{"product_id":"lp-serie-expert-keratin-alpha-sleek-sampon-netezire-anti-frizz","title":"L'Oréal Professionnel Keratin Alpha Sleek Shampoo","description":"\u003cp\u003eL'Oréal Professionnel Keratin Alpha Sleek Shampoo, from the Série Expert range, is the first step in the Keratin Alpha Sleek smoothing routine. It is a sulfate-free shampoo with a creamy texture that gently cleanses the hair fiber. At the same time, it smooths and strengthens the keratin in the hair, for long-lasting softness and controlled volume.\u003c\/p\u003e\u003ch2\u003eWhat it does for you\u003c\/h2\u003e\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eSmooth and soft hair\u003c\/strong\u003e, with an anti-frizz effect.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eControlled volume\u003c\/strong\u003e, without puffy hair.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eInstant shine\u003c\/strong\u003e after washing.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eHydration\u003c\/strong\u003e for dry and rough hair.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eGentle cleansing\u003c\/strong\u003e, with a sulfate-free formula.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003ch2\u003eHow to use it at home\u003c\/h2\u003e\u003col\u003e\n\n\u003cli\u003eApply the shampoo evenly to wet hair.\u003c\/li\u003e\n\n\u003cli\u003eMassage until you get a rich lather, then rinse thoroughly.\u003c\/li\u003e\n\n\u003cli\u003eOnce a week, follow with the Keratin Alpha Sleek treatment cream.\u003c\/li\u003e\n\n\u003cli\u003eOn other washes, use the Keratin Alpha Sleek mask.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\u003ch2\u003eFor what hair type\u003c\/h2\u003e\u003cp\u003eFor any hair type with frizz that wants to be smoother, straighter, and softer. L'Oréal Professionnel says the range is suitable for all hair types. If you want to keep your defined curls, the Curl Expression range is better suited for you.\u003c\/p\u003e\u003ch2\u003eActive ingredients\u003c\/h2\u003e\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eKeratin Alpha Shaper\u003c\/strong\u003e: patented formula that smooths the fiber at the alpha-keratin level, preserving its integrity.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eAmino acid chains\u003c\/strong\u003e: work together with Keratin Alpha Shaper for disciplined hair, with controlled volume.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003ch2\u003eWhat else you need\u003c\/h2\u003e\u003cul\u003e\n\n\u003cli\u003e\u003ca href=\"\/products\/lp-serie-expert-keratin-alpha-sleek-masca-anti-frizz-250ml\"\u003eKeratin Alpha Sleek Mask\u003c\/a\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003ca href=\"\/products\/lp-serie-expert-keratin-alpha-sleek-crema-tratament-pentru-netezire-cu-efect-anti-electrizare-200ml\"\u003eKeratin Alpha Sleek Treatment Cream\u003c\/a\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003ca href=\"\/products\/loreal-professionnel-steampod-4-0-placa-profesionala-de-par-pentru-coafare-%C8%99i-ingrijire\"\u003eSteamPod Hair Iron\u003c\/a\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003ca href=\"\/products\/spray-profesional-de-fixare-l-oreal-professionnel-tecni-art-fix-anti-frizz-250ml-protec%C8%9Bie-24h-impotriva-frizz-ului-%C8%99i-umidita%C8%9Bii\"\u003eTecni.Art Fix Anti-Frizz Hairspray\u003c\/a\u003e\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eProBeauty Tip.\u003c\/strong\u003e The 500 ml Refill works as a refill. Keep the bottle and refill it; it's more practical than always buying a new bottle.\u003c\/p\u003e","brand":"L'Oréal Professionnel","offers":[{"title":"300ml","offer_id":53570502197514,"sku":"LPE4566100","price":20.95,"currency_code":"EUR","in_stock":false},{"title":"500ml","offer_id":53570502492426,"sku":"LPE4565900","price":28.95,"currency_code":"EUR","in_stock":false},{"title":"500ml Refill","offer_id":53570502590730,"sku":"LPE4566500","price":24.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0833\/9954\/1002\/files\/Screenshot_2026-08-26_131050_png.jpg?v=1787742690","url":"https:\/\/probeauty.com\/products\/lp-serie-expert-keratin-alpha-sleek-sampon-netezire-anti-frizz","provider":"Pro Beauty Romania","version":"1.0","type":"link"}