits:
• Intensely hydrates for up to 72 hours
• 7x more hydrated hair when the entire system is used (shampoo + mask/conditioner + oil)
• Restores hair's natural elasticity and suppleness
• Eliminates dry and brittle appearance from the very first application
• Smooths and controls unruly strands (anti-frizz)
• Ideal for natural or color-treated hair
• Does not weigh down or burden the hair

🥑 Star ingredients:
• Avocado Oil – an emollient rich in essential fatty acids and vitamins that nourish, protect, and restore hair's natural shine
• Hyaluronic Acid – an intensely hydrating ingredient that attracts and retains moisture, giving hair a healthy and vibrant appearance

🧴 Recommended use:
Apply the Matrix Food For Soft hydrating mask after shampooing, on damp hair, focusing on lengths and ends. Leave it on for 3-5 minutes, then rinse thoroughly. For optimal results, follow with the leave-in oil from the same range.

🎯 Recommended for:
• Dry, dull, or damaged hair
• Any hair texture – from straight to wavy or curly
• Women and men who desire soft, hydrated, and easy-to-style hair

💖 Pamper your hair with the power of professional hydration and enjoy a revitalized look, without compromise!
Matrix Food For Soft – the secret to your silky-soft hair!

Alfaparf Milano Semi di Lino Density Thickening Lotion is the ampoule lotion for fine and mature hair. It fills and nourishes the hair strand, giving it density. It is applied to towel-dried hair and does not require rinsing.

What it does for you

• Density: the fine hair strand looks fuller and has more body.
• Heat protection up to 230°C with a hairdryer and flat iron.
• Nourishes the hair strand, with a revitalizing action.
• Gentle on the hair and suitable for frequent use.
• Fruity fragrance, subtle.

How to use it at home

1. Wash your hair with Thickening Low Shampoo and towel-dry it.
2. Open an ampoule and apply half of its contents to your hair.
3. Distribute the lotion with your fingers.
4. Dry your hair with a hairdryer, without rinsing.
5. Keep the rest of the ampoule for the next application.

For what type of hair

For fine and mature hair that has lost its natural volume and body. It is not a medical treatment for hair loss and does not promise hair growth. For straight and thick hair, there is no point in using it.

Active ingredients

• Filler Complex: fills and thickens the fine hair strand that has lost its natural volume.
• Climate-Proof: a barrier that keeps hair hydrated when humidity and temperature change.
• Urban Defence Pro: a shield against pollution, protecting the hair strand from city aggressions.
• Color Fix Complex: UV filter and antioxidant, so that colored hair retains its beautiful color for longer.

What else you need

• Semi di Lino Density Thickening Shampoo
• Semi di Lino Density Thickening Conditioner
• Semi di Lino Thickening Leave-In Cream
• Semi di Lino Volume Shampoo for fine hair

ProBeauty Tip. Distribute the lotion with your fingers throughout the towel-dried hair, then dry it by lifting the roots with a round brush. The filled hair strand holds the shape you give it during drying better.

Olaplex Nº.7 Bonding Oil 30 ml is a lightweight and highly concentrated styling oil, suitable for all hair types. A few drops add shine, tame frizz, and protect hair from heat up to 232°C. The 30 ml size fits easily in your bag.

What it does for you

• Instant shine and softer hair.
• More vibrant color on color-treated hair.
• Less frizz and fewer flyaways.
• Heat protection up to 232°C before styling.
• Stronger hair against breakage.

How to use it at home

1. Remove the cap and turn the bottle upside down.
2. Tap the bottom of the bottle with your index finger: a single, measured drop will come out.
3. Apply 2–3 drops to damp or dry hair.
4. Style as usual, with or without heat.

For what hair type

For all hair types, including color-treated, bleached, or chemically treated hair. You’ll notice it most on frizzy hair or dry ends. If you have very fine hair, start with just one drop applied only to the ends.

Active ingredients

• Coconut-derived emollient, vitamin E, and sunflower seed oil: condition, smooth, and add shine to the hair.
• Patented Olaplex Bond Building technology: strengthens the hair strand to reduce breakage.

What else you need

• Nº.6 Bond Smoother Leave-In Cream
• Nº.9 Bond Protector Hair Serum
• Nº.3PLUS Complete Repair Pre-Shampoo Treatment
• Nº.5 Bond Maintenance Conditioner

ProBeauty Tip. Keep the bottle in your bag for touch-ups throughout the day. Rub one drop between your palms and smooth it over the lengths to instantly tame humidity-induced frizz.

Wella Professionals Invigo Brilliance Conditioner for Coarse Hair is the Invigo Brilliance range conditioner for color-treated hair with coarse or rough strands. It detangles instantly, smooths the hair shaft and leaves color shiny. Coarse strands become easier to comb through.

What it does for you

• Instant detangling, even on uncombed hair.
• Smoother hair shaft and a shiny appearance.
• More vibrant color on color-treated or highlighted hair.
• Softer strands, easier to style.
• Hair-friendly formula, free from ingredients of animal origin.

How to use it at home

1. Wash your hair with Invigo Brilliance Shampoo for Coarse Hair.
2. Towel-dry.
3. Apply the conditioner to the lengths and ends and distribute evenly.
4. Leave on for 1–2 minutes, then rinse thoroughly.

For what hair type

For color-treated or highlighted hair with coarse, uncombed or rough strands that tangle easily. If your hair is fine or normal, choose Invigo Brilliance Conditioner for Fine Hair, which is designed for it.

Active ingredients

• Lime Caviar: lime caviar extract, rich in antioxidants and vitamins, the key ingredient in the Invigo Brilliance range.
• Anti-Oxidant Shield Technology: histidine and vitamin E help control post-coloring oxidation and protect color.

What else you need

• Invigo Brilliance Shampoo for Coarse Hair
• Invigo Brilliance Mask for Coarse Hair
• Miracle BB Leave-In Spray
• Wella Dispenser Pump for Bottle

ProBeauty Tip. Detangle coarse hair while the conditioner is still in it, using a wide-tooth comb. Start at the ends and work up towards the roots. You'll rinse out already detangled hair.

Nook Difference Hair Care Repair Damage Mask Deep Repairing Mask is a powerful repairing treatment mask, specially designed for thick hair. This mask intensively restores and moisturizes hair, giving it a full-bodied and easy-to-comb appearance. With an anti-aging effect, it restores hair's tone and vitality.

Key Features:

Repairing Treatment Mask: Developed to provide intensive repair for damaged hair.
For Thick Hair: Specifically designed for the care of thick hair.
Intensive Restoration and Hydration: Restores hair structure and provides deep hydration.
Easy to Comb and Full-Bodied: Makes hair easy to comb and gives it volume.
Anti-Aging Effect: Helps maintain hair's tone and vitality, with an anti-aging effect.

How to Use:

1. Apply to Damp Hair: Apply to wet hair.
2. Massage and Wait: Massage the mask along the entire length of the hair and leave it on for a few minutes.
3. Rinse Thoroughly: Rinse well.

Discover the ultimate ally in neutralizing unwanted yellow and orange tones in blonde, white, or gray hair! 💫 Yellow Silver Violett Farb-Booster is a professional concentrate of purple pigments, specially created to transform your hair care routine into a salon experience with visible effects from the first use.

💜 Ideal for hairstylists and salons looking to personalize hair care, coloring, or smoothing treatments, this booster integrates perfectly into shampoos, masks, conditioners, or dyes, amplifying cool tones and adding extra protection and shine to the hair fiber.

🌟 Key benefits:

• ❄️ Intense neutralization of yellow and orange undertones – for ultra-cool blondes, sophisticated grays, or immaculate whites
• 💪 Repairs hair from within – thanks to the Bond Complex which creates a protective film
• ✨ Provides shine and smoothness – hair becomes visibly healthier and easier to style
• 🌱 Formula enriched with Açaí and Aloetrix – nutrition, antioxidant, and UV protection in a single application
• 🔬 Pure, concentrated pigments – powerful, yet gentle on hair

🧪 Active ingredients:

• Bond Complex – protects and reconstructs the hair fiber structure, preventing damage during chemical processes
• Açaí – superfood with antioxidant effects and intense natural violet pigmentation
• Aloetrix (Aloe Vera + Wheat Proteins + UV Filter) – for deep hydration, protection, and easy detangling

💡 Professional use:

• Care: 1 ml booster to 10 ml of shampoo, mask, or conditioner. Apply evenly, leave on, then rinse.
• Coloring: 5 ml booster to 50 ml of coloring cream – ideal for shades from level 8 upwards.
• Smoothing: 6 ml booster to 60 ml of straightening mousse – for professional treatment personalization.

⚠️ For professional use only. Recommended for spectacular results in hair salons.

✅ Results:

• 🔮 Vibrant and intense cool tones
• 💇♀️ Smoother, more hydrated, and easier to style hair
• 💎 Deep shine and a lasting professional look

💖 Shine, hydration, smoothness, and protection in one step – for your long and dreamy hair!

Discover Kérastase Glaze Milk, the lightweight and milky spray that transforms your hair care routine into a luxurious ritual. Specially created for long hair prone to frizz, this multi-functional spray offers deep hydration, instant smoothness, and heat protection up to 230°C. Its high-performance formula, enriched with hyaluronic acid, glycolic acid, and wild rose oil, leaves hair soft, easy to style, and with a mirror-like shine.

The sophisticated fragrance with citrus notes and a floral bouquet adds a special sensorial dimension for a complete haute-couture hair care experience.

🌟 Key benefits
• Heat protection up to 230°C
• Visible smoothing and 4-day anti-frizz control*
• Easy detangling and intense hydration
• Lightweight texture, quickly absorbed by hair
• Sublime mirror-like shine
• Vegan formula – no animal-derived ingredients
• No parabens, artificial dyes, or mineral oils
• Sustainably sourced French wild rose
• Sustainable packaging – bottle made from 100% recycled plastic*
• Manufactured in a factory that uses only renewable energy

💆 The complete Gloss Absolu ritual
Cleanse with Bain Hydra-Glaze, nourish with Insta Glaze conditioner, smooth and protect with Glaze Milk, then add the final drops of magic with Glaze Drops.

🧴 How to use
Apply to the damp lengths of clean hair. Do not rinse. Blow-dry and style hair as desired. Avoid contact with eyes. In case of contact, rinse immediately with plenty of water.

💬 Live your life in gloss – Enjoy smooth, protected, and radiant hair every day!

Alfaparf Milano Semi di Lino Volumizing Low Shampoo is the delicate volumizing shampoo from the Volume range, for fine hair. It gives the hair fiber density, for natural volume. The hair gains body, without a feeling of stiffness.

What it does for you

• Natural volume and body for fine hair, right from washing.
• Gently cleanses: SLES-free formula, gentle on the scalp, hair, and color.
• Does not weigh down the hair, with an incredible feeling of lightness.
• Hydrates and helps the hair stay hydrated when the weather changes.
• Rich and creamy foam, with a floral-fruity fragrance, with notes of peony.

How to use it at home

1. Apply the shampoo to wet hair.
2. Emulsify it, massaging the scalp.
3. Rinse well.
4. Repeat if necessary, then continue with the foam conditioner from the same range.

For what type of hair

For fine hair, which is limp and does not hold volume, natural or dyed. You can use it often. If your hair is thin and has lost its natural volume with age, the Density range is designed exactly for this.

Active ingredients

• Volume Boost Complex: gives the fiber volume and body, from roots to ends.
• Climate-Proof: a barrier that keeps the hair hydrated when humidity and temperature change.
• Urban Defence Pro: a shield against pollution, which protects the hair strand from city aggressions.
• Color Fix Complex: UV filter and antioxidant, so that dyed hair keeps its beautiful color for longer.

What else you need

• Semi di Lino Volume Foam Conditioner
• Semi di Lino Volume Spray for Roots
• Semi di Lino Density Lotion in Ampoules
• Semi di Lino Leave-In Density Cream

ProBeauty Tip. Dry the hair with the head bent forward until it is almost dry, then finish normally. Root volume lasts longer than if you dry it straight from the beginning.

Milk Shake Argan Oil Shampoo

Argan Oil shampoo gently removes all impurities from the scalp and hair, providing the necessary hydration. The unique sulfate-free formula of the shampoo, based on argan oil, rice, and wheat protein, offers deep hydration, added shine, and a feeling of full and delicate hair. It maintains the color of dyed hair and has an anti-frizz effect.

Features:

-cleans gently and effectively

-active ingredients

-leaves hair silky and easy to manage

-provides intense shine

-anti-frizz effect

-sulfate-free

How to use: Apply to pre-wetted hair, massage gently until a dense and creamy lather forms. Leave on for 1 minute, then rinse thoroughly with plenty of water. Repeat this step, then apply the appropriate conditioner or mask for your hair.

Indola Color Conditioner for color-treated hair 1000 ml keeps color vibrant on color-treated and stressed hair. It has a pH of 4.5 and a vegan alternative to keratin, which locks the color in the hair fiber while detangling and smoothing. The 1000 ml bottle lasts a long time with daily use.

What it does for you

• Vibrant color for longer on color-treated and stressed hair.
• Detangles and smooths the hair fiber surface.
• Protects hair from mechanical damage during brushing and styling.
• Visible shine and hair that looks healthy.
• Non-weighting consistency that rinses out easily.

How to use it at home

1. Wash hair with Indola Color shampoo.
2. Towel-dry hair.
3. Apply conditioner to lengths and ends and leave for 2 minutes.
4. Rinse. You can use it after every wash.

For what hair type

For any color-treated, highlighted, or toned hair. If the color-treated hair is also damaged and porous, add the Color treatment once a week. It does not neutralize yellow: for that, use Color Silver.

Active ingredients

• Vegan alternative to keratin: strengthens the fiber and helps lock in pigments.
• pH 4.5: helps the color stay in the hair fiber, wash after wash.

What else you need

• Indola Color Shampoo
• Indola Color Silver Neutralizing Shampoo
• Indola Glamorous Oil

ProBeauty Tip. Put a dosing pump on the large bottle: take exactly what you need with a wet hand, without tipping the bottle. For medium-length hair, a walnut-sized amount is enough.

Matrix Food For Soft Conditioner 300 ml is an intensive nourishing conditioner, specially designed to repair dry, damaged, and lifeless hair. With a rich and creamy formula, enriched with nourishing ingredients such as avocado oil and hyaluronic acid, this conditioner helps to soften, detangle, and strengthen hair. Thus, hair becomes silky, shiny, and healthy again. With Matrix Food For Soft conditioner, ensure your hair looks beautiful again!
Key features:
• Provides 7 times more hydration for up to 72 hours.
• Suitable for dry hair.
• Hydrating hair care system.
• Makes hair shine.
• Enriched with avocado oil and hyaluronic acid.
• Intensely nourishes hair.
Instructions:
• Make sure hair is wet.
• Apply conditioner to hair.
• Leave on for 3-5 minutes.
• Rinse thoroughly.

Kérastase Chroma Absolu Soin Acide Chroma Gloss Treatment 210 ml is the rinse-out acid treatment from the Chroma Absolu range for all color-treated hair. The texture transforms from a fluid to a cream and penetrates the hair fiber, hydrating and strengthening it. It seals the cuticle, giving the color intense shine.

What it does for you

• Intense shine for all color-treated hair types.
• Hydrates and strengthens the fiber, visibly transforming the texture.
• Instantly soft hair and less frizz after coloring.
• Reduced porosity, helping the pigment stay in the fiber longer.
• Sealed cuticle for color that looks freshly dyed.

How to use it at home

1. Wash your hair with a Chroma Absolu shampoo and towel-dry it.
2. Apply generously to the lengths and ends: 1 pump for fine hair, 2 pumps for thick or long hair.
3. Massage into the lengths for 1–2 minutes until the fluid transforms into a white cream.
4. Rinse thoroughly. Use once a week instead of a conditioner or mask.

For which hair type

For all color-treated hair that has become porous, dull, or frizzy after coloring, whether fine or thick. It is not a daily care product. If the scalp is irritated or sensitive, apply only to the lengths, away from the roots.

Active ingredients

• Amino acid: penetrates the hair fiber and increases its strength and resistance.
• Centella asiatica: a long-used skincare plant known for its fiber-caring and repairing properties.
• Lactic acid and tartaric acid: the acids in the Chroma Absolu formula that seal the cuticle for shine and less frizz.

What else you need

• Kérastase Bain Chroma Respect Shampoo
• Kérastase Bain Riche Chroma Respect Shampoo
• Kérastase Fondant Cica Chroma Conditioner
• Kérastase Sérum Chroma Thermique Heat-Protecting Serum
• Kérastase L'Huile Chroma Éclat Oil

ProBeauty Tip. It matters most in the first week after coloring, when the color is most vulnerable. Use it at your first wash after a salon visit, and then once a week to keep the shade vibrant until your next touch-up.

Blonde hair requires special care, as a yellow undertone may appear after coloring, which needs to be neutralized. Specifically for this purpose, the Matrix brand created Total Results Color Obsessed So Silver Shampoo. The shampoo perfectly cleanses the strands and scalp of impurities and also fulfills its main function: it eliminates unwanted unsightly shades. After using it, the hairstyle acquires a dazzling shine. The cosmetic product is suitable for daily use and combines perfectly with the conditioner for colored curls with antioxidants - Matrix Total Results Color Obsessed.
How to use: wear gloves! To enhance the cool tone effect, leave on for up to 10 minutes. Rinse.

Wella Professionals SP Luxe Oil nourishing mask for damaged hair perfectly hydrates, nourishes, strengthens and regenerates damaged hair cuticles. In addition, it gives hair a natural shine, and unsightly frizz becomes a thing of the past. It provides the hair cuticle with nutrition and hydration, strengthens weakened hair cuticles, gives hair a natural shine, restores the healthy appearance of hair, protects hair, stimulates hair growth.

Application: Apply an adequate amount of Wella Professionals SP Luxe Oil mask to washed and towel-dried hair and leave on for 3-5 minutes. Then rinse thoroughly.

💫 Bring your curls to life! Say goodbye to frizzy, unruly hair with Nook Magic ArganOil Curly Milk, a silky-textured disciplining milk that transforms every strand into a wavy work of art. It's the ideal solution for hair that refuses to cooperate – it calms, hydrates, and provides a natural, light, and shiny finish.

🌿 Formulated with organic argan oil, known for its regenerating and emollient properties, and nourishing fig oil, this milk offers a boost of hydration and discipline from the very first application. Additionally, the vegan amino acid complex acts from within the hair shaft, strengthening it and restoring its natural elasticity.

✨ The result?
– Well-defined, light, and elastic curls
– Zero frizz, zero buildup
– Controlled, yet natural volume
– A light texture like a summer breeze
– Visibly healthier, silkier, and shinier hair

👩🔬 Suitable for:
✔️ Curly or wavy hair, difficult to control
✔️ Frizzy, dry, or porous strands
✔️ Natural or diffused hairstyles with a wow effect

How to use: Apply a generous amount to damp hair, strand by strand, following the natural line of your curls. Do not rinse. Let the hair air dry for a soft and romantic look or use a diffuser for extra volume and definition.

🌟 Rediscover the charm of your curls with Nook Magic ArganOil – the enchanted milk for hair that wants to be admired!

Kallos Professional Nourishing is a regenerating conditioner for dry hair and split ends. After use, hair becomes soft, smooth, and easy to comb. Its ingredients help protect hair from the harmful effects of the environment.

What it does for you

• Soft hair after every wash.
• Smooth hair, with fewer tangles.
• Easy to comb after rinsing.
• Protection against environmental factors.

How to use it at home

1. Wash your hair with a shampoo suitable for your hair type.
2. Gently squeeze out the water.
3. Apply the conditioner to the lengths and ends.
4. Comb through with a wide-tooth comb.
5. Rinse thoroughly with water.

For what hair type

Kallos recommends it for dry hair and split ends. It is a simple, everyday conditioner, suitable for the whole family. On fine hair, use a small amount, only on the ends. If your hair is very damaged, after bleaching or a permanent treatment, alternate it with a mask, for example Kallos Placenta. The 1000 ml bottle is more economical, while the 500 ml bottle is good to try. You can use it at every wash. Apply it to the lengths and ends, where the hair strand is driest.

What else you need

• Kallos almond shampoo for dry and normal hair
• Kallos Placenta mask for dry hair
• Kallos KJMN serum for dry ends

ProBeauty tip. In summer, after swimming in the sea or pool, rinse your hair with fresh water and apply conditioner. The dry hair strand becomes easier to detangle and does not break.

Say goodbye to dry, dull, and lifeless hair with the new Matrix Food For Soft, the professional shampoo that instantly transforms your hair's texture and hydration! Created specifically for all dry hair types and textures, including color-treated hair, this revolutionary shampoo is infused with Avocado Oil rich in essential fatty acids and Hyaluronic Acid, the miracle ingredient known for its ability to retain up to 1000x its weight in water.

Its creamy texture gently but effectively cleanses, removing impurities and excess sebum without compromising the scalp's natural balance. Each application offers a luxurious sensory experience, enveloping strands in deep hydration and leaving hair soft, supple, and incredibly silky.

💧 Visible results:

• 7x more hydration for up to 72 hours*

• 5x more softness and elasticity

• Revitalized, smooth, and vibrant hair

🌿 What makes it special:

• Professional, gentle formula

• With Hyaluronic Acid – for intense hydration and repair

• With Avocado Oil – for shine, suppleness, and protection

• Ideal for natural or color-treated hair

• Suitable for frequent use

✨ How to use:
Apply a coin-sized amount of shampoo to wet hair. Massage until a rich lather forms, then rinse thoroughly. For optimal results, use in combination with the conditioner or mask and oil from the Food For Soft range.

*Instrumental test: full system (shampoo, conditioner or mask + oil) vs. non-conditioning shampoo.

💖 Transform your hair care routine into a moment of pure indulgence – with Matrix Food For Soft, your hair will look and feel fabulous every day!

Fortifying shampoo, an adjuvant for preventing and treating hair loss.

Enriched with Tuscan grape extract (Vitis Vinifera), glycolic extract of rosemary and nettle, along with hydrolyzed wheat and soy proteins that prevent and treat hair loss. Effectively cleans hair and scalp, revitalizing and stimulating hair growth.

Features:

-Revitalizing shampoo

-Suitable for hair prone to shedding

-Natural extracts

-Effectively cleans hair and scalp

How to use: Apply to pre-moistened hair. Gently massage until a dense lather forms, leave on for 1-2 minutes, then rinse thoroughly. Repeat this step, then follow with conditioner/treatment suitable for your hair.

For a perfect balance between hydrating the lengths and regulating excess scalp sebum, discover Kérastase Specifique Masque Rehydratant. Its lightweight gel texture refreshes and regenerates hair, giving it suppleness and shine.

Benefits of the Rehydratant Mask

• Intensely hydrates dry lengths

• Detangles hair and facilitates combing

• Provides shine and softness

• Restores hair quality, making it healthier and more supple

Key Ingredients for Perfect Hydration

• Amino Acids – Regulate excess sebum and rebalance hydration

• Active hydrating complex – Penetrates deep into the hair fiber for intense care

How to Use Kérastase Specifique Masque Rehydratant?

1. Apply to washed and towel-dried hair.

2. Gently massage, distributing the product evenly through lengths and ends.

3. Leave on for 5 minutes.

4. Emulsify with a little water and rinse thoroughly.

For optimal results, use in conjunction with Bain Divalent shampoo for scalp cleansing and Argile Equilibrante for deep detoxification once a week.

Care for your hair with Kérastase Specifique Masque Rehydratant! Shop now for balanced, healthy, and radiant hair!

Discover the secret to perfectly hydrated and shiny colored hair with Illumyna Color Conditioner, the nourishing treatment specially created to pamper colored and chemically treated hair. Thanks to its formula enriched with camellia oil and aloe vera, this conditioner not only deeply nourishes the hair fiber but also helps maintain color intensity for longer.

Immediate and long-lasting results

• Deep hydration: Hair becomes more supple, softer, and easier to comb.
• Color protection: Its innovative formula protects color against fading, keeping it vibrant and full of life.
• Radiant shine: After each use, hair gains a healthy appearance and an attractive, natural shine.

Precious ingredients for your hair

• Camellia oil: Rich in vitamins A and E, this moisturizing ingredient helps maintain the softness of the hair strand, providing antioxidant protection against environmental aggressors. It is ideal for maintaining vibrant color and a smooth texture.
• Aloe vera: Renowned for its nourishing and soothing properties, aloe vera deeply moisturizes the hair, restoring its elasticity, while soothing sensitive scalps.

How to use:

1. Apply Illumyna Color Conditioner to freshly washed and towel-dried hair.
2. Distribute the product evenly through the lengths and ends, avoiding the roots.
3. Leave on for 5 minutes for maximum hydration.
4. Emulsify with a little water, then rinse thoroughly.

PRO Tip: For best results, use the conditioner together with the shampoo from the Illumyna Color range and add a deep hydrating mask once a week to intensify the benefits.

Sensory indulgence for colored hair

The rich texture and delicate fragrance of this conditioner transform every use into a luxurious experience, offering you a moment of relaxation and beauty.

Discover Illumyna Color Conditioner – the professional treatment that brings the perfect balance between care, hydration, and color protection. Ideal for shiny, healthy, and vital hair.

Milk Shake Insta.Light Insta.Lotion Liquid Mask 250 ml is the liquid mask with hyaluronic acid from the insta.light range. In a few seconds it detangles and hydrates the hair, gives it instant shine and eliminates frizz. The texture is light as water, smooths the porosity of the hair strand and seals the cuticle.

What it does for you

• Instant shine, with a glass hair effect.
• Detangles in a few seconds, without weighing down.
• Frizz eliminated and cuticle sealed.
• Balanced hydration, thanks to hyaluronic acid.
• Rinses quickly and shortens drying time, ideal when you are in a hurry.

How to use it at home

1. Wash the hair, preferably with Insta.Light Shampoo.
2. Apply the mask to wet hair, concentrating on the lengths and ends.
3. Twist the strands around your fingers, so the product penetrates better.
4. Leave to work for a few seconds, then rinse.

For what type of hair

For all hair types, especially dyed, chemically treated, dry, dull or frizzy hair. It also works on fine hair, because it does not weigh it down. If your hair is very damaged, alternate with a nourishing mask that stays on the hair longer.

Active ingredients

• Hyaluronic acid: helps the hair retain the right level of hydration.
• Milk proteins: nourish and strengthen the hair strand.
• Lemon and blueberry extracts: bring vitality and brightness.

What else you need

• Insta.Light Shampoo 300 ml
• Glistening Light Milk anti-frizz hair milk for fine hair
• Incredible Milk 150 ml leave-in treatment
• Lifestyling Let It Shine shine spray

ProBeauty tip. Use Insta.Lotion instead of conditioner on days when you are in a hurry. Twisting the strands around your fingers is not optional: this way the product coats the entire hair strand and the shiny effect is more visible after drying.

Milk Shake Color Maintainer Conditioner for color-treated hair in its 1000ml variant is a professional hair care product specially designed to preserve and protect the intensity of color-treated hair. This high-quality conditioner is formulated with top ingredients, intended to nourish and maintain the health of color-treated hair, giving it a vibrant and shiny appearance.

How to use:

To achieve the best results, follow these simple steps for use:

1. Washing: After shampooing and rinsing your hair, remove excess water from your hair.

2. Application: Apply a generous amount of Milk Shake Color Maintainer Conditioner to damp hair, distributing evenly from root to tip.

3. Massage and leave on: Gently massage the conditioner into your hair to ensure even distribution of the product. Leave it on for 3-5 minutes to allow the ingredients to penetrate the hair shaft and maximize results.

4. Rinsing: Rinse your hair with warm water until the conditioner is completely removed.

5. Styling: After towel-drying your hair, you can proceed with styling using your usual products. Your hair will remain shiny and protected.

Key ingredients:

Milk Shake Color Maintainer Conditioner contains a rich formula of beneficial ingredients for color-treated hair, such as:

Plant extracts: This conditioner may include plant extracts such as aloe vera, chamomile, or grape seed extract, which have antioxidant properties and soothe the scalp, helping to maintain color.

Milk proteins: Contains milk proteins, known for their hair-strengthening and moisturizing properties.

UV filters: Some variants may contain UV filters that protect hair against solar radiation and fading caused by sun exposure.

This conditioner for color-treated hair from Milk Shake is an excellent option for maintaining the beauty and vitality of colored hair, ensuring that the color remains vibrant and protected for longer.

Wella Professionals EIMI Dry Me Dry Shampoo 180 ml is the spray that saves you when you don't have time to wash your hair. The tapioca starch formula absorbs sebum and instantly refreshes the hair. It also adds volume and a matte texture that is easy to style.

What it does for you

• Instantly refreshed hair between washes.
• Absorbs sebum from the roots.
• Volume and lifted roots.
• Matte texture, easy to style.
• Light hold (level 1), which does not stiffen the hair.

How to use it at home

1. Shake the bottle well.
2. Spray evenly onto dry hair, focusing on the roots.
3. Leave it to work for a few moments.
4. Brush through the hair thoroughly, then style it as usual.

For what hair type

For hair that gets oily quickly at the roots and for days when you want quick volume. It is also useful as a texturizing base before a casual updo. On very dark hair, spray from a distance and brush thoroughly to avoid leaving residue. If you have an irritated or dandruff-prone scalp, do not rely on it: wash your hair with the appropriate shampoo.

Active ingredients

• Tapioca starch: absorbs sebum and leaves the hair fresh with a matte appearance.

What else you need

• EIMI Extra Volume Mousse, for volume when drying
• EIMI Sugar Lift Spray, for texture
• EIMI Mistify Me Light Hairspray, light hold
• Invigo Volume Boost Shampoo, for washing

ProBeauty Tip. Spray it in the evening before going to bed. By morning, the starch has absorbed the sebum, and you just brush it and go. For extra volume, spray with your head bent forward.

Olaplex 4-in-1 Moisture Mask is a professional mask that restores moisture to dry, dehydrated, or damaged hair. It is especially useful after chemical services that dry out the hair. It also rebuilds bonds in the hair, helping it retain moisture better.

What it does for you

• Moisture for dry and dehydrated hair.
• Smooth, soft, and well-conditioned hair.
• Rebuilds disulfide bonds, helping the hair retain water.
• More shine, without weighing the hair down.
• Protein-free formula, safe for color-treated hair.

How to use it at home

1. Wash and gently towel-dry the hair.
2. Apply 1–3 pumps to clean, wet hair.
3. Comb through to distribute the mask evenly.
4. Leave on for 10 minutes.
5. Rinse thoroughly and style as usual.

For what hair type

For all hair types, especially dry, dehydrated, or damaged hair after coloring and bleaching. It is a salon mask, used at the sink in place of conditioner. For at-home repair between salon visits, choose the Nº.3PLUS pre-shampoo treatment.

Active ingredients

• Patented Olaplex Bond technology: penetrates the cortex and rebuilds the disulfide bonds that give hair its strength.
• Squalan and ceramides: restore moisture and nourish the hair.

What else you need

• Nº.4C Clarifying Shampoo
• Nº.3PLUS Complete Repair Pre-Shampoo Treatment
• Nº.9 Bond Protector Hair Serum
• Nº.1 and Nº.2 Traveling Stylist Kit Salon Kit

ProBeauty Tip. For fine hair, start with a single pump and apply the mask only to the lengths. Add more only if the ends are still rough.

Neutralizing Mask for Blonde Hair - Matrix Total Results Brass Off is a professional mask specially designed to neutralize and eliminate unwanted yellow tones, while refreshing the color of natural or color-treated blonde hair. Its formula is enriched with blue-violet pigments, which are deposited into the hair fiber structure to reduce unsightly warm reflections. It contains a complex of beneficial ingredients (vitamin E, soybean oil, mineral oil) that repair and protect fragile hair fibers, preventing breakage and providing hydration, intense shine, and a smooth and silky appearance.

Application: Apply to damp hair, freshly washed with the shampoo from the same range, and comb through for even distribution, avoiding the scalp area. Leave on for 5-10 minutes depending on the desired degree of neutralization, then rinse. Protective gloves are recommended during application.
 

Kallos LAB 35 Protecting Serum is a serum for ends that makes the hair surface silky, smooth, and shiny. It cares for damaged ends. The light texture absorbs immediately and leaves no oily feeling.

What it does for you

• Smoother and silkier ends.
• Shine on lengths.
• Absorbs immediately, without a greasy feeling.
• More elastic and stronger hair, with the Keratrix formula.

How to use it at home

1. Start with dry or damp hair.
2. Pump 2-3 doses into the palm of your hand.
3. Gently massage the serum into the ends.
4. Do not rinse.
5. Style as usual.

For what type of hair

For dry, brittle, and split ends. It is also suitable for long hair that dries out at the ends. It does not help already split ends to stick back together: only a haircut can fix those. On very fine hair, start with a single pump. The serum is also suitable for dyed hair or hair frequently styled with a flat iron, where the ends dry out faster.

Active ingredients

• Keratrix Formula: forms a protective layer on the hair strand.
• Provitamin B5: moisturizes the ends.
• Red clover extract and corn starch: part of the LAB 35 complex.

What else you need

• Kallos LAB 35 Signature Shampoo for dry hair
• Kallos LAB 35 Signature Conditioner
• Kallos LAB 35 Sulfate-Free Shampoo

ProBeauty Tip. Apply the serum to dry hair between washes, only on the ends. The ends look cared for without washing your hair.

Wella Professionals Invigo Blonde Recharge Cool Violet Conditioner 200 ml is the cool blonde conditioner from the Invigo Blonde Recharge range. Violet pigments neutralize yellow and brassy tones, while the nourishing formula leaves hair silky. It has a delicate floral fragrance.

What it does for you

• Blonde without yellow tones, thanks to violet pigments.
• Cool tones are refreshed and regain their radiance.
• Silky, soft hair, thanks to the nourishing formula.
• Adjustable effect depending on the leave-in time.
• Vegan formula, with vitamin E.

How to use it at home

1. Wash your hair with Invigo Blonde Recharge Cool shampoo.
2. Distribute the conditioner evenly through clean, wet hair.
3. Leave it on for 3–5 minutes, depending on how intense you want the effect to be.
4. Rinse thoroughly.

For what hair type

For natural, dyed, or highlighted blonde hair in cool tones, and for grey hair that has yellowed. It changes the tone of golden or warm blonde, so it is not for you if you want a warm shade. It has no visible effect on dark hair.

Active ingredients

• Violet pigments: neutralize yellow and brassy tones in blonde hair.
• Vitamin E: part of the formula that refreshes the color and nourishes the hair strand.

What else you need

• Invigo Blonde Recharge Cool Violet Shampoo
• Blondor Seal & Care Post-Bleaching Treatment
• Invigo Brilliance Mask for Color-Treated Hair

ProBeauty Tip. The first time, leave the conditioner on for only 3 minutes and check the result in daylight, not in the bathroom. On bleached and porous blonde hair, the pigment takes quickly, so gradually increase the time from one wash to the next.

💛 Restore shine and strength to your blonde hair with Indola Blonde Expert InstaStrong Leave-In Cream – the complete leave-in treatment that instantly repairs, protects, and smooths hair without weighing it down!

🔬 The advanced formula with Bond Technology works from within, strengthening the hair structure and preventing breakage caused by blow-drying, flat ironing, or chemical factors. It offers thermal protection up to 230°C, making it the ideal ally for bleached, color-treated, or fragile hair.

✨ Key Benefits:
• Strengthens hair from within with innovative Bond technology
• Protects hair from heat up to 230°C – ideal before styling
• Prevents breakage and reduces hair damage
• Provides natural shine and a smooth, easy-to-style texture
• Doesn't weigh hair down – perfect for daily use

🌼 Recommended for:
• Natural or bleached blonde hair
• Sensitive, fragile, or chemically treated hair
• People who frequently use heat styling tools (flat iron, curling iron, blow dryer)

📌 How to use:

1. Apply a small amount to damp, towel-dried hair.

2. Distribute evenly through lengths and ends.

3. Comb through for complete application.

4. Do not rinse!

5. Blow-dry or style hair as desired.

🌟 Result: Stronger, more elastic, and shinier hair – immediately after application. It combs easier, is more resistant to breakage, and protected from high temperatures. Ideal for a healthy and luminous look every day!

🎯 Choose Indola Blonde Expert InstaStrong Leave-In Cream if you want healthier, more resilient blonde hair that's perfectly prepared for styling!

Kérastase Symbiose Bain Pureté Anti-Dandruff Shampoo 250 ml is the purifying anti-dandruff shampoo for oily and sensitive scalps. The gentle, rich lathering formula helps eliminate dandruff and flakes. At the same time, it prevents sebum buildup on the scalp.

What it does for you

• Helps eliminate visible dandruff and flakes without drying out the hair.
• Cleanses scalp pores of dead skin cells and sebum.
• A calmer scalp with balanced sebum.
• Revitalized, supple, and hydrated hair without feeling weighed down.
• Sulfate-free and silicone-free formula. Tolerability validated under dermatological control.

How to use it at home

1. Take a small amount of shampoo in the palm of your hand.
2. Apply to wet hair and massage into the scalp.
3. Add a little water, emulsify, and rinse thoroughly.
4. Follow with Fondant Apaisant Essentiel.

For which scalp type

For oily and sensitive scalps prone to dandruff. If your scalp is rather dry and feels tight after washing, choose Bain Crème. If dandruff does not improve or the scalp is red and painful, consult a dermatologist.

Active ingredients

• Salicylic acid: helps dissolve flakes.
• Piroctone olamine: reduces the multiplication of yeasts involved in the formation of dandruff.

What else you need

• Micro-Peeling Exfoliant, before shampooing
• Fondant Apaisant Essentiel Conditioner
• Bain Crème Shampoo, for dry scalp

ProBeauty Tip. On an oily scalp, apply shampoo only to the roots and let the lather cleanse the lengths as you rinse. Use Micro-Peeling beforehand, twice a week, when you feel flakes accumulating.

Schwarzkopf Professional Bonacure Color Freeze Shampoo 250 ml is the Clean Performance generation shampoo from the Color Freeze line. It gently cleanses color-treated and highlighted hair and brings it to the optimal pH of 4.5, so the shade does not fade quickly. It is suitable for both color-treated hair and at-home washing.

What it does for you

• Gently cleanses color-treated hair without drying it out.
• Color that fades more slowly, thanks to pH 4.5 technology.
• Protection for the hair fiber, inside and on the surface.
• No SLS/SLES sulfates, no silicones, and no artificial colorants.
• Vegan formula, without ingredients of animal origin.

How to use it at home

1. Apply approximately 7 g of shampoo to wet hair.
2. Gently massage the scalp and let the foam run through the lengths.
3. After 1–2 minutes, rinse very thoroughly.
4. Follow with a Color Freeze conditioner or mask.

For what type of hair

For color-treated and highlighted hair that quickly loses its color shine. If you want to neutralize yellow tones in blonde or white hair, choose the Silver shampoo. The 250 ml bottle is great to try or to take on trips.

Active ingredients

• pH 4.5 Balancer Technology: brings the hair fiber to the optimal pH of 4.5, tightens the internal structure, and keeps color pigments locked inside the fiber.
• Vegan keratin: fills damaged areas inside the hair fiber and restores its strength and elasticity.
• Cell Equalizer Technology: seals the surface of the hair fiber, so that water and the dryer no longer wash out the color.

What else you need

• Color Freeze pH 4.5 Conditioner
• Color Freeze Mask for Color-Treated Hair
• Color Freeze Leave-In Conditioner Spray

ProBeauty Tip. If you have long hair, wash twice with small amounts instead of once with a lot of product. The first wash removes residue, the second cleanses the scalp and lathers more easily.

Discover the secret to impressively voluminous hair with Schwarzkopf Professional BC Bonacure Clean Performance Volume Boost Shampoo. Created especially for fine hair, this shampoo transforms every wash into a revitalizing experience, effectively eliminating scalp sebum and residues that can weigh hair down.

Features

Bonacure Volume Boost Professional Shampoo comes with a series of essential features for optimal fine hair care:

• Gentle Cleansing: Its lightweight formula gently cleanses fine hair, providing volume from the very first wash.
• Improved Hair Structure: Thanks to creatine, the shampoo improves the internal hair structure, giving it a more voluminous look in the long term.
• Anti-Frizz Protection: Hair remains protected from frizz effects, staying manageable and easy to style.

Ingredients

Formulated with high-quality ingredients, the volume shampoo guarantees complete care for fine hair:

• Vegan Keratin: Revitalizes the internal hair structure, providing elasticity and strengthening.
• Cell Equalizer Technology: Gives hair a revitalized surface, shine, and a healthy look, improving elasticity.
• Creatine: Nourishes the hair and provides the necessary energy to support lasting volume.
• Care Polymers: Protect hair from static electricity.

Schwarzkopf Professional BC Bonacure Clean Performance Volume Boost Shampoo is a 100% vegan product, free from sulfates, silicones, mineral oils, microplastics, and artificial colorants, packaged in 97% recycled plastic containers.

How to Apply

Use the professional shampoo for fine hair as follows for best results:

1. Apply shampoo to wet hair.
2. Lather well, leave on for 1 or 2 minutes to allow the ingredients to penetrate and strengthen the hair fiber.
3. Rinse thoroughly. Repeat the shampooing step for a deep scalp cleanse.
4. Continue your hair care routine by applying Volume Boost conditioner.

Regular use of Schwarzkopf Professional BC Bonacure Volume Boost Shampoo ensures voluminous, healthy-looking hair protected from external aggressions, making it the perfect choice for those who want to maximize their volume without compromising hair health.

✨ Keep hair smooth and supple for up to 3 months! Alfaparf Milano Lisse Design Keratin Therapy Shampoo is specially formulated to gently cleanse hair and scalp, while maintaining the professional straightening effect. Its advanced formula, enriched with Kera-Collagen Complex and babassu oil, leaves hair silky, disciplined, and shiny, without weighing it down.

💡 Key ingredients for smooth and healthy hair:
✅ Kera-Collagen Complex – Innovative technology based on biomimetic keratin, which helps maintain the structure of straightened hair.
✅ Babassu Oil – Provides deep hydration and protects the hair fiber against dryness.

🌟 Key Benefits:

✔️ Gently cleanses and protects hair structure
✔️ Maintains professional straightening effect for 3 months
✔️ Provides hydration and anti-frizz protection
✔️ Improves combability and smooths the hair cuticle
✔️ Leaves hair soft, shiny, and easy to manage

🛠 How to use:

1️⃣ Apply an appropriate amount of shampoo to wet hair.
2️⃣ Gently massage scalp and hair until a rich lather forms.
3️⃣ Rinse thoroughly with warm water.
4️⃣ Repeat application, if necessary.

💎 For optimal results, complete your routine with the mask and treatments from the Alfaparf Milano Lisse Design Keratin Therapy range.

🔹 Ideal for keratin-treated hair, providing long-lasting smoothness and an impeccable look!

Kallos KJMN Fortifying is an anti-dandruff shampoo for normal hair and hair prone to greasiness. It helps eliminate visible dandruff and, thanks to its natural ingredients, strengthens hair along its entire length. The hair becomes more resistant and shinier.

What it does for you

• Helps eliminate visible dandruff with regular use.
• Strengthens the hair along its entire length.
• Shinier hair on the surface.
• Cares for the scalp with provitamin B5.

How to use it at home

1. Wet the hair and scalp thoroughly.
2. Massage the shampoo into the scalp gently with your fingertips.
3. Leave the foam on the scalp for a few moments.
4. Rinse thoroughly.
5. Use regularly for long-lasting results.

For what hair type

For normal hair and hair prone to greasiness, with a scalp prone to dandruff. It is not designed for dry, sensitive, or irritated scalps. If dandruff is abundant, appears suddenly, or your scalp itches intensely, seek advice from a dermatologist. The 500 ml bottle is good for seeing how your scalp reacts, while the 1000 ml bottle is more economical.

Active ingredients

• Piroctone olamine: the anti-dandruff ingredient in the formula.
• Mint extract: part of the natural ingredients in the formula.
• Provitamin B5: cares for the scalp.

What else you need

• Kallos KJMN Deep Cleansing Shampoo for oily hair
• Kallos KJMN Nourishing Conditioner, only on the lengths
• Kallos KJMN Volumizing Shampoo

ProBeauty tip. Wash brushes and combs once a week when using anti-dandruff shampoo. Otherwise, the scalp comes into contact with old deposits again.

Schwarzkopf Professional Fibre Clinix Vibrancy Shampoo is the Vibrancy range shampoo for color-treated hair. It cleanses gently and protects color intensity, so your shade doesn't fade from wash to wash. Hair remains shiny, with a smooth surface.

What it does for you

• Gently cleanses all types of color-treated hair, without SLS and SLES sulfates.
• Protects and seals color intensity with every wash.
• Shine and a smoother hair strand surface.
• Prepares hair for the Vibrancy treatment or for the BONDXTEND service at the salon.

How to use it at home

1. Wet hair thoroughly.
2. Apply shampoo, massage and rinse well.
3. Repeat if necessary.
4. Follow with Vibrancy Conditioner, left on for 2 minutes, or Vibrancy Treatment.

For what hair type

For all types of color-treated hair, with permanent or demi-permanent dye. If your hair is not color-treated but is dry, the Hydrate range is better suited for you. If it is color-treated and breaking, combine it with the Fortify treatment.

Active ingredients

• BONDXTEND Technology: creates and maintains additional bonds in the hair fiber. This reactivates the results of the Fibre Clinix service at the salon at home.
• AHA (lactic acid and citric acid): prolong color intensity, for a vibrant shade and shine. The pH of 4.5 helps rebalance the hair strand structure and protects color from fading.

What else you need

• Fibre Clinix Vibrancy Conditioner
• Fibre Clinix Vibrancy Treatment
• Fibre Clinix Vibrancy Leave-In Spray Conditioner
• Fibre Clinix Fibre Sealer Leave-In Cream
• Wide-tooth comb

ProBeauty tip. Wash color-treated hair with warm water and rinse with cooler water at the end. Hot water opens the cuticle and speeds up color loss, no matter how good the shampoo is.

L'Oréal Professionnel Vitamino Color Spectrum Hair Mask 250 ml is the rinse-out mask from the Série Expert Vitamino Color Spectrum range. Rich and creamy, it is specially designed for thick, color-treated hair. The formula with ferulic acid and citric acid helps keep color pigments inside the hair fiber. The mask won the Victoires de la Beauté 2025-2026 award in the Top Innovation category.

What it does for you

• Intensely hydrates the hair fiber and leaves hair stronger and smoother.
• Instant mirror shine, plus long-lasting hydration and softness.
• Keeps color intense and neutralizes unwanted tones.
• Creamy texture that spreads evenly throughout the hair.

How to use it at home

1. After using Vitamino Color Spectrum shampoo, divide wet hair into 2 sections.
2. Apply the mask to the lengths and ends and distribute evenly.
3. Massage and detangle the hair with your fingers.
4. Leave on for 3–5 minutes, then rinse thoroughly.
5. Finish with Vitamino Color Spectrum Glass Shine serum.

For what hair type

For color-treated hair, especially thick hair that needs hydration and smoothing. If you have fine hair, Vitamino Color Spectrum conditioner is the lighter option and won't weigh it down. The mask does not neutralize blonde brassiness: for that, there is Purple shampoo.

Active ingredients

• Ferulic acid: the key ingredient in the Vitamino Color Spectrum range, which helps keep color intense from day one.
• Citric acid: works together with ferulic acid and helps lock color molecules inside the hair fiber.

What else you need

• Vitamino Color Spectrum sulfate-free shampoo
• Vitamino Color Spectrum Glass Shine serum
• Vitamino Color Spectrum conditioner 200 ml
• Vitamino Color Spectrum shampoo, mask and serum set

ProBeauty tip. If your hair is more demanding, add the mask once a week to your routine for extra smoothness. For other washes, the Spectrum conditioner is enough.

Kallos Vegan Soul Nourishing is a mask for dry and tired hair, with plant proteins, algae extract and avocado, macadamia and argan oils. The vitamin-rich formula deeply hydrates and nourishes dry and weakened strands. It helps hair retain its elasticity and natural shine.

What it does for you

• Deeply hydrates dry hair.
• Nourishes weakened strands.
• Strengthens the hair strand with plant proteins.
• Retains elasticity and shine.
• 100% vegan and cruelty-free, as stated on the label.

How to use it at home

1. Wash your hair with shampoo.
2. Towel-dry your hair.
3. Apply the mask to the lengths and ends.
4. Leave it on for 5 minutes.
5. Rinse thoroughly with water.

For what hair type

For dry, tired and weakened hair, for example after summer, dyeing, or frequent use of hot air. It is also suitable if you want a vegan routine. On fine hair, use a small amount of product or choose the Volumizing version. The 1000 ml jar lasts for many applications.

Active ingredients

• Plant proteins from wheat: strengthen the hair strand.
• Algae extracts: hydrate dry hair.
• Avocado, macadamia and argan oils: nourish the lengths.
• Vitamins (B3, B5, B6, E): care for the hair strand.

What else you need

• Kallos Vegan Soul Shampoo
• Kallos Vegan Soul Volumizing Mask for fine hair
• Kallos KJMN Serum for dry ends

ProBeauty tip. On very dry hair, apply the mask to well-squeezed hair, not dripping wet. Excess water dilutes it and less product reaches the hair strand.

Milk Shake Silver Shine Conditioner 250ml

Silver Conditioner is a specially formulated conditioner with purple pigment to neutralize unwanted yellow tones. It is suitable for blonde, grey, white, or silver hair. It deeply moisturizes the hair and provides intense shine. It contains milk proteins; organic fruit extracts; violet pigment and Integrity 41; Milk Shake's proprietary ingredient that maintains good hair hydration; protecting color. It does not contain parabens.

Features:

-suitable for blonde, grey, or white hair

-deeply moisturizes

-contains active ingredients

- neutralizes unwanted yellow tones

-provides shine

-regenerates

How to use: After shampooing, apply a sufficient amount to damp hair, on lengths and ends, leave on for 3-5 minutes, then rinse thoroughly with water and dry, style hair as usual.

L'Oréal Professionnel Metal Detox Concentrated Oil 50 ml is the protective oil in the Série Expert Metal Detox range. Enriched with glycoamine, it protects hair from the build-up of metal particles in water. The rich texture absorbs instantly into the hair fiber without weighing it down.

What it does for you

• Protects the hair fiber from the build-up of metal particles.
• Stronger, nourished hair, instantly smoother and silkier.
• Intense, more radiant color, without a greasy finish.
• Frizz control and protection from heat styling tools.
• Hair that looks fuller, with a lightweight texture.

How to use it at home

1. Apply daily to dry or towel-dried hair.
2. Warm 1–2 pumps of oil in the palms of your hands.
3. Distribute through the lengths and ends, from mid-lengths down.
4. Do not rinse. Blow-dry or allow the hair to air-dry.

For which hair type

For color-treated, bleached, or balayage hair, and for any hair that frizzes or has lost its shine. For fine hair, one pump is enough. The oil should not be applied to the scalp and does not replace a mask when hair is very dry.

Active ingredients

• Glycoamine: the patented technology of the Metal Detox range, a molecule small enough to penetrate the hair fiber and neutralize metals.

What else you need

• Metal Detox Cream Shampoo
• Metal Detox Mask
• Metal Detox Leave-In Cream 100 ml
• Metal Detox Pre-Shampoo Treatment 250 ml

ProBeauty Tip. Warm the oil well between your palms before applying. It spreads more evenly and does not leave shiny patches only on the surface of the hair.

Alfaparf Milano Semi di Lino Sublime Cristalli Spray is the illuminating finishing spray from the Sublime range, for all hair types. It gives hair shine and helps protect it from humidity. Use it at the end, over a finished hairstyle.

What it does for you

• Instant shine, sprayed evenly over the entire hairstyle.
• Helps protect against humidity, so hair does not lose its shiny appearance.
• Envelops hair in light and movement.
• Gentle on hair and color.
• Citrus, floral and musky fragrance.

How to use it at home

1. Style your hair as desired and let it dry completely.
2. Hold the bottle away from the hair.
3. Spray evenly over dry hair, on the lengths and surface.
4. Do not rinse.

For what hair type

For all hair types, when you want visible shine without changing the shape of the hairstyle. It is especially useful on humid days, when hair quickly loses its shine. It does not nourish deeply and does not replace a serum or mask: for dry ends, use Cristalli Liquidi or a mask from the appropriate range.

Active ingredients

• Flaxseed oil: gives hair instant shine.
• Vitamin E: has antioxidant properties.

What else you need

• Cristalli Liquidi shine serum
• Semi di Lino detoxifying shampoo
• Semi di Lino Diamond shine shampoo
• Semi di Lino Diamond leave-in fluid

ProBeauty tip. Spray the spray into the air above your head and let the mist fall onto your hair. Achieve an even shine without product patches.

Puring Everyday Herbal Fresh Revitalizing Conditioner with Menthol is the Everyday range conditioner for all hair types. It contains menthol, which has a cooling effect, and extracts of horsetail, nettle, rosemary and sage, which have toning and moisturising properties. It leaves hair looking healthy and well-behaved.

What it does for you

• Easier detangling through the lengths and ends.
• Soft, manageable hair without weighing it down.
• Healthy, well-behaved hair after every wash.
• A feeling of freshness thanks to menthol.
• Suitable for frequent use with Everyday shampoo.

How to use it at home

1. Wash your hair with Everyday shampoo and towel it dry.
2. Apply the conditioner to the lengths and ends.
3. Comb through to distribute evenly.
4. Leave on for 3–5 minutes.
5. Rinse thoroughly.

For which hair type

For all hair types, including delicate hair that is washed frequently. If your hair is very dry or damaged, a revitalising conditioner alone is not enough: you need a nourishing mask. On an oily scalp, apply only to the lengths.

Active ingredients

• Menthol: provides a feeling of freshness on the scalp and tones the hair.
• Botanical extracts: horsetail, nettle, rosemary and sage, with toning and moisturising properties.

What else you need

• Everyday Cooling Shampoo with Menthol
• Pureclean Purifying Shampoo for Oily Scalps
• Energyforce Energising Shampoo for Fine Hair

ProBeauty Tip. This conditioner is a good choice for the whole family because it works on all hair types. The linden and mint fragrance is fresh and light.

Kérastase Chroma Absolu Sérum Chroma Thermique Heat-Protecting Serum 150 ml is the leave-in heat serum from the Chroma Absolu range. It is universal, for any sensitized or damaged hair, and helps preserve color. The white and fluid texture coats the hair and protects it from heat, humidity, UV, and oxidative stress.

What it does for you

• Heat protection up to 230°C before blow-drying, flat ironing, or curling.
• Instantly hydrated and velvety hair, with reduced porosity.
• Less frizz, with protection against humidity in the air.
• Anti-static, for smooth hair.
• Antioxidants that help protect color from oxidative stress and UV rays.

How to use it at home

1. On washed and towel-dried hair, apply 2–4 pumps, depending on the length and thickness of the hair.
2. Spread the serum towards the ends, then comb through to distribute evenly.
3. Blow-dry or let the hair air-dry, then style.
4. On dry hair, apply a little serum to tame frizz and add shine.

For what type of hair

For colored hair, but also for any sensitized hair that you frequently dry or style with heat. For very fine hair, use only 2 pumps. For bleached blonde hair, the right range is Blond Absolu.

Active ingredients

• Amino acid: penetrates the hair fiber and increases its strength and resistance.
• Centella asiatica: a plant long used in skincare, known for its fiber-caring and repairing properties.
• Lactic acid: completes the formula that helps preserve color.

What else you need

• Kérastase Bain Chroma Respect Shampoo
• Kérastase Fondant Cica Chroma Conditioner
• Kérastase Soin Acide Chroma Gloss Treatment
• Kérastase L'Huile Chroma Éclat Oil

ProBeauty Tip. On colored hair, heat and the sun remove color faster than water. Apply the serum every time before blow-drying, even if you do not use a flat iron, and set the blow dryer to a medium heat setting.

Nook Magic Arganoil Blonde Story Illuminating Serum 100 ml (Illuminating Serum) is a leave-in serum for blonde, bleached, or highlighted hair. It gives intense shine and a silky feel, eliminates frizz, and prevents split ends. The brand also recommends it for white or grey hair.

What it does for you

• Intense shine and hair that feels silky to the touch.
• No frizz or split ends: the brand says it prevents them from forming.
• Protection against free radicals and mechanical and environmental stress.
• Hydrates blonde hair and helps tone down yellow tones.
• Non-greasy; vegan formula, sulfate-free, paraffin-free, and MEA-free.

How to use it at home

1. Place a few drops in the palm of your hand.
2. Gently rub your palms together.
3. Run your hands through dry or wet hair, starting with the ends.
4. Do not rinse; style as usual.

For what type of hair

For natural or bleached blonde, highlights, and white or grey hair. For very fine hair, start with a single drop, only on the ends.

Active ingredients

• Argan oil: from organic farming, with illuminating properties.
• Coconut oil: from organic farming, nourishes and seals the hair strand without making it greasy.

What else you need

• Blonde Story Illuminating Shampoo
• Blonde Story Illuminating Conditioner
• Blonde Story Bi-phase Leave-in Conditioner
• No Yellow Purple Shampoo

ProBeauty Tip. Apply one drop to wet hair before drying and another to the ends at the end, on dry hair. The brand recommends it for both situations, so the shine lasts without weighing the hair down.

Professional mask with a delicate formula enriched with argan oil, designed for the optimal care of color-treated hair. It revitalizes hair, detangles it, and gives it shine, intensely nourishing it thanks to its active ingredients, protecting and maintaining color intensity for a long time.
Application: apply to wet hair, distributing evenly through lengths and ends, leave on for a few minutes, rinse thoroughly with plenty of water.

Nook Difference Hair Care Energizing Super Active Intense Tonic 100ml is an intense tonic that counteracts hair loss. Formulated to revitalize hair and restore the hair fiber's structure from root to tip, this tonic inhibits excessive sebum formation while maintaining balance and protecting the scalp.

Key Features:

Counteracts Hair Loss: Developed to counteract hair loss and support healthy hair regrowth.
Revitalizes and Restores: Revitalizes hair and restores the hair fiber's structure along its entire length.
Inhibits Excess Sebum Formation: Helps control sebum levels, preventing excessive oil formation on the scalp.
Scalp Balance and Protection: Maintains a healthy balance on the scalp and provides protection against damaging factors.

How to Use:

1. Spray on Scalp: Spray the tonic onto the scalp.
2. Circular Massage: Massage the tonic in a circular motion to improve blood circulation and product absorption.
3. No Rinse: No rinsing required.

Nook Difference Hair Care Repair Filler Mask Restructuring Bodifying Mask is a restructuring treatment mask, ideal for fine and stressed hair. This mask improves hair structure and moisturizes the scalp, resulting in silky and smooth hair. With regular use, hair is protected and restored.

Key Features:

Restructuring Treatment Mask: Developed to provide deep hair restructuring.
For Fine and Stressed Hair: Ideal for the care of fine and stressed hair.
Improves Hair Structure: Works to improve hair structure.
Moisturizes Scalp: Provides hydration to the scalp, contributing to overall hair health.
Silky and Smooth: Delivers a silky and smooth hair result.
Protection and Restoration: With regular use, it protects and restores hair.

How to Use:

1. Apply to Damp Hair: Apply to damp hair after shampooing.
2. From Roots to Ends: Apply from roots to ends.
3. Wait: Leave the mask on for a few minutes.
4. Rinse Thoroughly: Rinse well.

BLONDME Deep Repair Mask – The strongest and most delicate solution for repairing blonde hair.
For healthy, strong, and shiny blonde hair, repaired from the inside out.

Pamper your blonde hair with the ultimate regenerating and strengthening treatment: BLONDME Bondfinity Deep Repair Mask from Schwarzkopf Professional, specially designed for bleached, fragile, or sensitized hair. This professional mask penetrates the hair fiber structure without weighing it down, providing lasting and visible repair even after the first use – hair becomes 20 times more resistant.

Formulated with advanced BONDFINITY technology, the mask reconstructs covalent bonds – the strongest bonds in the hair fiber structure – and seals natural keratin, protecting hair against breakage and future damage. Ideal for fragile and porous blonde hair, it transforms the hair's texture into a smooth, elastic, and visibly healthy one.

Key benefits:
• Deeply repairs and strengthens blonde or bleached hair
• Prevents keratin loss and strengthens internal hair bonds
• Restores elasticity and structural resistance
• Hair becomes 20 times stronger after a single use*
• Does not weigh down – its lightweight texture is also perfect for fine hair
• Protects against breakage and future damage

Innovative BONDFINITY™ Technology
Bondfinity technology regenerates the internal structure of blonde hair, even after intense bleaching processes, and fixes natural keratin, providing long-term protection.

How to use:
Apply evenly to damp, towel-dried hair. Leave on for 5-10 minutes, then rinse thoroughly.

Schwarzkopf Professional Blondme Bond Purple Hair Mask is the latest and most advanced hair care range for blonde hair, and an essential step in your hair care routine. This mask provides deep regeneration, and the result is reflected in the shine and vitality of your hair.

Features:

• Facilitates detangling, reducing the risk of damage
• Provides a smooth and velvety texture
• Neutralizes unwanted yellow tones
• Strengthens the hair fiber for a healthy look

How to use:
Apply to damp hair after shampooing. Leave on according to the instructions on the packaging, then rinse.

💧 Deep hydration, instant smoothing, and anti-frizz protection – all in one professional mask!
This ultra-concentrated mask is part of the premium ILLUMYNA PRO CARE range, scientifically formulated to revitalize and rebuild hair damaged by chemical processes, heat, or mechanical stress.

✨ Key benefits:

• Intensive hydration from root to tip
• Easy detangling and anti-frizz control
• Prevents split ends
• Leaves hair silky, smooth, and radiant
• Recommended for all hair types, including chemically treated or sensitive hair

🌿 Clean Beauty Formula:
✔ 97% natural origin ingredients
✔ SLES, SLS, paraben, silicone-free
✔ 100% vegan

💡 Advanced Dualfiber Act™ + Hydra Infusion Technology: rebuilds the hair fiber from within and provides long-lasting protection.

🛠️ How to use:

1. Apply the mask to damp hair, on lengths and ends, avoiding the scalp area (3-4 cm from the roots)

2. Leave on for 5 minutes

3. Rinse thoroughly and style hair as desired

📌 Recommendation: Use as the final step in a professional reconstructive treatment for visible results from the very first application!