{"title":"Wella Professionals Color Touch","description":"\u003cp\u003eColor Touch is Wella Professionals' ammonia-free demi-permanent hair dye. It gives you the shine and intensity of permanent hair dye without the commitment. The color gradually fades over approximately 28 washes. The formula contains built-in \u003cstrong\u003eMetal Purifier\u003c\/strong\u003e for true-to-shade results even on damaged hair. It is vegan, silicone-free, and mineral oil-free. The range includes over 90 shades.\u003c\/p\u003e\u003cp\u003eColor Touch is for you if you like changing your shade often or want to refresh a faded color. Use it to maintain depth, darken, tone, or add shine. It blends up to 50% of white hair, and the regrowth is barely noticeable. For full white hair coverage, choose a permanent hair dye such as Koleston Perfect. Choose the emulsion based on the desired result. \u003cstrong\u003eColor Touch Emulsion 1.9%\u003c\/strong\u003e is for the same depth, darkening, and toning. \u003cstrong\u003eColor Touch Emulsion 4%\u003c\/strong\u003e provides more intense color, blends white hair better, and is recommended for coarse hair.\u003c\/p\u003e\u003cp\u003ePerform an allergy test 48 hours before each coloring. Mix one part hair dye with two parts emulsion (1:2), for example, 30 g with 60 g. Put on gloves and apply with a brush or directly from the bottle to dry or towel-dried hair. On dry hair, the color appears more intense. If you have regrowth, apply it to the roots first. Leave on for up to 20 minutes. After coloring, care for the color with \u003cstrong\u003eInvigo Brilliance\u003c\/strong\u003e or \u003cstrong\u003eUltimate Color\u003c\/strong\u003e.\u003c\/p\u003e\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\u003ch3\u003eWhich emulsion should I choose for Color Touch, 1.9% or 4%?\u003c\/h3\u003e\u003cp\u003eWith 1.9%, you work at the same depth, darken, or tone. Wella also recommends it after permanent coloring or straightening. With 4%, you get more intense color and blend white hair better. It is also the option for coarse hair.\u003c\/p\u003e\u003ch3\u003eHow long does Color Touch last and how well does it cover white hair?\u003c\/h3\u003e\u003cp\u003eThe color gradually fades over approximately 28 washes. Color Touch blends up to 50% of white hair, with regrowth that is barely noticeable. For full coverage, choose a Wella permanent hair dye.\u003c\/p\u003e","products":[{"product_id":"wella-oxidant-color-touch-4-1000ml","title":"Wella Color Touch Oxidant 4% 1000ml","description":"\u003cp\u003eHair Oxidant\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"1000 ml","offer_id":49801430171914,"sku":"WE81116291","price":53.9,"currency_code":"RON","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0833\/9954\/1002\/files\/wella-oxidant-color-touch-4-1000ml-1000-ml-par-724.webp?v=1753791185"},{"product_id":"wella-oxidant-color-touch-1-9-1000ml","title":"Wella Color Touch Oxidant 1.9% 1000ml","description":"\u003cp\u003eHair Oxidant\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"1000 ml","offer_id":49801430237450,"sku":"WE81116298","price":55.9,"currency_code":"RON","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0833\/9954\/1002\/files\/wella-oxidant-color-touch-1-9-1000ml-1000-ml-par-611.webp?v=1753791195"},{"product_id":"vopsea-crema-demi-permanenta-wella-color-touch-culoare-vibranta-fara-amoniac-60ml","title":"Wella Color Touch Demi-Permanent Hair Dye 60ml Intense Color and Hydration","description":"\u003cp data-start=\"116\" data-end=\"529\"\u003eTransform your look with \u003cstrong data-start=\"169\" data-end=\"190\"\u003eWella Color Touch\u003c\/strong\u003e, the demi-permanent cream hair dye that offers \u003cstrong data-start=\"234\" data-end=\"298\"\u003eintense, multi-dimensional color and exceptional shine\u003c\/strong\u003e, without ammonia. Ideal for those who love frequent shade changes, this formula \u003cstrong data-start=\"392\" data-end=\"425\"\u003elasts up to 24 washes\u003c\/strong\u003e, providing a natural effect and minimal maintenance, thanks to nearly invisible root regrowth.\u003c\/p\u003e\n\u003cp data-start=\"531\" data-end=\"780\"\u003e✔ \u003cstrong data-start=\"533\" data-end=\"574\"\u003eVibrant color and spectacular shine\u003c\/strong\u003e\u003cbr data-start=\"574\" data-end=\"577\"\u003e✔ \u003cstrong data-start=\"579\" data-end=\"621\"\u003eAmmonia-free – protects hair strands\u003c\/strong\u003e\u003cbr data-start=\"621\" data-end=\"624\"\u003e✔ \u003cstrong data-start=\"626\" data-end=\"669\"\u003eUp to 70% gray hair coverage\u003c\/strong\u003e\u003cbr data-start=\"669\" data-end=\"672\"\u003e✔ \u003cstrong data-start=\"674\" data-end=\"713\"\u003eLasts up to 24 washes\u003c\/strong\u003e\u003cbr data-start=\"713\" data-end=\"716\"\u003e✔ \u003cstrong data-start=\"718\" data-end=\"778\"\u003eEco-friendly packaging, made from 100% recycled aluminum\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"782\" data-end=\"1022\"\u003e\u003cstrong data-start=\"782\" data-end=\"803\"\u003eHow to use:\u003c\/strong\u003e\u003cbr data-start=\"803\" data-end=\"806\"\u003e🔸 Mix \u003cstrong data-start=\"818\" data-end=\"833\"\u003eColor Touch\u003c\/strong\u003e with \u003cstrong data-start=\"837\" data-end=\"872\"\u003eColor Touch Emulsion 1.9% or 4%\u003c\/strong\u003e in a \u003cstrong data-start=\"886\" data-end=\"893\"\u003e1:2\u003c\/strong\u003e ratio (e.g., 30g dye + 60g emulsion).\u003cbr data-start=\"925\" data-end=\"928\"\u003e🔸 Apply to \u003cstrong data-start=\"947\" data-end=\"984\"\u003epre-shampooed and towel-dried hair\u003c\/strong\u003e, evenly from roots to ends.\u003c\/p\u003e\n\u003cp data-start=\"1024\" data-end=\"1050\"\u003e⏳ \u003cstrong data-start=\"1026\" data-end=\"1048\"\u003eProcessing time:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1051\" data-end=\"1186\"\u003e\n\u003cli data-start=\"1051\" data-end=\"1119\"\u003e\n\u003cstrong data-start=\"1053\" data-end=\"1070\"\u003eWithout heat:\u003c\/strong\u003e 20 min (or 15 min after perm\/straightening).\u003c\/li\u003e\n\u003cli data-start=\"1120\" data-end=\"1186\"\u003e\n\u003cstrong data-start=\"1122\" data-end=\"1137\"\u003eWith heat:\u003c\/strong\u003e 15 min (or 10 min after perm\/straightening).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1188\" data-end=\"1310\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eChoose \u003cstrong data-start=\"1194\" data-end=\"1215\"\u003eWella Color Touch\u003c\/strong\u003e for a bold, modern, and radiant look, with a hair-friendly formula!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"60 ml \/ 10\/0","offer_id":51254241132810,"sku":"WE81292549","price":51.9,"currency_code":"RON","in_stock":false},{"title":"60 ml \/ 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