574 products
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574 products
574 products
Nook Service Color Activator 12% 40Vol for Maximum Results and Formula Enriched with Baobab Oil
Oxidant Nook Service Color Activator 12% 40Vol
For maximum results during the coloring service with The Origin Color dye, we recommend using The Service Color Oxidant.
Its rich and creamy composition allows the user to obtain a mix that is very easy to apply, adheres perfectly to the hair, thus helping the pigments penetrate the hair shaft. Its formula, enriched with Baobab oil, guarantees delicate protection during bleaching and leaves hair shiny, soft, and hydrated.
The Tuttocolors Puring Dye Bowl is the black bowl with a handle and Tuttocolors inscription, in which you prepare the mixture for dyeing. In it, you combine the dye with the developer or the bleaching powder with the developer. You hold it with one hand and work with the brush in the other.
What it does for you
- Homogeneous mixture, prepared in a bowl dedicated solely to dyeing.
- Fits well in the hand, thanks to the handle, while applying the dye.
- Organized work: you have the mixture ready and load the brush easily.
- Works for any mixture: dye, bleach, mask.
- Makes a set with the Tuttocolors brush and with the disposable capes.
How to use it at home
- Put on gloves and place the bowl on a stable surface.
- Put the dye and developer in the ratio required by the instructions; for Flory Color and Fruity Color it is 1:1.5.
- Mix with the brush until you obtain a homogeneous cream, without lumps.
- Hold the bowl by the handle and apply the mixture immediately.
- At the end, wash it with warm water and soap, then dry it.
For what type of work
For any dyeing or bleaching done at home, with products that are mixed before application. Do not use a metal bowl for mixing: the dedicated bowl is the safer solution.
What else you need
- Tuttocolors Dyeing Brush
- Tuttocolors Dyeing Capes, 30 pcs
- Flory Color Ammonia-Free Dye
- Fruity Color Dye
- Tuttocolors 6% 20 vol Cream Developer
ProBeauty Tip. Place the bowl on a kitchen scale and weigh each ingredient before adding it. This way, you respect the exact ratio between the dye and the developer.
Puring Rehab Restructuring Shampoo for Curly Hair is the shampoo from the Rehab line, designed by Puring for curly and frizzy hair. It contains silk and wheat proteins, with a moisturizing and anti-frizz action. It nourishes and tames dull, static hair and gives curls shine, support, and elasticity.
What it does for you
- Soft, elastic, and strong curls, whether natural or permed.
- Less frizz and less static.
- Hydrated and silky hair, nourished and tamed.
- Shine for dull curls.
- More flexible cuticle, with an antioxidant and revitalizing action.
How to use it at home
- Wet your hair thoroughly.
- Apply the shampoo and massage your scalp, then let the foam run through the lengths.
- Rinse carefully.
- Follow with the Rehab mask, then with the Rehab curl spray or gel.
For what hair type
For curly, wavy, unruly, and frizzy hair, whether natural or permed. If you have straight hair and just want to smooth it, choose the Smoothing line. If your hair is damaged by bleaching but is not curly, you need a hair care line for damaged hair.
Active ingredients
- Wheat proteins: help curly hair become more elastic and strong.
- Silk proteins: give curls softness, shine, and a silky appearance.
What else you need
ProBeauty Tip. Wash your hair with your head tilted forward and let the foam run through the lengths without rubbing the curls between your palms. The coconut fragrance leaves a subtle scent on the hair.
Sensus MC2 Permanent Hair Color 100ml Intense Color and Perfect Coverage in 10 Minutes
Sold outAchieve professional coloring in just 10 minutes with Sensus MC2 Ammonia-Free Permanent Hair Color, an innovative formula that combines intense hydration, hair protection, and vibrant, long-lasting color. Thanks to certified natural ingredients, this hair dye restructures the hair fiber, providing 100% gray coverage and a perfectly personalized result.
💡 Ammonia-free & PPD-free formula – Protects hair and scalp, reducing the risk of irritation.
💡 Molecular restructuring complex – Strengthens hair, providing suppleness, shine, and resistance.
🔥 Key benefits:
✅ Fast coloring in just 10 minutes – Ideal for quick touch-ups and salon-quality results.
✅ Ammonia-free & PPD-free – Gentle coloring, without harshness on the scalp.
✅ 100% gray coverage – Powerful pigments for a uniform and long-lasting color.
✅ Creamy texture for easy application – Spreads evenly, without dripping.
✅ Varied color palette: 34 shades – 9 natural + 24 fashion + one neutral color for personalized shades.
🔹 How to use & Mixing ratio:
1️⃣ Preparation: Use protective gloves and apply quickly to dry hair.
2️⃣ Mixing:
• Intense root coloring: 1:1 (e.g., 30g dye + 30g developer).
• Light & glossy coloring: 1:1.5 (e.g., 30g dye + 45g developer).
• Tone-on-tone for lengths & ends: 1:2 (e.g., 30g dye + 60g developer).
3️⃣ Application & Processing time:
• Quick gray root touch-up: Localized application (20 Vol.), 10 min processing time.
• Brightness for lengths and ends: Uniform application (30 Vol.), 10 min processing time.
• Lightening up to 2 tones: Focused application (40 Vol.), 10 min processing time.
4️⃣ Finishing: Rinse hair thoroughly, wash with shampoo for colored hair, and apply a post-coloring treatment for maximum protection.
📌 Recommended for:
✔️ Hairstylists & professional salons – Rapid perfection for express coloring services.
✔️ Individuals who desire a gentle, ammonia-free hair dye with high performance.
✔️ Quick gray coverage & color revitalization – Ideal for frequent maintenance of colored hair.
Shampoo Formulated to Reduce Excess Sebum, Nook Difference Hair Care Re-Balance Sebo-Balancing
Sold outNook Difference Hair Care Re-Balance Sebo-Balancing Shampoo is a rebalancing shampoo specially designed for scalps with dandruff and excess sebum. It soothes the scalp, restoring its natural balance and preventing irritation and excessive dryness.
Key Features:
For Scalps with Dandruff and Excess Sebum: Formulated to address the specific problems of scalps with dandruff and excessive sebum production.
Soothes the Scalp: Provides a calming sensation for irritated scalps.
Naturally Rebalances the Scalp: Helps restore the scalp's natural balance.
Prevents Irritation and Dryness: Contributes to preventing irritation and excessive dryness of the scalp.
How to Use:
1. Apply to Wet Hair: Apply to wet hair.
2. Wait: Allow the shampoo to act for a few minutes.
3. Rinse Thoroughly: Rinse well. If necessary, the procedure can be repeated.
Deep Cleansing Shampoo, Ideal for Dry Scalp with Dandruff, Nook Difference Hair Care Purifying
Sold outNook Difference Hair Care Purifying Shampoo is specially designed for dry scalp with dandruff. This shampoo balances the scalp to prevent excessive sebum formation, providing hair with deep cleansing, shine, and vitality.
Key Features:
For Dry Scalp with Dandruff: Formulated to address issues of dry scalp and the presence of dandruff.
Balances Scalp: Helps balance the scalp to prevent excessive sebum formation.
Deep Cleansing: Ensures deep cleansing of hair and scalp.
Clean, Shiny, and Lively Hair: Gives hair a feeling of cleanliness, shine, and vitality.
How to Use:
1. Apply to Wet Hair: Apply to wet hair.
2. Wait: Leave the shampoo on for a few minutes.
3. Rinse Thoroughly: Rinse well.
Sensus InBlonde Zero Yellow Bleaching Powder
Rediscover the beauty of perfect blonde with Sensus InBlonde Zero Yellow, a purple bleaching powder with anti-yellow action, specially created for bleaching services on treated or sensitized hair. Ideal for the most advanced bleaching techniques, this powder lightens hair by up to 7 levels, respecting its integrity and health.
Key features:
- Anti-yellow action: Neutralizes unwanted yellow tones, providing a pure and radiant blonde.
- Intensive bleaching: Allows hair to be lightened by up to 7 levels.
- Suitable for treated or sensitized hair: Gentle formula that protects and cares for the hair.
Active ingredients:
- Kaolin: A natural mineral rich in silicon, with purifying, opacifying, and softening properties. Absorbs excess sebum and impurities, contributing to hair remineralization and detoxification.
- Apricot oil: Hydrating and emollient, known for its calming, anti-inflammatory, and antiseptic qualities. Contains vitamins A and E, helping to reduce hair frizz and protecting it against damage.
- Argan oil: Rich in antioxidants such as vitamin E, fatty acids, and flavonoids, it helps prevent hair aging and fights against free radicals.
How to use:
-
Mixing:
- In a non-metallic bowl, combine 30g of Deco Zero Yellow powder with 60g Sensus Lux Activator, in a 1:2 ratio.
- Choose the desired volume of oxidant: 10/20/30/40 vol and mix until you obtain a creamy and homogeneous consistency.
-
Application:
- Apply the mixture to dry, unwashed hair.
- Distribute evenly to ensure complete and precise coverage.
-
Processing time:
- Leave the product to act for 10 to 50 minutes, depending on the desired lightening level.
- Periodically check the hair to achieve the desired result.
-
Finishing:
- Rinse hair thoroughly to remove the product.
- Wash hair with shampoo and apply a suitable conditioner to ensure necessary hydration and protection.
This product is essential for professionals who want to achieve high-quality bleaching results while respecting the integrity and health of treated or sensitized hair.
Hair Spray Ajmal Hair Mist Amber Wood, Hair Perfume, Oriental Woody Scent, 100 ml
Sold outAjmal Amber Wood Hair Mist is a special hair mist inspired by Amber Wood perfumes, offering an intense and long-lasting aroma, without containing alcohol, so it won't dry out your hair. It will leave a warm and captivating scent that will perfectly complement any outfit, attracting attention and leaving a luxurious fragrance in your wake.
How to use it:
- Directly on hair: Spray the mist to envelop your hair in a delicate and long-lasting aroma.
- On your hairbrush: Spray the mist on your hairbrush and comb through to distribute the aroma evenly.
Composition:
- Top notes: fruits, spices, apple, white pepper, lavender, cardamom 🍏🌿
- Middle notes: Orris wood, cedarwood 🌳
- Base notes: amber wood, patchouli 🌲
Seasonality: Spring, Autumn, Winter 🍂❄️
Country of origin: United Arab Emirates
Type: Hair Mist
Quantity: 100 ml
Ajmal Amber Wood Hair Mist is a luxury product that not only perfumes your hair but also hydrates it. Ideal for women who want to add a touch of sophistication and confidence to their everyday life.
Caring for blonde or bleached hair becomes a luxurious experience with Illumyna Blonde Conditioner, an innovative conditioner that neutralizes yellow tones and enhances the shine of blonde hair. Infused with active goji water, blueberries, and silk and soy proteins, this conditioner leaves hair silky, hydrated, and luminous, helping it stay vibrant and healthy.
Key benefits:
- Neutralizes yellow tones: The special formula helps eliminate yellow tones from blonde or bleached hair, leaving it with a cool and radiant shade.
- Intense hydration: Silk and soy proteins nourish the hair, reducing split ends and leaving the hair silky and easy to style.
- Shine and softness: This conditioner creates a smooth and even surface on the hair shaft, maximizing the natural shine of blonde hair.
Top ingredients for blonde hair care:
- Blueberries: Rich in vitamins A, B, and C, blueberries contain anthocyanin pigments which have "anti-yellowing" properties, neutralizing yellow shades and leaving hair brighter.
- Active goji water: Provides deep hydration and antioxidant protection, leaving hair soft, radiant, and protected against external aggressions.
- Silk proteins: Extracted from silk cocoons, these proteins help strengthen the hair shaft, reduce split ends, and keep hair hydrated and silky.
- Soy proteins: These proteins form a protective film that smooths cuticles and enhances shine, protecting hair from the effects of bleaching and preventing its aging.
How to use:
- After using Illumyna Blonde Shampoo, apply the conditioner to damp hair, using disposable gloves.
- Distribute the product evenly through the lengths and ends, leaving it to act for 3-5 minutes.
- Rinse thoroughly with warm water.
PRO Tip: For optimal results, use Illumyna Blonde Conditioner together with the shampoo from the same range, for a complete treatment that will neutralize yellow tones and leave blonde hair vibrant and luminous.
Luxury care for blonde hair
Illumyna Blonde Conditioner not only protects blonde hair from the effects of bleaching but also deeply nourishes it, leaving it radiant and easy to style. Choose this conditioner to maintain your blonde or bleached hair with a natural shine and a long-lasting soft feel.
Nook Magic Arganoil Nectar Color Preserving Hair Mask for color-treated hair (Preserving Mask) is a maintenance mask for color-treated, bleached, or chemically treated hair, fine or thick. It has an acidic pH, which helps close the cuticle, making the shade look more vibrant. It nourishes without weighing hair down and leaves hair soft and silky.
What it does for you
- More vibrant color: The acidic pH helps seal the cuticle.
- Protects the shade's vibrancy between two colorings.
- Weightless nourishment, suitable even for fine hair.
- Soft and silky hair after rinsing.
- Vegan formula, free from silicones, sulfates, paraffins, and MEA.
How to use it at home
- Use it on wet hair, immediately after rinsing out the dye and then after the Preserving shampoo.
- Gently massage into the lengths and ends.
- Leave it on for a few minutes.
- Rinse thoroughly.
For what hair type
For color-treated, bleached, or chemically treated hair, fine or thick. If your hair breaks after repeated bleaching, a rebuilding mask, such as the one in the Wonderful range, is more suitable; Preserving is primarily for color.
Active ingredients
- Argan oil: from organic farming, nourishes without weighing hair down.
- Vegan Amino Plex: the vegan amino acid complex of the Nectar Color range.
- Sodium gluconate: has sealing and chelating action, meaning it binds minerals in the water.
What else you need
- Preserving Nectar Color Shampoo
- Color Capture, color booster spray
- Color Perfect Hair Milk, Nectar Color leave-in milk
- Wonderful Mask, for very damaged hair
ProBeauty tip. The first application matters most: apply the mask immediately after rinsing out the dye, before any other treatment. The hair has just been exposed to an alkaline product, so the mask's acidic pH can do the most work.
Puring Keepcolor Conditioner for Color-Treated Hair is the color-maintenance conditioner from the Keepcolor line. Formulated with flaxseed oil and vitamin E, it nourishes the hair and makes it easy to comb through, soft and shiny. It helps the color last longer.
What it does for you
- Color lasts longer, from wash to wash.
- Easy combing, without pulling on sensitized hair.
- Soft and shiny hair after every wash.
- Vitamins with antioxidant action, which help improve the condition of the hair fiber.
How to use it at home
- Wash your hair with Keepcolor shampoo.
- Towel-dry your hair.
- Apply the conditioner to the lengths and ends.
- Leave it on for a few minutes.
- Rinse thoroughly and style as usual.
For what hair type
For color-treated, bleached, stressed, or dull hair. It is suitable for every wash. If color-treated hair is very dry, also add the Keepcolor mask, which nourishes more deeply. For yellowing blonde hair, you also need a purple shampoo.
Active ingredients
- Flaxseed oil: nourishes and hydrates the color-treated hair strand, so it remains soft and shiny.
- Vitamin E: an antioxidant that helps the color retain its intensity and shine for longer.
What else you need
- Keepcolor shampoo for color-treated hair
- Keepcolor mask for color-treated hair
- Keepcolor two-phase conditioner
- Keepcolor shine spray
ProBeauty tip. Rinse the conditioner with lukewarm to cool water. The cuticle closes better, and the color and shine are more visible. It has the same milky fragrance as the mask in the line.
Nook Difference Repair Damage Mask is the Repair range mask for medium to thick, chemically treated and damaged hair. It hydrates the hair along its entire length, fills it and makes it more elastic and easier to comb through, without weighing it down.
What it does for you
- Easier to comb through: counteracts dehydration of the hair and scalp.
- Filling effect on chemically treated, damaged and structureless hair.
- Tone, elasticity and shine, without weighing it down.
- Protected ends: the brand says it helps prevent split ends.
- Hydrated dry scalp, stressed by brushing, the environment or chemicals. Free from SLES, SLS and sulfates, dermatologically tested.
How to use it at home
- Wash your hair, preferably with the Repair shampoo, and squeeze out excess water.
- Apply the mask to damp hair, from roots to ends. If needed, gently massage the scalp.
- Leave on for 3–5 minutes, or 5–8 minutes if the hair is very damaged or difficult to manage.
- Rinse thoroughly.
For what hair type
For medium to thick, chemically treated, damaged and dehydrated hair, and for dry scalp. If you have fine hair, Filler Mask is lighter and does not weigh it down. It is not a mask for hair loss or dandruff.
Active ingredients
- Pea peptides (Pisum Sativum Peptide): the base plant complex of the Repair range.
- Marine collagen and amino acids from keratin: ingredients similar to the hair's composition, which fill and add body.
- Trace elements from brown algae: complete the antioxidant and nourishing action described by the brand.
What else you need
- Repair Restructuring Shampoo, the next step
- Nook Magic Arganoil Argan Oil for lengths
- Repair Filler Mask, for fine hair
- Nook Magic Arganoil Bi-Phase Leave-In Conditioner
ProBeauty Tip. If your lengths are much more damaged than your roots, apply the mask from the middle of the hair down and leave it on longer only for them. The roots do not need it.
This is a conditioner with a nourishing formula for dry, curly, and difficult-to-manage hair, featuring active ingredients and avocado and bamboo extracts. Hair becomes soft, hydrated, restructured, shiny, and easy to control.
Features:
- nourishes dry hair
- suitable for curly and difficult-to-manage hair
- restructuring effect
- natural active ingredients
- gives intense shine to hair
- hair becomes easy to control
How to use: Apply a sufficient amount to lengths and ends on damp hair after shampooing, leave on for a few minutes, then rinse thoroughly with water and dry hair as usual.
Creamy oxidizing emulsion, rich in hair softening substances, provides protection and shine, makes mixing easy and does not "work" during application.
Features:
-creamy consistency
-contains hair-protecting ingredients
-imparts shine
-allows for easy mixing
-does not allow oxidation during application
How to use: Wear protective gloves! Mix in the proportion indicated on the specific hair coloring or bleaching product. Follow the instructions for use for an excellent result.
Sensus Direct Bang Semi-Permanent Hair Dye 100ml Vibrant Shades and Temporary Durability
Sold outBang Direct is a direct, semi-permanent, ammonia-free hair coloring cream. Its exclusive formula, enriched with ARC (Active Revitalizing Complex), provides vibrant and long-lasting shades without the risk of color alteration.
ARC - Active Revitalizing Complex
Properties: With natural, certified, and innovative ingredients that strengthen the internal structure of the hair. It promotes ionic bonds with the hair's keratin structure; penetrates deeply into the fiber, bringing it back to its natural hair level. A blend of biomimetic vegetable amino acids that mimic the activities of the hair's keratin structure.
Benefits: Strengthens and rejuvenates hair. It has a restorative, multifunctional action, optimized to interact at a molecular level in the hair. Restores hair fibers.
Application:
Apply to pre-lightened hair for clear results. Depending on the shade chosen, the recommended application level is:
.11 apply to levels 10-11
.33 apply to levels 9-10
.44 apply to levels 8-11
.55 apply to levels 7-11
.60 apply to levels 9-11
.66 apply to levels 10-11
.77 apply to levels 10-11
.71 apply to levels 10-11
.81 apply to levels 9-11
.83 apply to levels 9-11
.88 apply to levels 9-11
Instructions:
Wash hair and towel dry. Wear disposable gloves, apply the product along the entire length of the hair, then comb to ensure even distribution. Do not apply to the scalp. Leave on for 15-30 minutes, depending on the desired color intensity. Rinse thoroughly.
Puring Smoothing Disciplining Shampoo is the ideal formula to control and hydrate curly and frizzy hair. With olive oil and keratin extracts, this shampoo not only gently cleanses but also intensely nourishes the hair, leaving it smooth, shiny, and easier to manage. It prevents static and controls volume, protecting the hair fiber and giving it elasticity and vitality.
Key benefits:
- Disciplines curly and porous hair: Controls curls and improves the texture of unruly hair.
- Natural active extracts: Olive oil and keratin nourish and protect hair, keeping it hydrated and healthy.
- Hair becomes soft and shiny: Leaves it with a glossy and smooth finish, without weighing down the hair strands.
- Doesn't weigh hair down: The lightweight formula ensures hair remains light and vital.
- Controls volume: Maintains a perfect balance, without the hair becoming heavy or lacking movement.
- Deeply hydrates: Provides intense hydration, protecting hair from dryness.
How to use:
- Application: Apply to wet hair, gently massaging until a dense, creamy lather forms.
- Action: Leave on for 1-2 minutes.
- Rinse: Rinse thoroughly with plenty of water.
- Repeat (if necessary): Reapply for a more intense cleanse.
- Follow-up: Apply the appropriate conditioner or treatment for your hair type for complete results.
Puring Smoothing Disciplining Shampoo – For perfectly disciplined, hydrated, and shiny hair! 🌟
Puring Energyforce Superactive Lotion is an energizing scalp lotion and the intensive treatment in the Energyforce range, designed for fine, weak hair prone to falling out. The formula contains chili pepper, lemon and tea leaf extracts. Apply to the scalp and do not rinse.
What it does for you
- Stronger, more resistant hair: revitalizes weak, fine hair fibres.
- A more balanced scalp, with purifying and oxygenating action.
- Energizing sensation on the scalp.
- Two sizes: 125 ml bottle or 12 x 10 ml vials.
How to use at home
- Wash your hair with Energyforce shampoo and towel-dry.
- Distribute the lotion directly onto the scalp, section by section.
- Massage in circular motions until absorbed.
- Do not rinse. Dry and style as usual.
For which hair type
For weak, fine, lifeless hair that tends to fall out. Puring states that the lotion may cause slight scalp redness, so it is not suitable for irritated or highly sensitive scalps. It is a cosmetic product, not a medical treatment: if hair falls out suddenly, in clumps, or after an illness or childbirth, seek advice from a dermatologist.
Active ingredients
- Chili pepper extract: provides an energizing sensation on the scalp.
- Lemon extract: helps purify the scalp.
- Tea leaves: complete the formula that revitalizes weak hair.
What else you need
- Energyforce energizing shampoo
- Energyforce Reinforce energizing lotion
- Everyday Herbal Fresh light conditioner
ProBeauty tip. Wash your hands immediately after application and avoid rubbing your eyes: the chili pepper is noticeable. The spicy fragrance, with cardamom, orange and freesia, disappears quickly from the scalp.
Disciplining treatment for thick and coarse hair Nook Magic Argan Oil Discipline Intensive Mask
With argan oil, date oil, and fig oil.
Ideal for dehydrated, very porous, and unruly hair, with or without curls. It has a disciplining effect, controlling hair volume and frizz.
Deeply nourishes, regenerates, and strengthens the hair fiber, making it easier to manage, shinier, and silkier. Very suitable for chemically treated hair.
How to use:
Shampoo and towel-dry your hair, then apply evenly to the lengths and ends of the hair.
Comb through and leave on for 3-5 minutes, then rinse thoroughly.
Nook Magic Arganoil Nectar Color Pro-Acid Post-Color Shampoo 1000 ml
Nook Magic Arganoil Nectar Color Pro-Acid Shampoo is an acidic, stabilizing shampoo for the first wash after coloring or bleaching. It removes alkaline residue left on the scalp and hair and helps preserve color. It comes in a salon-sized 1000 ml bottle, and Nook recommends it for professional use.
What it does for you
- Removes alkaline residue left by hair dye or bleach on the scalp and hair shaft.
- Protects fresh color thanks to its acidic pH and sodium gluconate, an ingredient with chelating properties.
- Balanced scalp, cleansed of impurity buildup.
- Shiny and healthy-looking hair, with argan oil and Vegan Amino Plex.
- Vegan formula, free from SLES, SLS, silicones, paraffins, artificial colorants, and MEA.
How to use it at home
- Rinse out the hair dye or bleach thoroughly until the water runs clear.
- Apply the shampoo to wet hair and gently massage into the scalp and mid-lengths.
- Rinse thoroughly.
- Follow with Pro-Acid Cream, the treatment from the same post-color protocol.
For what hair type
For freshly colored or bleached hair, during the first wash after coloring. It is not an everyday shampoo: for washes between colorings, the Nectar Color range has Preserving Shampoo. If you do not color your hair, you do not need it.
Active ingredients
- Argan oil from organic farming: nourishes and adds shine.
- Vegan Amino Plex: a plant-based amino acid complex for healthy-looking hair.
- Sodium gluconate: chelating action that, together with the acidic pH, protects color.
What else you need
- Pro-Acid Cream post-color treatment
- Color Perfect Hair Milk leave-in milk
- Nectar Color Shampoo for washes between colorings
- Nectar Color Mask for colored hair
- Nook Origin Color hair dye
ProBeauty Tip. Keep the bottle near your coloring kit, not in the shower. This way, you use it exactly when it matters, on the first wash after coloring, and switch to a shampoo for colored hair for all subsequent washes.
Puring Rehab Restructuring Mask for Curly Hair is the multi-action mask from the Rehab line for curly, frizzy, dull, and static hair. It contains silk and wheat proteins. It hydrates curls, leaving them soft, shiny, and manageable, while deeply nourishing without weighing them down.
What it does for you
- Elastic, strong, and vibrant curls, even if they are rebellious.
- Hydrated and silky hair, deeply nourished.
- Tamed frizz and a more flexible cuticle.
- Shine for both natural and permed curls.
- Weightless: curls won't fall flat.
How to use it at home
- Wash your hair with Rehab shampoo and towel-dry.
- Apply the mask to the lengths and ends.
- Comb through with a wide-tooth comb to distribute it evenly.
- Leave it on for 3–5 minutes.
- Rinse thoroughly, then apply Rehab spray or gel.
For what hair type
For curly, wavy, frizzy, and static hair, whether natural or permed. It is not designed for straight, fine hair that only needs detangling. If you want smooth, straight hair rather than curls, try the Smoothing mask.
Active ingredients
- Wheat proteins: help curly hair become more elastic and stronger.
- Silk proteins: give curls softness, shine, and a silky appearance.
What else you need
ProBeauty Tip. Rinse the mask with your head tilted down and don't squeeze out all the water: leave a little moisture in your curls before applying the spray. The sweet, woody fragrance is subtle.
Puring Rehab Curly Leave-in Spray Restructuring Spray for Curls 200 ml is the leave-in spray from the Rehab line for curly hair. The formula contains silk and wheat proteins. It moisturizes, adds volume, and defines curls, leaving hair restructured and light.
What it does for you
- Defined curls, with shape, not puffed out.
- Volume for curly hair that lies flat against the head.
- Hydrated and restructured hair, without rinsing.
- Refreshed curls between washes, on the second, third, or fourth day.
How to use it at home
- Wash your hair with Rehab shampoo and gently towel-dry.
- Spray evenly over wet hair.
- Clump the curls in your palms, from the bottom up.
- Do not rinse. Let your hair air-dry or use a diffuser.
- On non-wash days, lightly dampen your hair and spray again.
For what hair type
For curly, electrified, frizzy, and unruly hair. It is also suitable for wavy hair that loses its shape. It has nothing to define on straight hair: in that case, choose a detangling leave-in, not a curl leave-in.
Active ingredients
- Wheat proteins: help curly hair become more elastic and resistant.
- Silk proteins: give curls softness, shine, and a silky appearance.
What else you need
- Rehab Restructuring Shampoo for Curly Hair
- Rehab Restructuring Mask for Curls
- My Eclectic Curl Fluid
ProBeauty Tip. On the second morning, spray directly onto the flattened curls and squeeze them in your palms for a few seconds. The milky fragrance is subtle.
Sensus Giulietta Ultimate Bright System Technology Permanent Hair Dye 100ml
Sold out🎨 Giulietta Color Cream – Professional Permanent Color with Amazing Shine and Perfect Gray Hair Coverage! 💫
Discover Giulietta, the professional coloring cream created for demanding hairstylists who want more than just a simple shade – they want a color experience that transforms each strand into a vibrant reflection of beauty and sophistication. With a palette of 93 chromatic options (86 shades, 1 CLEAR, 1 Lifting Booster, and 5 High Lift), Giulietta offers a vast range of cool, neutral, elegant, and contemporary colors, ready to redefine your salon's standards.
🌟 ULTIMATE BRIGHT SYSTEM Technology – Extraordinary shine, in every detail
With an innovative formula, enriched with luminescent extract (mullein) and rice, Giulietta intensifies the hair's natural luster and strengthens the hair fiber. Black cumin adds a soothing effect, for a comforting coloring experience. The result? Luminous, soft, perfectly pigmented, and healthy hair.
✨ Why choose Giulietta:
• 100% gray hair coverage
• Cool, neutral, sophisticated, and modern colors
• Intense and long-lasting shine
• Absolute comfort during application
• Technologically advanced formula for uniform results
• Ideal for all professional coloring techniques
🔬 Professional use:
• Mixing ratio: 1:1.5 with Cream Activator or Lux Activator
• High Lift: 1:2 ratio, for lightening natural hair by up to 4 tones
• Lifting Booster 000: add 1/4 of the amount for additional lightening
• CLEAR: for customizing shades without additional pigment
🎯 Visible results:
• Complete and uniform gray hair coverage
• Controlled lightening and intense cool shades
• Enhanced shine with every hair movement
• Comfortable application, without irritation or burning
💡 Professional recommendation:
For an optimal finish, always use shampoo, conditioner, and acidifying spray from the Sens.ùs Illumyna Tech range. These will seal the color, balance the scalp's pH, and enhance the final shine.
💬 Giulietta – More than just a hair dye. It is the essence of sophistication, created for top-tier coloring in modern salons!
Rediscover the beauty of color through science, inspiration, and professional artistry.
Puring Richness Leave-in 2Phase 200 ml is the nourishing two-phase leave-in conditioner from the Richness line. It is ideal for dry, frizzy, and treated hair, especially fine hair. It detangles, nourishes, and hydrates, leaving hair full of life and radiant.
What it does for you
- Very easy detangling for fine and fragile hair.
- Weightless hydration, thanks to the light and balanced formula.
- Volume and lightness for delicate hair.
- Protection for hair stressed by chemical treatments and the weather.
- Radiant hair, with more vitality.
How to use it at home
- Shake the bottle well.
- Wash your hair and gently towel-dry it.
- Spray onto the lengths and ends.
- Gently massage and comb through.
- Do not rinse. Dry and style as usual.
For what hair type
For fine and dry hair that has been chemically treated, gets tangled, and falls flat without volume. If you have thick and very dry hair, the Richness rinse-out conditioner and oil will nourish it more intensely.
Active ingredients
- Avocado: the key ingredient in the Richness line, it deeply nourishes dry and stressed hair.
- Almond oil: nourishes and adds shine to the hair.
- Wheat proteins: help fine hair look fuller and detangle easily.
What else you need
- Richness Nourishing Shampoo
- Richness Intensive Mask
- Richness Nourishing Conditioner
- Richness Hair Oil
ProBeauty Tip. On fine hair, spray more on the ends and very little towards the roots. Then dry with your head tilted forward to maintain volume. The fragrance is orange and green apple.
Nook Magic Argan Oil Secret Potion is an instant regenerating treatment specially formulated to treat colored and damaged hair. This lotion creates a delicate foam when it comes into contact with water, regenerating and mineralizing the hair fiber.
Key Features:
Instant Regenerating Treatment: Designed to instantly regenerate damaged hair.
Foams on Contact with Water: Transforms into a delicate foam when it comes into contact with water.
Mineralizes Hair Fiber: Provides beneficial mineralization to the hair fiber.
Seals Hair Cuticle: Helps seal the hair cuticle for a smoother surface.
Restores Hair Shaft: Contributes to the restoration of the hair's internal structure.
Residue-Free: Rinses easily, leaving no residue on the hair.
How to Use:
1. Apply to damp hair.
2. Massage along lengths and ends.
3. Leave on for 5-10 minutes.
4. Rinse thoroughly.
Smoothing Mask for Frizzy, Unruly, and Porous Hair, with Olive Oil and Keratin, Puring Smoothing
Sold outThis mask is designed to control frizzy and porous hair, taming and intensely nourishing the hair strands. With a unique blend of natural olive oil extracts and keratin, the mask helps to discipline hair, reducing volume and leaving it silky, shiny, and completely hydrated.
Key Benefits:
- Disciplines frizzy and porous hair: Controls volume and texture for more manageable hair.
- Natural active extracts: Olive oil and keratin penetrate the hair to provide deep hydration and protection.
- Hair becomes soft and shiny: Delivers a healthy and lustrous appearance without weighing hair down.
- Deeply hydrates: Olive oil and keratin nourish hair from roots to ends.
- Controls volume: Helps control excessive volume, providing a more uniform and beautiful hairstyle.
How to Use:
- Application: After shampooing, apply a sufficient amount of mask to damp hair, focusing on lengths and ends.
- Leave on: Allow the product to act for a few minutes to let the active ingredients take effect.
- Rinse: Rinse thoroughly with plenty of water.
- Drying: Dry your hair as desired, achieving disciplined and shiny hair.
Puring Smoothing Disciplining Mask – The perfect solution for frizzy and unruly hair! 💧✨
It is an oil-based treatment that nourishes and hydrates dry and treated hair. It contains avocado and almond oil extracts and active ingredients that give dry hair strength. It deeply moisturizes and protects hair from free radicals. Hair becomes extremely soft and silky without weighing it down. It has an anti-static effect and contains a UV filter.
Features:
-nourishes and moisturizes
-suitable for dry and chemically treated hair
-natural active extracts
-protects hair from free radicals
-hair becomes soft and full of shine
-does not weigh down hair
-contains UV filter
-anti-static effect
How to use: Apply to lengths and ends and dry/style as usual. No rinsing required.
Conditioner for Extra Volume, Ideal for Fine Hair, Nook Magic ArganOil Extra Volume
Sold outNook Magic Argan Oil Extra Volume Conditioner.
For fine, frizzy, and stressed hair.
Strengthens and revitalizes dry and stressed hair, protects it
against dehydration, restoring its elasticity and resistance.
Restores vitality and shine to rebellious fine hair, making it easier
to style. Eliminates frizz, instantly detangles, making hair easier
to comb. Leaves hair shiny and light, without weighing it down.
How to use:
Apply to washed, towel-dried hair along its length, leave on for a few
minutes, then rinse.
Regenerating and Nourishing Mask, Sensus Illumyna Repair Mask, for Damaged Hair
Sold outTransform fragile and dehydrated hair into a revitalized mane with Illumyna Repair Mask, an intensely regenerating mask formulated with premium ingredients such as ceramides, collagen, and cashmere proteins. It repairs and nourishes the hair strand, giving it a radiant appearance and a silky texture.
Key benefits:
- Deep regeneration: Repairs the structure of damaged hair, helping to restore its integrity.
- Intense hydration: Fights dehydration, providing increased elasticity and reducing breakage caused by dryness.
- Silky texture and shine: Leaves hair soft, shiny, and easy to style, creating a protective barrier against external factors.
Active ingredients:
- Ceramides: These essential lipids maintain hair health, reducing dryness and improving elasticity. They repair damage caused by heat and chemicals, protecting hair against external aggressors.
- Collagen: Deeply nourishes, strengthens, and restructures fragile hair, combating frizz and providing a healthy and shiny appearance.
- Cashmere proteins: Form a protective layer on the hair shaft, increasing resistance and elasticity without weighing it down. Gives hair a smooth texture and luxurious softness.
How to use:
- After shampooing, apply the mask evenly to washed and towel-dried hair, focusing on lengths and ends.
- Leave on for 3-5 minutes for optimal results.
- Emulsify with a little water, then rinse thoroughly.
PRO Tip: Use the mask together with Illumyna Repair Shampoo for a complete regeneration and intense nourishment experience.
Premium care for sensitized hair
The Illumyna Care Repair range is specially designed to restore the vitality and softness of chemically treated hair. With each use, you will rediscover the natural beauty of your hair, protected and deeply nourished. Choose this mask for a luxurious routine that redefines the health and shine of your hair!
Nook Difference Repair Filler Mask is the Repair range mask for fine, stressed and fragile hair. It has a light texture, fills the hair shaft along its entire length and gives it volume and body without weighing it down.
What it does for you
- Volume and body without weight: the light and velvety texture fills the hair shaft along its entire length.
- Stronger hair against breakage: improves the structure of fine and fragile hair.
- Less frizz, when used regularly, thanks to its antioxidant, protective and nourishing action.
- Softness, tone and shine, with a blend of active ingredients similar to the hair's composition.
- Clean formula: free from SLES, SLS and sulfates, dermatologically tested and tested for nickel, chromium and cobalt.
How to use it at home
- Wash your hair, preferably with Repair shampoo, and towel-dry it well.
- Apply the mask to damp hair, from roots to ends. If you have a dry scalp, massage it gently.
- Leave it on for 3–5 minutes.
- Rinse thoroughly.
For what hair type
For fine, stressed and fragile hair that breaks easily, and especially for long and chemically treated hair. If you have medium or thick, highly damaged hair, Damage Mask is the more suitable choice. It is not a scalp mask for hair loss or dandruff.
Active ingredients
- Pea peptides (Pisum Sativum Peptide): the core plant complex of the Repair range.
- Marine collagen and amino acids from keratin: ingredients similar to the hair's composition, which fill and add body.
- Trace elements from brown algae: complete the antioxidant and nourishing action described by the brand.
What else you need
- Repair Restructuring Shampoo, the next step
- Nook Magic Arganoil Bi-Phase Leave-In Conditioner
- Repair Damage Mask, for medium or thick hair
ProBeauty Tip. On fine hair, apply the mask to the ends first and only at the very end pass what is left on your hands through to the roots. This way, the ends receive the most, while the roots remain airy.
This shampoo effectively cleanses hair, providing hydration and neutralizing unwanted yellow tones. Suitable for blonde, grey, or highlighted hair.
Features:
• for natural blonde, bleached, grey, and white hair
• for effective neutralization of unwanted yellow reflexes
• with extra violet micropigments
• hydrates and strengthens the hair fiber
• gives hair shine, elasticity, and smoothness
How to use: Apply to pre-dampened hair, massage gently until a dense and creamy lather forms, leave on for 1-2 minutes, then rinse thoroughly. Follow with an appropriate hair treatment.
Amber Wood was launched in 2014 by Ajmal and belongs to
the oriental-woody fragrance category, suitable for the cold season. Amber Wood
is a captivating masterpiece whose main ingredient, amber, promises the wearer
an addiction that is hard to shake off.
This perfume reveals itself in an exhilarating way due to its top notes of fruits and spices, infused with apple, white pepper, lavender and cardamom, then giving way to its warm heart of Orris wood and Cedarwood, and finally leaving its mark with the sublime aromas of Amberwood and Patchouli. The perfume bottle has a unique design, exuding power and confidence. Highlight your personality with the help of Ajmal's Amber Wood perfume!
Ajmal, in its over 60 years of perfume creation
history, has mastered this art, occupying a unique niche in the world of Middle
Eastern perfumery. Today, Ajmal is a regional corporate entity with a vast
portfolio consisting of the finest and most captivating oriental perfumes
available. Ajmal perfumes are created on a base of essential oils, which,
unlike those with alcohol, do not dry out or irritate the skin, and the scent
lasts all day. If you want a captivating experience that brings the
beauty of the Middle East to the forefront, then Ajmal perfumes are for you!
Launch year
2014
Gender
Unisex
Scent
Oriental, woody
Top notes
Lavender, apple, cardamom, white pepper
Middle notes
Cedar, orris root
Base notes
Amber, patchouli
Seasonality
Autumn/Winter
Country of origin
United Arab Emirates
Perfume type
Eau de parfum
Unit of measurement (volume - MILLILITERS)
50 ml
Day/Night
Night
Puring Energyforce Energising Shampoo for Fine Hair is the shampoo from the Energyforce range designed for fine, lifeless hair prone to falling out. It contains menthol, chilli extract and trace elements. It purifies and revitalises the scalp with an energising and toning action.
What it does for you
- Purified and revitalised scalp, with a feeling of freshness.
- More toned hair with more volume, even if it is fine and weak.
- Strengthened hair strands, with fortifying and mineralising ingredients.
- Suitable for frequent washing of lifeless hair.
How to use it at home
- Wet your hair thoroughly.
- Apply the shampoo and massage the scalp with your fingertips.
- Rinse thoroughly.
- Squeeze out the water and apply the Energyforce lotion to the scalp, if you use it.
For what type of hair
For fine, weak, lifeless hair prone to falling out, including during seasonal changes. It is a cosmetic product, not a medical treatment: if hair falls out suddenly, in clumps, or after an illness or childbirth, seek the advice of a dermatologist. Avoid it if you have an irritated scalp.
Active ingredients
- Chilli extract: gives an energising sensation on the scalp.
- Menthol: gives a feeling of freshness on the scalp and tones the hair strand.
- Trace elements: complete the toning action of the formula.
What else you need
- Energyforce Reinforce Energising Lotion
- Energyforce Superactive Intensive Lotion
- Everyday Herbal Fresh Light Conditioner
ProBeauty Tip. Massage the scalp carefully, with small, circular movements. On fine hair, apply conditioner only to the ends so you don't lose volume.
Nook Magic Argan Oil Wonderful Rebuilding Set brings together three products for damaged, dry, and porous hair in one package: Rescue Shampoo 250 ml, Rebuilding Mask 250 ml, and Absolute Oil 100 ml. The shampoo and mask are from the Wonderful range, made for hair reconstruction, while the oil comes from the Secret range.
What it does for you
- Stronger and more elastic hair: Rescue Shampoo cleanses and restores strength and vitality to weakened hair.
- Intense nourishment: Rebuilding Mask is designed for porous and very weakened hair, including hair stressed by repeated chemical treatments.
- Shine and softness after the mask, with visibly more compact hair.
- Silky touch and less frizz with Absolute Oil, which also helps prevent split ends.
- A complete routine, in the correct order: wash, mask, oil.
How to use it at home
- Apply the shampoo to wet hair, massage gently, leave it for a few moments, and rinse. Repeat if necessary.
- Pat the hair dry with a towel and apply the mask to the lengths and ends.
- Massage and leave it for 5–15 minutes, depending on the hair type, then rinse thoroughly.
- Put a few drops of oil in the palm of your hand and distribute them over the lengths and ends, on wet or dry hair. The oil is not rinsed out.
For what type of hair
For very weakened, damaged, dry, and porous hair, fine or thick, especially if it has undergone repeated dyeing or bleaching. If your hair is healthy and only slightly dry, a moisturizing routine from the Secret range is enough.
Active ingredients
- Argan oil from organic farming, in all three products: nourishes and adds shine.
- Chia seed extract from organic farming, in the shampoo and mask: helps nourish and hydrate the hair strand.
- Phytoproteins, in the shampoo: provide strength and elasticity.
- Macadamia oil and silk proteins, in Absolute Oil: silky touch.
What else you need
- Wonderful Rescue Shampoo
- Wonderful Rebuilding Mask
- Absolute Oil Hair Treatment
- Wonderful Deep Infusion Leave-In Treatment
- Wonderful Protein Booster Treatment
ProBeauty Tip. Squeeze the water out of the hair well before the mask: on wet hair, the mask becomes diluted and slides off the strand. On fine hair, apply the oil only to the ends, and on thick hair, to the lengths.
Kromatic Cream – the professional coloring cream with direct pigments and acidic pH, perfect for revitalizing existing shades or achieving vibrant and modern looks, without compromising hair health!
With a formula based on 95% natural origin ingredients and 90% biodegradable, this coloring mask contains no silicone, SLES/SLS, paraffins, MEA/DEA, or alcohol – making it ideal for fragile, colored, or sensitized hair.
Infused with coconut oil, Aloe Vera gel, and Sodium Gluconate, Kromatic Cream offers:
• Deep nourishment
• Intense shine
• Reconditioning and anti-frizz effect
• Natural protection during coloring
13 intermixable shades for an infinite spectrum of creative possibilities:
Chocolate – evens out brown and adds depth
Caramel – warm caramel-copper reflections on blonde to light brown hair
Silver Moon – neutralizes yellow and accentuates cool blonde
Golden Sun – warm shine for blonde hair
Dusty Lilac – pastel lavender for natural or bleached blonde
French Rose – elegant pastel pink for blonde
Velvet Plum – intense plum for light or dark hair
Ruby Red – vibrant and luminous red, wow on blonde
Pumpkin – intense, fiery and bold copper
Pink Fuxia – brilliant fuchsia for eccentric blondes
Cobalt Blue – electric blue with an orange tone neutralizing effect
Teal Green – intense green that corrects red
White Gloss – neutral mask for shine, restructuring, or pigment dilution
Recommended for:
• Refreshing color between two colorings
• Achieving creative, modern, and personalized effects
• Neutralizing unwanted tones
• Regenerating and nourishing chemically treated hair
Nook Kromatic Cream offers intense color, nourishing treatment, and total freedom in mixing shades for spectacular results, without risks to hair health.
150 ml – perfect for multiple applications, economical and professional.
Nook Magic Argan Oil Bi-phase Light Conditioner is a two-phase, leave-in spray conditioner. Formulated to hydrate all hair types, this product provides an extremely silky appearance. It is ideal for fine and lifeless hair, detangling and strengthening hair without weighing it down. Its two-phase formula offers hydrating and conditioning benefits without the need for rinsing.
Key Features:
Two-Phase Leave-In Spray Conditioner: Two-phase formula that does not require rinsing.
Hydration for All Hair Types: Hydrates all hair types, giving them an extremely silky appearance.
Ideal for Fine and Lifeless Hair: Suitable for fine and devitalized hair.
Detangles and Strengthens: Detangles hair and strengthens it without weighing it down.
Easy to Use: Shake before use, apply to damp hair on lengths and ends, then comb.
Leave-In: Does not require rinsing after application.
How to Use:
1. Shake well before use to mix the two phases.
2. Apply to damp hair, on lengths and ends.
3. Comb through to distribute the product evenly.
4. Do not rinse.
Nook Artisan Lisciolina Smoothing Cream 200 ml is a fluid, velvety cream for smooth and silky hairstyles. It tames hair, moisturizes it, and keeps frizz under control. Hair becomes more manageable, shiny, and soft to the touch.
What it does for you
- Smooth and silky hair, easy to style with a brush and flat iron.
- Frizz under control on lengths and ends.
- Light and flexible hold, without weighing hair down.
- Protection against heat stress, designed for styling with high-temperature tools.
- Moisturized and elastic hair, thanks to camellia and honey oils.
How to use it at home
- Wash your hair and towel-dry it.
- Place 1–2 walnut-sized amounts of cream in your palms and distribute evenly through the lengths and ends.
- Dry your hair with a hairdryer and a brush for a smooth result. If you let it air-dry, the cream tames it and reduces frizz.
- On dry hair, use a small amount of cream before flat-ironing to finish the hairstyle. Do not rinse.
For what hair type
For frizzy hair that you want smooth, especially if you style it often with a hairdryer and flat iron. It is not a product for curls: if you want to define your curls, choose Riccioletto.
Active ingredients
- Camellia oil: brings elasticity and moisture to the hair strands.
- Honey: complements hydration and helps hair stay soft.
What else you need
- Artisan Lucilla Illuminating Spray with Heat Protection
- Magic Arganoil Discipline Anti-Frizz Shampoo
- Magic Arganoil Discipline Anti-Frizz Conditioner
- BaByliss PRO Elipstyle Hair Straightener
- Round Brush for Blow-Drying
ProBeauty Tip. On fine hair, start with a single walnut-sized amount of cream and apply it only from mid-lengths down. Add the second only if the ends are still frizzy after drying; otherwise, the hair will be weighed down.
Bring your curls back to life with Nook Magic ArganOil Curly Forever Resurrection Mask, the professional treatment created specifically for wavy, curly, and coily hair. This revolutionary mask intensely nourishes, restores hair structure, and brings back natural shine, elasticity, and vitality to curls from the very first use!
Inspired by premium Magic ArganOil rituals, the 100% vegan formula is enriched with exotic organic oils – mango, avocado, and argan – renowned for their hydrating, antioxidant, and repairing power.
💛 Why you'll love it? Spectacular benefits:
✨ Restores damaged hair structure thanks to fatty acids, vitamins, and minerals from vegetable oils
✨ Deeply nourishes dry, brittle, or lifeless hair strands
✨ Fights frizz and seals the cuticle, leaving curls more flexible and defined
✨ Intensely hydrates without a heavy or greasy effect
✨ Protects against pollution, oxidation, and external factors
✨ Leaves hair shiny, supple, and easy to style, regardless of curl type: WAVY, CURLY or COILY
✨ Acidic pH for optimal hydration and deep shine
✨ Fruity, vibrant scent for an energetic sensory ritual
🥭 Super-ingredients for super-curls
✔ Mango Oil – repairing, antioxidant, hydrating, perfect for frizzy and brittle hair
✔ Avocado Oil – anti-aging, protective, restores elasticity and scalp balance
✔ Argan Oil – elasticizing, controls frizz, provides intense shine
Together, these oils form the ultimate cocktail for healthy, flexible, and perfectly defined curls.
💧 How to use for WOW results?
Apply Resurrection Mask to damp, freshly washed hair.
• Leave on for 5 minutes for light hydration
• Up to 15 minutes for porous, damaged, or very dry hair
Rinse thoroughly and enjoy revitalized, soft, and shiny curls!
Perfect for the Curly Forever Method routine – both in the salon and at home.
🌈 Who is it ideal for?
✔ Wavy hair needing definition
✔ Curly hair prone to dryness
✔ Afro, thick, or difficult-to-hydrate hair
✔ Hair damaged by treatments or external aggressions
✔ Anyone who wants disciplined, hydrated, and lively curls
Puring Hydrargan Leave-in 2Phase 200 ml is a two-phase moisturizing conditioner that is sprayed on after washing and not rinsed out. It detangles and moisturizes the hair fiber, leaving it silky and shiny. It is part of the Hydrargan line, with argan oil and flaxseed oil.
What it does for you
- Fast detangling, directly on wet hair, without rinsing.
- Moisturized hair fiber, while the hair remains silky and shiny.
- Less frizz, for more disciplined hair.
- Strong and vital hair, not dull and tangled.
How to use it at home
- Shake the bottle well so that the two phases mix.
- Wash your hair and gently pat it dry with a towel.
- Spray on the lengths and ends.
- Gently massage and comb through.
- Do not rinse. Dry and style as usual.
For what hair type
For normal or dry hair that gets tangled after washing and tends to frizz. It is a light spray, suitable for daily use. For colored hair, the Keepcolor version works better, while for fine, dry, and chemically treated hair, the Richness version is ideal.
Active ingredients
- Argan oil: the key ingredient of the Hydrargan line, it moisturizes and adds shine without weighing down the hair.
- Flaxseed oil: complements argan oil, nourishes, and helps the hair remain soft and silky.
What else you need
- Hydrargan moisturizing shampoo
- Hydrargan moisturizing mask
- Hydrargan moisturizing conditioner
- Hydrargan Crystal Serum
ProBeauty tip. Hold the bottle at arm's length and spray in sections, not in the same place. Then comb from the ends to the roots with a wide-tooth comb. It has a coconut and mango fragrance.
Nook Artisan Voluttuosa Volume Hairspray 500 ml is a hairspray that holds and styles your hairstyle. It adds volume and shine without weighing down the hair and protects it from humidity, heat, and the elements. It dries quickly, does not wet the hair, and leaves no residue.
What it does for you
- Volume and shine without weighing down the hair strand.
- Flexible hold that gives hairstyles vitality, strength, and elasticity.
- Protection from humidity, heat, and atmospheric agents.
- Dries quickly, does not wet the hair, and leaves no residue.
- Does not clog the brush, and is easily brushed out at the end.
How to use it at home
- Hold the bottle 30 cm away from the hair.
- On damp hair, spray for a defined yet flexible hairstyle.
- On dry hair, spray starting from the roots for extra volume, shine, and support.
- In the evening, brush the hair to remove the hairspray.
For what hair type
The brand recommends it for all hair types and any hairstyle. It is especially useful if your hair falls flat quickly or poofs up in humid weather. For pinned-up hairstyles that need to stay firmly in place, C'era Lacca offers extra-strong hold.
Active ingredients
- Flaxseed oil: part of the formula that leaves the hair shiny and elastic.
- Aloe vera juice: completes the formula without weighing down the hair strand.
- UV filter: included in the formula.
What else you need
- Artisan Puff Volume Mousse
- Artisan Cementina Dry Texturizing Spray
- Magic Arganoil Extra Volume Shampoo
- Magic Arganoil Extra Volume Milk Spray
- Round brush for blow-drying volume
ProBeauty Tip. For root lift, lift the strands with a brush or your fingers, spray at the roots, and hold them up for a few seconds until the hairspray dries. Only then let them down.
Puring Energyforce Reinforce Lotion Energizing Lotion 125 ml is the no-rinse lotion from the Energyforce range for weak hair that tends to thin. It contains rosemary, nettle, cayenne pepper extracts and menthol crystals. It tones the scalp and has a rebalancing action.
What it does for you
- Toned and invigorated scalp, with a cooling sensation from the menthol.
- More balanced scalp, with a purifying and oxygenating action.
- Plant extracts and menthol: rosemary, nettle and cayenne pepper, working together to tone the scalp.
- Easy application using the bottle's applicator, with no rinsing required.
How to use it at home
- Wash your hair with Energyforce shampoo.
- Gently pat your hair dry with a towel.
- Apply the lotion directly to the scalp using the applicator, section by section.
- Massage until fully absorbed.
- Do not rinse. Dry and style your hair as usual.
For which hair type
For weak, fine, lifeless hair that tends to thin. This is a cosmetic product, not a medical treatment. If your hair falls out suddenly, in clumps or after an illness or childbirth, seek advice from a dermatologist. Avoid the lotion if you have an irritated scalp or are sensitive to menthol.
Active ingredients
- Rosemary and nettle extracts: help to balance and purify the scalp.
- Cayenne pepper extract: gives the scalp an energizing sensation.
- Menthol crystals: tone and cool the scalp.
What else you need
- Energyforce energizing shampoo
- Energyforce Superactive intensive lotion
- Everyday Herbal Fresh light conditioner
ProBeauty tip. Divide your hair into thin sections and apply the lotion to each one, ensuring it reaches the entire scalp, not just the roots. The fragrance is sweet orange and clove.
Ajmal Aristocrat Her is an eau de parfum for women from the Aristocrat series by the Ajmal house in Dubai. The brand describes it as a blend of floral, spicy, and woody notes. It comes in a 75 ml bottle.
What it smells like
A perfume unfolds in three stages. Here is what you experience in each:
- Top notes: marigold, orange, and bergamot. They are bright and come first.
- Heart notes: jasmine, marshmallow, saffron, and violet. They give the perfume its character after the first few minutes.
- Base notes: ambergris, patchouli, oakmoss, musk, and cedarwood, which stay closest to the skin.
The opening is citrusy and fresh. Then the flowers and saffron settle over a warm and woody base.
When to wear it
Ajmal recommends it for the cold season, autumn and winter. The brand says it is suitable for any occasion.
How to apply it
- Apply it after a shower, on clean skin. An unscented body cream helps the perfume settle.
- Spray it on the wrists, neck, and the crook of the elbow.
- Hold the bottle a short distance from the skin, not touching it.
- Do not rub the skin after application. Let the notes dry on their own.
- At the office, use less than in the evening. A subtle perfume is more pleasant for those around you.
Specifications
| Concentration | Eau de Parfum |
|---|---|
| Volume | 75 ml |
| Gender | For women |
| Olfactory family | Floral, spicy, woody |
| Collection | Aristocrat |
| Brand | Ajmal, Dubai |
What else you may need
- Aristocrat Her sample, 1.5 ml
- Ajmal Aristocrat Coral, for women
- Ajmal Aristocrat Him, pair for men
- Ajmal Aristocrat Coastal, for men
ProBeauty tip. If you have never worn Aristocrat Her before, get the sample first and wear it on a regular day. The saffron, violet, and ambergris base are barely noticeable until after the citrus opening fades.
Nook Magic Arganoil Secret Silkifying Shampoo is the creamy shampoo from the Secret range for dull, dry, and lifeless hair. On this page, you will find it in three sizes, including the large 5000 ml container. It gently cleanses and leaves hair silky, shiny, and soft.
What it does for you
- Instant softness: hair feels silky from the first rinse.
- More shine on dull and dehydrated hair.
- More vibrant and elastic hair, as the formula protects and strengthens the hair fiber.
- Gentle cleansing, free from SLES and SLS, suitable for frequent use.
- Free from silicones, paraffins, and artificial colorants, with over 90% ingredients of natural origin (ISO 16128).
How to use it at home
- Apply the shampoo to wet hair, focusing on the roots.
- Massage with your fingertips until a soft lather forms.
- Rinse thoroughly with warm water.
- On the lengths, continue with Silkifying Pak or, if the hair is very dry, with Miracle Butter.
For what hair type
For dry, dehydrated, and dull hair, whether natural or chemically treated. It is not a volumizing shampoo or one for oily scalps: on very fine hair that gets weighed down easily, use a small amount and rinse very thoroughly.
Active ingredients
- Argan oil from organic farming, the key ingredient in the Magic Arganoil range: nourishes dry hair and adds shine.
- Macadamia oil from organic farming: softens the hair and makes it silky to the touch.
- Hydrolyzed keratin: supports the hair fiber, helping it remain elastic.
What else you need
- Silkifying Pak Hydrating Mask
- Miracle Butter Nourishing Mask
- Absolute Oil Argan Oil
- Secret Leave-In Bi-Phase Conditioner
ProBeauty Tip. If you get the large container, fill a 250 ml shower bottle from it and keep the rest tightly closed in a cool place. This prevents water from entering the container and keeps the shampoo as good as new until the last wash.
INBLONDE TONER is an oxidative
demi-permanent coloring cream. The formula enriched with ARC (Active Revitalizing
Complex) and free of PPD, Resorcinol, or Ammonia, is suitable for cosmetically
bleached blonde hair. It progressively and evenly tones, neutralizing unwanted
reflections or creating fantasy shades.
ARC - Active Revitalizing Complex
Properties: With natural, certified, and innovative
ingredients that strengthen the hair's internal structure. Promotes ionic
bonds with the hair's keratin structure; deeply penetrates the fiber, bringing
it back to the level of natural hair. A blend of biomimetic plant amino acids
that mimic the activities of the hair's keratin structure.
Benefits: Strengthens and rejuvenates hair. Has a
restorative, multifunctional action, optimized to interact at a molecular
level in the hair. Restores hair fibers.
Works in minutes, created
for blonde specialists.
11 intermixable demi-permanent
fashion colors, for creating reflections and fantasy shades
1 Clear for diluting color
intensity
Ideal for application on
lightened hair at levels 9 to 11. Below level 9, the effect will be
progressively less visible.
Durability 6-8 washes (depends
on the chosen shade, hair type and its sensitivity, care habits)
Easy to remove using
Cristal Color Remover.
Usage: mix with Lux
Activator 5 Vol. (1.5%)
Mixing ratio: 1:2
1 part InBlonde Toner cream
+ 2 parts Lux Activator 5 Vol. (1.5%)
Processing time: between 5
and 20 minutes
The coloring effect of InBlonde
Toners can be modulated by controlling the processing time.
Color intensity can be
diluted by mixing the chosen shade with InBlonde Clear.
InBlonde Toner is the
excellent technical solution for neutralizing bleached hair.
Perfect for enriching
bleached or highlighted hair, creating fabulous fantasy shades
Note: Not
suitable for masking or covering white hair or natural blonde hair
Sensus Cream Activator Oxidant Cream 6% 20 Vol 1000 ml is Sensus's fluid and stabilized cream oxidant, featuring the Hi-Performance System. It is the ideal concentration for quickly touching up white hair with MC2 Fast Color and for regular coloring with MC2, Colorgrace, and Giulietta.
What it does for you
- Quick touch-up of white hair with MC2 Fast Color: 1:1 ratio, 10-minute processing time.
- Covers white hair and lifts one shade with Giulietta in 35–40 minutes.
- Consistent results over time, thanks to the stabilized oxidant volume.
- Fluid texture for easier and safer application.
- Creamy mixture, thanks to emulsifying waxes and protective emollients.
How to use it at home
- Put on gloves and prepare the mixing bowl, brush, and scale.
- For a quick touch-up with MC2 Fast Color, mix at a 1:1 ratio and apply only to the roots, hairline, temples, and part. Leave for 10 minutes.
- With MC2, Colorgrace, or Giulietta, mix at a 1:1.5 ratio: 40 g of hair dye and 60 g of Cream Activator 6%.
- For an MC2 or Colorgrace touch-up, leave on the roots for 35 minutes; with Giulietta, leave for 35–40 minutes.
- Close the bottle tightly after each use.
For what hair type
For hair with white strands that you color at home in the same shade or one shade lighter. For 2 shades, you need 9%; for 3 shades, you need 12%. The oxidant should not be applied to the hair alone, only as a mixture.
Active ingredients
- Hi-Performance System: protective oils and waxes that create a fluid texture, making it easier and safer to apply.
- Emulsifying waxes and protective emollients: make the mixture creamy and easy to prepare and spread.
What else you need
- MC2 Fast Color Hair Dye, 10 Minutes
- MC2 Ammonia-Free Hair Dye
- Giulietta Ultimate Bright System Hair Dye
- Hair Dye Brush
- Black Nitrile Gloves
ProBeauty Tip. The quick touch-up with MC2 Fast Color is designed to be used between two full colorings, not as a replacement for them. Use it when white roots begin to show, and perform a full coloring next time.
Puring Tuttocolors Disposable Hair Dye Cap 30 pcs is a set of plastic hair dye caps with the Tuttocolors inscription. It covers your shoulders and clothes while you apply the dye. Use one for each dyeing session and then throw it away.
What it does for you
- Your clothes stay clean: dripping dye lands on the plastic, not on your shirt.
- Hygiene: a new cap for each dyeing session.
- Set of 30 pieces, enough for many at-home dyeing sessions.
- Suitable for any technical hair treatment: dyeing, bleaching, or perming.
- Matches the rest of the Tuttocolors accessories: the brush and the dye bowl.
How to use it at home
- Put the cap on your shoulders before preparing the mixture.
- Secure it around your neck without tightening it too much.
- If you have long hair, pull it out over the cap so the dye doesn't get underneath.
- At the end, after rinsing, carefully remove the cap with the stained side facing inward, and throw it away.
For what type of work
For at-home dyeing, bleaching, or perming, regardless of hair length. It does not replace gloves: you need separate gloves for your hands. It also does not completely replace a towel if the dye runs down your neck.
What else you need
- Flory Color Ammonia-Free Hair Dye
- Fruity Color Hair Dye
- Tuttocolors Hair Dye Brush
- Tuttocolors Dye Bowl
- Nitrile Gloves, 100 pcs
ProBeauty Tip. Place an old towel under the cap around your neck. It stops drips from running down your neck and protects your collar from stains.
Nook Magic Arganoil Secret Shine Laminoil is a rinse-out treatment for shine and a silky appearance that works immediately, with no wait time. It has a liquid texture and gives hair a mirror-like shine and a smoother finish.
What it does for you
- Mirror-like shine immediately after rinsing.
- Smoother, silkier, and softer hair to the touch.
- Hydrated appearance, very luminous and visibly healthier.
- Less frizz on curly and wavy hair: smooths the cuticles and makes them more flexible.
- Vegan formula, free from sulfates, SLES, SLS, MEA, paraffins, and artificial colorants.
How to use it at home
- Wash your hair with Silkifying Shampoo.
- On wet hair, distribute the product through the lengths and ends, directly with the applicator tip of the bottle.
- Comb through to distribute it evenly throughout the length.
- Rinse immediately: no wait time is needed.
For what type of hair
For fine, dull, and fragile hair due to chemical treatments or the weather, and for curly and wavy hair prone to frizz. Laminoil adds shine and smoothness; if the hair is very dry and needs nourishment, keep a mask in your routine as well.
Active ingredients
- Argan oil from organic farming: adds shine and softness.
- Camellia seed oil from organic farming: smooths the hair shaft surface.
- Moisturizing and antioxidant agents, which coat the fiber and give it a smooth finish.
What else you need
- Silkifying Shampoo
- Silkifying Pak Hydrating Mask
- Absolute Oil Argan Oil
- Absolute One Leave-In Spray Mask
- Wide-tooth comb
ProBeauty Tip. On days when you don't have time for a mask, Laminoil is the quick step: apply it, comb it through, and rinse in less time than it takes to wash your face.
Nourishing Shampoo for Curly Hair, Sensus Illumyna Curl Shampoo, with Coconut and Jojoba Oil
Sold outDiscover the natural beauty of your curls with Illumyna Curl Shampoo, an innovative shampoo specially created for the care of curly, wavy, or frizz-prone hair. Rich in coconut oil, jojoba oil, and honey, this shampoo gently cleanses, intensely hydrates, and defines curls, leaving them soft and shiny.
Key benefits:
- Perfect definition: Maintains curl shape, preventing frizz, even in high humidity conditions.
- Hydration and nourishment: Restores the hair shaft's moisture level, leaving it supple and revitalized.
- Gentle cleansing: Formulated to cleanse curly hair without compromising its natural hydration.
- Soft and shiny texture: Deeply nourishes, giving curls a natural shine.
Active ingredients:
- Coconut oil: Strengthens the hair shaft's structure, forming an anti-humidity barrier that keeps curls well-defined and resistant to humid environments.
- Jojoba oil: With a composition similar to natural sebum, it moisturizes without weighing down the hair, reducing frizz and enhancing shine.
- Honey: Considered a natural elixir for hair, honey attracts and retains moisture, giving curls a silky texture and a healthy appearance.
How to use:
- Apply the product to wet hair, distributing it evenly over the scalp and lengths.
- Gently massage to activate the nourishing formula.
- Rinse thoroughly and, if necessary, repeat the process.
PRO tip: Complete your routine with Illumyna Curl Mask for an intense hydrating and curl-defining effect.
Your curls, redefined
The Illumyna Care Curl range is specially designed for the unique needs of curly and wavy hair. With Curl Shampoo, every wash becomes a revitalizing experience, leaving your hair soft, shiny, and ready to turn heads.
Nook Artisan Hair in the Wind Spray with a beach effect 200 ml thickens, textures and conditions the hair. With it, achieve a tousled and wavy look anytime, like after a day at the beach. It gives fine hair texture, body and structure.
What it does for you
- Beach effect, with loose waves and a tousled look.
- Volume at the roots and movement in the hairstyle.
- More visible waves and curls, without drying out the hair.
- Body and structure for fine hair.
- Heat protection, with a UV filter in the formula.
How to use it at home
- Spray directly onto wet hair for a natural, tousled look.
- For volume on fine hair, focus on the roots.
- Let the hair air-dry or use a diffuser.
- On dry hair, spray to add texture to the hairstyle and define curls and waves.
For what type of hair
For fine hair that falls flat and for wavy hair that you want to add movement to. If you want smooth and shiny hair, this is not the right product: its result is loose and tousled.
Active ingredients
- Pea peptide complex (Pisum Sativum Peptide Complex): a plant-based active with conditioning and antioxidant properties.
- Lemon extract: part of the formula that adds volume without drying out the hair strand.
- Aloe vera juice from organic farming.
What else you need
- Artisan Riccioletto Curl Cream
- Artisan Cementina Dry Texturizing Spray
- Artisan Oil Lalá Styling Fluid
- Magic Arganoil Extra Volume Shampoo
- Universal Hair Dryer Diffuser
ProBeauty Tip. After spraying onto wet hair, divide it into several large sections, twist them lightly and leave them to dry like that. Untwist them with your fingers only when they are dry and the wave will be more visible.
Nook Artisan C'era Lacca Fixativ extra puternic 500 ml este un lac spray cu fixare mare și efect de memorie. Susține coafurile creative care trebuie să țină mult și le lasă definite. Formula este vegană.
Ce face pentru tine
- Fixare extra puternică pentru coafuri care trebuie să reziste mult.
- Efect de memorie, pentru coafuri definite care își păstrează forma.
- Protecție la umiditate și căldură, datorită peliculei pe care o formează pe fir.
- Luciu, control și elasticitate, fără să usuce fibra părului.
- Fără reziduuri: nu udă părul și se îndepărtează ușor cu un șampon sau prin periere.
Cum îl folosești acasă
- Ține flaconul la 30 cm de păr.
- Pe părul umed, pulverizează pentru o coafură definită, cu aspect hotărât.
- Pe părul uscat, pulverizează la final pentru fixare extra puternică și ca să completezi coafura.
- Seara, periază bine părul sau spală-l cu șampon ca să îndepărtezi fixativul.
Pentru ce tip de păr
Pentru coafuri prinse, creative sau de ocazie, care trebuie să țină toată ziua. Dacă vrei doar să domolești firele rebele și să păstrezi mișcarea părului, îți trebuie o fixare flexibilă, ca la Voluttuosa.
Ingrediente active
- Ulei de migdale: parte din formula care lasă părul lucios și elastic.
- Suc de aloe vera: completează formula, care nu usucă fibra părului.
- Filtru UV: inclus în formulă.
Ce mai ai nevoie
- Spumă pentru bucle Artisan Spumiglia
- Gumă fibroasă de modelare Artisan Top Gum
- Cremă pentru bucle Artisan Riccioletto
- Șampon hidratant Magic Arganoil Secret, pentru seara
Sfatul ProBeauty. Pentru un coc lins, pulverizează pe părul umed, pieptănă-l strâns și lasă-l să se usuce așa. La final, încă un strat subțier pe părul uscat ține la locul lor firele scurte din jurul feței.
Nook Flow Demi-Permanent Oil Hair Color 60ml Vibrant Color, Shine, and Intensive Care
Professional Tone-on-Tone Coloring • 31 Mixable Shades • Ammonia, Alcohol, and PPD-Free • With Vegan Sugar Plex™ Complex
Turn every coloring into a beauty treatment! Nook Flow is the professional vegan demi-permanent coloring oil specially formulated to give hair vibrant color, intense shine, and deep care, without compromising hair health.
Created with Vegan Sugar Plex™ technology, an exclusive plant-based complex derived from organic cherry oil and corn glucose, Flow reconstructs and protects the hair fiber during coloring, preventing dehydration and breakage.
Key benefits:
Coloring + care in one step – acts as a mask-treatment that provides a luminous, translucent, and long-lasting color.
Over 31 fully intermixable shades – for complete customization. Also includes CLEAR GLOSS shade for pure shine or diluting color intensity.
Clean Beauty Formula:
-
0% ammonia
-
0% alcohol
-
0% PPD (para-phenylenediamine)
-
0% resorcinol
-
100% R-PET recycled plastic packaging – a sustainable choice
Ideal for:
-
sensitive natural hair
-
colored or bleached hair
-
dull, dry, porous hair
-
maintaining and refreshing color between permanent dyeings
Delicate oily texture, easy to apply, non-drip and spreads evenly, penetrating easily into the hair shaft for a uniform, rich and natural result.
Visible and lasting results:
Uniform, shiny color with multidimensional reflections
Visibly smoother, more hydrated, and more resistant hair
Results maintained for up to 6–15 washes
Suitable for all hair types, including sensitive, porous, or chemically treated hair
Professional use:
1️⃣ Put on gloves and use an applicator bottle or bowl + brush
2️⃣ If necessary, wash hair with a delicate shampoo
3️⃣ Mix 1 part Flow + 1 part Flow activator
4️⃣ Apply to towel-dried or completely dry hair
5️⃣ Processing time: up to 30 minutes (depending on desired intensity)
6️⃣ Emulsify with water until a light foam is obtained
7️⃣ Rinse thoroughly
8️⃣ Finish with Nook The Nectar Color shampoo and treatment to set the color and prolong intensity
Content: 60ml – ideal for 1 complete application or 2 touch-ups.
Nook Flow – The inspiration of the modern colorist! A safe, clean, and flexible coloring system, created for professionals, but also loved by home users who want premium results without chemical aggression.
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