Hair care

Moroccanoil Treatment Light Hair Oil 200 ml is the brand's lightweight argan oil in a large size. It is for fine and light-colored hair, including platinum and white. It smooths, detangles, and adds shine without weighing it down.

What it does for you

• Tamed frizz on fine or blonde hair.
• Easy detangling, without breaking the strands.
• Faster drying with a hairdryer.
• Shine on light, platinum, or white shades.
• Large size, suitable if you use it daily.

How to use it at home

1. Wash your hair and towel-dry it well.
2. Put a little oil in your palms: 1–2 pumps or the equivalent from the bottle without a pump.
3. Apply it from the mid-lengths to the ends.
4. Dry your hair with a hairdryer or let it air-dry.
5. On dry hair, use a drop to smooth flyaways and ends.

For what hair type

For fine or light-colored hair: blonde, bleached, platinum, graying, or white. For thick, curly, or very dry hair, Moroccanoil Treatment Original oil is more suitable.

Active ingredients

• Argan oil: rich in antioxidants, it is the brand's signature ingredient. It nourishes the strand and gives it shine.
• Shine vitamins: they add shine to the strand without weighing it down.

What else you need

• Moroccanoil Extra Volume Conditioner
• Root Boost Volume Spray
• Moroccanoil Hydrating Conditioner
• Moroccanoil Treatment Light Oil 25 ml

ProBeauty Tip. Keep a drop handy even after styling. Gently smoothed over the ends, it smooths them and adds shine without ruining the volume.

Milk Shake No Frizz Allowed Glistening Rich Serum 100 ml is the disciplining and illuminating serum from our No Frizz Allowed range, for thick hair. It eliminates frizz and instantly softens coarse hair without weighing it down. Macadamia and passion fruit oils deeply nourish and hydrate.

What it does for you

• Eliminates frizz in thick and unruly hair.
• Instant shine with a silky, lightweight finish.
• Instantly softens coarse hair, leaving it soft and fluid.
• Deep nourishment for dry and dull hair.
• Easier-to-control hairstyle, even in humid conditions.

How to use it at home

1. Before styling: distribute the serum evenly through washed and towel-dried hair.
2. Comb through to spread it evenly from roots to ends. Do not rinse and proceed with styling.
3. As a finishing touch: place a small amount of serum in the palms of your hands and distribute it through the lengths and ends of dry hair.

For what hair type

For medium or thick, dry, dull, and frizzy hair that is difficult to manage. If you have fine hair, the serum may be too rich: choose Glistening Light Milk from the same range.

Active ingredients

• Macadamia oil: deeply nourishes the hair shaft and leaves it silky.
• Passion fruit oil: complements the nourishment and helps make hair easier to manage.

What else you need

• Argan Shampoo
• Integrity & Strength Intensive Treatment Mask 200 ml
• Lifestyling Smoothing Cream
• Lifestyling Thermo Protector Spray

ProBeauty Tip. For thick hair, apply the serum to damp hair and one more drop to the ends after drying. If you get caught in the rain or fog, a light misting over the top layer with your palms will keep unruly strands in place.

Milk Shake Active Yogurt Mask Hair Mask 250 ml is the conditioning mask from the Natural Care range, for natural or color-treated hair. The rich formula combines amino acids from yogurt, rice and avocado oils, moisturizing agents, vitamin E and Integrity 41. It nourishes and conditions the hair, leaving it soft and easy to comb through.

What it does for you

• Nourished hair, with amino acids from yogurt and plant oils.
• Rich conditioning for dry lengths.
• Moisture for color-treated hair, which dries out more easily.
• Easy detangling after rinsing.
• Antioxidant protection, with vitamin E and Integrity 41.

How to use it at home

1. Wash your hair and towel-dry it.
2. Apply the mask to clean, damp hair, from mid-lengths to ends.
3. Leave it on for 3–5 minutes.
4. Comb through, then rinse thoroughly.

For what hair type

For natural or color-treated hair, normal to dry, that needs nourishment. If your hair is very damaged, with breakage, a repairing mask from the Integrity range will help it more.

Active ingredients

• Amino acids from yogurt: nourish and condition the hair shaft.
• Rice oil and avocado oil: nourish dry lengths.
• Vitamin E: contributes to antioxidant protection.
• Integrity 41: sunflower extract rich in antioxidant polyphenols.

What else you need

• Make My Day Shampoo 300 ml
• Argan Shampoo
• Incredible Milk Leave-In Treatment 150 ml
• Leave In Conditioner

ProBeauty Tip. On color-treated hair, use the mask instead of conditioner for the first few washes after coloring. Rinse with warm, not hot, water so that the pigment stays in the hair shaft longer.

Milk Shake Moisture & More Conditioner 250 ml is the ultra-hydrating conditioner from the Moisture & More range, for dry and dull hair. It has a rich and creamy texture, with hyaluronic acid that retains water in the hair shaft. The hair remains soft, elastic, shiny and easy to detangle, without being weighed down.

What it does for you

• Hydration that stays in the hair shaft, thanks to hyaluronic acid.
• Soft and elastic hair, less prone to drying out.
• Easy detangling immediately after rinsing.
• Shine and vitality for dull hair.
• Suitable for daily use, paraben-free.

How to use it at home

1. Wash your hair and towel-dry it.
2. Apply the conditioner evenly to the lengths and ends.
3. Leave it on for a few minutes.
4. Rinse thoroughly. For more hydration, follow with a leave-in.

For what hair type

For dry, dehydrated and dull hair. It is suitable for all hair types that need hydration. If your hair is more damaged, with breakage, a repairing mask from the Integrity range will help more.

Active ingredients

• Hyaluronic acid: maintains the optimal hydration level and helps prevent dehydration.
• Milk proteins: nourish and condition the hair shaft.
• Niacinamide: known for its antioxidant and smoothing effect.
• Organic papaya extract: conditions and gives a fuller and livelier appearance.

What else you need

• Make My Day Shampoo 300 ml
• Incredible Milk Leave-In Treatment 150 ml
• Argan Deep Treatment Mask 200 ml
• Insta.Lotion Liquid Mask 250 ml

ProBeauty Tip. While the conditioner is working, comb through the hair with a wide-tooth comb, from the ends to the roots. You detangle without breaking the hair shaft, and the product reaches all the strands evenly.

Milk Shake K-Respect Smoothing Conditioner is the anti-frizz conditioner in the K-Respect range. It is designed for at-home maintenance of the K-Respect keratin smoothing treatment, but works on any hair prone to frizz. It quickly detangles knots and leaves hair light, silky, and easy to comb through.

What it does for you

• Extends the effects of a keratin treatment done in the salon.
• Detangles quickly and leaves hair easy to comb through.
• Reduces static and frizz and locks in moisture.
• Soft, shiny hair that is easy to style at home.
• Helps color last longer on color-treated hair.

How to use it at home

1. Wash your hair with K-Respect Smoothing Shampoo.
2. Towel-dry and apply the conditioner evenly.
3. Leave on for a few minutes.
4. Rinse thoroughly.

For what hair type

For keratin-smoothed hair, as well as straight, dry, color-treated, or frizzy hair. On very fine hair, use sparingly and only on the lengths. It is not a smoothing treatment: for long-lasting, sleek hair, you need a K-Respect salon service.

Active ingredients

• Buriti oil: has restructuring and protective properties.
• Organic murumuru butter: together with buriti oil, it deeply nourishes and adds shine.
• Hydrolyzed keratin: forms an invisible layer on the hair shaft, which reduces static and frizz.
• Integrity 41: protects hair from oxidative stress and helps color last longer.

What else you need

• K-Respect Smoothing Shampoo 300 ml
• Glistening Rich Serum anti-frizz serum for thick hair
• Lifestyling Smoothing Cream smoothing cream
• Lifestyling Thermo Protector heat protectant spray

ProBeauty tip. In the first few days after a keratin treatment, follow your hairdresser's instructions regarding the first wash. After that, use the K-Respect duo at every wash and avoid products containing sulfates and salt so that the smoothing effect lasts as long as possible.

Milk Shake Integrity & Strength Split Ends Savior Spray 100 ml is the leave-in treatment for split ends from the Integrity & Strength range. It is a lightweight spray with a silky effect that seals the hair shaft and prevents breakage. It protects the cuticle from external factors and the heat of the dryer or flat iron.

What it does for you

• Prevents breakage and split ends with a spray that seals the hair shaft.
• Protects the cuticle from external factors.
• Heat protection from dryers and flat irons.
• Restores the strength of the hair shaft structure for healthier-looking hair.
• Soft, silky, and shiny hair, without rinsing.

How to use it at home

1. Wash your hair and towel-dry it thoroughly.
2. Spray evenly and generously over the lengths and ends.
3. Do not rinse.
4. Dry and style your hair as desired.

For what hair type

For damaged and weakened hair with split ends or hair that breaks easily. The lightweight texture is also suitable for fine hair. Deeply split ends cannot be bonded back together: in that case, you need a haircut, followed by a spray to prevent further splitting.

Active ingredients

• Amaranth seed extract: revitalizes and helps prevent split ends.
• Organic murumuru butter: softens the hair shaft and coats the cuticle.
• Keratin: enhances the product's repairing action for healthier-looking hair.

What else you need

• Integrity Nourishing Shampoo 300 ml
• Integrity & Strength Intensive Treatment 200 ml
• Integrity & Strength Protein Treatment Ampoules
• Lifestyling Thermo Protector Heat Protection Spray

ProBeauty Tip. Keep the spray near the dryer and spray it on the ends every time before styling. The ends are the oldest part of the hair shaft and the most exposed to heat. If you protect them consistently, you can cut down on maintenance trims.

Milk Shake Incredible Oil Hair Oil 50 ml is the illuminating and protective oil from the Incredible range. It contains argan and sunflower oils, plus papaya extract, and forms a film on the hair that seals the cuticle. It absorbs quickly and leaves the hair soft, light and very shiny.

What it does for you

• Visible shine on dull hair.
• Seals the cuticle with a protective film.
• Prevents breakage and split ends.
• Soft and disciplined hair, with less frizz.
• Lightweight texture that absorbs quickly, suitable for daily use.

How to use it at home

1. Before styling: spray evenly onto washed and towel-dried hair.
2. Comb through to distribute. Do not rinse and proceed to dry.
3. As a finishing touch: put the product in the palms of your hands and distribute it through the lengths and ends.

For what hair type

For all hair types, especially dry, dull, frizzy or damaged hair. On fine hair, use sparingly and only on the ends. It is not a product for a dry scalp; it is made for the lengths.

Active ingredients

• Organic argan oil: nourishes the hair strand and gives it shine.
• Sunflower seed oil: complements the nourishment and leaves the hair soft.
• Organic papaya extract: cares for the hair strand and contributes to a luminous appearance.

What else you need

• Argan Shampoo
• Argan Deep Treatment Mask 200 ml
• Incredible Milk Leave-In Treatment 150 ml
• Make My Day Shampoo 300 ml

ProBeauty Tip. Use it in two steps: a little on damp hair before blow-drying and a little more on the ends at the end. On the ends, rub the product between your palms first; this way you won't leave shiny streaks on a single strand.

Schwarzkopf Professional Bonacure Volume Boost Shampoo is the Volume Boost range's volume shampoo, with creatine, for fine and limp hair. It gently removes excess sebum and residue that weigh hair down. After washing, the hair is cleaner, lighter and fuller.

What it does for you

• Gently cleanses and adds volume to fine hair.
• Removes residue and excess sebum that flatten hair.
• Fuller-looking hair: the lightweight formula strengthens the hair strand from within.
• Less static electricity and better elasticity, thanks to conditioning polymers.
• Vegan formula, without SLS, SLES, silicones and artificial colorants.

How to use it at home

1. Wet your hair and scalp thoroughly.
2. Apply approximately 7 g of shampoo and massage for 1–2 minutes.
3. Rinse very thoroughly.
4. Follow with Volume Boost Jelly Conditioner, on the lengths only.

For what hair type

For fine, soft, flat hair that loses its volume a few hours after washing. It is not the right choice for thick, very dry or coarse hair: in those cases, you need the Moisture Kick range.

Active ingredients

• Creatine: Schwarzkopf describes it as an "energizer" that nourishes the fine hair strand.
• Vegan Keratin: a plant-based alternative to hydrolyzed keratin, designed to restore the hair strand's strength and elasticity.
• Cell Equalizer Technology: fills the gaps in the hair strand's outer layer and adds shine.

What else you need

• Volume Boost Jelly Conditioner
• Volume Boost Foam
• Osis+ Soft Dust Volume Powder
• 43 mm Round Brush

ProBeauty Tip. If you have used foam or hairspray, wash twice: the first time to remove styling products, the second time to cleanse the scalp. Volume lasts longer on a clean root.

ETB Hair Caresse Whip&Nourish Leave-In Foam Conditioner 200 ml has a whipped texture and melts into the hair instantly. It hydrates, softens, and adds shine without weighing down the hair. The formula is vegan and has an acidic pH between 2.8 and 3.8.

What it does for you

• Hydrated and soft hair, without feeling weighed down.
• Less frizz, with smoothed cuticles.
• Easier to comb through and more manageable hair.
• Natural shine, with Luminescine®.
• Preserved volume and movement, even on fine hair.

How to use it at home

1. Shake the bottle well.
2. Place a suitable amount in the palm of your hand.
3. Distribute evenly through freshly washed, towel-dried hair, focusing on the lengths and ends.
4. Do not rinse; blow-dry the hair or let it air-dry.
5. On other days, a small amount on dry hair restores its shine.

For what hair type

For all hair types, especially fine, dry, color-treated, porous, or frizzy hair. On fine hair, use a small amount and distribute with a wide-tooth comb. On very dry hair, you can also apply Mist&Moist underneath.

Active ingredients

• Panthenol (provitamin B5): hydrates and leaves hair supple.
• Jojoba oil: nourishes without a greasy effect.
• Luminescine®: a plant-based ingredient that amplifies shine and helps protect against UV rays.

What else you need

• Mist&Moist Leave-In Spray Conditioner
• Caresse Hydranourish Shampoo
• Caresse Hydranourish Conditioner
• Wide-tooth comb

ProBeauty Tip. After styling, rub a small amount of foam between your palms and smooth only over the surface of the hair. The short hairs that stand up will lay flat, and you'll gain extra shine.

Schwarzkopf Professional Bonacure Color Freeze Duo sample 2 x 12 ml is the trial set of the Color Freeze line for color-treated hair. It contains one shampoo sachet and one mask sachet, 12 ml each. It is the small format with which you try the pH 4.5 routine before getting the large bottles.

What it does for you

• Gentle cleansing for color-treated hair, with the Color Freeze shampoo.
• Protected color: both products bring the hair strand back to the optimal pH.
• Intensive care with the mask, which has the formula with Care Boost Complex.
• Less frizz and more shine after the mask.
• Practical format, good to put in the travel kit.

How to use it at home

1. Apply the shampoo to wet hair, massage and rinse well.
2. Squeeze the water out with a towel.
3. Apply the mask to the lengths and ends and leave it to work for up to 10 minutes.
4. Rinse very well and style as usual.

For what type of hair

For color-treated, highlighted, or bleached hair, which quickly loses its shade and shine. On long or very thick hair, one mask sachet may not be enough for all the lengths; then apply it only to the bottom half.

Active ingredients

• pH 4.5 Balancer Technology: brings the hair strand to the optimal pH of 4.5 and keeps the color pigments locked in its structure.
• Care Boost Complex: a blend of active ingredients that deeply nourishes, but leaves the hair light, with more shine and less frizz.
• Cell Equalizer Technology: seals the surface of the hair strand and protects it from water and dryer heat.

What else you need

• Color Freeze Shampoo pH 4.5, large bottle
• Color Freeze Mask, large bottle
• Color Freeze leave-in spray conditioner

The ProBeauty tip. Use the set right on the day you got your hair colored or at the first wash after the salon. Then you will see the difference that a pH 4.5 routine makes on a fresh shade the best.

Alfaparf Milano Semi di Lino Curls Multi-benefit Oil is the multi-effect oil from the Curls range, for wavy, curly, and very curly hair. It moisturizes, detangles, defines, and adds shine, helping to control frizz. It reduces breakage and split ends.

What it does for you

• Soft and shiny curls, with a dry and natural finish.
• Frizz under control, even in high humidity.
• Fewer breakages and split ends.
• Heat protection up to 230°C and UV filter.
• Does not weigh down the hair, it is suitable for frequent use.

How to use it at home

1. Pour a few drops into the palms of your hands.
2. Warm the oil by gently rubbing your palms together.
3. Apply it to damp or dry hair, from mid-lengths to ends, scrunching the curls.
4. Do not rinse. Style as usual.

For what hair type

For wavy, curly, and very curly hair, dry, frizzy, and with fragile ends. For very fine waves, use only one or two drops. For straight and oily hair, choose a light serum.

Active ingredients

• Baobab oil: gives curls a soft and elastic feel.
• UV filter: is part of the formula, along with heat protection.

What else you need

• Curls Enhancing Low Shampoo
• Curls Enhancing Mask
• Reactivating Spray
• Defining Cream

ProBeauty Tip. On wet hair, the oil helps curls form; on dry hair, it is the finish that makes them shiny. If you have just one extra drop, pass your palms only over the ends, not over the whole head.

Alfaparf Milano Semi di Lino Reparative Light Mask 500 ml is a reconstruction mask for fine and damaged hair, from the Reconstruction range. It deeply reconstructs the hair fiber and increases the hair strand's resistance to breakage. It has a translucent and delicate texture that does not weigh down fine hair.

What it does for you

• Stronger and more resistant fine hair, which breaks less easily.
• Natural volume is preserved, because the texture is light and does not weigh down the hair strand.
• Bonds rebuilt from within, with A-Z Bond technology.
• Shine and a healthy appearance, from roots to ends.
• Suitable for frequent use, without weighing down the hair strand.

How to use it at home

1. Wash your hair with Reparative Low Shampoo and towel-dry.
2. Apply the mask to the lengths and ends.
3. Massage gently, section by section.
4. Rinse thoroughly.
5. Follow with a light leave-in from the range if you need styling protection.

For what hair type

For fine and damaged hair that breaks easily and loses its volume under rich masks. It is a good choice after bleaching or repeated coloring. If you have thick and very dry hair, the Reparative Mask, with its dense texture, is a better fit.

Active ingredients

• A-Z Bond Complex: a bond-type technology that helps rebuild damaged bonds from within and strengthens the fiber on the outside.
• Urban Defence Pro: a shield that protects hair from pollution.
• Shine Fix Complex: gives shine from roots to ends.
• Color Fix Complex: UV filter and antioxidant, so the color stays beautiful for longer.

What else you need

• Reparative Low Shampoo
• Anti-Breakage Daily Fluid leave-in
• Reparative Lotion leave-in vials
• SOS Emergency Oil treatment in vials

ProBeauty tip. On fine hair, start with a small amount, about the size of a walnut for shoulder-length hair. Add more only if the ends still feel rough; it is easier to add more than to rinse out the excess.

Schwarzkopf Professional Bonacure Volume Boost Jelly Conditioner 200 ml (Jelly Conditioner by the brand) is the conditioner from the Volume Boost line, specially made for fine hair. It has a light gel texture, without silicones or artificial colorants. It nourishes and detangles fine hair, restores its elasticity, and gives it more volume.

What it does for you

• Nourishes without weighing down fine hair and gives it more body.
• Detangles easily, without the heavy texture of a creamy conditioner.
• Less static electricity, so it is easier to comb through.
• Fuller hair feeling: the light formula strengthens the hair strand from within.
• Healthy shine, with a vegan formula.

How to use it at home

1. After Volume Boost shampoo, towel-dry your hair thoroughly.
2. Apply 8–12 g of conditioner and massage gently through the lengths.
3. Leave on for 2 minutes.
4. Rinse very thoroughly.

For what hair type

For fine, thin, weak, and slightly porous hair. It does not moisturize thick, coarse, or very dry hair enough; in those cases, choose the Moisture Kick conditioner.

Active ingredients

• Creatine: Schwarzkopf describes it as an "energizer" that nourishes the fine hair strand.
• Vegan Keratin: a plant-based alternative to hydrolyzed keratin, designed to restore the strength and elasticity of the hair strand.
• Cell Equalizer Technology: fills the gaps in the outer layer of the hair strand and adds shine.

What else you need

• Volume Boost Shampoo
• Volume Boost Mousse
• Osis+ Upload Volume Cream
• 43 mm Round Brush

ProBeauty Tip. Rinse the conditioner with lukewarm to cool water and do not rub your hair with a towel afterward. Gently press it: fine hair tangles and flattens when rubbed.

Schwarzkopf Professional Bonacure Root Activating Serum 100 ml is the leave-in serum from the Bonacure Scalp Care range for weak, thinning hair. The formula with Superfood Complex, enriched with guarana and biotin, stimulates the scalp and makes the hair look fuller. It comes in the current packaging of the range and is used daily, without rinsing.

What it does for you

• Stimulated and energized scalp, with compounds that revitalize it.
• Enhanced microcirculation when applied with an energetic massage.
• Hair that looks fuller, with better quality and vitality.
• Light texture: it is not greasy, absorbs quickly and does not weigh down the hair.
• Vegan formula, without SLS/SLES, without silicones and without artificial colorants.

How to use it at home

1. Divide the hair, wet or dry, into sections.
2. Apply the serum evenly to the scalp.
3. Massage gently, with the fingertips, and do not rinse.
4. Repeat twice a day, every day. For results, the brand recommends using it together with the Root Activating shampoo.

For what type of scalp

For weak hair that is thinning and losing its density. The brand says that the entire range is dermatologically approved for the scalp and suitable for daily use, but does not recommend it for babies and young children. If the hair falls out suddenly, in large quantities or in patches, or if the scalp remains red, irritated or with thick scales, see a dermatologist: a cosmetic product is not a substitute for a consultation.

Active ingredients

• Guarana: it has almost double the caffeine of an ordinary coffee bean and many antioxidants; it helps stimulate the follicles.
• Biotin: a water-soluble vitamin that contributes to protein synthesis, including keratin, for a stronger hair strand.

What else you need

• Bonacure Root Activating Shampoo, before
• The same serum in 7 ml vials
• Bonacure Volume Boost light conditioner for lengths

ProBeauty tip. Apply it in the evening to a clean scalp and in the morning to dry hair, then massage for one minute in small circles. The massage is the part that stimulates microcirculation, do not skip it.

Yellow Hydra Care Shimmer Hair & Body Oil in the 10 x 5 ml pack is the same lightweight hair and body oil, divided into small bottles. It provides intense shine and hydration, and protects hair from the heat of the hairdryer and flat iron. It is the perfect size to try or to always keep in your bag.

What it does for you

• Intense shine on hair and skin.
• Hydration for dry-looking lengths.
• Heat protection up to 230°C from hairdryers and flat irons.
• Small bottles, easy to put in your bag or carry-on luggage.
• Vegan formula, with a lightweight texture.

How to use it at home

1. Shake the bottle well.
2. Apply a small amount of oil to towel-dried lengths and ends.
3. Dry and style the hair.
4. On other days, a drop on dry hair restores its shine. On the body, massage into dry skin until absorbed.

For what hair type

For all hair types, especially dull hair. Use very little on fine hair. If you already know you like the oil and use it daily, the 100 ml bottle is more practical.

Active ingredients

• Lumitech: a complex of primrose flower extract and rhodiole oil. Gives hair a luminous and shiny appearance and protects it from oxidative stress caused by free radicals.
• Tamarindo extract: moisturizing and antioxidant. Makes hair shiny and soft and easier to detangle.
• Aloetrix: a complex of aloe vera, wheat proteins, and UV filter. Hydrates, makes combing easier, and protects the hair shaft surface.

What else you need

• The same oil in a 100 ml bottle
• Beautifying Mist Illuminating Spray
• Glow Shampoo 10 x 10 ml
• Glow Conditioner 10 x 10 ml

ProBeauty Tip. Put a small bottle in your beach bag. After a bath and sun exposure, a few drops on the ends and shoulders restore shine to both your skin and hair.

Schwarzkopf Professional Bonacure Scalp Soothing is the soothing shampoo from the Bonacure Scalp Care range, for dry and sensitive scalps prone to irritation. It gently cleanses, soothes the scalp and helps balance its hydration. It comes in the current range packaging and is available in 250 ml and 1000 ml.

What it does for you

• Soothed scalp from the first wash.
• Balanced hydration: helps balance the scalp's hydration level.
• Nourished lengths, soft and supple after rinsing.
• Strengthened hair structure, as described by the brand.
• No SLS/SLES sulfates, no silicones and no artificial colorants; vegan formula.

How to use it at home

1. Wet your hair thoroughly.
2. Apply the shampoo and massage the scalp with light pressure for up to 2 minutes.
3. Rinse very thoroughly.
4. For added comfort, follow with the Scalp Soothing serum, which does not need to be rinsed out.

For what type of scalp

For dry and sensitive scalps that itch or feel tight. It is dermatologically approved and can be used daily, including after dyeing or bleaching. It is not an anti-dandruff shampoo. If your hair falls out suddenly, in large quantities or in patches, or if your scalp remains red, irritated or with thick flakes, see a dermatologist: a cosmetic product is not a substitute for a consultation.

Active ingredients

• Kale: contains vitamins A, B, C and K, antioxidants and Omega-3 and Omega-6 fatty acids, which help nourish the scalp.
• Madecassoside: pure active ingredient from Centella asiatica leaves, with soothing properties; helps the skin retain moisture.

What else you need

• Bonacure Scalp Soothing Serum, the next step
• Bonacure Moisture Kick conditioner for lengths
• Bonacure Color Freeze conditioner, for colored hair

ProBeauty tip. The 1000 ml size is worth it if you wash your hair often and have a sensitive scalp all year round. Fit a pump onto the bottle and dispense one pump per wash.

Schwarzkopf Professional Bonacure Moisture Kick Conditioner 1000 ml is the moisturizing conditioner from the Moisture Kick range, now with a new formula containing aloe vera and moringa extract. It is lightweight, silicone-free, and gently detangles normal to dry, fragile, or wavy hair. The large bottle offers great value if you use it with every wash.

What it does for you

• Gently detangles normal to dry and wavy hair.
• Lightweight hydration: helps restore moisture levels without weighing hair down.
• Easier to comb through and better elasticity.
• Healthy, shiny look after every wash.
• Vegan formula, free from silicones and artificial colorants.

How to use it at home

1. After using Moisture Kick shampoo, gently pat your hair dry with a towel.
2. Apply 8–12 g of conditioner to the lengths and ends and massage gently.
3. Leave on for 2 minutes.
4. Rinse thoroughly.

For which hair type

For normal to dry, fragile, porous, or wavy hair. For fine hair that is easily weighed down, use sparingly on the ends only, or choose Volume Boost gel conditioner.

Active ingredients

• Aloe vera: helps moisturize, smooths the hair fiber and adds shine; Schwarzkopf says it is also known for soothing the scalp.
• Moringa extract: absorbs quickly, nourishes and moisturizes, strengthens the hair fiber and helps control frizz.
• Cell Equalizer Technology: smooths the hair fiber surface for soft, manageable, and shiny hair.

What else you need

• Moisture Kick moisturizing shampoo
• Moisture Kick moisturizing mask
• Moisture Kick leave-in conditioner spray
• Wide-tooth comb

ProBeauty tip. Fit a salon pump onto the 1000 ml bottle: you will always dispense the same amount and no longer waste conditioner with wet hands.

Schwarzkopf Professional Bonacure Color Freeze Silver pH 4.5 Mask is the pigmented mask from the Color Freeze line for white, grey, or bleached hair. It provides intensive care while neutralizing unwanted warm tones. The reformulated formula with Care Boost Complex does not weigh hair down.

What it does for you

• Cool blonde, without yellow reflections, thanks to violet and blue pigments.
• Cool tones are preserved and intensified.
• Delicate ash shine on white hair and very light bases.
• Intensive care, which leaves hair easier to comb through.
• Protected color, because the hair fiber returns to pH 4.5.

How to use it at home

1. Wash your hair with Color Freeze Silver Shampoo and towel-dry.
2. Apply 25–30 g of mask evenly throughout the hair.
3. Leave on for 5–10 minutes: less for light neutralization, up to 10 for intense neutralization.
4. Rinse thoroughly and continue with Color Freeze Spray Conditioner.

For what hair type

For bleached hair, blonde highlights, grey or white hair that develops yellow tones over time. The neutralizing effect is not visible on brown or dark hair; in that case, the regular Color Freeze mask is more suitable for you.

Active ingredients

• pH 4.5 Balancer Technology: brings the hair fiber to the optimal pH of 4.5 and keeps the color pigments locked inside its structure.
• Care Boost Complex: a blend of active ingredients that provides deep care while leaving hair light, with more shine and less frizz.
• Cell Equalizer Technology: seals the hair fiber surface and protects it from water and dryer heat.

What else you need

• Color Freeze Silver pH 4.5 Shampoo
• Color Freeze Leave-In Spray Conditioner
• Sealed Ends+ Serum for Split Ends
• Wide-Tooth Comb

ProBeauty Tip. If you have blonde highlights only on one part of your hair, apply the mask to them first and only at the very end to the rest of the lengths. This way, the pigment works where the yellow is, and the darker hair does not acquire unnecessary cool reflections.

Schwarzkopf Professional Bonacure Color Freeze Conditioner pH 4.5 1000 ml is the gentle conditioner from the Color Freeze line, for color-treated and slightly porous hair. It detangles, makes combing easier and brings the hair back to pH 4.5, so the color doesn't wash out quickly. It contains no silicones or artificial colorants.

What it does for you

• Fast detangling and easy combing, even on porous hair.
• Protected color, because the pH of 4.5 keeps the pigments in the hair.
• Shades come back to life after every application.
• Shine, because it smooths the surface of each strand.
• Vegan formula, without silicones.

How to use it at home

1. Wash your hair with Color Freeze shampoo and towel dry.
2. Apply 8–12 g of conditioner to the lengths and ends and work it through with your fingers.
3. Leave it on for 2 minutes.
4. Rinse thoroughly, then style as usual.

For what type of hair

For color-treated, highlighted, or slightly porous hair that gets tangled and loses its shine. If your hair is very damaged after bleaching, use the Color Freeze mask once a week, which provides deeper care.

Active ingredients

• pH 4.5 Balancer Technology: brings the hair to the optimal pH of 4.5, tightens the structure from within and keeps color pigments locked in the hair.
• Vegan keratin: fills the damaged areas inside the hair strand and restores its strength and elasticity.
• Cell Equalizer Technology: seals the surface of the hair strand, so that water and the dryer no longer wash the color out of it.

What else you need

• Color Freeze Shampoo pH 4.5
• Color Freeze Mask for color-treated hair
• Color Freeze Leave-In Conditioner Spray
• Wide-tooth comb

ProBeauty Tip. The 1000 ml bottle is a great value if you wash your hair often. Keep it in the bathroom with the cap tightly closed and, if it is difficult for you to handle when wet, pour a portion into a smaller container with a pump.

Schwarzkopf Professional Bonacure Scalp Soothing Soothing Serum 100 ml is the soothing serum from the Bonacure Scalp Care range, for dry and sensitive scalps prone to irritation. It instantly soothes and rebalances the scalp, thanks to kale and madecassoside from the Superfood Complex. It comes in the range's current packaging.

What it does for you

• Instantly soothed scalp, relaxed and rebalanced.
• Less dryness and itching: helps protect the scalp from them.
• After dyeing or between washes: you can use it when your scalp is sensitive.
• Lightweight texture, non-greasy, which absorbs quickly.
• Vegan formula, silicone-free and without artificial colorants.

How to use it at home

1. Divide the clean, damp hair into sections.
2. Apply the serum evenly to the scalp.
3. Massage gently with your fingertips.
4. Do not rinse. You can also use it between two washes when your scalp itches.

For what type of scalp

For dry and sensitive scalps that itch or feel tight. It is dermatologically approved for the scalp and suitable for daily use. It is not an anti-dandruff product. If your hair falls out suddenly, in large quantities or in patches, or if your scalp remains red, irritated or with thick flakes, see a dermatologist: a cosmetic product is not a substitute for a consultation.

Active ingredients

• Kale: contains vitamins A, B, C and K, antioxidants and Omega-3 and Omega-6 fatty acids, which help nourish the scalp.
• Madecassoside: pure active ingredient from Centella asiatica leaves, with soothing properties; helps the skin retain moisture.

What else you need

• Bonacure Scalp Soothing Shampoo, before
• Bonacure Moisture Kick Conditioner for lengths
• Bonacure Color Freeze Conditioner, for dyed hair

ProBeauty Tip. Keep it at hand the day after dyeing: a few drops on the itchy parts, gently massaged, soothe the scalp without having to wash your hair again.

Schwarzkopf Professional Bonacure Repair Rescue+ Shine Treatment is a concentrated, rinse-out liquid treatment for damaged and dull hair. On the hair, it transforms into a thin, creamy layer that coats the strand. The result is a mirror-like shine, like after a salon treatment, without weighing the hair down.

What it does for you

• Mirror-like shine immediately after rinsing.
• Smooths the cuticle on contact, for hair that feels smooth to the touch.
• Helps repair the bonds within the hair strand with every use, so fewer broken strands.
• Easy application, because the liquid formula spreads quickly.
• Vegan, silicone-free formula, that does not weigh the hair down.

How to use it at home

1. Wash the hair with Repair Rescue+ Shampoo.
2. On wet hair, apply 20 ml from mid-lengths to ends.
3. Massage until the liquid becomes creamy.
4. Rinse very well and style as usual.

For what type of hair

For damaged, dull, and porous hair that has lost its shine after dyeing, bleaching, or heat. It works well when you want shiny hair quickly, for example before an occasion. For intensive repair of very damaged hair, choose Repair Rescue+ Treatment.

Active ingredients

• Peptide Bond Complex: the Repair Rescue+ line system, which works simultaneously inside and on the surface of the hair strand.
• Bond Repair Technology: strengthens the internal structure of the hair strand, helps repair existing damage, and protects it from future stress.
• Multi-peptides: peptides are short chains of amino acids. Here they strengthen the cuticle and smooth the surface of the hair strand.
• Vegan alternative to keratin: complements the line's technology, without ingredients of animal origin.

What else you need

• Repair Rescue+ Shampoo
• Repair Rescue+ Leave-In Spray Conditioner
• Sealed Ends+ Serum for Split Ends
• Repair Rescue+ Treatment Mask

ProBeauty Tip. Schwarzkopf says to use it together with Repair Rescue+ Shampoo to get the full effect of the Peptide Bond Complex. Don't skip the shampoo and don't replace it with one from another line.

Sensus Sun Care Hydra Protective Spray Hair Protective Milk 200 ml is the spray milk of the Sun Care range. It hydrates and protects hair before, during, and after sun exposure. It has a light formula, with almond oil, which absorbs quickly and leaves no residue.

What it does for you

• Hydrated hair after the sun, sea, and chlorine.
• Soft and shiny hair, with a healthy look, without being weighed down.
• Absorbs quickly and leaves no residue.
• Intense hydration before blow-drying, and outside of vacation.
• Summer fragrance, floral and woody.

How to use it at home

1. Shake the bottle gently.
2. Spray on the lengths and ends before going out in the sun.
3. Reapply during exposure, and especially after swimming.
4. At home, apply to washed hair before drying for extra hydration.

For what type of hair

For any type of hair exposed to the sun, salt, and chlorine, whether natural or colored. The light texture also works on fine hair. It is not a sunscreen for the skin or scalp.

Active ingredients

• Almond oil: hydrates and nourishes the lengths, leaving them soft.

Sensus summer fragrance: magnolia and Damask rose, followed by argan, sandalwood, cedar, and vetiver, on a base of patchouli, amber, and musk.

What else you need

• Sun Care Leave-In Conditioner
• Sun Care Elixir Oil Serum
• Illumyna Daily Shampoo

ProBeauty Tip. Spray from a hand's distance away and immediately comb through with a wide-tooth comb. This ensures the product is evenly distributed throughout the hair, not just on the surface.

Sensus Sun Care Elixir Oil Hair Serum 100 ml is the hydrating and illuminating serum from the Sun Care range for hair exposed to the sun. It moisturizes and protects the hair during exposure. It keeps your hair detangled, soft and shiny throughout your vacation.

What it does for you

• Detangled hair, easy to comb through even after a swim.
• Soft and shiny hair, with more radiance.
• Hydration for sun-dried lengths.
• Use on wet or dry hair, as often as needed.
• Summer fragrance, floral and woody.

How to use it at home

1. Place a few drops in the palms of your hands and rub them together gently.
2. Apply to the lengths and ends, on wet or dry hair.
3. Comb or style as usual.
4. Repeat throughout the day if hair feels dry or tangled.

For what hair type

For any hair exposed to the sun, salt and chlorine, especially for dry and tangled summer lengths. For fine hair, start with a single drop. It is not a sunscreen for the skin.

Active ingredients

• Almond oil: moisturizes, softens and helps detangle lengths.

Sensus summer fragrance: magnolia and Damask rose, then argan, sandalwood, cedar and vetiver, on a base of patchouli, amber and musk.

What else you need

• Sun Care Leave-In Conditioner
• Sun Care Hydra Protective Spray
• Illumyna Daily Shampoo
• Illumyna Color Shampoo, for colored hair

ProBeauty Tip. Place a drop on the ends before swimming, then secure the hair in a loose braid. Salt and wind will tangle it much less.

Schwarzkopf Professional Scalp Clinix Soothing Booster 45 ml is the soothing concentrate from the Scalp Clinix salon treatment. Mixed with Biotic Base, it leaves dry and delicate scalps feeling calm and balanced. At home, the effect continues with the Soothing shampoo and mask.

What it does for you

• Soothed scalp: a calming sensation on the delicate scalp.
• Balance: helps dry scalps feel more comfortable.
• Personalized treatment: transforms Biotic Base into a soothing treatment.
• Small dose: 5 g per application, so the bottle lasts for several treatments.

How to use it at home

1. Wash your hair and towel-dry it thoroughly.
2. In a bowl, mix 5 g of the Booster with 25 g of Scalp Clinix Biotic Base.
3. Apply the mixture to the scalp in sections and massage gently. Leave on for up to 10 minutes.
4. Rinse thoroughly.

For what type of scalp

For dry, sensitive scalps that feel tight or itchy. Do not use on irritated scalps, with wounds, or immediately after bleaching. If your hair falls out suddenly, in large quantities or in patches, or if your scalp remains red, irritated, or with thick flakes, see a dermatologist: a cosmetic product is not a substitute for a consultation.

Active ingredients

• Allantoin, bisabolol and panthenol: help soothe the scalp and strengthen its protective barrier; panthenol also retains moisture.
• Tiger grass, cornflower and witch hazel: plant extracts selected by the brand for their soothing effect on sensitive skin.
• Biotic Technology: fermented ingredients, such as molasses and fermented rice extract, plus edelweiss extract. Helps balance the microbiome, i.e., the microorganisms that live on the scalp.

What else you need

• Scalp Clinix Biotic Base, required for mixing
• Scalp Clinix Soothing Shampoo
• Scalp Clinix Soothing Mask

ProBeauty tip. In winter, when radiators dry out the air, a sensitive scalp needs soothing the most. A treatment with Soothing Booster at the start of the cold season is a good habit.

Schwarzkopf Professional Scalp Clinix Oil Control Booster 45 ml is the concentrate for oily scalps in the Scalp Clinix salon treatment. Mixed with Biotic Base, it refreshes the scalp that gets oily quickly. At home, the effect continues with the Oil Control shampoo and mask.

What it does for you

• Refreshed scalp, with a cooling sensation.
• Personalized treatment: transforms Biotic Base into a treatment for oily scalps.
• Purifying ingredients: eucalyptus, rosemary, and menthol.
• Small dose: 5 g per application, so the bottle lasts for several treatments.

How to use it at home

1. Wash your hair and towel-dry it well.
2. In a bowl, mix 5 g of the Booster with 25 g of Scalp Clinix Biotic Base.
3. Apply the mixture to the scalp in sections and massage gently. Leave it on for up to 10 minutes.
4. Rinse very thoroughly.

For what type of scalp

For oily scalps, with roots that get oily quickly. It is not for dry, sensitive, or irritated scalps: for those, there is the Soothing Booster. If itching, redness, or flakes do not go away, see a dermatologist.

Active ingredients

• Eucalyptus leaf extract and menthol: purifying and cooling; menthol amplifies the feeling of freshness on the scalp.
• Rosemary extract: antioxidant, used for skin and scalps prone to oiliness.
• Biotic Technology: fermented ingredients, such as molasses and fermented rice extract, plus edelweiss extract. Helps balance the microbiome, i.e., the microorganisms that live on the scalp.

What else you need

• Scalp Clinix Biotic Base, mandatory for mixing
• Scalp Clinix Oil Control Shampoo
• Scalp Clinix Oil Control Mask

ProBeauty Tip. For oily scalps, the massage during the break should be light and slow. High pressure stimulates the sebaceous glands, and the freshness effect is lost more quickly.

Schwarzkopf Professional Scalp Clinix Flake Control Booster 45 ml is the anti-dandruff concentrate from the Scalp Clinix salon treatment. Mixed with Biotic Base, it soothes the irritated scalp and removes flakes. It is for all types of dandruff.

What it does for you

• Flakes removed from the irritated scalp.
• Soothed scalp after treatment.
• Personalized treatment: transform Biotic Base into an anti-dandruff care.
• Small dose: 5 g per application, so the bottle lasts for several treatments.

How to use it at home

1. Wash your hair and towel-dry it well.
2. In a bowl, mix 5 g of the Booster with 25 g of Scalp Clinix Biotic Base.
3. Apply the mixture to the scalp, in sections, and massage gently. Leave it on for up to 10 minutes.
4. Rinse very thoroughly.

For what type of scalp

For scalps with dandruff, dry or oily, and for irritated scalps with flakes. It is not for scalps with wounds. Dandruff from psoriasis or eczema requires a dermatological approach. If hair falls out suddenly, in large quantities or in patches, or if the scalp remains red, irritated, or with thick flakes, see a dermatologist: a cosmetic product is not a substitute for a consultation.

Active ingredients

• Octopirox: an anti-dandruff ingredient often used in products of this type; it acts on Malassezia yeasts, the main cause of dandruff.
• Ginger root extract: an Ayurvedic ingredient that stimulates microcirculation, for a revitalized scalp.
• Biotic Technology: fermented ingredients, such as molasses and fermented rice extract, plus edelweiss extract. It helps balance the microbiome, i.e., the microorganisms that live on the scalp.

What else you need

• Scalp Clinix Biotic Base, mandatory for mixing
• Scalp Clinix Flake Control Shampoo
• Scalp Clinix Pre-Shampoo Scrub

ProBeauty Tip. If you use the salon treatment at home, weigh the booster on a jewelry or kitchen scale with 1 g precision. For small quantities, "by eye" usually means too much.

Schwarzkopf Professional Bonacure Anti-Dandruff Scalp Serum 100 ml is the leave-in serum from the Bonacure Scalp Care range for scalps with dandruff. It is a lightweight fluid that rebalances the scalp, protects it from external aggressors, and helps prevent new flakes. It comes in the current range packaging, with superfruits and AHAs.

What it does for you

• Fewer visible flakes: helps prevent new ones from appearing.
• Immediately soothed scalp, with a fresh feeling.
• Scalp protected from external aggressors, thanks to the pH-balanced formula.
• Lightweight texture, non-greasy and absorbs quickly.
• Vegan formula, silicone-free and without artificial colorants.

How to use it at home

1. Wash your hair with Bonacure Anti-Dandruff Shampoo and towel-dry it.
2. Divide your clean, damp hair into sections.
3. Apply the serum evenly to the scalp and massage gently, using even pressure.
4. Do not rinse. Style your hair as usual.

For what type of scalp

For scalps with dandruff, dry or oily, that feel stressed. It is dermatologically approved for the scalp and suitable for daily use. It is not for scalps with wounds. If your hair falls out suddenly, in large quantities or in patches, or if your scalp remains red, irritated, or with thick flakes, see a dermatologist: a cosmetic product is not a substitute for a consultation.

Active ingredients

• Forest superfruits: provide antioxidants and vitamins, which help strengthen the skin's protective barrier.
• AHA (alpha-hydroxy acid): removes dirt and pollutants and exfoliates dead cells, keeping the scalp hydrated.

What else you need

• Bonacure Anti-Dandruff Shampoo, before
• Bonacure Scalp Soothing Shampoo, for sensitive days
• Bonacure Moisture Kick Conditioner for lengths

ProBeauty Tip. Apply the serum immediately after washing, while the scalp is still damp: it distributes more evenly and allows you to reach the entire scalp, not just the crown in the middle.

Kallos KJMN Keratin is a hair mask with keratin and milk proteins. The formula helps care for the hair strand structure and improve the hair's outer layer. It nourishes and protects dry strands with split ends.

What it does for you

• Cares for the hair strand structure with keratin.
• Helps the hair's outer layer look better cared for.
• Nourishes dry hair.
• Protects strands with split ends.

How to use it at home

1. Wash your hair with shampoo.
2. Towel-dry your hair.
3. Apply the mask to damp hair, from mid-lengths to ends.
4. Leave it on for 5 minutes.
5. Rinse thoroughly with water.

For what hair type

Kallos recommends it for dry, fragile, and chemically treated hair: dyed, bleached, or permed. It is also useful if you frequently use a flat iron or hairdryer. On fine hair, use a small amount, only on the lengths. If your hair is healthy and only slightly dry, a nourishing conditioner is enough. The 1000 ml jar lasts for many applications, even on long hair. For visible results, use it regularly, not just occasionally.

Active ingredients

• Keratin: cares for the hair strand structure.
• Milk proteins: nourish and protect dry hair.

What else you need

• Kallos KJMN Nourishing Shampoo for dry hair
• Kallos Professional Repair Conditioner with keratin
• Kallos KJMN Serum for dry ends

ProBeauty tip. Set a 5-minute timer when you apply the mask. The time recommended by the brand is sufficient; there is no need to leave it on longer.

Give your colored hair the professional care it needs with Wella Professionals Ultimate Color Conditioner – the moisturizing conditioner specially created to maintain vibrant color, reduce porosity, and protect hair against breakage.

Its advanced formula works both on the surface and deep within, smoothing cuticles and helping to lock in color pigments. The result? Softer, more resilient hair and intense color that lasts up to 10 weeks.

Enriched with glycine, Pro-Vitamin B5, and Metal Purifier technology, this conditioner:

✔️ Protects against free radicals and metal deposits
✔️ Maintains optimal hydration in the hair shaft
✔️ Reduces porosity and seals in color
✔️ Smoothes the cuticle for easy detangling
✔️ Provides up to 86% protection against breakage

Part of the professional Ultimate Color ritual, the conditioner is suitable for all types of colored hair and contributes to revitalized hair from the very first use.

🔬 Dermatologically tested
🌿 Formula without animal-derived ingredients

How to use:

After washing hair with Ultimate Color shampoo, apply the conditioner to clean, damp hair, focusing on lengths and ends. Leave on for 30 seconds to 3 minutes, then rinse thoroughly.

💡 Ideal for: colored, dry, or porous hair that needs hydration, protection, and color intensity retention.

✨ Intense color for up to 100 days, mirror-like shine, and visibly stronger hair

The professional set L’Oréal Professionnel Serie Expert Vitamino Color Spectrum is specially created for hairstylists and salons who want to offer colored hair advanced color protection, deep hydration, and a spectacular finish. The innovative formula, enriched with Ferulic Acid and Citric Acid, acts deep within the hair fiber to seal pigments and maintain color intensity for a long period.

🔬 Proven professional performance for all 5 dimensions of color:
shine, saturation, contrast, tone, and luminosity

🌟 Key benefits for professional use:

• 🎨 Maintains color intensity for up to 100 days*
• ✨ Mirror-effect shine, instant and long-lasting
• 💪 Hair up to 98% stronger
• 💧 Deep hydration without weighing down
• 🌈 Rich, clear colors, without unwanted reflections
• 🧴 Professional textures, easy to work with in the salon

🧪 Technology & active ingredients:

• Ferulic Acid – powerful antioxidant, protects color and hair fiber
• Citric Acid – seals pigments inside the hair shaft and smooths the cuticle
• 2.5% Citric Acid (in conditioner) – high concentration for intense and lasting results

🧴 Set contents:

• Vitamino Color Spectrum Shampoo 300 ml – gently cleanses, instantly hydrates, and strengthens the fiber
• Vitamino Color Spectrum Conditioner 200 ml – seals color, smooths, and provides silkiness

📌 Proven results:
✔ up to 72% more instant shine
✔ up to 86% more hydration
✔ up to 70% silkier hair immediately

🔔 Professional recommendation: continue the routine with Vitamino Color Spectrum Glass Shine Serum for maximum shine effect.

💛 Give your hair the freshness and vitality it deserves every day with Sensus Illumyna Daily Shampoo 15ml, the gentle shampoo created for all hair types. Its innovative formula, based on fermented rice water, active black tea water, and seaweed extract, cleanses gently yet effectively, leaving hair airy, silky, and full of natural shine.

✨ Perfect for normal, fine, or lifeless hair, this shampoo provides the necessary hydration without weighing it down, prevents damage caused by external factors, and keeps the scalp balanced, calm, and protected.

⭐ Key benefits of Illumyna Daily Shampoo:

• Gentle cleansing for daily use
• Instant revitalization, lightness, and natural volume
• Antioxidant protection for hair and scalp
• Gentle hydration without weighing down
• Leaves hair fresh, supple, and shiny

🌿 Premium active ingredients:

Fermented rice water: rich in amino acids, proteins, and vitamins, it smooths the hair fiber, moisturizes, and gives a natural shine, regulating scalp pH.
Active black tea water: a powerful antioxidant, it protects against pollution and regulates sebum for long-lasting freshness.
Seaweed extract: deeply nourishes hair, facilitates detangling, and maintains ideal hydration.

💆♀️ How to use:

Apply to wet scalp and hair, massage until a lather forms, rinse thoroughly, and repeat if necessary.

🎯 Recommended for:

• People who wash their hair daily or frequently
• All hair types – especially normal, fine, or volumeless hair

💫 Illumyna Daily Shampoo – freshness, shine, and balance every day!

💛 Say goodbye to frizzy and dry hair with Sensus Illumyna Discipline Set – Shampoo + Mask 15ml, the complete professional treatment for dry, difficult-to-manage, or frizz-prone hair. Its formulas, rich in fermented rice water, hemp oil, avocado oil, and argan oil, transform every use into a ritual of discipline and deep hydration.

✨ Illumyna Discipline Shampoo gently cleanses, intensely moisturizes, and leaves hair soft, supple, and easy to detangle. It is ideal for dry or unruly hair that needs smoothing and control.

💖 Illumyna Discipline Mask intensifies nourishment, repairs the hair fiber, and protects hair from dehydration, giving it a silky texture and a spectacular natural shine.

⭐ Essential benefits of the Discipline set:

• Deep hydration and restoration of elasticity
• Anti-frizz control and discipline of unruly strands
• Gentle cleansing, without drying the hair
• Soft, supple, shiny hair that is much easier to style
• Ideal for dry, unruly, thick, or difficult-to-manage hair

🌿 Premium active ingredients:

Fermented rice water: rich in amino acids and vitamins, provides shine, smoothing, and improves hair texture.
Hemp oil: creates a protective shield against moisture loss, providing long-lasting hydration.
Avocado oil: repairs the structure of dry and damaged hair, restores suppleness without weighing it down.
Argan oil: "liquid gold" for hair – gives volume, nutrients, and a radiant shine.

💆♀️ How to use – Shampoo:

Apply to wet hair, massage gently, rinse thoroughly. Repeat if necessary.

💆♀️ How to use – Mask:

Apply to lengths and ends, leave for 3–5 minutes, emulsify with water and rinse.

💫 Sensus Illumyna Discipline – The secret to smooth, hydrated, and perfectly disciplined hair, every day!

💛 Rediscover the beauty of perfect blonde with Sensus Illumyna Two-Phase Hydrating Spray, the professional treatment that instantly transforms dull, dry, or bleached hair into a luminous, hydrated, and soft-to-the-touch blonde. This two-phase spray works deeply to neutralize unwanted yellow tones, giving hair a cool, clean, and elegant shade – just like after a salon visit!

💧 Its professional formula, enriched with active goji and blueberry water, along with silk and soy proteins, intensely nourishes the hair fiber, restoring its natural elasticity and suppleness. Each spray leaves hair soft, easy to comb, and visibly shinier, without weighing it down.

🌿 Key Benefits:
• Neutralizes yellow reflections and achieves a cool, luminous blonde
• Hydrates and regenerates the hair strand from within
• Fortifies hair structure and prevents breakage
• Leaves hair soft, shiny, and full of vitality
• Ideal for blonde, bleached, or gray hair

✨ Key Ingredients:
– Active goji and blueberry water: rich in antioxidants, protects and energizes hair
– Silk and soy proteins: repair and smooth the hair fiber, providing a silky texture

💆♀️ How to use:
Shake well to mix the two phases. Spray evenly on damp, freshly washed hair, from lengths to ends. Do not rinse. Can be used daily for impeccable and hydrated blonde hair.

💫 Sensus Illumyna Two-Phase Spray – The secret to shiny, hydrated, and lively blonde hair, just like after the salon!

Restore your hair's natural hydration and shine with Nook Beauty Family Comfort Revitalizing Well-being Conditioner! This professional organic conditioner provides gentle care, detangling hair without weighing it down. With a vegan and sustainable formula, enriched with 95% natural and 95% biodegradable ingredients, it protects the health of the scalp and hair, offering a feeling of freshness and vitality.

Features:

- Organic, vegan, and sustainable product with natural ingredients
- Gently detangles hair, leaving it soft and easy to style
- Intensely hydrates and revitalizes hair
- Improves hair's natural shine and healthy appearance
- Clean Plus Formula – free from SLES/SLS, silicones, parabens, sulfates, and artificial colorants

How to use:

Apply an appropriate amount to wet, pre-washed hair
Distribute evenly through lengths and ends, avoiding roots
Leave on for 3-5 minutes for maximum effect
Rinse thoroughly with warm water

With Nook Beauty Family Comfort Revitalizing Well-being Conditioner, your hair will be more hydrated, healthier, and full of life every day!

💧✨ Say hello to perfectly defined and hydrated curls with Wella Professionals Nutricurls Curlixir Balm – the leave-in balm that completely transforms the hair care routine for curly and wavy hair! Its lightweight, yet intensely nourishing formula envelops each strand of hair in an explosion of hydration and shine, providing elasticity, control, and a smooth, frizz-free look.

🌿 Infused with the Nourish-In complex based on jojoba oil, panthenol, vitamin E, proteins, and wheat bran extract, this balm redefines curls and protects them against humidity – for a fresh and disciplined look, day after day.

💁♀️ Ideal for daily use, without rinsing, it can be applied to both wet hair and dry hair between washes for an instant style refresh.

🌸 Key benefits:

• Intensely hydrates and smooths frizz
• Defines curls and restores their elasticity
• Protects against frizz and humidity
• Nourishes and strengthens the hair fiber structure
• No rinsing required – ideal for a quick routine
• Suitable for all curl types

🧴 How to use:

Apply evenly to wet hair, from lengths to ends. Do not rinse. To refresh curls, also use on dry hair between washes.

💁♀️✨ Enjoy light and hydrated curls with Nutricurls Milky Waves creamy spray from Wella Professionals! The lightweight yet nutrient-rich formula deeply nourishes hair strands and gives you soft, defined, and frizz-free curls.

🌿 Infused with jojoba oil and wheat bran extract, the spray is part of the professional Nutricurls range, specially designed for the unique needs of wavy or curly hair. Perfect for revitalizing your hairstyle between washes or as a leave-in treatment after showering.

🌸 Key Benefits:

• Creamy, non-greasy texture, easy to apply
• Nourishes and moisturizes without weighing down
• Provides support and definition to waves
• Hair remains soft, elastic, and easy to style
• Can be used on wet or dry hair
• No rinse – ideal for daily use
• 🧴 How to use:
  Apply evenly to damp hair, on lengths and ends. Do not rinse. Can also be applied to dry hair to refresh curls.

⚠️ Caution: Avoid contact with eyes. In case of contact, rinse thoroughly with water.

💚 Enjoy bouncy curls and disciplined hair with the professional Nutricurls conditioner from Wella Professionals! Created specifically for curly and wavy hair, this conditioner provides the intense hydration you need, instantly eliminating tangles and static. Its lightweight yet effective formula leaves hair soft, smooth, and easy to style – perfect for a natural and radiant look!

🌿 Key Benefits:

• Gently and effectively detangles wavy and curly hair
• Provides intense nourishment and leaves hair visibly healthier
• Smooths frizz and reduces flyaways
• Hair becomes soft, easy to comb and style
• Improves hair texture and structure

🧴 How to use:
Apply conditioner to washed, towel-dried hair, distributing it through lengths and ends. Leave on for 1 minute, then rinse thoroughly.

✨ Recommendation:
For excellent results, use in conjunction with other products from the Nutricurls range.

🧪 Intensive cleansing, perfect preparation, visible results from the first use!
Transform every technical service into a success with Illumyna Pro Care Alkaline Priming Shampoo – an ultra-concentrated formula, scientifically developed for professionals who seek performance, protection, and efficiency in the salon.

✨ Key benefits:

• Deeply cleanses lengths and ends
• Eliminates residues and impurities that prevent treatment absorption
• Gently opens the cuticle to prepare hair for coloring, bleaching, reconstruction treatments, etc.
• Visible effects from the first use
• Alkaline pH 8.5–9.0 – ideal for opening the hair fiber

🌿 Clean Beauty Formula:
✔ 97% naturally derived ingredients
✔ SLES, SLS, sulfate, paraben, silicone-free
✔ 100% vegan

💡 DualFiber Act™ + Hydra Infusion Technology: supports intensive reconstruction of the hair fiber, protecting hair against mechanical and chemical aggressions.

🔧 How to use:

1. Wet hair and apply a moderate amount of product.

2. Massage gently and rinse.

3. Reapply, leave on for 5 minutes, then rinse thoroughly.

📌 Ideal for: all hair types, especially before technical treatments

🌿 Bring your fragile and thin hair back to life!
Say goodbye to excessive hair loss and enjoy a clean scalp and visibly stronger hair with Biolage Full Rescue, the fortifying shampoo specially created for fragile, thin hair prone to shedding.

With a delicate and effective formula, enriched with rosemary oil and niacinamides, this shampoo gently cleanses the scalp, intensely hydrates and strengthens hair strands from root to tip. The result? 74% stronger hair, more voluminous and healthier!

💚 Key benefits:

• ✅ Gentle cleansing, without aggressing the scalp
• ✅ Up to 74% more resistance against breakage*
• ✅ Intense hydration for a revitalized look
• ✅ Fortifies thin and fragile hair strands
• ✅ Restores hair's volume and healthy texture
• ✅ Ideal for daily use

🔬 *Instrumental test after use in complete routine with conditioner and treatment.

🌿 Key ingredients:

• Rosemary oil – stimulates microcirculation and strengthens the hair root
• Niacinamides – rebalance the scalp and support cell regeneration

✨ How to use:

1. Apply an appropriate amount to wet hair.

2. Massage gently with circular movements until lather forms.

3. Rinse with plenty of water.

⚠️ In case of contact with eyes, rinse immediately.

🌿 Intensive treatment for visibly stronger and thicker hair!
Do you have thin, fragile hair with a tendency to fall out? The Biolage Full Rescue densifying and revitalizing mask is the answer to your needs. Formulated without silicones, with a light and creamy texture, this mask penetrates deep into the hair shaft, providing deep nourishment, intense hydration, and resistance to breakage, without weighing it down.

✨ From the first use, your hair will be 15 times smoother, 71% more hydrated, and 32% more resistant to hair loss. Ideal for fine, lifeless hair, this mask completely transforms the appearance and texture of your hair.

💚 Key Benefits:

• ✅ Strengthens hair from root to tip
• ✅ 15x smoother and 71% more hydrated hair*
• ✅ Reduces hair loss by up to 32%*
• ✅ Deep hydration and nourishment, without weighing down
• ✅ Suitable for scalp application – soothing effect
• ✅ Silicone-free – light texture
• ✅ Ideal for fragile, thin, lifeless hair

🔬 *Instrumental test after a single use.

🌿 Star Ingredients:

• Rosemary oil – known for stimulating scalp circulation and strengthening hair
• Niacinamide – supports cell regeneration and strengthens the scalp's natural barrier

✨ How to use:

1. Apply the mask to wet hair after shampooing.

2. Leave on for 3–5 minutes.

3. Rinse thoroughly with plenty of water.

⚠️ Avoid contact with eyes. In case of contact, rinse immediately with plenty of water.

💥 Stop hair loss and restore its strength, from root to tip!
Do you have fragile, thin, or easily falling hair? Say goodbye to lifeless hair with Biolage Full Rescue, the intensive treatment that reduces hair loss by up to 74%* and stimulates the scalp for denser, stronger, and visibly healthier hair.

🌱 The power of nature and science in a concentrated formula with Aminexil, rosemary oil, and niacinamides, for multiple actions:
✔ Fortification, ✔ Volume, ✔ Protection against oxidative stress.

✨ Key Benefits:

• ✅ Reduces hair loss by up to 74%*
• ✅ Strengthens the hair fiber from root to tip
• ✅ Stimulates scalp microcirculation
• ✅ Creates an optimal environment for hair regeneration
• ✅ Denser, thicker hair, full of vitality
• ✅ Visible results after just a few weeks
• ✅ Non-greasy, non-weighing, easy to apply

🔬 *Instrumental test over 6 weeks of using the ampoules in combination with the shampoo and conditioner from the Full Rescue range.

🌿 Top active ingredients:

• Aminexil – slows down hair loss and strengthens the roots
• Rosemary oil – revitalizes the scalp
• Niacinamides – improve hair structure

💡 How to use:

1. Apply to damp, towel-dried hair.

2. Use the applicator tip to evenly distribute the contents of one ampoule directly onto the scalp.

3. Gently massage the scalp with your fingertips.

4. Do not rinse. Style as usual.
   🗓️ It is recommended to use 1 ampoule per day for 6 weeks.

💫 Transform fine hair into a voluminous and vital hairpiece!

If you have thin, lifeless, or breakage-prone hair, Biolage Full Rescue Leave-in Spray is the perfect ally. Infused with revitalizing rosemary oil and fortifying niacinamides, this leave-in treatment provides instant volume from root to tip, gently detangles, and tames unruly strands.

🔹 Light texture, no residue – the gel formula doesn't weigh hair down
🔹 Ideal for fine or weakened hair – effortless discipline
🔹 Ready for styling – provides a fuller and softer look

🌿 Active ingredients:

• Rosemary oil – Stimulates the scalp and provides vitality to the hair strand
• Niacinamides – Fortifies the hair structure and prevents breakage

✨ Key benefits:

✔ Visible volume from the first use
✔ Light texture, perfect for daily use
✔ Easy detangling & anti-frizz
✔ Denser, smoother, and easier-to-style hair
✔ Does not make hair greasy

💡 How to use:

Spray evenly on damp hair, from root to tip. Blow-dry to activate volume and shine. Do not rinse.
⚠️ Avoid contact with eyes. If it occurs, rinse immediately with plenty of water.

🌿 Supreme pampering for sensitive scalp – soothes, hydrates, and revitalizes!

Transform your haircare routine into a moment of relief with this intensive treatment from Kérastase, specially designed for irritated, inflamed, or itchy scalps. With a formula rich in active ingredients, it provides an instant sensation of comfort and reduces discomfort for up to 48 hours!

🌟 Key benefits

✔️ Immediately soothes irritation, itching, and redness
✔️ Deeply hydrates and protects against oxidative stress
✔️ Sensation of comfort that lasts up to 2 days
✔️ More supple, healthier scalp, without a heavy feeling at the roots
✔️ Clinically tested, suitable for daily use

🔬 Active ingredients

• PS21 (Polysorbate 21) – Hydrates and strengthens the scalp's protective barrier
• Rhamnose – Anti-aging plant molecule that restores scalp elasticity and strengthens hair roots

🧴 How to apply

1. Without removing the vial cap, attach the applicator to the top and secure it firmly

2. Apply directly to dry or towel-dried scalp

3. Gently massage with your fingertips, from the forehead to the crown
   ⏳ Do not rinse. Apply daily for optimal results.

💆♀️ Ideal for all scalp types experiencing discomfort, irritation, itching, or external stress.
📦 Contains 10 vials x 6ml – a complete 10-day treatment or cyclically, as needed.

🌟 An infusion of strength and thickness for denser, stronger, and richer hair!

Rediscover the beauty of your hair with this intensive treatment from Kérastase, designed to revitalize and strengthen the hair fiber from root to tip. Ideal for individuals experiencing hair thinning, lack of volume, or density.

🌿 Remarkable Benefits:

✔️ In just 1 month: increased visible thickness and volume
✔️ In 3 months: up to 1000 new hairs*
✔️ Hair 5x stronger and 3x more resistant
✔️ Strengthened texture, more elastic and with more body
✔️ Does not make roots greasy – perfect for daily use
*Clinical test conducted on 342 individuals

🔬 High-Performance Active Ingredients:

• Stemoxydine® 5% – creates an ideal environment for stem cells, stimulating natural hair density
• Yang Complex (Madecassoside + Safflower Glucoside) – soothes the scalp, improves hair quality

🧴 How to use:

1. Without piercing the ampoule, screw on the applicator until it is fully secure.

2. Apply to dry or towel-dried hair, parting the hair in the usual styling direction.

3. Gently massage the scalp with your fingertips for deep absorption.
   📅 Daily application for 3 months. No rinsing required.

💎 Rediscover the strength and beauty of your hair with Kérastase's professional Cure Densité treatment! Formulated with Stemoxydine® and Complexe Yang, this 3-month program stimulates hair regeneration, improves hair fiber quality, and provides a visible effect of volume, thickness, and density.

✨ Clinically proven results:

✔ In 1 month: hair gains more mass, more thickness
✔ In 3 months: up to 1000 new hairs*
✔ 5 times stronger, 3 times more resistant, visibly fuller
✔ Texture is greatly improved, hair becomes more resistant and healthy

*Clinical study on 342 people

🔬 Top active ingredients:

• Stemoxydine® 5%: Creates an optimal environment for scalp stem cells, promoting the appearance of new hair.
• Complexe Yang (Madecassoside + Safflower Glucoside): Improves hair quality and soothes sensitive scalp.

💧 Essential benefits:

• Increased density per cm³
• Hair visibly thicker and stronger
• Does not weigh down the scalp or roots
• Ideal for daily use, for 3 months

🧴 How to use:

1. Without perforating the vial, screw the special applicator until it is fully secure.

2. Apply the treatment to dry or slightly damp hair, following the natural hair growth line.

3. Gently massage the scalp with your fingertips for complete absorption.

4. Apply daily for 3 months for optimal results.

🌟 Rediscover the beauty of your hair with K18 Damage Shield Conditioner, the professional conditioner that acts as a shield against aggressive environmental factors. Specially created to provide long-lasting protection, this conditioner ensures up to 3 days of resistance against UV rays, pollution, and heat generated by styling tools.

Its innovative formula with K18PEPTIDE™ restores lost proteins with every wash, rebuilding the hair strand from within. The result? Stronger, more elastic, more supple hair that radiates health and shine.

✨ Key benefits:

• Active protection against sun rays, pollution, and thermal factors.
• Hair more resistant to breakage and damage.
• Visible shine and anti-dullness effect.
• Smooths the cuticle, eliminates frizz, and leaves hair easy to comb.
• Light texture, which does not weigh down the hair.
• Suitable for all hair types, including fragile or chemically treated hair.

💡 How to use:

1. Apply to freshly washed hair, after shampoo.

2. Distribute evenly from mid-lengths to ends.

3. Rinse well and be surprised by silky, hydrated, and lively hair.

👉 For a complete protection and repair routine, use the conditioner together with K18 Damage Shield Shampoo.

💜 Neutralization, hydration, and strengthening – all in one step!

Indulge your blonde, gray, or bleached hair with Olaplex No.5P Blonde Enhancer Toning Conditioner, the only purple conditioner enriched with patented OLAPLEX Bond-Building™ technology, which not only neutralizes yellow tones but also strengthens the hair strand from within. Its lightweight and effective formula smooths, brightens, and deeply moisturizes without weighing down the roots – leaving hair silky, shiny, and easy to style.

🌟 What makes it special?
✔️ Neutralizes unwanted yellow tones in blonde, gray, or bleached hair
✔️ Intensely hydrates without weighing down the hair strand
✔️ Strengthens hair structure with OLAPLEX Bond-Building™ technology
✔️ Provides radiance and suppleness from roots to ends
✔️ Velvety texture, ideal for frequent use

💠 Key ingredients:
• Bis-Aminopropyl Diglycol Dimaleate – the OLAPLEX molecule that repairs hair bonds
• Shea Butter – provides deep hydration and softness
• Acid Violet 43 – active violet pigment that neutralizes yellow hues
• Next-generation oils and emollients – protect, smooth, and add shine

🧴 How to use:

1. Apply after shampooing with Olaplex No.4 or No.4P, on wet hair

2. Distribute evenly from roots to ends

3. Leave on for 1 to 5 minutes (depending on desired intensity)

4. Rinse thoroughly

⚠️ Caution: the product contains violet pigment and may stain light-colored materials. Gloves are recommended.

🎯 Ideal for:
• People with blonde, gray, or bleached hair
• Those who want to eliminate yellow reflections without compromising hair health
• Home or salon use for visible results from the first application

💖 With Olaplex No.5P, your hair doesn't just look better – it becomes stronger, more hydrated, and brighter.
📦 Add it to your hair care routine and discover the true brilliance of perfectly balanced blonde!

Restore freshness and vitality to your hair with Olaplex Nº4C Bond Maintenance Clarifying Shampoo, the professional shampoo that deeply purifies, eliminates impurity buildup, and strengthens the hair strand from within – all in a gentle, sulfate-free, pH-balanced formula.

🌿 What makes it so special?

✔️ Intense detoxifying cleanse – effectively removes heavy metals, chlorine, hard minerals, product residue, and pollutants from hair and scalp
✔️ Repair with patented OLAPLEX Bond-Building™ technology – rebuilds damaged bonds in the hair strand for stronger, healthier hair
✔️ Visibly improved color clarity – colors become more vibrant, and hair brighter
✔️ Sulfate-free. No dryness. Just balanced hydration. – respects the scalp's natural barrier
✔️ Ideal for all hair types – especially color-treated, dull, or product-laden hair

💧 Light texture, profound results
Its clarifying yet gentle formula leaves hair clean, airy, and healthy-looking – without weighing it down, drying it out, or damaging its structure. It is an essential step for maximizing the effectiveness of subsequent Olaplex treatments.

🧴 Simple and effective application:

1. Apply a suitable amount to palms and emulsify.

2. Massage onto wet hair, focusing on the scalp and distributing to the ends.

3. Lather well and leave on for up to 5 minutes.

4. Rinse thoroughly.
   ➡️ Follow with Olaplex Nº5 Conditioner or Olaplex Nº8 Moisture Mask for added hydration and deep repair.

💖 Who is it ideal for?
• People who frequently use styling products
• Hair exposed to hard water, pollution, coloring, or chemical treatments
• Those who desire perfectly clean, smooth, shiny, and easy-to-style hair

📦 Add it to your routine and rediscover the feeling of pure, healthy, and revitalized hair!
Olaplex Nº4C – more than a shampoo. It's the professional reset your hair needs.